What Sinube does

Sinube (legal entity SISTEMAS DE INFORMACIÓN EN LA NUBE, S.A. DE C.V.) is a Mexico-headquartered provider of cloud-based ERP software for Mexican small and medium enterprises (PyMEs) and accounting firms (despachos contables). Founded in 2012 and headquartered in Mexico City, the company offers an integrated suite covering electronic invoicing (Facturación / CFDI), electronic accounting (Contabilidad), payroll (Nómina), administration (purchasing, inventory, multi-warehouse, banking), and CRM, all built to remain continuously compliant with SAT (Servicio de Administración Tributaria) regulations through automatic updates included at no extra cost. The platform is hosted on Google App Engine and exposes both a web console and iOS/Android mobile applications. It also bundles Mexico-specific complements for freight (Carta Porte 3.1) and foreign trade (Comercio Exterior 2.0), SAT XML download/import tooling, self-invoicing kiosks, and developer-facing APIs for integration.

The business operates a pure subscription model priced per user with volume discounts, distributed exclusively through a network of over 40 authorized resellers spanning 30+ Mexican states plus a branch office in Chiapas. Free utilities (SAT product key/unit search, CFDI XML interpreter, payroll/RFC/CURP calculators) act as top-of-funnel lead generators and SEO assets. Sinube also offers pre-built integrations with MercadoLibre, Amazon MX, and Shopify for automatic order download and buyer-side self-invoicing. Membership in AMITI since 2014 supports the company's stated ability to remain informed about fiscal regulatory changes.

Sinube reports 10,000+ users and 13+ years of continuous operation; no external venture capital, private equity backing, parent company, or disclosed revenue and headcount appear in the source data. The company structure, channel motion, and compliance depth indicate a focused SME-SaaS niche strategy rather than a horizontal ERP play.

Name

Sinube

Legal name

SISTEMAS DE INFORMACIÓN EN LA NUBE, S.A. DE C.V.

Website

https://sinube.mx

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

11–50 employees

Short description

Sinube is a Mexico-based cloud ERP SaaS provider serving Mexican SMEs and accounting firms with integrated invoicing, accounting, payroll, administration, and CRM modules, continuously updated for SAT tax compliance and distributed via a network of 40+ authorized resellers.

Ownership category

akta.pro rank

Product category

Cloud ERP Software

NAICS

Software Publishers (5132), Custom Computer Programming Services (541511)

SIC

Services-Prepackaged Software (7372), Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

Core ERP Suites (Financials, Procurement, Projects) (HDAEAEAA)

Keywords

• Cloud ERP software
• Electronic invoicing Mexico
• SAT tax compliance
• Payroll management software
• Accounting software SMEs

Headquarters

HQ city

Mexico City

HQ country

Mexico

HQ region

Latin America

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Infrastructure, Marketing or Sales, Operations

Revenue model

1. Subscription Software License: Sinube operates as a cloud ERP subscription service with pricing based on number of users and functionality levels. The company offers scalable licensing from basic for single user to expanded functionality as business needs grow.

Pricing tiers

Go-to-market motion3 records

Distribution channels1 record

Marketing channels6 records

Core offering

Sinube (legal entity: SISTEMAS DE INFORMACIÓN EN LA NUBE, S.A. DE C.V.) sells a subscription-based cloud ERP platform built on Google App Engine that delivers integrated electronic invoicing (CFDI), accounting, payroll, CRM, and administrative modules tailored to Mexican SAT regulations. It serves more than 10,000 users across Mexico through a distributor network, with add-on mobile apps, kiosks, e-commerce connectors, and a developer API.

Product overview

Sinube is a unified cloud-based ERP platform for Mexican SMEs, comprising integrated modules for invoicing (Facturación), accounting (Contabilidad), payroll (Nómina), administration (Administración), and CRM. The platform is built on Google App Engine and offers both web-based access and a companion mobile app for iOS and Android. Sinube also provides free SAT-related utilities (CFDI interpreter, RFC/CURP calculators), developer tools with API access, desktop integration tools (Herramientas Sinube), and a self-invoicing kiosk. All components are designed to comply with Mexican fiscal and accounting regulations, with automatic updates from SAT.

