Cavit
Cavit is an Italian cooperative wine consortium in Trentino aggregating 11 member wineries and ~5,250 growers across 6,350 hectares (60% of Trentino vineyards), producing and distributing Trentino DOC still, sparkling, and dessert wines globally through DTC, HORECA, retail, and export channels.
- Company typePrivate
- Founded1950
- HeadquartersTrento, Italy
- Headcount101–250
- GTM typeB2C
- OfferingHardware or Manufacturing
What Cavit does
Cavit (Cantina Viticoltori del Trentino) is a second-tier cooperative society (Cavit s.c.) headquartered in Ravina di Trento, Italy, established in 1950 as a consortium of associated grape growers. The company aggregates production from 11 cooperative member wineries and approximately 5,250 winegrowers cultivating roughly 6,350 hectares of vineyards, which represents about 60% of Trentino's grape-growing land. Through its central winery (80,000 sq.m. facility built 1964) and member network, Cavit produces a portfolio of Trentino DOC wines organized into sub-brands: Altemasi (premium Trentodoc classic-method sparkling wines, the flagship line), Maso (single-vineyard crus, including the historic 16th-century Maso Toresella near Lake Toblino), Trentini Premium, Bottega Vinai (terroir wines), Mastri Vernacoli (traditional varietals), Charmat-method sparkling, and dessert wines (Arèle Vino Santo and Rupe Re). The company also operates proprietary agronomic technology in the form of the PICA platform (Piattaforma Integrata Cartografica Agriviticola), developed in 2010 with the Edmund Mach Foundation and Bruno Kessler Foundation, supporting precision viticulture, vineyard mapping, and treatment optimization across member farms.
Cavit's business model is fundamentally B2B-plus-DTC: the cooperative collects, inspects, and vinifies grapes from member wineries, then distributes finished wine through four parallel channels — (1) its own Enoteca wine shop and shoponline.cavit.it e-commerce platform for direct-to-consumer sales, (2) 11 member cooperative wineries as regional distribution and tasting points, (3) HORECA (restaurants, hotels, catering) accounts in Italy, and (4) international export markets via dedicated regional export directors for the Americas and Asia/Europe. Customer segmentation spans individual wine enthusiasts (primary), HORECA operators, and retail/wholesale channels, with a strong emphasis on experiential engagement via guided tastings, wine tourism at Maso Toresella, and events such as Cantine Aperte. The company holds multiple certifications (ISO 9001/14001/45001, BRCGS, IFS, AEO, SQNPI, organic) and sources 100% renewable electricity through Dolomiti Energia, with 17% of its own electricity needs generated via on-site photovoltaic panels. Pricing is not publicly disclosed at the SKU level; experiential pricing is visible (guided tastings at €20/person). Revenue figures are not disclosed, and Cavit is a private cooperative with no venture, private equity, or public shareholders — ownership resides with the member wineries and their associated growers.
Cavit firmographics
Firmographics- Name
- Cavit
- Legal name
- Cavit s.c.
- Website
- https://cavit.it
- Company type
- Private
- Founded year
- 1950
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Cavit is an Italian cooperative wine consortium in Trentino aggregating 11 member wineries and ~5,250 growers across 6,350 hectares (60% of Trentino vineyards), producing and distributing Trentino DOC still, sparkling, and dessert wines globally through DTC, HORECA, retail, and export channels.
- Ownership category
- akta.pro rank
Cavit industry classification
Industry- Product category
- Wine Production
- NAICS
- Wineries (312130), Grape Vineyards (111332), Beer, Wine, and Liquor Retailers (44532)
- SIC
- Beverages (2080), Wholesale-Beer, Wine & Distilled Alcoholic Beverages (5180)
- akta.pro primary industry
- Wine Production & Winemaking (AFAFAAAB)
- akta.pro secondary industries
- Wine & Sparkling Wine Wineries & Brands (CRADAIAB), Wineries & Vineyards (Tasting Rooms) (THAFALAE), Wine Bars (CRANACAE), Wine Grape Vineyard Operations (Varietal/AVA Practices, Yield & Quality Targets) (AFAGAJAJ)
Keywords
Where Cavit is headquartered
LocationHeadquarters
- HQ city
- Trento
- HQ country
- Italy
- HQ region
- Europe
Offices2 records
Markets served
Cavit business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Wine Production and Sales: Cavit generates revenue through the production and sale of wines from its 11 member cooperative wineries. The company gathers, inspects, and selects raw materials from member wineries, carrying out quality controls from maturation through bottling. Products are sold through direct wine shop sales, e-commerce, and distribution to retailers and HORECA sector.
