Ski Corner

What Ski Corner does

The Ski Corner is a privately held, specialty sporting goods retailer headquartered in Scranton, Pennsylvania, operating a 10,000 square foot showroom in Dickson City and a second location at 908 Scranton Carbondale Hwy. Founded in the 1990s as The Ski Place in Newton, PA, the company sells new and pre-owned skis, snowboards, boots, bindings, poles, outerwear, helmets, goggles, and accessories, alongside related apparel from over 50 brands including Burton, K2, Rossignol, Salomon, Patagonia, and The North Face. It serves individual skiers and snowboarders across Eastern Pennsylvania, Northern New Jersey, and Southern New York, with a particular emphasis on serving youth and budget-conscious segments through structured programs.

The company's business model combines one-time equipment and apparel sales with recurring service revenue streams, including a season lease program covering skis, snowboards, and boots in full size ranges; short-term rentals with midweek and advance-booking discounts; a state-of-the-art tuning and maintenance shop; a trade-in program for used gear; and a Junior Ski Package Buy-Back Program offering 50% credit on trades returned by November 30 of the following season and 25% within two years. A price-match guarantee is advertised across all merchandise. Go-to-market is hybrid: two physical retail storefronts staffed by master boot fitters, complemented by an e-commerce site on the ShopLightspeed platform, with marketing through Facebook, Instagram, Twitter, and email.

The Ski Corner holds the exclusive J Skis demo center designation for its region (one of only thirteen in the United States) and is a member of the Snowsports Merchandising Corporation (SMC) Buying Group — a trade alliance limited to the top retailer in each metropolitan area. These affiliations provide pricing leverage and brand access unavailable to non-members. The business operates seasonally, closing between ski seasons, and is independently owned by founder Rob Bohr with no disclosed institutional investment.

Name

Ski Corner

Legal name

The Ski Corner

Website

https://theskicorner.com

Company type

Private

Founded year

1990

Operating status

Operating

Headcount range

11–50 employees

Short description

The Ski Corner is a privately held, specialty ski and snowboard retailer operating a 10,000 sq ft showroom in Dickson City, PA, plus a Scranton storefront and ShopLightspeed e-commerce site. It sells equipment, outerwear, and accessories across 50+ brands and offers leasing, rentals, tuning, and trade-in services to consumers in Eastern PA, Northern NJ, and Southern NY.

Ownership category

akta.pro rank

Product category

Winter Sports Retail

NAICS

Sporting Goods Retailers (45911), Sporting Goods Retailers (459110)

SIC

Retail-Miscellaneous Shopping Goods Stores (5940)

akta.pro primary industry

Ski & Snowboard Equipment Retail (Skis, Boards, Boots, Bindings, Poles) (CRAMAJAA)

akta.pro secondary industries

Ski & Snowboard Apparel Retail (Outerwear, Base Layers, Gloves, Socks) (CRAMAJAB), Ski & Snowboard Service & Repair Shops (Tuning, Mounting, Boot Fitting) (CRAMAJAF), Ski & Snowboard Rental & Demo Shops (CRAMAJAE)

Keywords

• Ski equipment retail
• Snowboard equipment store
• Winter sports apparel
• Seasonal ski leasing
• Winter sports accessories

Headquarters

HQ city

Scranton

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure

Revenue model

1. New Equipment Sales: Retail sales of skis, ski boots, ski bindings, ski poles, snowboards, snowboard boots, and snowboard bindings at discounted prices.
2. Clothing and Outerwear Sales: Sales of jackets, pants, bibs, mid-layer pieces, goggles, helmets, and accessories for all ages and sizes.
3. Used/Pre-Owned Equipment Sales: Sale of traded-in and pre-owned skis, boots, snowboards, and accessories at discounted prices. Inventory changes daily.
4. Season Lease Program: Seasonal equipment leasing for skis (70cm-180cm), ski boots (size 9 toddler to mens 16), snowboards (90cm-160cm), snowboard boots (size 12 toddler to mens 15), and ski blades. Includes deep discounts for midweek and advance rentals.
5. Tuning and Maintenance Services: State-of-the-art shop offering tuning and maintenance services to prepare gear for mountain use.
6. Rental Services: Short-term rental services for skis, snowboards, and accessories with discounts for midweek and advance bookings.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

The Ski Corner is a physical retail and e-commerce store that sells new and used ski and snowboard equipment, winter clothing, and accessories through locations in Scranton and Dickson City, Pennsylvania. The company complements equipment sales with seasonal leasing, a junior ski package buy-back program, a trade-in program, and an in-house tuning and maintenance service, primarily serving customers in Northeast Pennsylvania, Northern New Jersey, and Southern New York.

