What Reaching Milestones does

Reaching Milestones is a private Applied Behavior Analysis (ABA) therapy provider for children with autism and related developmental disorders, founded in 2011 and headquartered in Jacksonville, Florida. The company delivers center-based and home-based ABA therapy through six operational centers across Florida (Jacksonville) and Georgia (Columbus, Evans with two sites, Richmond Hill, and St Marys), with a planned Park City, Utah location not yet operational. The clinical model draws on Skinner's analysis of verbal behavior and 25-plus years of published research, with a stated emphasis on early intensive intervention for ages 2-5. The leadership team consists of founder and President Paul Napier, VP of Operations Missy Foster, and VP of Clinical Services Rebecca Johnson.

The company's service catalog is organized around six core offerings: 1:1 intensive ABA therapy, learning and language skills training grounded in Skinner's verbal behavior framework, social skills programs, challenging behavior reduction, basic self-help skills development, and a distinct Early Intervention Program packaging for ages 2-5. All clinical work is supervised by Board Certified Behavior Analysts (BCBAs). The company is HIPAA-compliant and maintains a HIPAA Privacy Practices and Patient Rights policy. There is no proprietary software platform, no mobile or web application, no public API, and no patent or trademark portfolio disclosed.

The business model is direct-to-consumer clinical services with two payment pathways: insurance reimbursement as an in-network provider for 13 named commercial payors (Tricare East, Tricare West/HealthNet, Aetna, United Behavioral Health, Anthem, Cigna, Magellan, CareSource, Compysch, CDPHP, Blue Cross/Blue Shield) and both Florida and Georgia Medicaid programs, plus a private-pay option positioned as the fastest path to treatment. Customer acquisition runs through the company website, physician referrals (with a dedicated referral form and fax line), state early intervention programs (Babies Can't Wait and Early Steps), and advocacy/community partners (Autism Speaks, Autism Society of Georgia, Champions for Children GA). Pricing is not publicly disclosed and is determined post-insurance-verification. Reaching Milestones has no institutional funding rounds, no mergers and acquisitions, and no executive hires beyond the founder and two VPs.

Name

Reaching Milestones

Legal name

Reaching Milestones

Website

https://reachingmilestones.com

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

51–100 employees

Short description

Reaching Milestones is a private ABA therapy provider operating six centers across Florida and Georgia, with a planned Utah location, delivering in-network and private-pay behavioral interventions to children with autism.

Ownership category

akta.pro rank

Product category

Autism Therapy Services

NAICS

Educational Support Services (6117), Other Individual and Family Services (624190)

SIC

Services-Health Services (8000), Services-Educational Services (8200)

akta.pro primary industry

ABA Therapy Providers (Home-Based) (EDAKAHAB)

akta.pro secondary industries

Autism Early Intervention (Educational) (EDAKAKAB), Parent/Caregiver Training & Family Consultation (ABA) (EDAKAHAG), Autism Communication Support (AAC, Pragmatics & Language) (EDAKAKAG), ABA Program Management, Compliance & Outcomes Measurement (Documentation, Audits) (EDAKAHAM)

Keywords

• Applied Behavior Analysis
• Autism therapy services
• ABA therapy
• Early intervention programs
• Behavior analysis treatment

Headquarters

HQ city

Jacksonville

HQ country

United States

HQ region

North America

Offices8 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. Insurance Reimbursement: Reaching Milestones accepts multiple insurance providers including Tricare, Aetna, United Behavioral Health, Anthem, Cigna, Magellan, CareSource, Compysch, CDPHP, Blue Cross/Blue Shield, Florida Medicaid, and Georgia Medicaid. Services are billed through insurance for ABA therapy coverage.
2. Private Pay: The company accepts private pay as an alternative payment method, noted as the fastest method to begin treatment.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

Reaching Milestones provides center-based and home-based Applied Behavior Analysis (ABA) therapy services to children with autism and special needs. The company delivers individualized treatment programs including 1:1 ABA therapy, learning and language skills development, social skills programs, challenging behavior reduction, and basic self-help skills development. Services are delivered by Board Certified Behavior Analysts (BCBAs) and therapy teams across multiple locations in Florida and Georgia, with funding primarily through insurance reimbursement and private pay.

Product overview

Reaching Milestones is a privately owned autism therapy organization offering a unified suite of Applied Behavior Analysis (ABA) services. The core offering consists of center and home-based ABA therapy programs that include 1:1 intensive therapy, learning and language skills development based on Skinner's verbal behavior analysis, social skills programs, challenging behavior reduction, and basic self-help skills development. The company operates multiple physical centers in Florida and Georgia and provides services for children with autism and related disorders.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• Children with autism who start intensive, one-to-one ABA therapy between ages 2-5 experience significant improvements in all areas of functioning
• +1 more outcomes

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

19 partnerships are on record, tiered core and minor.

