What Gontran Cherrier does

Gontran Cherrier is a French artisan bakery brand founded by fourth-generation baker Gontran Cherrier, who trained at the Ferrandi culinary school and Grands Moulins de Paris and worked at Michelin-starred kitchens including L'Arpège and Lucas Carton before launching the brand. The company's core offering consists of four product categories: artisan breads (traditional baguettes plus signature innovations such as curry baguettes, squid ink baguettes, and monochrome flavored buns), viennoiseries (croissants, pains au chocolat, and creative variations), pastries (tarts, mille-feuille, and grain-based ice creams), and savory creations (sandwiches, tartines, and savory buns). Select international boutiques also provide full bakery-restaurant dining services with lunch menus.

The underlying technology is traditional artisan baking craft rather than a proprietary platform; the company emphasizes high-quality inputs (Red Label flour, Montaigu butter) and signature recipes developed from the founder's international culinary travels. The business model is retail bakery sales through a franchise and licensed-operator model, with the company owning or directly operating very few locations in France (CDG Airport Terminal 2B and Gare Montparnasse) while the bulk of the global footprint — approximately 30 stores in South Korea, plus locations in Taiwan, China/Hong Kong, Japan, Indonesia, Argentina, and Morocco — is run by franchise or licensing partners. Revenue is generated at the point of sale through walk-in consumer purchases of bakery products, with no disclosed pricing, subscription, or e-commerce channel of significance.

The company is founder-owned and operated, with no institutional investors or external equity capital identified in the source data, and is registered in France (SIREN 797980224) with a stated share capital of 10,000 EUR. The headquarters-level organization is small (11–50 employees), consistent with a brand-and-licensing model rather than vertically integrated bakery manufacturing.

Name

Gontran Cherrier

Legal name

GONTRAN CHERRIER

Website

https://gontran-cherrier.com

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

11–50 employees

Short description

Gontran Cherrier is a French artisan bakery brand operating approximately 50 retail boutiques globally through franchise and licensed operators, offering bread, viennoiseries, pastries, and savory items, with select international locations providing full restaurant service.

Ownership category

akta.pro rank

Product category

Artisan Bakery

NAICS

Retail Bakeries (311811), Baked Goods Retailers (445291)

SIC

Bakery Products (2050)

akta.pro primary industry

Bread & Pastry Specialty Stores (CRAHAGAC)

akta.pro secondary industry

Patisseries & Dessert Boutiques (CRAHAGAB)

Keywords

• Artisan bakery
• French pastries
• Sourdough bread
• Viennoiseries
• Bakery franchise

Headquarters

HQ city

Saint-germain-en-laye

HQ country

France

HQ region

Europe

Offices5 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Retail Bakery Sales: Direct sales of bread, pastries, viennoiseries, and savory items through company-owned and franchise stores. Products are sold at retail prices to walk-in customers.

Distribution channels1 record

Marketing channels5 records

Core offering

Gontran Cherrier is a French artisan bakery brand that produces and sells traditional and creative breads, viennoiseries, pastries, and savory creations through company-owned and franchised retail boutiques. The brand combines classic French baking techniques with globally inspired flavors, using premium ingredients such as Red Label flour and Montaigu butter, and operates stores across France, East Asia, Southeast Asia, North Africa, and South America.

Product overview

Gontran Cherrier is a French artisan baker and pastry chef operating multiple retail boutiques internationally. The company offers a unified product portfolio centered on four core categories: artisan bread (traditional and creative baguettes and specialty breads), viennoiseries (croissants, pastries, and sweet treats), artisan pastries (cakes, tarts, and seasonal galettes), and savory creations (monochrome buns, sandwiches, and tartines). In select international locations, the offering extends to full dining/restaurant services. The brand distinguishes itself through combining French baking traditions with innovative international flavors acquired through the founder's global travels.

