What Barbacoa does

Barbacoa is an independent, privately held fine-dining restaurant at 276 Bobwhite Court in Boise, Idaho. Established in 2005 by Robert and Martine Castoro, it serves Boise and Treasure Valley residents, visitors, couples, families, and private-event customers with dinner, taco-bar, vegetarian, beverage, and group-dining offerings. Its core products include premium steaks and seafood, Latin-, Spanish-, and Caribbean-influenced dishes, tableside hot-rock steaks, private event rooms, seasonal rooftop-bar service, and gift cards.

Operationally, the restaurant uses a tableside Hot Rock format in which steaks sear on 750-degree volcanic stones from Riggins, Idaho, accompanied by flamed cognac sauce and Latin-inspired sauces. The same site functions as a museum and art gallery, displaying works by named local and international artists and imported antiquities, including 14th-century Turkish castle doors. Chef Enrique Martinez has shaped the menu and worked with the Castoro family since shortly after 1994, while Thompson Interiors co-designed the award-recognized 2005 build-out.

Revenue is generated primarily from pay-as-you-go food and beverage sales, supplemented by private events, gift cards, and late-night weekend bar service. Main courses generally range from $35 to $90, appetizers from $8 to $30, and table reservations are complimentary. The company reaches customers directly through its restaurant, phone and website reservations, private-event sales, organic search, local reviews, word of mouth, and dining guides; no delivery, takeout, or third-party delivery channel is indicated.

Name

Barbacoa

Legal name

Barbacoa Boise

Website

https://barbacoa-boise.com

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

101–250 employees

Short description

Barbacoa is a privately held, single-location Boise fine-dining restaurant serving residents and visitors with Latin, Spanish, and Caribbean fusion cuisine, premium steaks and seafood, tableside hot-rock dining, private events, and an integrated art-gallery experience.

Ownership category

akta.pro rank

Headquarters

HQ city

Boise

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Revenue model

1. Dine-in Restaurant Revenue: Revenue generated from food and beverage sales at the physical restaurant location. The restaurant serves dinner nightly with a full menu including steaks, seafood, Latin-inspired dishes, cocktails, and an extensive wine selection. Additional revenue streams include private event bookings, gift card sales, and late-night bar service on weekends.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

No source-attributed core offering description is available in the provided input.

Product overview

Barbacoa is a multi-dimensional fine dining restaurant and art gallery in Boise, Idaho, offering a fusion of Latin, Spanish, and Caribbean cuisine. The core product is the Dinner Menu featuring Hot Rock tableside steak service with Certified Angus Beef and Prime grade meats, complemented by a Taco Bar Menu and Vegetarian Menu. Additional offerings include private event spaces (Turkish Castle Room, Ocean Room, and Veranda), seasonal Luna Bar rooftop patio, gift cards, and an immersive art gallery experience featuring local and international artists throughout the restaurant.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• Recognized as top Boise steakhouse and fine dining destination across multiple dining guides and blog posts
• +1 more outcomes

Named customers3 records

Segments5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• Thompson InteriorscoreImplementation/ SI/ Consulting PartnerAward-winning interior design firm responsible for Barbacoa's distinctive restaurant design. Designed the multi-dimensional concept combining restaurant, museum, and art gallery. Won 2005 National Award for Hotel and Restaurant Design for the Barbacoa build-out.

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Mastro's Restaurants: Mastro's offers high-end steaks, seafood, sushi, cocktails, and private dining in an experiential setting. It competes for customers who value theatrical preparation, premium ingredients, and special-occasion service.
• Bardenay Restaurant & Distillery: Bardenay is a Boise full-service restaurant combining elevated food, craft spirits, and private-event capabilities. Its local customer base and combination of dining, beverage, and group bookings closely overlap with Barbacoa's business model.
• Ocean Prime: Ocean Prime operates upscale restaurants centered on steaks, seafood, cocktails, and private events. Its premium dinner experience and group-booking model closely parallel Barbacoa's.
• Del Frisco's Double Eagle Steakhouse: Del Frisco's is a premium steakhouse with an extensive wine program, private-event offerings, and high-ticket dining. Its customer experience and event-driven revenue model are directly comparable to Barbacoa.
• Richard's: Richard's is an upscale Boise restaurant and event venue serving diners celebrating special occasions and corporate functions. It is comparable to Barbacoa in premium dining, event hosting, and the same Boise customer catchment.
• The Capital Grille: The Capital Grille is an established upscale steakhouse known for premium dry-aged steaks, an extensive wine program, and private dining. It serves a similar high-end customer seeking celebratory meals and business entertainment.
• Eddie V's: Eddie V's combines premium seafood and steaks with a polished bar environment and private dining. Its experiential, high-check format is closely comparable to Barbacoa's art-led fine-dining proposition.
• Cottonwood Grille: Cottonwood Grille is a full-service Boise restaurant offering steaks, seafood, cocktails, and private dining. Its elevated menu and special-occasion positioning make it a close local analogue to Barbacoa.
• Ruth's Chris Steak House: Ruth's Chris is an upscale steakhouse chain with a Boise location, premium entrée pricing, cocktails, and private dining. It competes for the same steak-focused, celebration-oriented customers as Barbacoa.
• Fleming's Prime Steakhouse & Wine Bar: Fleming's is an established premium steak and wine concept with bar service and private dining. It is comparable to Barbacoa through high-ticket steak offerings, special-occasion positioning, and event revenue.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Barbacoa