United Europe Group

Name

United Europe Group

Legal name

ОАО «ЕДИНАЯ ЕВРОПА-ХОЛДИНГ» (UNITED EUROPE-HOLDING Co.)

Website

https://ueh.ru

Company type

Public

Founded year

1994

Operating status

Operating

Headcount range

1,001–5,000 employees

Ownership category

akta.pro rank

Product category

Beauty Products Distribution

NAICS

Cosmetics, Beauty Supplies, and Perfume Retailers (456120)

SIC

Perfumes, Cosmetics & Other Toilet Preparations (2844)

akta.pro primary industry

Prestige Beauty & Luxury Cosmetics Distribution (CRAOAEAC)

akta.pro secondary industries

Cosmetics & Color Makeup Distribution (CRAOAEAG), Fragrance & Deodorant Distribution (CRAOAEAF), Personal Fragrances (Perfume, Cologne, Body Sprays) (CRADANAD)

Keywords

• Perfume distribution
• Cosmetics manufacturing
• Beauty brand development
• Warehouse logistics services
• Retail operations

Headquarters

HQ city

Moscow

HQ country

Russia

HQ region

Europe

Offices5 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Infrastructure, Supply Chain, Others

Revenue model

1. Distribution of International Brands: Distribution of leading international perfume and cosmetics brands including Coty brands (Gucci, Hugo Boss, Lacoste, etc.), skincare brands (AHAVA, PAYOT, Skin1004), and decorative cosmetics (Wet n Wild, Revlon, Bell). Company is the exclusive distributor for Coty brands in Russia.
2. Own Brand Development: Development and promotion of proprietary brands including Divage (decorative cosmetics), Funky Monkey, Adriano Domianni, Palazzo della Bellezza, Art&Nose, and Podari Radost. Revenue from wholesale and retail sales of own manufactured products.
3. Contract Manufacturing: Gamma Cosmetics LLC operates as contract manufacturer providing full-cycle production facilities for skincare and color cosmetics, personal protective cosmetics, and foaming cleansers. Manufactures up to 36 million pieces of finished products annually.
4. Logistics Services: Eurologistics provides comprehensive logistics services including responsible storage, warehouse handling, cross-docking, batch accounting, pre-sale preparation, transport services, customs warehouse, and fulfillment for e-commerce.
5. Property Management: Professional property management services for commercial real estate owned by the group, located in key economic centers across the Russian Federation.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels6 records

Core offering

United Europe Group is the leading Russian distributor of international perfume and cosmetics brands, distributing more than 50 brands across over 12,000 points of sale via national chains, regional retailers and marketplaces. Alongside distribution, the Group develops and sells its own beauty brands (Divage, Funky Monkey, Art&Nose, Palazzo della Bellezza, Adriano Domianni, Podari Radost), operates ISO 9001 / GMP-certified contract manufacturing at Gamma Cosmetics (up to 36 million units per year), provides third-party logistics through Eurologistics, and runs the iBEAUTY and IL DE BOTE retail chains.

Product overview

United Europe Group operates as a diversified beauty industry holding with multiple interconnected business units. The company is a distribution leader in Russia covering over 12,000 points of sale, while simultaneously developing proprietary brands (Divage, Funky Monkey, Art&Nose, Palazzo della Bellezza, Adriano Domianni) and operating manufacturing (Gamma Cosmetics with 36M units/year capacity) and logistics (Eurologistics) capabilities. The Group also manages retail (iBEAUTY, IL DE BOTE) and real estate assets, providing a vertically integrated model from manufacturing through distribution to end-consumer retail.

Differentiator

Problem solved

Functional benefit

Brands

• Divage: International brand of decorative cosmetics and perfumery founded in 2000. About 350 SKU of decorative cosmetics including accessories, perfumery, and care products. Distributed in Russia, CIS, and Middle East. Production in Italy, Germany, Poland, Russia, and Asian countries.
• Funky Monkey
• Palazzo della Bellezza
• Art&Nose
• Adriano Domianni
• Подари Радость (Podari Radost)
• iBEAUTY
• ИЛЬ ДЕ БОТЭ (IL DE BOTE)