• Tricare EastcoreOthersIn-network insurance provider for ABA therapy services at Reaching Milestones locations.
• Tricare West/HealthNetcoreOthersIn-network insurance provider for ABA therapy services.
• AetnacoreOthersIn-network insurance provider for ABA therapy services.
• United Behavioral HealthcoreOthersIn-network insurance provider for ABA therapy services.
• AnthemcoreOthersIn-network insurance provider for ABA therapy services.
• CignacoreOthersIn-network insurance provider for ABA therapy services.
• MagellancoreOthersIn-network insurance provider for ABA therapy services.
• CareSourcecoreOthersIn-network insurance provider for ABA therapy services.
• CompyschcoreOthersIn-network insurance provider for ABA therapy services.
• CDPHPcoreOthersIn-network insurance provider for ABA therapy services.
• Blue Cross/Blue ShieldcoreOthersIn-network insurance provider for ABA therapy services.
• Florida MedicaidcoreOthersState Medicaid program for Florida residents, in-network provider for ABA therapy services.
• Georgia MedicaidcoreOthersState Medicaid program for Georgia residents, in-network provider for ABA therapy services.
• Champions for Children GAminorOthersCommunity resource organization for families of children with disabilities in Georgia, listed as a financial resource referral partner.
• United Healthcare FoundationminorOthersNon-profit foundation providing financial assistance for healthcare, listed as a financial resource referral partner.
• Autism Speaks OrganizationminorOthersMajor autism advocacy organization providing financial assistance and resources, listed as a referral partner for families.
• Babies Can't Wait (BCW)minorOthersGeorgia's early intervention program for children birth to age 3 with developmental delays, referral partner for early intervention services.
• Early StepsminorOthersFlorida's early intervention system for infants and toddlers with developmental delays, referral partner for early intervention services.
• Autism Society of GeorgiaminorOthersState affiliate of Autism Society of America providing advocacy and resources for families, referral partner.

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Centria Healthcare: National ABA and behavioral health provider offering center-based and home-based ABA therapy to children with autism. Operates in multiple states with similar insurance-reimbursement revenue model and BCBA-led clinical approach to Reaching Milestones.
• Behavioral Innovations: PE-backed ABA therapy provider operating 80+ centers across the South-Central U.S., focused on early intervention and 1:1 ABA therapy for children with autism. Direct comparable to Reaching Milestones in clinical model, target demographic (ages 2–5), and multi-center center-based delivery.
• Caravel Autism Health: Multi-state ABA therapy provider specializing in autism treatment for children, operating centers across the Midwest and other regions. Directly comparable service portfolio (1:1 ABA, social skills, behavior reduction) and similar insurance-driven revenue model.
• Autism Learning Partners: PE-backed ABA provider operating in multiple states with center-based and home-based services for children with autism. Same clinical methodology (ABA), same customer segment, and same payer-reimbursement business model as Reaching Milestones.
• BlueSprig Pediatrics: One of the largest PE-backed (KKR) ABA therapy platforms in the U.S., operating 200+ centers. Directly comparable to Reaching Milestones in service line (1:1 ABA, social skills, early intervention) and customer segment (children with autism), but with national geographic reach.
• Proud Moments ABA: ABA therapy provider offering center-based and home-based services for children with autism, operating across multiple states with insurance and Medicaid acceptance. Closely comparable clinical offering and target population to Reaching Milestones.
• Hopebridge: PE-backed multi-state pediatric ABA therapy provider operating hundreds of centers across the U.S. with center-based and home-based services for children with autism — same business model, payer mix, and clinical methodology as Reaching Milestones, but at dramatically greater scale.

Others

• Autism Speaks: National autism advocacy organization that is a referral partner of Reaching Milestones. Not a direct competitor but rather a demand-generation and awareness channel for ABA providers including Reaching Milestones, and a useful comparator for understanding the broader autism services ecosystem.

Emerging players

• Cortica: Integrated pediatric neurological and ABA therapy provider offering a broader multi-disciplinary model (ABA, speech, OT, neurology) for children with autism. Comparable customer segment and partially overlapping services, with a more differentiated technology-enabled care delivery model.
• LeafWing Center: Regional ABA therapy provider offering center-based services for children with autism. Comparable clinical methodology and target demographic to Reaching Milestones, but at smaller regional scale with overlapping Southeast geography in some markets.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/reachmilestones
• Facebookfacebook.com/reachingmilestoneswithbcs
• LinkedInlinkedin.com/company/reaching-milestones

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Reaching Milestones