Differentiator

Problem solved

Functional benefit

Products and services

• Artisan Bread (Pains) Traditional and creative French bread including classic baguettes, curry baguettes, squid ink baguettes, miso rye bread, and colorful monochrome buns with various fillings (paprika, squid ink, nigella). Made with carefully selected flours including Red Label and CRC certified flours from the Paris-Orléans region. Sold to individual consumers at retail bakery stores.
• Viennoiseries French artisan viennoiseries including croissants, pain au chocolat, pain au raisin, sweet brioche, kouign amann, and creative variations such as lemon croissants, blueberry croissants, choco-banana bread, and matcha white chocolate scones. Made with T45 Red Label flour and Montaigu butter. Sold at retail bakery stores.
• Artisan Pastries (Pâtisseries) French pastries inspired by baking using flours, grains, and cereals. Includes vanilla tarts with oat flakes, vanilla and rye mille-feuille, red fruit tarts with nigella seeds, grain-based ice creams, and galettes des rois (king's cake) with innovative ingredients like grapefruit and buckwheat flour. Sold at retail bakery stores.
• Savoury Creations (Créations Salées) Gourmet savory items including monochrome buns (black squid ink, red paprika, green nigella), sandwiches, savory pies and tarts with seasonal local products, grilled tartines, and gourmet dishes combining bold flavor profiles. Sold at retail bakery stores.
• Bakery Restaurant Services In select international locations, Gontran Cherrier stores offer full dining/restaurant services including lunch menus, on-site consumption with French bistro atmosphere, and complete meal experiences alongside bakery and pastry products.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Maison Kayser: French artisan bakery founded by baker Eric Kayser with extensive international franchise network. Offers comparable artisan breads, viennoiseries, and pastries with strong emphasis on traditional French baking craft, similar business model, and similar international retail footprint.
• Paul: Historic French artisan bakery chain with international presence across Europe, Middle East, and Asia. Directly comparable to Gontran Cherrier in offering traditional and premium French breads, viennoiseries, and pastries through retail bakery storefronts with global franchise operations.
• Brioche Dorée: French bakery-cafe chain with hundreds of locations in France and internationally, including transit hubs. Directly comparable in offering French breads, viennoiseries, sandwiches, and savory items in bakery-restaurant format with franchise operations.
• Le Pain Quotidien: International bakery-restaurant chain offering artisan breads, viennoiseries, and organic-food menus in a communal-table format. Comparable as a globally-franchised French-origin bakery-cafe concept with similar product breadth and international footprint strategy.
• Tous Les Jours: South Korean French-style bakery franchise with extensive Asian and US presence. Competes directly with Gontran Cherrier in the same Asian markets, offering similar French-inspired breads, pastries, and cakes via franchise retail locations.
• Poilâne: Iconic Parisian artisan bakery renowned for sourdough breads and traditional French baking craft. Comparable as a French heritage artisan bakery brand emphasizing traditional baking techniques and premium ingredient sourcing, though more focused on bread than viennoiseries.
• Boulangerie Ange: French artisan bakery franchise with rapidly expanding footprint in France. Directly comparable as a French boulangerie franchise offering traditional and creative breads, viennoiseries, and pastries to retail consumers.
• Paris Baguette: Major South Korean bakery franchise chain (SPC Group) with thousands of locations across Asia and the US. Directly comparable to Gontran Cherrier as a French-style bakery franchise with strong presence in the same South Korean and broader Asian markets where Gontran Cherrier has concentrated its footprint.

Emerging players

• Pierre Hermé: French haute patisserie brand known for macarons and innovative pastries with international boutique presence. Comparable as a French pastry brand leveraging chef-founder reputation, premium positioning, and global franchise/retail strategy.
• Ladurée: French luxury patisserie with international presence, specializing in macarons and refined pastries. Comparable as a French heritage bakery brand with international franchise expansion and premium positioning, though with a narrower pastry-focused product range.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key highlights6 records

Customer concentration

• Xx.com/GontranCherrier
• LinkedInlinkedin.com/company/gontran-cherrier

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Gontran Cherrier