Legacy Marine

What Legacy Marine does

Legacy Marine is a family-owned, multi-brand boat dealership headquartered at 3050 SE Dixie Hwy in Stuart, Florida, serving the Southeast Florida market across Palm Beach, Martin, and St. Lucie counties. The company holds authorized dealer franchises for five boat brands spanning multiple price tiers: Front Runner (high-performance center consoles and catamarans, 36-55 feet), Tidewater (offshore center consoles and bay boats, 23-38 feet), Chris-Craft (luxury handcrafted boats built in Sarasota), Shallow Sport (flats fishing boats with tunnel-hull technology), and SCB (high-speed tournament fishing platforms). The dealership is also the largest Tidewater dealer in Florida.

The business operates four revenue streams: new boat sales (manufacturer-direct), pre-owned/brokerage sales (with access to over 3,000 listings and an international client base), certified service and maintenance (factory-trained technicians for Mercury, Yamaha, and Suzuki, with Certified Mercury Repower Center status), and financing facilitation through partnered marine lenders. Unit pricing spans roughly $82,500 for used entry-level boats to $1,199,000 for premium new vessels. Go-to-market is sales-led, combining a physical showroom with boat show participation, customer events, and digital presence across website, Instagram, Facebook, and YouTube.

The company employs 13-14 people across sales, service, and administrative functions, with a broker team including Joe Guard (former United Yacht Sales, USCG Master Captain) and Brett Jenkins (300+ closed transactions). An unusual strategic extension is Legacy Marine's 2026 participation in the Sea Serpent USV project with Icarus Marine and Noble Concentric Solutions, South Africa's first locally designed unmanned surface vehicle for maritime security, integrating Robosys Automation's autonomous navigation and Volvo Penta propulsion. The company is privately held with no disclosed external investment, funding rounds, or parent company structure.

Name

Legacy Marine

Legal name

Legacy Marine

Website

https://legacymarine.com

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

11–50 employees

Short description

Legacy Marine is a family-owned, multi-brand boat dealership in Stuart, Florida, representing Front Runner, Tidewater, Chris-Craft, Shallow Sport, and SCB for Southeast Florida boaters, with brokerage, certified service, Mercury repower, and financing.

Ownership category

akta.pro rank

Product category

Boat Dealership & Marine Retail

NAICS

Boat Dealers (441222)

SIC

Ship & Boat Building & Repairing (3730)

akta.pro primary industry

Marine Parts, Accessories & Maintenance Supplies Retail (CRAMAIAB)

akta.pro secondary industry

Marine Outfitting & Interior Refurbishment (TLAKAKAL)

Keywords

• Boat dealership
• Marine sales
• Boat brokerage
• Boat service repair
• Marine financing

Headquarters

HQ city

Stuart

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Supply Chain

Revenue model

1. New Boat Sales: Sales of new boats from represented brands including Front Runner, Tidewater, Chris-Craft, Shallow Sport, and SCB
2. Pre-owned/Brokerage Boat Sales: Brokerage services for used boats with extensive domestic and international client base
3. Service and Maintenance: Certified service department handling outboard engine service, customization, electronics installation, and repairs for Mercury, Yamaha, and Suzuki
4. Financing Services: Marine financing facilitation through partnered lenders

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Legacy Marine is a family-owned boat dealership in Stuart, Florida that sells new boats from five premium brands (Front Runner, Tidewater, Chris-Craft, Shallow Sport, SCB) and pre-owned vessels. The company complements its sales with in-house services including boat brokerage, marine financing facilitation, trade-in appraisals, and a certified service department for outboard engine maintenance, electronics installation, and Mercury repower solutions.

Product overview

Legacy Marine is a family-owned boat dealership in Stuart, Florida operating as a multi-brand marine retailer. The core offering centers on five boat sub-brands: Front Runner (high-performance center consoles and catamarans 36-55'), Tidewater (offshore center consoles and bay boats 23-38'), Chris-Craft (luxury handcrafted boats since 1874), Shallow Sport (flats fishing boats with tunnel hull technology), and SCB/Shallow Cat Boats (high-speed tournament platforms). These are complemented by professional services including boat brokerage, financing, certified maintenance/repower (now a Mercury Repower Center), and trade-in programs. The company serves the Treasure Coast and South Florida market from its Stuart location.

