Source Furniture

What Source Furniture does

Source Furniture Ltd. is a privately held, West London-based B2B contract furniture supplier focused on the hospitality industry. The company sources and aggregates commercial-grade furniture (restaurant chairs, cafe chairs, lounge and bar chairs, tables and table bases, high and low stools, sofas, desk chairs, coffee and side tables, and outdoor furniture) from a network of European factories across the United Kingdom, Italy, Spain, and Portugal, and resells these to restaurants, hotels, and interior design projects, supplemented by a Bespoke Furniture Service for custom designs, finishes, and COM options, and an Upholstery refurbishment service. Customers include named enterprise hospitality brands such as Yotel, JW Grosvenor House, Hilton, Marriott, IHG, Crowne Plaza, DoubleTree, Aloft, and Radisson Red, as well as restaurants and venues such as Searcys at Battersea, The White Horses, and Locatellis at The National Gallery, served alongside design firms like LXA and Sherliker Biggs.

The core operating technology is a curated, multi-country manufacturing supply chain combined with a Shopify-based e-commerce catalogue, a project and trends blog, and active social channels (Instagram, Pinterest, LinkedIn) used for top-of-funnel demand generation in a B2B context. Logistics is positioned as a differentiator: central consolidation of products from the European factory network through to scheduled delivery and on-site installation by an in-house team. Dedicated account managers provide specification and project support from quote through install.

The business model is project-based, B2B, and quote-driven rather than list-price transactional. Pricing varies by order quantity, fabric, and finish, with lead times of 4–6 weeks for standard products and 6–10 weeks for the extended range; revenue is generated as one-time contract sales of furniture plus the bespoke and upholstery services, with no disclosed subscription or recurring software component. The go-to-market is sales-led via direct account management supported by digital marketing and a reference library of named project case studies.

Name

Source Furniture

Legal name

Source Furniture Ltd.

Website

https://sourcefurniture.co.uk

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

1–10 employees

Short description

Source Furniture is a West London-based B2B contract furniture supplier for the hospitality industry, aggregating seating, tables, and outdoor furniture from European factories in the UK, Italy, Spain, and Portugal and supplying hotels, restaurants, and interior designers via project-based, quote-driven sales with bespoke and upholstery services.

Ownership category

akta.pro rank

Product category

Contract Furniture

NAICS

Household and Institutional Furniture Manufacturing (33712)

SIC

Miscellaneous Furniture & Fixtures (2590)

akta.pro primary industry

Furniture (Residential & Commercial) Wholesale Distribution (CRAOAFAA)

Keywords

• Contract furniture
• Hospitality furniture
• Bespoke furniture manufacturing
• Commercial seating
• Outdoor hospitality furniture

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Contract Furniture Sales: Direct B2B sales of contract furniture to hospitality businesses including restaurants, hotels, cafes, and bars. Products include chairs, tables, sofas, and outdoor furniture through bespoke European manufacturing.
2. Bespoke Manufacturing Service: Custom furniture manufacturing service for designers, architects and business owners requiring unique specifications. Factories across UK, Italy, Spain and Portugal offer full range of contract furniture solutions.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Source Furniture is an international contract furniture supplier serving the hospitality industry, supplying commercial furniture categories including restaurant chairs, cafe chairs, lounge and bar chairs, tables, table bases and tops, high stools, sofas, coffee and side tables, desk chairs, low stools, and outdoor furniture. The company aggregates products from a network of European factories across the UK, Italy, Spain, and Portugal, and offers a bespoke manufacturing service for custom designs, stains, colors, and COM options, along with an upholstery refurbishment service. Logistics, delivery, and installation are managed in-house through dedicated account managers.

Product overview

Source Furniture is an international contract furniture supplier serving the hospitality industry. The company operates as a single unified product offering centered on commercial furniture procurement, with a comprehensive portfolio organized into core seating and table product categories (Restaurant Chairs, Cafe Chairs, Lounge & Bar Chairs, High Stools, Sofas, Desk Chairs, Low Stools, Tables, Table Bases & Tops, Coffee & Side Tables, Outdoor Furniture) supplemented by value-added services including a Bespoke Manufacturing Service enabling custom designs, stains, colors, and COM options, and an Upholstery Service for furniture repair and refurbishment. The company aggregates products from a network of European factories (UK, Italy, Spain & Portugal) and provides logistics, delivery, and installation services.

