Natural Resources Group
Natural Resources Group, Inc. is a California-based land services firm founded in 1977 providing agricultural real estate brokerage, conservation and mitigation banking, and farm asset management to private landowners, investment funds, endowments, renewable energy companies, and government project proponents.
- Company typePrivate
- Founded1977
- HeadquartersWest Sacramento, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Natural Resources Group does
Natural Resources Group, Inc. (NRG) is a privately held, California-based land services company founded in 1977, headquartered in Clovis, California, and operating through its wholly owned subsidiary Agriculture Industries Inc. The firm is organized into three integrated divisions: a Real Estate Division providing agricultural and native land brokerage, including complex multi-asset transactions and IRC 1031 exchanges; a Mitigation & Conservation Division developing approved conservation banks (West Mojave Conservation Bank, Alkali Sink Conservation Bank) and custom mitigation projects (Wings Landing Tidal Habitat Restoration) that generate regulatory credit inventory for sale to permit-driven project proponents; and a Farming & Asset Management Division providing agricultural investment management, custom/contract farming, and farm operations services across cattle ranches, row crops, field crops, and permanent crops. NRG serves investment funds, corporations, university endowments, private landowners, renewable energy companies, mitigation banking entrepreneurs, and government/military project proponents, with leadership expertise concentrated in CEO Forest Halford (25+ years) and Chief Strategic Officer Skip Moss (13+ years, 20+ entitled banks, 18,000+ protected acres). Revenue is generated through real estate transaction commissions, conservation/mitigation credit sales, and professional services fees for farm management, with go-to-market executed via a sales-led model of licensed brokers and direct outreach.
Natural Resources Group firmographics
Firmographics- Name
- Natural Resources Group
- Legal name
- Natural Resources Group, Inc.
- Website
- https://natural-resources-group.com
- Company type
- Private
- Founded year
- 1977
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Natural Resources Group, Inc. is a California-based land services firm founded in 1977 providing agricultural real estate brokerage, conservation and mitigation banking, and farm asset management to private landowners, investment funds, endowments, renewable energy companies, and government project proponents.
- Ownership category
- akta.pro rank
Natural Resources Group industry classification
Industry- Product category
- Land Brokerage & Conservation Services
- NAICS
- Environmental Consulting Services (54162)
- SIC
- Real Estate Agents & Managers (For Others) (6531)
- akta.pro primary industry
- Conservation Easements & Land Trust Services (AFAMAMAH)
- akta.pro secondary industry
- Land Trusts & Protected Areas (BPAGAGAC)
Keywords
Where Natural Resources Group is headquartered
LocationHeadquarters
- HQ city
- West Sacramento
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Natural Resources Group business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Others
Revenue model
- Real Estate Brokerage Services: The company generates revenue through real estate sales and acquisition services for agricultural lands, natural lands, and renewable energy lands. They focus on complex projects, multiple asset types, and IRC 1031 exchanges.
- Agricultural and Land Asset Management: Provides agricultural investments, custom/contract farming, farm management, and land management services, generating fees from managing client properties.
- Mitigation and Conservation Banking: Develops mitigation and conservation banks offering credits for sensitive species and habitats (e.g., desert tortoise, Mohave ground squirrel, vernal pools). Revenue generated from sale of conservation/mitigation credits.
Go-to-market motion1 record
Distribution channels2 records
Marketing channels3 records
Natural Resources Group product offering
Product offeringCore offering
Natural Resources Group is a land services firm that provides specialized real estate brokerage for agricultural, natural, and renewable energy lands, including complex projects and IRC 1031 exchanges. It develops and operates conservation and mitigation banks (e.g., West Mojave, Alkali Sink) and delivers custom mitigation, farm management, and agricultural investment services across California.
Product overview
Natural Resources Group, Inc. is a land services company formed by combining three divisions: Real Estate (agricultural and native land asset brokerage), Mitigation & Conservation (conservation banking and custom mitigation projects), and Farming & Asset Management (agricultural investment and farm management). The Real Estate Division offers brokerage services for agricultural lands including orchards, farms, ranches, and vineyards. The Mitigation & Conservation Division develops and manages conservation banks such as the West Mojave Conservation Bank and restoration projects like Wings Landing Tidal Habitat Restoration. The Farming & Asset Management Division provides agricultural investment management and farm operations services. The company also markets individual properties including residential ranchettes, commercial orchards, farms, and conservation lands across California counties.
Differentiator
Problem solved
Functional benefit
Brands
- Alkali Sink Conservation Bank: A conservation bank located in Fresno County offering credits for upland species and vernal pools, approved by USFWS/CDFW.
- West Mojave Conservation Bank
- Wings Landing Restoration Project
Products and services
- Real Estate Division Specialized brokerage services for agricultural lands, natural lands, and renewable energy lands, including complex projects, multiple asset types, and IRC 1031 exchanges for investment and development. Serves buyers, sellers, and investors across California.
- Mitigation & Conservation Division Development of mitigation and conservation banks, custom mitigation projects, and specialized consulting services to fulfill environmental regulatory requirements for project proponents in energy, transportation, military, and real estate development sectors.
- Farming & Asset Management Division Agricultural investment management, custom/contract farming, farm management, and land management services for cattle ranches, timber, row crops, field crops, and permanent crops. Serves landowners, corporations, institutional investors, and agencies that own or invest in agricultural real estate.
- West Mojave Conservation Bank USFWS/CDFW-approved conservation bank offering credits for desert tortoise, Mohave ground squirrel, and streambeds, with additional resources including Joshua trees and desert habitat. Customers are project proponents (energy, transportation, real estate, military) that need mitigation credits to satisfy environmental permits.
