LinkedXL

What LinkedXL does

LinkedXL is a privately held consulting and software company founded in 2020 and headquartered in Independence, Ohio. The firm was built around the proprietary "LinkedXL Process" developed by founder and CEO Billy Ray Taylor, a former North America Director of Goodyear Tire who is credited with helping improve Goodyear's earnings from -$38 million to over $1 billion. The company sells a methodology for building extreme ownership and enterprise alignment, targeting large enterprise manufacturers, government, and diversified industrial organizations. The team is small (1-10 employees) but includes senior practitioners with decades of operations leadership experience at Goodyear and other manufacturers.

The firm's core technology is LinkedXL-OS, a cloud-based enterprise performance management platform branded as the Connected Business Model (CBM). It comprises an integrated suite of modules: Purpose Map (strategic planning connecting Critical Performance Indicators across tiers), Performance Map (performance-to-strategy linkage through Key Performance Actions), Action Register (project and task management with real-time tracking), Visual Management Scoreboards (red/green real-time performance displays), and a Tiered Daily Management System using SQDC boards (Safety, Quality, Delivery, Cost). These modules are designed to connect strategy to daily execution across organizational levels. Complementing the software are custom consulting implementations, keynote speaking engagements, executive coaching, and content products including the book "The Winning Link" and the daily podcast "The Morning Tea with Billy T."

LinkedXL monetizes through multiple streams: custom enterprise consulting engagements structured as six-month rollouts with multi-year contracts; annual LinkedXL-OS software subscriptions; keynote speaking fees; selective executive coaching engagements; and Amazon sales of "The Winning Link." Pricing is quote-based and not publicly disclosed. Go-to-market is enterprise field sales, augmented by content marketing, a podcast, conference keynotes (Shingo Prize, NE Lean Conference/GBMP, AME), and partnerships with organizations including GBMP, the Shingo Prize, and Bounce Innovation Hub. The customer base spans enterprise manufacturers (Teijin, Mondelez, PPG, Georgia-Pacific, Charter Steel, Windsor Mold Group, ARE, RealTruck, Nike, GE), government (U.S. Army), healthcare (Mid Michigan Health), and innovation hubs (Bounce), with case-study outcomes including a 43% output improvement and a doubled EBITDA at ARE and a 10% direct labor efficiency improvement within three months at Windsor Mold Group.

Name

LinkedXL

Legal name

LinkedXL

Website

https://linkedxl.com

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

1–10 employees

Short description

LinkedXL is a privately held consulting and software firm founded in 2020 that sells the proprietary LinkedXL Process and LinkedXL-OS (Connected Business Model) SaaS platform to large enterprise manufacturers, government, and industrial organizations seeking to build enterprise alignment, ownership, and execution.

Ownership category

akta.pro rank

Product category

Enterprise Performance Management Software

NAICS

Management Consulting Services (54161), Computer Systems Design Services (541512), Custom Computer Programming Services (541511), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182)

SIC

Services-Management Consulting Services (8742), Services-Prepackaged Software (7372), Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

Digital Employee Experience (DEX) & IT Experience Management (ITXM) Platforms (HDAEALAL)

akta.pro secondary industries

Customer Experience (CX) & Digital Experience (BPAHAEAC), Enterprise Application UX, Portals & Low-Code Extensions (BPAEAGAM)

Keywords

• Enterprise performance management
• Operational excellence consulting
• Business operating systems
• Strategy execution software
• Lean manufacturing consulting

Headquarters

HQ city

Independence

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Others

Revenue model

1. Consulting Services: Custom business operating system architecture and implementation consulting. Includes six-month rollout programs with strategic governance meetings, operational system implementation, and hands-on practice with organizations.
2. LinkedXL-OS Software (CBM): Cloud-based software-as-a-service platform for enterprise performance management with purpose mapping, performance tracking, and action register capabilities. Sold through enterprise agreements with demo/sales motion.
3. Keynote Speaking: Billy Taylor delivers keynote presentations at conferences and corporate events on building alignment, ownership, and execution. Revenue generated through speaking fees.
4. Executive Coaching: Billy Taylor works with select executives annually providing one-on-one coaching for building structure, capability, and productive organizational environments.
5. The Winning Link Book: Published book available on Amazon documenting the LinkedXL process for defining, aligning, and executing winning strategies at every organizational level.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels7 records

Core offering

LinkedXL fundamentally delivers a proprietary business operating system methodology (the "LinkedXL process" / Connected Business Model) together with cloud-based LinkedXL-OS enterprise performance management software and hands-on consulting implementations. The offering helps enterprises build extreme ownership, align strategy to daily execution across every organizational tier, and operationalize visual management scoreboards and SQDC daily management systems to drive measurable operational improvements.

