What Pro-Art Dental Laboratory does

Pro-Art Dental Laboratory Ltd. is a Toronto-based, full-service dental laboratory founded in 1977 by Mirjana Salkovic, RDT, serving dental professionals across Canada with a per-case fabrication model. The lab produces custom restorations across crown and bridge, cosmetic dentistry, implant-supported prosthetics, removable prosthodontics, orthodontics, sleep apnea appliances, orthotic devices for TMD, and holistic/metal-free restorations. Operations span 101-250 employees and the company is founder-owned with no disclosed external funding, M&A, or parent-company relationships.

The laboratory runs a fully digitally integrated workflow built on CAD/CAM design systems (3Shape, Exocad, Zirkonzahn), 3D-printed surgical guides, intra-oral scanner ingestion from all major platforms (iTero, CEREC, Trios, Carestream, E4D, Condor), and proprietary digital treatment planning using Face Hunter 3D facial scanning and PlaneSystem occlusal orientation. Materials include exclusive use of Cendres+Métaux alloys and premium cosmetic lines (IPS E.max, Prettau Anterior, Lava Zirconia, Spectrolite Veneers, Procera). SmileFy AI-powered smile design is integrated as a visualization layer for case acceptance.

Revenue is generated transactionally on a per-prescription basis across multiple dental specialist segments (general dentists, prosthodontists, oral surgeons, cosmetic dentists, sleep/TMD practitioners), with free GTA courier pickup/delivery and national reach via FedEx, Purolator, and ICS. The go-to-market is B2B enterprise field sales backed by Territory Managers and an accredited in-house continuing education program (PACE-recognized with the Academy of General Dentistry; RCDSO-accredited), supported by affiliations with AACD, Kois Center, LVI Global, and TMJ Therapy Centre, plus Style by Jury TV show exposure on the W Network.

Name

Pro-Art Dental Laboratory

Legal name

Pro-Art Dental Laboratory Ltd.

Website

https://pro-artdentallab.com

Company type

Private

Founded year

1977

Operating status

Operating

Headcount range

101–250 employees

Short description

Pro-Art Dental Laboratory is a Toronto-based, founder-owned full-service dental laboratory serving Canadian dentists since 1977, fabricating crowns, implants, cosmetic, removable, orthodontic, and sleep/TMD appliances through a digitally integrated CAD/CAM workflow and CE-accredited professional education program.

Ownership category

akta.pro rank

Product category

Dental Laboratory Services

NAICS

Dental Laboratories (339116)

SIC

Orthopedic, Prosthetic & Surgical Appliances & Supplies (3842)

akta.pro primary industry

CAD/CAM Digital Design & Milling Centers (HLABAJAE)

akta.pro secondary industries

Crown & Bridge (Fixed Prosthetics) Fabrication (HLABAJAA), Removable Prosthetics (Dentures/Partials) Fabrication (HLABAJAB), Implant Prosthetics & Abutment Fabrication (HLABAJAC), 3D Printing/Additive Manufacturing for Dental Prosthetics (HLABAJAF), Digital Prosthodontics & CAD/CAM Restorations (Chairside/Clinic-Based) (HLABAFAH), Implant Prosthodontics (Implant-Supported Restorations) (HLABAFAC)

Keywords

• Dental laboratory services
• Crown and bridge restorations
• Implant dentistry services
• Digital dental workflows
• Cosmetic dental prosthetics

Headquarters

HQ city

Toronto

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Dental Restoration Laboratory Services: Pro-Art generates revenue through the fabrication and delivery of custom dental restorations and appliances for dental professionals. Services include crowns, bridges, veneers, implants, dentures, orthodontic appliances, and sleep apnea devices. Revenue is derived case-by-case as dentists submit prescriptions and cases for fabrication. Turnaround times range from 2 days (repairs/relines) to 10 days (complex crown and bridge cases).

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Pro-Art Dental Laboratory is a full-service dental laboratory fabricating custom dental restorations and appliances for dental professionals, including crowns and bridges, cosmetic restorations, implants, surgical guides, removable prosthodontics, orthodontic appliances, sleep apnea/anti-snoring devices, orthotic appliances, and shade-matched solutions. Cases are delivered across the Greater Toronto Area via free courier and nationally via FedEx, Purolator, and ICS, supported by digital impression intake from all major intra-oral scanning platforms and CAD/CAM design with 3D printing.