- Alkali Sink Conservation Bank Conservation bank located in Fresno County offering credits for upland species and vernal pools, approved by USFWS/CDFW. Customers are project proponents requiring upland species and vernal pool mitigation credits.
- Wings Landing Tidal Habitat Restoration Project Tidal habitat restoration project located in Solano County that restores approximately 270 acres of managed marsh to tidal and sub-tidal marsh to benefit native fish species. Developed jointly with the California Department of Water Resources.
Quantifiable outcome
- Over 18,000 acres permanently protected through 20+ conservation banks and custom mitigation projects
- +1 more outcomes
Companies that use Natural Resources Group
Customer profileNamed customers8 records
Segments4 records
Ideal customer profiles5 records
Natural Resources Group technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Natural Resources Group partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and minor.
- California Department of Water Resources (DWR)coreJoint effort with California Department of Water Resources on the Wings Landing Tidal Habitat Restoration Project to restore approximately 270 acres of managed marsh to tidal and sub-tidal marsh, benefiting native fish species.
- California Department of Fish and WildlifecoreAdjacent to California Department of Fish and Wildlife's Peytonia Ecological Reserve. Partnership involves developing mitigation projects with the department, including the West Mojave Conservation Bank approved in 2017 offering credits for desert tortoise, Mohave ground squirrel, and streambeds (2081).
- Solano Land TrustminorAdjacent to Solano Land Trust's Rush Ranch. Partnership through proximity in Suisun Marsh conservation efforts.
Scale indicators2 records
Recent moves7 records
Expansion highlights6 records
Natural Resources Group competitors and assessment
Company assessmentOthers
- American Farmland Trust: National nonprofit focused on farmland preservation and agricultural land stewardship. Adjacent to NRG's farmland brokerage and conservation easement work, but operating as a nonprofit advocacy/grant-making entity.
- Sustainable Conservation: California-based nonprofit focused on accelerating stewardship of land, air, and water through partnerships with businesses and government. Adjacent to NRG's conservation work, though structured as a nonprofit rather than a commercial operator.
Direct peers
- Westervelt Ecological Services: Operates one of the largest private mitigation banking portfolios in California, including habitat and species conservation banks. Directly comparable to NRG's Mitigation & Conservation Division, with deeper national scale and a longer conservation banking track record.
- WRA Environmental Consultants: California-based environmental consulting firm offering biological resource services, habitat mitigation, and regulatory permitting support. Comparable to NRG on the mitigation and conservation consulting side of the business.
- California Outdoor Properties: Specialized California real estate brokerage focused on ranch, vineyard, and agricultural land transactions. Closely comparable to NRG's Real Estate Division in customer base, asset type, and geography.
- Farmland LP: Investment fund manager that acquires and sustainably manages U.S. agricultural land. Comparable to NRG's Agricultural Land Investors and Owners segment, with overlap in farmland acquisition and farm management services.
Broad incumbents
- LandVest: Established timberland and rural real estate investment advisory firm serving institutional clients. Comparable to NRG's advisory and brokerage services for institutional and high-net-worth land investors.
- Resource Environmental Solutions (RES): Large national provider of ecological restoration and mitigation services, including conservation banking. Overlaps with NRG's mitigation and conservation banking business but operates at significantly greater scale and geographic breadth.
Regional players
- Pearson Realty: Large Central Valley and California agricultural real estate brokerage with farm, ranch, and orchard listings. Comparable to NRG's Real Estate Division on transaction services and agricultural land focus, with deeper regional coverage in the Central Valley.
Emerging players
- Habitat Works: Conservation banking and habitat restoration firm serving California and the western U.S. Comparable niche overlap with NRG's conservation bank practice, though smaller in scale and inventory.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Natural Resources Group social profiles
Digital presenceNatural Resources Group financial estimates
Financial estimateRevenue estimate
Valuation estimate
Natural Resources Group leadership team
Management profileNumber of profiles
Profiles5 records
Natural Resources Group subsidiaries and ownership
Company hierarchySubsidiaries1 record
Natural Resources Group funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Natural Resources Group M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Natural Resources Group
What does Natural Resources Group do?
Natural Resources Group is a land services firm that provides specialized real estate brokerage for agricultural, natural, and renewable energy lands, including complex projects and IRC 1031 exchanges. It develops and operates conservation and mitigation banks (e.g., West Mojave, Alkali Sink) and delivers custom mitigation, farm management, and agricultural investment services across California.
Is Natural Resources Group a public or private company?
Natural Resources Group is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Natural Resources Group founded?
Natural Resources Group was founded in 1977. It employs 11 to 50 people.
Where is Natural Resources Group based?
Natural Resources Group is headquartered in West Sacramento, United States, in the North America region.
How does Natural Resources Group make money?
Three revenue lines are on record. Real Estate Brokerage Services are the primary driver. The others are agricultural and Land Asset Management and mitigation and Conservation Banking.
Who are Natural Resources Group's main competitors?
Others on record are American Farmland Trust and Sustainable Conservation. Direct peers are Westervelt Ecological Services, WRA Environmental Consultants, California Outdoor Properties and Farmland LP. Broad incumbents are LandVest and Resource Environmental Solutions (RES). Pearson Realty is listed as a regional player. Habitat Works is listed as an emerging player.
Does Natural Resources Group have an API?
No public API is recorded for Natural Resources Group.
What industry is Natural Resources Group in?
Natural Resources Group's product category is Land Brokerage & Conservation Services. Its primary akta.pro industry code is AFAMAMAH, Conservation Easements & Land Trust Services, with a secondary code of BPAGAGAC, Land Trusts & Protected Areas. Its NAICS code is 54162 and its SIC code is 6531.