Differentiator

Problem solved

Functional benefit

Products and services

• ERP Sinube Cloud ERP system compliant with Mexican laws, integrating accounting, electronic invoicing (CFDI), payroll, CRM, and administrative processes (purchases, suppliers, warehouses, banks, orders) into a single subscription platform for Mexican SMEs and accounting firms.
• Facturación (Electronic Invoicing) SAT-compliant electronic invoicing module supporting CFDI 3.3 and CFDI 4.0, Carta Porte, and complementary invoices for Mexican taxpayers requiring electronic billing.
• Contabilidad (Accounting) Accounting module with electronic accounting capabilities, journal entries (pólizas), account management, and SAT compliance for Mexican businesses.
• Nómina (Payroll) Payroll management with electronic payroll receipts (CFDI de nómina), SAT compliance, and automatic updates for Mexican tax regulations.
• Administración (Administration) Administrative module covering purchases, suppliers, warehouses, multi-warehouse inventory, bank management, and order processing.
• CRM Customer relationship management module with activity tracking, calendar management, and client interaction monitoring.
• Herramientas Sinube (Desktop Tools) Desktop tools for XML importing, CFDI processing, and local system connectivity, enabling offline data management and integration with the cloud platform.
• Herramientas para Desarrolladores (Developer API) APIs and developer resources (including Postman support and documentation) for connectivity with other systems, enabling custom integrations and external platform data exchange.
• Aplicación Móvil Sinube (Mobile App) Mobile application available on iOS and Android that enables users to generate and consult quotes (cotizaciones), clients, and inventories directly from their phones.
• Kiosco de Autofacturación (Self-Invoicing Kiosk) Self-service invoicing kiosk enabling customers to self-generate their CFDI invoices through a guided interface, suitable for retail and point-of-sale environments.
• Complemento Comercio Exterior 2.0 Foreign trade complement (Complemento Comercio Exterior 2.0) within the Sinube electronic invoicing module for international commerce documentation, effective January 18, 2024.

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature8 records

Partnerships

Five partnerships are on record, tiered core.

• AMITI (Asociación Mexicana de la Industria de Tecnologías de Información)coreStrategic or Co-development Partner · 1 January 2014Active member since 2014. This partnership has allowed Sinube to stay always informed about developments in fiscal topics related to SAT (Mexican Tax Authority).
• Google App EnginecoreTechnology or IntegrationSinube operates on Google App Engine infrastructure, providing cloud hosting, security, and reliability. Google's data centers are among the most secure in the world with ISO 27001 certification.
• MercadoLibrecoreTechnology or IntegrationIntegration for automatic download of paid orders from MercadoLibre marketplace, generation of sales notes/orders, and sending auto-invoicing links to buyers.
• Amazon MexicocoreTechnology or IntegrationIntegration for automatic download of paid orders from Amazon Mexico marketplace, generation of sales notes/orders, and sending auto-invoicing links to buyers.
• ShopifycoreTechnology or IntegrationIntegration for automatic download of paid orders from Shopify stores, generation of sales notes/orders, and sending auto-invoicing links to buyers.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Aspel: Aspel is a long-established Mexican ERP/accounting/payroll software vendor (COI, NOI, SAE, etc.) serving thousands of Mexican PyMEs and despachos contables — a direct competitor to Sinube's invoicing, accounting, and payroll modules.
• Intelisis: Intelisis is a Mexican ERP platform offering accounting, billing, payroll, CRM and inventory modules with SAT compliance, sold partly through a distributor network — a direct functional and channel analog to Sinube.
• Microsip: Microsip provides Mexican business management software (accounting, invoicing, POS, payroll) targeted at SMEs, with SAT-compliant electronic invoicing — closely comparable in product breadth, customer, and distribution model.
• CONTPAQi: CONTPAQi is the leading Mexican accounting, payroll, invoicing, and ERP software suite for SMEs and accounting firms, with deep SAT compliance coverage — directly competing with Sinube on the same product surface and customer base.

Broad incumbents

• QuickBooks Mexico (Intuit): QuickBooks Mexico offers cloud accounting and invoicing to Mexican SMEs with built-in SAT support, representing a well-funded global SaaS brand competing for the same Mexican small-business customer.
• SAP Business One: SAP Business One is a global mid-market ERP with Mexican localization and SAT compliance partnerships, competing with Sinube at the upper end of the SME market with significantly greater resources.
• Oracle NetSuite: NetSuite is a global cloud ERP suite serving growing and mid-sized businesses; in Mexico it is a broad incumbent that overlaps with Sinube on financials, billing, and ERP for companies graduating beyond entry-level tools.

Regional players

• Defontana: Defontana is a LatAm cloud ERP/accounting/payroll suite with Mexican operations, offering SAT-compliant invoicing — a regional peer expanding into the same Mexico SME segment from a different home geography.

Emerging players

• Alegra: Alegra is a cloud-based accounting and invoicing SaaS for SMEs across Mexico and LatAm with SAT/CFDI support, targeting the same small-business segment as Sinube with a pure-cloud, online-first delivery model.
• Bind ERP: Bind is a Mexican cloud ERP focused on SMEs with electronic invoicing and SAT-compliant accounting modules, competing with Sinube for the small-business cloud ERP buyer in Mexico.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/sinube
• YouTubeyoutube.com/user/sinubemx
• Facebookfacebook.com/sinube

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sinube