Product overview

The Ski Corner is Northeast Pennsylvania's premier retailer for skiing and snowboarding equipment, operating as a single unified retail store. The core product offering centers on a comprehensive range of ski equipment (skis, boots, bindings, poles) and snowboard equipment (boards, boots, bindings), complemented by extensive clothing and outerwear collections and a wide variety of accessories. The company also operates supporting services including a season lease program for equipment testing, a junior ski package program with buyback guarantees, a trade-in program for used gear, and professional tuning services. The business model combines new equipment sales with used/pre-owned inventory to serve budget-conscious customers, while the lease program enables customers to test latest gear before committing to purchase. The 10,000 square foot showroom in Dickson City showcases products from over 100 snowboard models and numerous ski brands.

Differentiator

Problem solved

Functional benefit

Products and services

• Skis Wide variety of skis for all ability levels including front carvers, all mountains, and twin tips, from brands including Atomic, Blizzard, Elan, Fischer, Head, K2, Line, Rossignol, Volkl, Faction, Icelantic, J Skis, Armada, Axis, and Black Armada. Sold at the Scranton and Dickson City locations and online via ShopLightspeed to individual skiers in the Northeast Pennsylvania region.
• Ski Boots Ski boots fitted by master boot fitters, ranging from size 7 toddler to size 14, widths from narrow (98mm) to wide (106mm), and flex from comfort soft (65 flex) to high-end performance (130 flex). Brands include Alpina, Atomic, Axis, Blizzard Tecnica, Dalbello, Rossignol, and Roxa. Sold to individual skiers seeking properly fitted performance boots.
• Ski Bindings Ski bindings that keep skis attached to feet when needed and release when necessary, selected based on weight, ability, and technique. Brands include Atomic, Elan, Fischer, Look, Marker, and Tyrolia. Sold to individual skiers purchasing complete ski setups.
• Ski Poles Ski poles for balance and essential setup functionality, available in various sizes and materials to match ski gear. Brands include Atomic, Axis, Line, Rossignol, and Armada. Sold to individual skiers.
• Snowboards Over 100 models of snowboards including women's boards, junior boards, and wide boards ranging from $89 beginner boards to $600+ top-of-the-line boards. Brands include Burton, Capita, Never Summer, K2, Lib Tech, Gnu, Roxy, Rossignol, Arbor, Head, and Salomon. Sold to individual snowboarders of all skill levels.
• Snowboard Boots Snowboard boots fitted by expertly trained staff, positioned as the heart of the snowboarding experience. Brands include Burton, Head, DC, K2, Nidecker, Thirtytwo, and Salomon. Sold to individual snowboarders.
• Snowboard Bindings Snowboard bindings that transfer energy from the body to the board, selected based on weight, ability, and style of riding. Brands include Burton, Head, 540, Flow, K2, Matrix, Nidecker, Rossignol, Roxy, Salomon, Union, and Burton Step On. Sold to individual snowboarders.
• Winter Clothing and Outerwear Winter clothing including over 2,000 jackets and 1,500 pants and bibs, plus mid-layer pieces in sizes from infant 6 months to Adult 5X. Brands include 686, Action Heat, Arctix, Armada, Burton, Crab Grab, Dakine, Hestra, Hot Fingers, Oakley, Obermeyer, Patagonia, Roxy, Spyder, Stance, The North Face, Turbine, ThirtyTwo, and Volcom. Sold to individual skiers and snowboarders of all ages.
• Goggles Ski and snowboard goggles for eye protection on the slopes, from brands including Pit Viper, SCOTT, Smith, and Treviso. Sold to individual skiers and snowboarders.
• Helmets Safety helmets for skiing and snowboarding, from brands including Anon, Atomic, Giro, Oakley, Roxy, and Smith. Sold to individual skiers and snowboarders.
• Skiing and Snowboarding Accessories Tens of thousands of skiing and snowboarding accessories including socks, gloves, goggles, helmets, bags, racks, tuning aids, kids skiing aids, beanies, underwear, facemasks, locks, sunglasses, and stomp pads. Sold to individual skiers and snowboarders.
• Used Gear Pre-owned equipment including skis, ski boots, snowboards, and snowboard boots available for budget-conscious customers at reduced prices, with inventory changing daily. Sold to price-sensitive individual skiers and snowboarders.
• Season Leases Seasonal equipment lease program allowing customers to test the latest gear including skis (70cm–180cm), ski boots (size 9 toddler to mens 16), snowboards (90cm–160cm), snowboard boots (size 12 toddler to mens 15), and ski blades. Available on a first-come, first-served basis with deep discounts for midweek and advance rentals. Leased to individual skiers and snowboarders in the Northeast Pennsylvania region.
• Junior Ski Package Program Junior ski package program with exclusive buyback program — customers can trade in outgrown junior gear for 50% credit back if traded by November 30 of the next season, or 25% credit back if traded within 2 years. Designed for parents of children and teen skiers.
• Tuning Services State-of-the-art tuning and maintenance shop handling all tuning and maintenance needs to get ski and snowboard gear mountain ready. Offered to individual skiers and snowboarders bringing their own gear to the Scranton location.
• Trade-In Program Trade-in program allowing customers to bring old gear in usable condition and receive trade-in credit toward current purchases. Available to individual skiers and snowboarders to offset the cost of new equipment.