Product overview

LinkedXL offers a suite of products and services centered on the LinkedXL process and Connected Business Model (CBM). The core offering is the LinkedXL-OS Software, a cloud-based performance management platform comprising three integrated modules: Purpose Map (strategic planning), Performance Map (performance tracking), and Action Register (project/task management). This software is complemented by consulting services for system implementation, keynote speaking engagements, executive coaching, and thought leadership content including the book "The Winning Link" and the "Morning Tea with Billy T" podcast. The portfolio is unified by a methodology focused on extreme ownership, organizational alignment, and connecting strategy to daily execution through Visual Management Scoreboards.

Differentiator

Problem solved

Functional benefit

Products and services

• LinkedXL-OS Software (Connected Business Model)
• LinkedXL Consulting Services
• LinkedXL Keynotes
• Executive Coaching
• The Winning Link (Book)

Quantifiable outcome

• 43% improvement in output for Q4 compared to Q1-Q3 (ARE case study)
• +4 more outcomes

Named customers15 records

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Three partnerships are on record, tiered core and flagship.

• GBMP (Greater Boston Manufacturing Partnership)coreGTM or Marketing PartnerGBMP is a key marketing and event partner for LinkedXL. Billy Taylor served as keynote speaker at the NE Lean Conference hosted by GBMP, where he was named 'conference MVP.' GBMP represents LinkedXL's digital business card partnership for conference appearances.
• Shingo PrizeflagshipStrategic or Co-development PartnerBilly Taylor spoke at the 23rd Annual International Shingo Prize Conference, one of the most prestigious operations excellence conferences globally. The Shingo Prize is associated with Utah State University and represents top-tier industry recognition for operational excellence methodologies.
• Bounce Innovation HubcoreStrategic or Co-development PartnerBounce Innovation Hub in Akron, Ohio partnered with LinkedXL for sustainable operating system development. Bounce is a regional innovation ecosystem supporting startups and established companies. COO Jessica Sublett provided testimonial endorsement of the LinkedXL process.

Scale indicators6 records

Recent moves6 records

Expansion highlights2 records

Direct peers

• Lighthouse Systems: Operational excellence software vendor specializing in lean daily management, strategy deployment, and tier meetings. Direct SaaS competitor to LinkedXL-OS, particularly in mid-market manufacturing.
• GBMP (Greater Boston Manufacturing Partnership): Nonprofit lean manufacturing consortium running the NE Lean Conference and Shingo Prize workshops; partner of LinkedXL. Comparable as a lean education/training organization serving the same manufacturing audience.
• KaiNexus: Continuous improvement and operational excellence SaaS platform used by hospitals and manufacturers to capture, track, and sustain improvement ideas. Direct overlap with LinkedXL-OS in connecting strategy to daily execution at the front-line.
• TBM Consulting Group: Operations and lean transformation consulting firm serving industrial manufacturers with executive-led engagements and proprietary methodologies. Closely aligned with LinkedXL's consulting practice and manufacturing GTM.
• iObeya: Visual management and lean/agile collaboration platform used in factories and offices for SQDC boards and Obeya rooms. Closely comparable to LinkedXL's Visual Management Scoreboards and tiered daily management methodology.
• Planview LeanKit (formerly LeanKit): Lean/Agile workflow and visual management platform acquired by Planview. Competes with LinkedXL-OS in providing tiered daily management boards, kanban-style execution tracking, and operational visibility.

Broad incumbents

• ASQ (American Society for Quality): Large professional association for quality and operational excellence practitioners, offering certifications, training, and conferences. Sits one layer up from LinkedXL's niche, serving the same buyer personas (operations leaders, quality executives).
• Shingo Institute (Utah State University): Established authority on operational excellence and Shingo Prize framework. Comparable as the broader ecosystem/standard-setter whose conferences LinkedXL keynotes at and whose methodologies LinkedXL's process aligns with.

Emerging players

• KataCon / Mike Rother Coaching: Improvement Kata and Coaching Kata training organization founded by Mike Rother, focused on teaching Toyota-style improvement routines. Adjacent methodology competitor for the same lean practitioner buyer.

Regional players

• Acumen Consulting (Lean / Operations): Smaller operations and lean consulting boutiques serving mid-market U.S. manufacturers. Representative of the regional consulting firms LinkedXL competes with for transformation engagements outside its named accounts.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@BillyRayTaylor
• Facebookfacebook.com/LinkedXL
• LinkedInlinkedin.com/company/linkedxl

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about LinkedXL