What Alsecco GmbH does

Alsecco GmbH is a German manufacturer of facade construction products, founded in 1957 and headquartered in Wildeck, Germany. The company specializes in thermal facade insulation composite systems (Wärmedämm-Verbundsysteme / WDVS), insulation boards, renders, facade paints, and decorative surface products such as clinker tiles and ceramic finishes. Its portfolio spans the Alprotect system family (Carbon, Quattro, Nova, Aero, PUR), Alsitherm insulation boards (EPS, PUR, phenolic, mineral foam), the ORIGINAL MELDORFER handcrafted clinker brand, the Alsireno renovation injection procedure, and the Airtec building-integrated photovoltaic facade system. Alsecco is a wholly-owned subsidiary of DAW SE, a fifth-generation family-owned coatings group operating since 1895 and ranked as the third-largest construction paint manufacturer in Europe with market leadership in Germany and Austria. Effective January 1, 2026, Alsecco is being consolidated with sister DAW brand Caparol under the Caparol name, with the Alsecco product and service portfolio absorbed into Caparol's broader offering.

Alsecco generates revenue primarily through B2B hardware sales of facade systems to construction professionals and building contractors, distributed via regional professional building materials trade channels across the DACH region. The go-to-market is sales-led, with project-based quotation rather than disclosed standardized pricing. Products are sold as complete system solutions (insulation + adhesive + reinforcement + render + paint), with named technical differentiators including carbon-enhanced insulation (Alprotect Carbon), building-integrated photovoltaics (Airtec), and a non-demolition renovation injection process (Alsireno). The company maintains 251–500 employees and operates its headquarters and primary manufacturing footprint in Wildeck, while acting on behalf of and for the account of parent DAW SE.

The strategic posture is defined by the 2026 Caparol consolidation, which repositions the standalone Alsecco brand as a product line within a larger group brand. This is a defensive, efficiency-oriented realignment rather than an offensive expansion: it eliminates brand duplication and broadens the solution set available to existing customers, while extending into growth adjacencies such as building-integrated photovoltaics and renovation retrofits. As a non-listed subsidiary inside a privately held family group, no public revenue or profitability figures are disclosed, and growth trajectory must be inferred indirectly from regulatory tailwinds (European building energy efficiency mandates), product line extension, and group-level market positioning.

Name

Alsecco GmbH

Legal name

Alsecco GmbH

Website

https://alsecco.de

Company type

Private

Founded year

1957

Operating status

Operating

Headcount range

251–500 employees

Ownership category

akta.pro rank

Product category

Building Materials / Facade Insulation Systems

NAICS

Adhesive Manufacturing (32552), Paint, Coating, and Adhesive Manufacturing (3255), Polystyrene Foam Product Manufacturing (32614)

SIC

Adhesives & Sealants (2891), Paints, Varnishes, Lacquers, Enamels & Allied Prods (2851), Plastics Foam Products (3086)

akta.pro primary industry

Insulation & Air/Vapor Barrier Systems (Thermal, Acoustic, WRB/AVB) (IMAFAMAD)

akta.pro secondary industries

Facade & Cladding Systems (Rainscreens, Panels, EIFS, Siding) (IMAFAMAB), Exterior Insulation & Weatherproofing (House Wrap, Air/Water Barriers) (HSAPAKAK)

Keywords

• Facade insulation systems
• Thermal insulation boards
• Exterior wall coatings
• Building envelope solutions
• Decorative facade finishes

Headquarters

HQ city

Waldeck

HQ country

Germany

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D

Revenue model

1. Facade Systems and Building Materials: Sale of thermal insulation composite systems (WDVS), renders, facade paints, decorative elements, and related building materials to construction professionals and contractors

Go-to-market motion1 record

Distribution channels1 record

Marketing channels1 record

Core offering

Alsecco GmbH manufactures and supplies thermal facade insulation composite systems (WDVS / Wärmedämm-Verbundsysteme) including the Alprotect family of premium systems, Alsitherm insulation boards (EPS, PUR, phenolic, mineral foam), decorative facade claddings (ORIGINAL MELDORFER clinker tiles, Klinkerriemchen, Feinsteinzeug ceramic tiles), Alsicolor facade paints, Alsireno renovation systems, Airtec building-integrated photovoltaics, Faserbeton decorative elements, and Deckendämmsysteme ceiling insulation products for construction professionals and contractors.

Product overview

Alsecco GmbH is a manufacturer of facade construction products, primarily specializing in thermal facade insulation systems (WDVS - Wärmedämm-Verbundsysteme) and related construction materials. The product portfolio includes premium insulation systems under the Alprotect family (Carbon, Quattro, Nova, Aero, PUR), various insulation boards (EPS, Mineral wool, Phenolic foam, Mineral foam), decorative surfaces (ORIGINAL MELDORFER clinker tiles, Klinkerriemchen, Feinsteinzeug ceramic tiles), renovation products (Alsireno injection procedure, Sanierungsprofil), functional facades (Airtec photovoltaic integration), fiber concrete decorative elements, and facade paints (Alsicolor). All Alsecco products are being consolidated under the Caparol brand effective January 1, 2026, as part of a strategic realignment within the DAW SE group.