Quantifiable outcome

• 50% credit back on junior ski packages when traded by November 30 of next season
• +1 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Two partnerships are on record, tiered core.

• Snowsports Merchandising Corporation (SMC)coreChannel Partner/ Reseller/ DistributorThe Ski Corner is a proud member of the SMC Buying Group. This membership allows them to pool resources with other members and purchase equipment in larger quantities, enabling the best selection of brands and passing savings to customers. Only the top retailer in each metropolitan area can become a member.
• J SkiscoreChannel Partner/ Reseller/ DistributorThe Ski Corner has been selected as the area's exclusive J Skis demo center - one of only thirteen in the entire country. Customers can demo, order, and purchase J Skis at The Ski Corner.

Scale indicators5 records

Recent moves5 records

Expansion highlights3 records

Broad incumbents

• REI (Recreational Equipment, Inc.): REI is a broad outdoor and ski/snowboard retailer carrying equipment, apparel, rentals, and tuning services across hundreds of stores and a large e-commerce channel — a broader incumbent that competes with The Ski Corner on selection and price-match terms.

Direct peers

• Backcountry: Backcountry is a leading online specialty retailer of ski, snowboard, and outdoor gear, often used by regional shops as the price-match benchmark — directly comparable to The Ski Corner's equipment and apparel assortment but operating at far greater digital scale.
• Evo: Evo is a multi-channel ski and snowboard retailer combining a destination store (Seattle/Honolulu) with deep e-commerce, plus trip, rental, and school services — directly comparable to The Ski Corner's retail + lease + service model, but at much larger national scale.
• Christy Sports: Christy Sports operates a multi-state network of ski and snowboard specialty shops with rentals, leases, tuning, and apparel — directly comparable to The Ski Corner's full-stack seasonal retail and service offering across the Mountain West.
• Powder7: Powder7 is a Colorado-based specialty ski and snowboard retailer with new, used, and demo programs plus seasonal rentals — directly comparable to The Ski Corner's service-rich, multi-stream retail model.
• Sun & Ski Sports: Sun & Ski Sports is a multi-region specialty retailer of ski, snowboard, and outdoor gear with in-store boot fitting and seasonal services — directly comparable to The Ski Corner's specialty ski/snowboard retail model across a wider regional footprint.
• Ski Warehouse: Ski Warehouse is a ski and snowboard specialty retailer (online plus regional stores) offering new, used, and closeout equipment — directly comparable to The Ski Corner's equipment assortment and discount positioning.
• Peter Glenn Ski & Sport: Peter Glenn operates a regional chain of ski and snowboard specialty stores across the U.S. Southeast and Northeast with apparel, equipment, and rentals — directly comparable to The Ski Corner's regional specialty retail model.
• Moosejaw: Moosejaw is an online-led specialty outdoor and ski/snowboard retailer known for quirky brand positioning and wide assortment — directly comparable to The Ski Corner's equipment and apparel merchandising, though without a comparable in-store service stack.

Emerging players

• Burton Snowboards (direct retail): Burton is the leading snowboard brand and operates flagship stores plus direct-to-consumer e-commerce that bypasses specialty retailers like The Ski Corner — comparable as a peer because it competes for the same end customer spend on snowboards, bindings, boots, and apparel.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/Theskicorner
• Facebookfacebook.com/profile.php
• Instagraminstagram.com/skicorner570
• LinkedInlinkedin.com/company/ski-corner

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ski Corner