Products and services

• Distribution of International Perfume and Cosmetics Brands Wholesale distribution of more than 50 international niche, selective, semi-selective and mass-market perfume, cosmetics and skincare brands through a 16-branch network covering over 12,000 points of sale across Russian federal and regional chains, e-commerce platforms and independent retail. Includes exclusive distribution of Coty's portfolio (Gucci, Hugo Boss, Lacoste, Chloe, Calvin Klein, Davidoff, Marc Jacobs, etc.) and selected K-Beauty brands.
• Divage International decorative cosmetics and perfumery brand founded in 2000 with about 350 SKUs including accessories, perfumery and care products. Distributed in Russia, CIS and the Middle East, with production in Italy, Germany, Poland, Russia and Asian countries.
• Funky Monkey Trendy decorative cosmetics brand for Generation Z, positioned as easy and fun to use while combining style with sustainability.
• Palazzo della Bellezza Fragrance brand offering collections for men and women inspired by the aesthetics of antiquity with a modern twist. Compositions developed with professional perfumers blending traditional notes with contemporary trends.
• Art&Nose Fragrance brand where art is the direct source of inspiration. Compositions are developed in collaboration with professional perfumers from France and Italy, with the goal of combining originality and creative approach with an affordable price point.
• Adriano Domianni Fragrance brand offering perfumes for men and women, developed under license from the Italian fashion house Luigi Borrelli Napoli.
• Podari Radost (Подари Радость) Charitable product brand offering gel for shower, hand cream, liquid soap, lip balm, dishwashing liquid and family shampoo. Proceeds from sales support children in difficult life situations through the Give Joy Charitable Foundation.
• GAMMA COSMETICS — Contract Manufacturing Independent contract manufacturer providing full-cycle production facilities certified under ISO 9001 and ISO 22716 (GMP). Manufactures skincare and color cosmetics, personal protective cosmetics and foaming cleansers with annual capacity of up to 36 million pieces of finished products, including production in Podolsk, Moscow Oblast.
• Eurologistics — Third-Party Logistics Services Third-party logistics provider specializing in storage, processing and delivery of perfumery and cosmetics. Class A warehouse complexes with pallet racks, gravity racks and small-item storage, automated inventory management, cross-docking, batch accounting, pre-sale preparation, transport services, customs warehouse, and fulfillment for online stores including "honest mark" data matrix labeling. Over 15–20 years of successful logistics experience.
• Commercial Property Management (United Europe-UN) Professional property management services for commercial real estate owned by the Group, with properties located in key economic centers across the Russian Federation including Moscow, Yekaterinburg, Rostov-on-Don, Irkutsk and Vladivostok.
• iBEAUTY Cosmetic Outlet Retail Stores Offline and online beauty retail stores with a unique concept offering more than 200 brands from mass-market through selective and niche perfumery and cosmetics, with discounts up to 80%. Flagship store on Tverskaya in Moscow.
• IL DE BOTE Selective Perfumery and Cosmetics Retail Chain Chain of selective perfumery and cosmetics shops under the Group's IL DE BOTE brand, operated through distribution and retail.
• Beauty School Training Center Training center for preparing and enhancing expertise of specialists in makeup, perfumery and skincare brands operated by the Group.
• HENDERSON Exclusive Fragrance Collection Collection of four exclusive fragrances (Indigo Waves, Spirit Accord, Blue Intense, Ocean Extreme) created with HENDERSON Fashion House and French perfumery company CADENTIA, distributed through the Magnit Cosmetics network at 3,499 RUB per bottle.

Quantifiable outcome

• 36 million pieces of finished products manufactured annually at Gamma Cosmetics
• +3 more outcomes

Named customers12 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators8 records

Recent moves22 records

Expansion highlights5 records

Direct peers

• Faberlic: Russian direct-selling and cosmetics manufacturer with own-brand development, manufacturing, and broad product portfolio across skincare, color cosmetics, and fragrance — comparable Russian-market multi-vertical beauty operator.
• Puig: Spanish family-controlled beauty and fragrance company that develops and distributes owned and licensed brands (Carolina Herrera, Paco Rabanne, Jean Paul Gaultier, etc.) — directly comparable to UEG's mix of own-brand development plus third-party brand distribution.
• Inter Parfums: US-listed company that licenses, develops, and distributes prestige fragrance brands (Guess, Coach, Montblanc, Jimmy Choo) — closely mirrors UEG's fragrance distribution and proprietary brand-building model.
• Golden Apple (Zolotoe Yabloko): Leading Russian multi-brand beauty retailer; as a customer and competitor in the multi-brand perfumery/cosmetics retail segment, it shares customer overlap with UEG's iBEAUTY and IL DE BOTE stores and competes for the same consumer basket.
• L'Etoile (Л'Этуаль): Russia's largest specialty beauty retail chain; directly competes with UEG-owned IL DE BOTE and iBEAUTY for prestige and mass-market consumers and similar brand-portfolio merchandising.
• Oriflame: Swiss-origin, Russia-rooted beauty company with extensive CIS operations and similar multi-channel model combining own brands, direct sales, and physical retail — directly comparable geographic and category exposure.

Broad incumbents

• Coty Inc. Global beauty conglomerate whose brands UEG exclusively distributes in Russia; competes in the same categories (fragrance, color cosmetics, skincare) and serves as both a critical supplier relationship and a comparable publicly-traded peer.
• Natura &Co (Natura, Avon, The Body Shop): Brazil-based global beauty group with multi-brand portfolio and significant direct-sales and retail operations; broadly comparable as a multi-brand, multi-channel beauty operator with manufacturing and distribution scale.
• Estée Lauder Companies: Global prestige beauty holding (Estée Lauder, Tom Ford, Le Labo, Clinique, MAC); competes for prestige shelf space in Russia and is comparable as a multi-brand beauty conglomerate with significant Russian distribution needs.
• L'Oréal (Russia operations): World's largest beauty company with a significant Russian subsidiary; competes for shelf space, brand owners, and distribution partnerships across the same selective and mass-market categories UEG serves.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xt.me/art_and_nose
• YouTubet.me/palazzodellabellezza
• Facebookfacebook.com/United-Europe-Groupe-173077632839558
• LinkedInlinkedin.com/company/united-europe-holding
• Instagramvk.com/club224683272

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles13 records

Subsidiaries12 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about United Europe Group