Riso Vignola

What Riso Vignola does

Riso Vignola (Riseria Vignola Giovanni S.p.A.) is a fifth-generation, family-owned Italian rice processor founded in 1880 and headquartered in Balzola, Piedmont. The company processes and packages rice, cereals, legumes, seeds, and flours, operating 20 packaging lines and managing more than 1,000 hectares of owned rice paddies through its vertically integrated farming subsidiary Cerealicola San Giacomo. Its processing technology stack centers on a CO2 autoclave purification system operating at 20–22 bar for approximately two hours, complemented by optical sorting, traditional whitening and water polishing, and a digital traceability system that follows rice from sowing through packaging. Energy is supplied primarily by an on-site 1.3 MW photovoltaic plant (planned expansion to 2.0 MW) covering roughly 90% of electricity needs, with green mulching techniques deployed across the owned estate.

The company's commercial model is predominantly B2B private label manufacturing, organized around five verticals: GDO (large retail and private label), Ho.Re.Ca. (sushi and Italian cuisine), food industry (ingredients), baby food, and pet food. A differentiated sub-brand portfolio covers multiple price points, including RISO VIGNOLA 1880 and its organic variant, RISOVÌ and RISOVÌ BIO, MIRAI for Japanese cuisine, and the premium ORIGINI range. Pricing is quote-based on multi-year contracts typical of private label manufacturing, with capital expenditure historically supported by FEASR (EU rural development) grants in 2018 and 2022, and a 2023 PNRR award under MIMIT M1C2 Investment 5.2 supporting a multi-year production capacity and energy infrastructure expansion. B2C exposure is emerging via Amazon Italy for the Origini del Gusto ready-to-cook line, including a Mirai-branded rice vinegar, alongside branded specialty SKUs such as the registered Verelé Long Grain Black Rice variety, which received the 2022 Superior Taste Award.

Name

Riso Vignola

Legal name

Riseria Vignola Giovanni S.p.A.

Website

https://risovignola.it

Company type

Private

Founded year

1880

Operating status

Operating

Headcount range

51–100 employees

Short description

Riso Vignola is a 145-year-old, family-owned Italian rice processor in Piedmont producing rice, cereals, legumes, seeds, and flours for B2B segments including private label retail, Ho.Re.Ca., food industry, baby food, and pet food, with premium and Japanese-cuisine sub-brands.

Ownership category

akta.pro rank

Headquarters

HQ city

Alessandria

HQ country

Italy

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Revenue model

1. B2B Private Label Manufacturing: Supply of premium rice varieties, cereals, flours, seeds, and legumes with customized solutions for distribution chains, including personalized packaging and formats. Core revenue stream for GDO sector.
2. Ho.Re.Ca. Product Sales: Vast product range for professional cuisine including sushi and Italian traditional dishes, available in specific formats for restaurants and catering.
3. Food Industry Ingredients: Selected rice, cereals, flours, seeds, and legumes supplied to major brands for creation of high-quality food products.
4. Baby Food Ingredients: Traceability and controls throughout the supply chain integrated into production process for infant nutrition sector.
5. Pet Food Ingredients: Same quality standards applied to human food utilized for pet food ingredient production, supplying specialized companies.
6. Consumer Retail (Origini Premium Line): Direct-to-consumer premium rice products through Amazon marketplace and specialty retail channels for the Origini specialty line.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Riso Vignola is an Italian rice processor and packer, founded in 1880, producing and supplying rice, cereals, legumes, seeds, and flours. The company serves B2B clients (GDO retail chains, Ho.Re.Ca., food industry, baby food, pet food) with private label and customized packaging solutions, and sells premium consumer products under brands including Riso Vignola 1880, Risovì, Mirai, and Origini via Amazon and specialty retail.

Product overview

Riso Vignola is a rice and grain production company offering multiple branded product lines. The core offerings include RISO VIGNOLA 1880 (main conventional and organic lines), RISOVÌ (authentic selection), MIRAI (specialty Japanese cuisine rice), and ORIGINI (premium specialty rices including colored varieties). The company produces rice in various forms (white, brown/integrale, organic), cereals, legumes, seeds, and flours, with complete traceability from farm to table. Packaging options include vacuum-sealed cartons, modified atmosphere packaging, paper bags, and doypacks. B2B services cover Private Label, Ho.Re.Ca., food industry, baby food, and pet food sectors.

Differentiator

Problem solved

Functional benefit

Brands

• RISO VIGNOLA 1880: Main brand featuring a selection of rices, cereals, seeds and flours from Italian and international territories.
• RISO VIGNOLA 1880 BIO
• RISOVÌ
• RISOVÌ BIO
• MIRAI
• ORIGINI

Quantifiable outcome

• 90% energy coverage from renewable sources
• +2 more outcomes

Segments5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Two partnerships are on record, tiered core and major.

• Bioagricert (IT BIO 007)coreOthersItalian organic certification body accredited by the EU as Control and Certification Body (code IT BIO 007), verifying compliance with organic regulations and quality standards for production, preparation, and marketing of organic products.
• Cerealicola San GiacomomajorStrategic or Co-development PartnerAgricultural company in Livorno Ferraris (VC) operated by the Vignola family where green mulching cultivation techniques are applied on a large scale for organic rice production. Demonstrates vertical integration in organic farming.

Scale indicators8 records

Recent moves7 records

Expansion highlights6 records

Emerging players

• Tilda Rice: UK-based premium specialty rice brand focused on Indian, Basmati, and gourmet varieties. Comparable specialty positioning and B2B-to-B2C strategy, though operates in UK/European retail rather than Italian supply chains.

Broad incumbents

• Ebro Foods: Global rice and pasta incumbent operating across multiple geographies and categories. Competitive threat in private label rice and broader European distribution through scale advantages Riso Vignola cannot match.
• Barilla Group: Global Italian food incumbent primarily in pasta with rice products in the portfolio. Larger and broader scope than Riso Vignola but overlaps in supplying retail private label and branded Italian rice products.
• De Cecco: Italian premium pasta and rice producer with established Italian and international distribution. Comparable B2B/private label capability but operates as a broader food group rather than rice specialist.

Direct peers

• Acquerello: Italian premium Carnaroli risotto rice producer with vertically integrated cultivation and aging techniques. Closest direct comparable to Riso Vignola as a family-owned, premium-positioned Italian rice specialist serving B2B and gourmet consumers.
• Riseria Scotti: Major Italian rice producer operating across conventional and specialty rice categories with B2B and B2C presence. Direct competitor in GDO private label, Ho.Re.Ca., and Italian rice retail channels.
• Riseria Pila: Italian rice producer founded in the Po Valley with vertically integrated paddies. Operates similar farm-to-package model targeting Italian and international markets with B2B private label capability.
• Euricom: Italian rice processing and trading company serving pan-European retail and foodservice customers. Comparable B2B operating model and scale in conventional and specialty rice categories.
• Curti Riso: Italian rice processing and packaging company with similar heritage and B2B focus. Directly comparable in serving private label customers and operating Italian rice milling/packaging facilities.
• Riso Flora: Italian rice processor and packager with multi-brand portfolio serving retail and foodservice. Overlaps with Riso Vignola's vertical segmentation strategy and Italian rice processing positioning.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/risovignola
• LinkedInlinkedin.com/company/riseria-vignola-giovanni-s.p.a.
• Instagraminstagram.com/riso_vignola?igshid=YmMyMTA2M2Y=

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Riso Vignola