Differentiator

Problem solved

Functional benefit

Products and services

• Restaurant Chairs Commercial dining chairs designed for restaurant environments, available in 339 variants with indoor and indoor/outdoor use, upholstered or non-upholstered, stackable designs, and materials including metal, plastic, and wood.
• Cafe Chairs Seating solutions for cafe environments with 248 product variants, featuring contemporary styling, wood and metal construction, and various upholstery options.
• Lounge & Bar Chairs Comfortable seating for lounge and bar settings with 171 products, including contemporary and luxury styles, high-back designs, and various base configurations.
• Table Bases & Tops Commercial table components including bases and tops for restaurant and hospitality environments.
• Tables Complete commercial tables for hospitality venues.
• High Stools Elevated seating stools for bars and high-counter areas in hospitality settings.
• Sofas Commercial-grade sofas designed for hospitality environments including hotels and restaurants.
• Coffee & Side Tables Small tables for lounge and waiting areas in hospitality venues.
• Desk Chairs Office and desk chairs for hospitality business environments.
• Low Stools Low-height seating options for lounge and reception areas.
• Outdoor Furniture Weather-resistant furniture for outdoor hospitality areas, including outdoor dining chairs, tables, lounge chairs, sofas, stools, and sun loungers.
• Bespoke Furniture Service Custom furniture manufacturing service allowing clients to request bespoke designs, custom stains, colors, and COM (Customer's Own Material) options for hospitality and commercial projects.
• Upholstery Service Upholstery repair and refurbishment service for existing furniture to freshen up hospitality interiors.

Named customers15 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Four partnerships are on record, tiered core.

• UK Factories NetworkcoreOthersManufacturing partner network within the UK providing contract furniture solutions as part of the company's European manufacturing capabilities
• Italian Factories NetworkcoreOthersItalian manufacturing partners providing bespoke furniture production with high-quality European craftsmanship
• Spanish Factories NetworkcoreOthersSpanish manufacturing partners contributing to the company's full range of contract furniture solutions
• Portuguese Factories NetworkcoreOthersPortuguese manufacturing partners offering bespoke European manufacturing service

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Others

• Pedrali: Italian contract furniture manufacturer specializing in contemporary chairs, tables, and stools for hospitality and commercial interiors. Another potential factory partner in Source Furniture's Italian sourcing network and a comparable European design-led manufacturer.
• Andreu World: Spanish contract furniture manufacturer producing chairs, tables, and sofas for hospitality and corporate spaces. One of the factory networks in Source Furniture's supply chain and a potential upstream supplier or competitor on direct sales.

Broad incumbents

• Haworth: Global commercial furniture and workspace solutions company with hospitality-adjacent offerings. Much larger scale and broader scope, but competes for contract-grade furniture spend in the same enterprise customer base.
• Knoll: Global commercial furniture manufacturer serving office, hospitality, and education markets. Has dedicated hospitality offerings and competes for large enterprise hospitality fit-outs that Source Furniture also targets.
• Flexform: Italian premium furniture maker known for upholstered seating with strong presence in luxury hospitality. Targets an overlapping high-end hospitality customer set but operates from a designer-brand positioning rather than a dealer model.
• Cassina: Italian premium design furniture brand with significant hospitality and contract division. Operates at a much higher price point and brand tier than Source Furniture but competes for the same designer-specified hospitality projects.
• B&B Italia: Italian premium contemporary furniture group with dedicated B&B Italia Contract division for hospitality projects. Competes for the same design-led boutique hotel and restaurant commissions but with a much stronger brand and own manufacturing.
• Designer Contracts: Established UK commercial contract furnishing business offering flooring, furniture, and window treatments to hotels, care homes, and student accommodation. Broader product portfolio than Source Furniture and significantly larger scale, but overlapping hospitality customer base.

Regional players

• Emeco: US-based commercial furniture manufacturer specializing in contract-grade chairs and tables for hospitality and education. Comparable product category but primarily serves the North American market rather than competing directly in Source Furniture's UK/European geography.

Direct peers

• Moda Furnishings: UK-based contract furniture supplier serving the hospitality industry with chairs, tables, and bespoke solutions. Operates with a similar dealer/distributor model aggregating from European manufacturers and is the most direct comparable peer for Source Furniture.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/source-furniture-ltd
• Instagraminstagram.com/sourcefurnitureltd
• Pinterestuk.pinterest.com/mel5609

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Source Furniture