FYFF

What FYFF does

FYFF AG is a privately held, owner-managed creative agency group (inhabergeführte Agenturgruppe) founded in 2013 and headquartered at Innere Hallerstrasse 8A in Nürnberg, Germany. The company operates as a multi-disciplinary creative agency organized into six integrated divisions: Strategy (positioning and brand architecture), Design (editorial, POS, corporate identity, packaging, illustration), Interactive (web development, e-commerce, hosting, social media), Campaign (advertising, content marketing), Merchandise (sourcing, distribution, point of sale), and Spaces (store concepts, exhibitions, interior design). FYFF serves a client mix spanning German enterprises (Rödl, Faber-Castell, GIZEH, uvex sports, Egger, Retterspitz, Town & Country) and SMB hospitality, retail, and F&B businesses (HOMIE Guesthouse, Brasserie Nitz, Hotel Karl August, Café Pique Nique, Galerie Voigt), delivering both one-off brand development projects and recurring digital services such as social media community management.

The agency generates revenue through project-based professional services engagements with no publicly disclosed pricing or standardized product offerings; payment terms of 8 days after invoice receipt are noted in the company's AGB. Its go-to-market motion is direct enterprise and SMB field sales, supported by a portfolio-driven website, case study showcases, and active multi-platform social media presence (Facebook, Instagram, LinkedIn, XING, Pinterest, Behance). The technology stack consists of standard web technologies for development and maintenance (Web2Print integrations, hosting) with no proprietary platforms disclosed. FYFF holds multiple internationally recognized design awards (iF Design Award, German Design Award, German Brand Award, Reddot Design Award, ADC Award) and describes itself as internationally active, though its primary market focus is German-speaking DACH. Leadership comprises a three-member Vorstand (Andreas Amtmann, Daniel D'Angelo, Maurice Hodge) with Alexander D'Angelo as Aufsichtsratvorsitzender; the company is registered as a public limited company (AG, HRB 33063) with no disclosed external funding, parent company, or institutional investors.

Name

FYFF

Legal name

FYFF AG

Website

https://fyff.net

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

11–50 employees

Short description

FYFF AG is a Nürnberg-based, owner-managed creative agency group founded in 2013, delivering integrated brand development, design, digital, campaign, merchandise, and spatial services to enterprise and SMB clients across German-speaking markets.

Ownership category

akta.pro rank

Product category

Creative Brand Design Services

NAICS

Graphic Design Services (541430), Advertising Agencies (541810)

SIC

Services-Mailing, Reproduction, Commercial Art & Photography (7330)

akta.pro primary industry

Digital Creative & Experience Design Agencies (Web/App/UX) (MPAAAAAD)

akta.pro secondary industry

VFX Production & Supervision (2D/3D, Compositing, FX, CG) (MPADAHAA)

Keywords

• Brand development services
• Creative design agency
• Digital marketing solutions
• Corporate identity design
• Spatial brand design

Headquarters

HQ city

Nürnberg

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Supply Chain

Revenue model

1. Creative Agency Services: FYFF generates revenue through project-based creative services including brand development, design, digital solutions, campaign management, merchandise solutions, and spatial design. Projects are customized per client requirements with no standardized product pricing publicly disclosed.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

FYFF is a creative agency group that develops brands, designs, digital experiences, campaigns, merchandise, and physical spaces for clients. The agency delivers end-to-end brand solutions through six integrated disciplines (Strategy, Design, Interactive, Campaign, Merchandise, and Spaces), combining strategic positioning, visual identity, web and e-commerce development, advertising, product sourcing, and interior/spatial design into cohesive multi-channel brand experiences.

Product overview

FYFF is a creative agency group, not a software product company. The company operates as a multi-disciplinary creative agency organized into six specialized divisions: Strategy (positioning, brand architecture), Design (editorial, POS, corporate identity, packaging, illustration), Interactive (web development, e-commerce, hosting, social media), Campaign (advertising, content marketing), Merchandise (sourcing, distribution, point of sale), and Spaces (store concepts, exhibitions, interior design). The agency develops brand identities, digital experiences, campaigns, and physical spaces for clients ranging from startups to established enterprises, integrating all disciplines into cohesive brand solutions.

Differentiator

Problem solved

Functional benefit

Products and services

• Strategy & Positioning Services Strategic brand development including positioning, brand architecture, and market strategy consulting to help clients establish unique market positions.
• Design Services Comprehensive design offerings including editorial design, POS design, corporate design, corporate identity, logo design, naming, packaging design, and illustration for print and digital media.
• Interactive & Digital Services Digital development services encompassing web development, e-commerce strategy and solutions, web-to-print integrations, hosting and maintenance, and social media management.
• Campaign Services

Named customers13 records

Segments2 records

Ideal customer profiles2 records

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Katja ReiterminorOthersFreelance creative collaborator specializing in interior design. Partnered with FYFF for projects including Brasserie Nitz and Café Pique Nique for interior design collaboration.

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• kempertrautmann: Independent Hamburg creative agency known for integrated brand, digital, and content work. Comparable to FYFF on owner-managed positioning and full-service brand development for German enterprises.
• MetaDesign: Brand and design agency with strong heritage in corporate identity and brand systems, with offices in Germany and globally. Closely comparable to FYFF on brand architecture, corporate design, and identity work.
• Kolle Rebbe: Hamburg-based independent creative agency focused on brand design, advertising, and digital experience. Closely comparable to FYFF on multichannel brand-building for mid-sized and enterprise clients.
• Thjnk: Owner-managed German agency group with strong brand strategy and creative credentials. Direct peer to FYFF on independent full-service brand and campaign work, slightly larger in scale.
• Scholz & Friends: German creative agency group offering brand strategy, design, advertising, and digital services. Comparable to FYFF on integrated brand and campaign work, particularly for German-speaking enterprise clients.
• Jung von Matt: One of Germany's largest independent creative agency networks, offering brand strategy, advertising, digital, and design services. Direct comparable to FYFF on full-service creative capabilities and enterprise Mittelstand clients, though at significantly larger scale.
• Antoni: Berlin-based independent creative agency offering brand strategy, advertising, and digital services. Comparable to FYFF on integrated creative and digital work for German-speaking enterprise clients.

Broad incumbents

• DDB Germany: German arm of global advertising network DDB, offering brand strategy, advertising, and digital services. Overlaps with FYFF on creative and campaign work but competes as part of a global holding-company network.
• Serviceplan Group: Largest owner-managed German agency group, integrating brand, digital, media, and technology. Competes with FYFF for enterprise brand mandates but operates at much greater scale and breadth.

Regional players

• Wirz Communications: Swiss-German independent creative and communications agency offering brand, advertising, and digital services. Comparable to FYFF on integrated multichannel capabilities, but primarily serves the Swiss market.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/fyff-gmbh

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about FYFF