Go-to-market motion1 record
Distribution channels4 records
Marketing channels5 records
Cavit product offering
Product offeringCore offering
Cavit is a cooperative wine consortium that gathers grapes from 11 member wineries and more than 5,250 winegrowers across roughly 6,350 hectares of Trentino vineyards, vinifying, aging, bottling, and marketing a portfolio of still, sparkling (Trentodoc and Charmat), rosé, red, and dessert wines. Products are sold through its own Enoteca wine shop, online shop, member wineries, and HORECA/retail distribution in Italy and abroad.
Product overview
Cavit (Cantina Viticoltori del Trentino) is a cooperative wine consortium representing 11 member wineries and over 5,260 winegrowers in Trentino, Italy. The company markets a diverse portfolio of wine products organized into distinct sub-brands: Altemasi (premium Trentodoc sparkling wines, the flagship line), Maso (single-vineyard crus), Trentini Premium (selected best-vineyard wines), Bottega Vinai (terroir-driven Trentino DOC wines), Mastri Vernacoli (traditional varietal wines), Sparkling Wines (young Charmat-method wines), and Sweet/Dessert Wines (late-harvest and passito styles including Arèle Vino Santo and Rupe Re). Cavit also operates an e-commerce platform (shoponline.cavit.it) and a physical Enoteca (wine shop) in Trento. The portfolio spans sparkling (classic and Charmat method), white, red, rosé, and dessert wines from indigenous and international grape varieties cultivated across Trentino's diverse microclimates.
Differentiator
Problem solved
Functional benefit
Brands
- Altemasi: Excellence in sparkling wines - Bubbles from the mountains which make the slow passing of time the hallmark of their style.
- Maso
- Trentini Premium
- Bottega Vinai
- Mastri Vernacoli
- Sparkling Wines
- Sweet Wines
Products and services
- Altemasi Premium Trentodoc classic-method sparkling wine line from mountain vineyards in Trentino; positioned as Cavit's flagship sparkling range and the company's most-awarded wine style.
- Maso Single-vineyard cru wines sourced from historic Maso (farmstead) vineyards, including Maso Toresella at Sarche di Calavino, representing more than two thousand years of Trentino viticultural history.
- Trentini Premium Premium range of Trentino wines crafted by Cavit's winemakers selecting grapes from the cooperative's best vineyards, positioned as a tier above the standard regional offering.
- Bottega Vinai Terroir-driven Trentino DOC line made from grapes sourced from a selection of the cooperative's best vineyard sites across the region.
- Mastri Vernacoli Range of wines combining the breadth of grape varieties cultivated in Trentino with Cavit's cooperative winemaking tradition and expertise.
- Sparkling Wines (young Charmat-method range) Range of approachable, youthful sparkling wines with fresh fruity aromas and delicate flavours, including Accento produced via the Charmat method for accessible everyday occasions.
- Sweet Wines (Dessert Wines) Range of dessert wines produced from late-harvested and naturally raisined grapes, including the multi-award-winning Arèle Vino Santo and Rupe Re Late Harvest, paired with cheeses and classic desserts.
- Rupe Re Late Harvest (Trentino Superiore DOC) Late-harvest Trentino Superiore DOC dessert cuvée of Sauvignon Blanc, Nosiola, Gewürztraminer, Chardonnay, and Incrocio Manzoni from Valle dei Laghi, Vallagarina, and Valle dell'Adige, available via Cavit's online shop.
- Arèle Vino Santo (Trentino DOC) Trentino DOC dessert wine made from 100% Nosiola grapes grown in Valle dei Laghi, packaged in a 500ml bottle and intended for pairing with biscuits, dry pastries, and creamy desserts.
- Guided wine tasting experiences at Enoteca Cavit In-person guided tastings at the Enoteca Cavit wine shop on Cavit's Ravina di Trento headquarters site, offered at 20 EUR per person, using the Enomatic tasting system and covering the cooperative's wine range.
Quantifiable outcome
- 60% of Trentino vineyard area coverage through cooperative network
- +2 more outcomes
Companies that use Cavit
Customer profileSegments3 records
Ideal customer profiles2 records
Cavit technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Cavit partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- Edmund Mach Foundation (Fondazione Edmund Mach)coreCavit collaborates with the Edmund Mach Foundation, which trains specialized agronomists, for wine research and development. The foundation was a key partner in developing the PICA digital platform for precision viticulture. The foundation represents one of the best research centers in Trentino.