Differentiator

Problem solved

Functional benefit

Brands

• Front Runner: Front Runner Boats - high-performance center console and walkaround boats
• Tidewater
• Chris-Craft
• Shallow Sport
• SCB

Quantifiable outcome

• Over 300 successful new and brokerage transactions closed by top broker
• +1 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles3 records

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eight partnerships are on record, tiered notable, primary and core.

• Icarus MarinenotableStrategic or Co-development Partner · 5 March 2026Partnership in developing Sea Serpent, South Africa's first locally designed USV (unmanned surface vehicle). Legacy Marine participated in the partnership with Icarus Marine and Noble Concentric Solutions to create a 9.5-metre proof-of-concept vessel featuring IMO Level IV autonomous navigation capability for maritime security applications.
• Noble Concentric Solutions (NCS)notableStrategic or Co-development PartnerPartnership participant in Sea Serpent USV development project, contributing to South Africa's first locally designed unmanned surface vehicle technology demonstrator.
• Front Runner BoatsprimaryChannel Partner/ Reseller/ DistributorNow proudly offering Front Runner Boats. Legacy Marine is South Florida's newest Front Runner dealer, representing the brand across their full lineup of center console and walkaround vessels.
• Tidewater BoatsprimaryChannel Partner/ Reseller/ DistributorLargest Tidewater dealer in Florida, representing the complete Tidewater lineup including Carolina Bay, CC Adventure, and other center console models.
• Chris-Craft BoatsprimaryChannel Partner/ Reseller/ DistributorProud dealer of Chris-Craft boats, representing the luxury brand's full range including Launch GT, Calypso, Catalina, and Sportster series.
• Shallow Sport BoatscoreChannel Partner/ Reseller/ DistributorRepresents Shallow Sport Boats including Classic, Sport, Mod V, and X3 series for serious tournament anglers and performance enthusiasts.
• SCB (Shallow Cat Boats)coreChannel Partner/ Reseller/ DistributorRepresents SCB (Shallow Cat Boats) including R24 and S22 models, built alongside Shallow Sport boats for technologically advanced high-speed fishing platforms.
• Robosys AutomationnotableTechnology or IntegrationProvider of autonomous control system for Sea Serpent USV project. Robosys Automation's technology enables IMO Level IV autonomous navigation capability in the vessel.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Worth Avenue Yachts: Palm Beach-based premium yacht and brokerage firm serving luxury buyers in Southeast Florida. Geographically and demographically aligned with Legacy Marine's customer base in Palm Beach and Martin counties.
• Galati Yacht Sales: Family-owned multi-brand yacht and brokerage dealer in Southwest Florida. Similar premium/luxury positioning, broker model, and Florida coastal footprint to Legacy Marine's Stuart base.
• Denison Yachting: Yacht brokerage with substantial international reach and a sales-led motion similar to Legacy Marine's brokerage channel. Comparable in targeting premium/performance boat buyers and providing cross-border transactions.
• United Yacht Sales: Yacht brokerage and dealer network where Legacy Marine's broker Joe Guard built his 12-year 'Best of the Best' career. Closely comparable model of multi-brand brokerage with international reach and U.S. East Coast/Florida footprint.
• HMY Yacht Sales: Florida-based multi-brand yacht broker and dealer with strong Southeast U.S. presence. Directly comparable in product mix (premium center consoles and sportfish), customer base (recreational boaters), and brokerage-driven revenue.
• OneWater Marine: Multi-brand recreational marine retailer with similar product/offering (new/used boats, parts, service, financing) to Legacy Marine. Acquisitive consolidator with overlapping premium and fishing brand exposure across the U.S. Southeast.
• MarineMax: Largest U.S. recreational boat retailer operating a multi-brand dealership and brokerage model across the country. Directly comparable business model (new + brokerage + service + financing) and overlapping premium brand portfolio make it the most relevant public benchmark for Legacy Marine.

Broad incumbents

• Tidewater Boats: Manufacturer of Tidewater Boats, for which Legacy Marine is the largest Florida dealer. Included as an upstream commercial counterparty rather than a direct competitor; useful for understanding OEM economics and brand strategy that drive Legacy Marine's biggest revenue line.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCPS94gvW97AXcGsCWUsSLsQ/featured
• Facebookfacebook.com/legacymarine1
• Instagraminstagram.com/legacy_marine
• LinkedInlinkedin.com/company/legacy-marine

Revenue estimate

Valuation estimate

Number of profiles

Profiles13 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Legacy Marine