Differentiator

Problem solved

Functional benefit

Products and services

• Alprotect Carbon Premium facade insulation system with polystyrene insulation incorporating carbon technology for enhanced performance and durability, used by facade specialists and contractors in WDVS applications.
• Alprotect Quattro Facade insulation system featuring organic adhesive and reinforcement mass for versatile application across alsecco facade insulation systems.
• Alprotect Nova Facade insulation system with adhesive and reinforcement mass for use within alsecco facade systems.
• Alprotect Aero Facade insulation system with mineral lightweight mortar for bonding and reinforcing facade insulation boards.
• Alprotect PUR Slim high-performance facade insulation system featuring polyurethane insulation boards for use with hard coverings.
• Alsitherm EPS 032 Carbon Expanded polystyrene insulation boards with carbon technology used as insulation boards in alsecco facade insulation systems.
• Alsitherm EPS 034 Quattro Expanded polystyrene insulation boards for alsecco facade systems with improved thermal performance.
• Alsitherm PUR 024 Polyurethane insulation board for alsecco facade insulation systems.
• Alsitherm Pheno 021 Phenolic resin insulation board according to DIN EN 13166 for bonding and doweling in facade insulation systems.
• Mineralschaum-Dämmplatte 045 ecomin-por Mineral, silicate insulation board for sustainable facade insulation.
• ORIGINAL MELDORFER Handcrafted clinker-style facade tiles made from natural materials for decorative surface design on building facades.
• ORIGINAL MELDORFER Compound Original Meldorfer base mass for creating handcrafted clinker elements on facades.
• Klinkerriemchen KR-Design Ceramic brick tiles (Klinkerriemchen) used as decorative surface design within facade insulation systems.
• Feinsteinzeug (Cerastone) Fired porcelain stoneware (Feinsteinzeug) tiles for facade applications in alsecco systems.
• Alsireno Injektionsverfahren Injection procedure for retrofitting and restoring structural integrity of existing facade insulation systems (WDVS) without full demolition.
• Airtec Photovoltaic Building-integrated photovoltaic facade system that generates energy from the building exterior surface as part of a functional facade solution.
• Sanierungsprofil Renovation profile used for sealing and finishing connections between facade insulation systems and windows/doors during facade renovation.
• Faserbeton Produkte Fiber concrete elements including window sills, base elements, and window surrounds for durable decorative facade design.
• Faceboard EPS/POR Decorative facade profiles made from expanded polystyrene (EPS) or porous materials for facade design applications.
• Alsicolor Fassadenfarben Facade paints available in silicon, dispersion, silicate, and acrylic-based formulations for various protection and finishing requirements on exterior surfaces.
• Alsireno Fassadenretter Renovation product that enables saving of existing facades without complex dismantling, part of the Alsireno renovation system.
• Deckendämmsysteme Ceiling insulation systems for underground garages and basements combining economic insulation performance with individual design options.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• DAW SEcoreStrategic or Co-development PartnerDAW SE is the parent company of Alsecco GmbH. Alsecco operates on behalf and for the account of DAW SE. DAW SE is an independent family-owned company in its fifth generation, developing, producing, and distributing innovative coating systems since 1895. DAW SE is the third largest manufacturer of construction paints in Europe and market leader in Germany and Austria.

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Sika AG: Swiss specialty chemicals company offering facade and roofing systems, sealants, and adhesives for construction. Comparable in facade-adjacent chemistry and B2B professional channels, but operates as a diversified specialty chemicals incumbent.
• Ceresit (Henkel): Henkel's facade systems brand offering adhesives, renders, and WDVS components across Europe. Comparable in WDVS-adjacent chemistry and contractor channel, but part of a much larger diversified consumer/industrial group.
• Saint-Gobain Weber: European leader in facade mortars, renders, and WDVS systems as part of Saint-Gobain's broader building products portfolio. Comparable in core product but operates at significantly greater scale and geographic breadth than Alsecco.
• BASF Wall Systems (MasterWall / Neopor): Provides EPS-based Neopor insulation raw materials and MasterWall facade system solutions to WDVS manufacturers. Comparable as both a raw-material upstream supplier and a downstream system competitor to Alsecco's Alprotect EPS products.

Direct peers

• Caparol (DAW SE): Sister brand under DAW SE and the brand into which Alsecco is being consolidated effective January 2026. Directly overlapping WDVS, render, and facade paint portfolio with shared parent, manufacturing base, and customer channels.
• Knauf Insulation: Major European manufacturer of mineral wool, glass wool, and integrated facade insulation solutions. Comparable in insulation materials and B2B professional channel strategy, with broader product breadth and global footprint.
• Baumit (Wopfinger Baustoffindustrie): Austrian family-owned WDVS and facade systems manufacturer with strong presence in DACH and Central/Eastern Europe. Directly comparable product portfolio, channel model (professional building materials trade), and target customer.
• Rockwool International: Global manufacturer of stone wool insulation and facade systems with strong presence in European building envelope solutions. Comparable in thermal/acoustic insulation performance and professional specification channels.
• Sto SE & Co. KGaA: German-listed manufacturer of facade insulation systems (WDVS), renders, and facade paints. Closely comparable to Alsecco across the same product categories, customer base (professional contractors and specifiers), and DACH-centric go-to-market.
• Alligator Farbwerke (DAW SE): Another DAW SE family brand producing facade paints, renders, and insulation systems in Germany. Direct internal peer with overlapping product categories and shared parent ownership structure.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Alsecco GmbH