- Bruno Kessler Foundation (FBK)coreFBK collaborated with Cavit and the Edmund Mach Foundation to develop the PICA platform (Piattaforma Integrata Cartografica Agriviticola), an integrated communications and technology system for smart and eco-sustainable winegrowing.
- Dolomiti EnergiaminorCavit purchases electricity from Dolomiti Energia, which guarantees that 100% of its energy comes from renewable sources. This supports Cavit's sustainability commitments.
- Wine in ModerationminorCavit supports the Wine in Moderation project, the leading European program for the promotion of social responsibility in the wine industry, committed to encouraging moderate and responsible wine consumption.
- MART Museum (Museo d'Arte Moderna e Contemporanea)minorCavit is a partner of the MART Museum in Rovereto, supporting cultural initiatives in the Trentino region as part of its commitment to the local community.
Scale indicators6 records
Recent moves5 records
Expansion highlights6 records
Cavit competitors and assessment
Company assessmentBroad incumbents
- Banfi (Castello Banfi): Italian-owned wine group with Brunello and broader Tuscan portfolio plus international distribution. Comparable branded Italian wine producer with global export presence.
- Zonin1821: One of Italy's largest privately-held wine producers with a multi-region portfolio (including Prosecco and still wines). Comparable premium Italian wine producer with international distribution reach.
- Marchesi Antinori: Iconic Italian wine group with premium estates across Tuscany and broader Italy. Comparable as a leading Italian branded wine producer with international footprint.
- Santa Margherita Group: Italian wine and spirits group with multiple regional brands (including Prosecco, Pinot Grigio). Comparable multi-brand, export-led Italian producer.
Direct peers
- Cantine Riunite & Civ: Large Italian wine cooperative group (GIV) producing branded still and sparkling wines including Prosecco. Direct comparable in cooperative scale, multi-brand portfolio, and export focus.
- La Vis: Cave del Teroldego / La Vis is another Trentino wine cooperative; closely comparable cooperative structure, terroir focus, and Trento DOC offerings.
- Caviro: Italy's largest wine cooperative group, headquartered in Emilia-Romagna. Comparable second-tier cooperative model aggregating many member wineries for production and export.
- Mezzacorona: Trentino-based wine cooperative with overlapping grower base and product portfolio (still and sparkling wines including Trento DOC). Direct geographic and structural peer to Cavit.
- Cantina di Soave: Veneto-based Italian wine cooperative with similar multi-grower structure, DOC focus, and export orientation; comparable to Cavit's cooperative operating model.
- Lamberti vini: Verona-based Italian wine producer/cooperative with broad still and sparkling portfolio serving export and HORECA. Comparable in scale, multi-region sourcing, and channel mix.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks5 records
Key highlights6 records
Customer concentration
Cavit social profiles
Digital presenceCavit compliance and trust
Trust signalCompliance9 records
Cavit financial estimates
Financial estimateRevenue estimate
Valuation estimate
Cavit leadership team
Management profileNumber of profiles
Profiles11 records
Cavit subsidiaries and ownership
Company hierarchySubsidiaries1 record
Cavit funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Cavit M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Cavit
What does Cavit do?
Cavit is a cooperative wine consortium that gathers grapes from 11 member wineries and more than 5,250 winegrowers across roughly 6,350 hectares of Trentino vineyards, vinifying, aging, bottling, and marketing a portfolio of still, sparkling (Trentodoc and Charmat), rosé, red, and dessert wines. Products are sold through its own Enoteca wine shop, online shop, member wineries, and HORECA/retail distribution in Italy and abroad.
Is Cavit a public or private company?
Cavit is a private company. It is classified as management employee owned and is currently operating.
When was Cavit founded?
Cavit was founded in 1950. It employs 101 to 250 people.
Where is Cavit based?
Cavit is headquartered in Trento, Italy, in the Europe region.
How does Cavit make money?
One revenue line is on record: wine Production and Sales.
Who are Cavit's main competitors?
Broad incumbents on record are Banfi (Castello Banfi), Zonin1821, Marchesi Antinori and Santa Margherita Group. Direct peers are Cantine Riunite & Civ, La Vis, Caviro, Mezzacorona, Cantina di Soave and Lamberti vini.
Does Cavit have an API?
No public API is recorded for Cavit.
What industry is Cavit in?
Cavit's product category is Wine Production. Its primary akta.pro industry code is AFAFAAAB, Wine Production & Winemaking, with a secondary code of CRADAIAB, Wine & Sparkling Wine Wineries & Brands. Its NAICS code is 312130 and its SIC code is 2080.