Product overview

Pro-Art Dental Laboratory is a full-service dental laboratory offering a comprehensive portfolio of dental restoration products and services. The core offerings include Crown and Bridge, Cosmetic Dentistry, Implant Dentistry, Digital Impression Systems, Removable Prosthodontics, Orthodontic, Sleep Apnea/Anti-Snoring, Orthotic Appliances, Holistic Dentistry, Treatment Planning, and Shade Matching. Key products include Spectrolite Veneers (feldspathic porcelain), IPS E.max lithium disilicate restorations, Prettau Anterior zirconia, and various zirconia systems (Procera, Lava, InVizion). Removable prosthetics include BPS Ivocap, Prime Dentures, Eclipse monomer-free dentures, Vitallium 2000, Thermoflex, Valplast, and Duraflex partials. Implant offerings feature Pro-Guides (3D-printed surgical guides), All-on-4 restorations, Prettau Zirconia for implants, overdentures, fixed detachables, and custom abutments. Sleep apnea treatments include Dorsal, O2 OASYS, Thera Snore, and Olmos appliances. The laboratory also offers SmileFy AI-powered smile design technology. Services are delivered through integrated digital workflows supporting all major intra-oral scanners with screen-sharing collaboration capabilities.

Differentiator

Problem solved

Functional benefit

Products and services

• Crown and Bridge Design and fabrication of dental crown and bridge restorations for dentists, using Cendres+Métaux certified alloys with focus on occlusal management and treatment planning; turnaround times up to 10 days for complex cases.
• Cosmetic Dentistry High-end aesthetic dental restorations for cosmetic dentists, including veneers, e.max crowns, and full-mouth reconstructions emphasizing natural appearance and occlusal balance, supported by LVI-trained master technicians.
• Implant Dentistry Complete implant support for oral surgeons and implantologists, including pre-prosthetic planning, digital treatment planning, 3D-printed surgical Pro-Guides, immediate temporary restorations, and final restorations across all major implant systems (Straumann, Nobel Biocare, Biohorizons, Dentsply Sirona, Zimmer Biomet 3i).
• Digital Impression Systems Digital workflow service receiving files from all major intra-oral scanners (iTero, CEREC/Sirona Connect, 3Shape Trios, Carestream, E4D/DDX, 3M STL export, Condor) for seamless digital case production by dental professionals.
• Removable Prosthodontics Complete removable denture services for dental professionals, including conventional dentures, BPS Ivocap injection dentures, Prime Dentures, cast partials in Vitallium or titanium, and flexible partials (Valplast, Thermoflex, Duraflex).
• Orthodontic Appliances Full range of orthodontic appliances for dental professionals, including retainers, twin blocks, night guards for bruxism, and sports mouth guards (Proform).
• Sleep Apnea and Anti-Snoring Appliances Oral appliances for sleep dentists treating snoring and mild to moderate obstructive sleep apnea, including Dorsal, O2 OASYS, Thera Snore, and Olmos Day & Night appliances, plus twin block appliances.
• Orthotic Appliances Occlusal management appliances for TMD and craniofacial pain treatment, including diagnostic appliances (Carlson, Soft Pivot) and permanent orthotic splints (ALF Twin Block, Thong, Eclipse, Thermoflex).
• Holistic Dentistry Metal-free and biocompatible restorative options for dental professionals, including all-ceramic systems (Procera, Prettau Anterior, IPS E-max, Spectrolite), metal-free removables (Eclipse, Thermoflex, Valplast), and titanium systems.
• Treatment Planning Comprehensive case planning services for dental professionals, including digital imaging for case acceptance, digital treatment planning, aesthetic wax-ups, preparation guides, and surgical guide design.
• Shade Matching Professional shade matching service using a neutrally lit shade room, custom shade maps, Shade Scan and Vita Easy Shade computerized systems, and digital photography techniques for dental professionals, without requiring patient visits.
• SmileFy AI Smile Design AI-powered smile design service offered in partnership with SmileFy, analyzing facial characteristics and proportions to generate suggestive smile designs in one click, with real-time natural teeth shape selection, 3D design capabilities, and exportable printable mockups for cosmetic dentists and patients.

Quantifiable outcome

• Pro-Art restorations achieve amazing patient acceptance through occlusal management and treatment planning from pre-treatment phase through final delivery.
• +2 more outcomes

Named customers7 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration9 records

AI capability2 records

Feature8 records

Partnerships

14 partnerships are on record, tiered core.

• StraumanncoreTechnology or IntegrationStraumann is one of the world's leading implant companies. Pro-Art Dental Laboratory works with Straumann implant systems for restorative options including abutments, crowns, and full-arch restorations, supporting all major implant system workflows.
• Nobel BiocarecoreTechnology or IntegrationNobel Biocare is a global leader in implant-based dental restorations. Pro-Art supports Nobel Biocare implant systems for prosthetic planning, surgical guides, and final restorations including All-on-4 full-arch solutions.
• BiohorizonscoreTechnology or IntegrationBiohorizons provides dental implant systems and tissue regeneration products. Pro-Art works with Biohorizons for implant restoration design and fabrication.
• Dentsply Sirona ImplantscoreTechnology or IntegrationDentsply Sirona Implants is a major dental technology company providing implant systems and digital workflows. Pro-Art integrates with Dentsply Sirona intra-oral scanning (CEREC) and implant restoration systems.
• Zimmer Biomet 3icoreTechnology or IntegrationZimmer Biomet 3i provides dental implant solutions. Pro-Art Dental Laboratory supports Zimmer Biomet 3i implant systems for prosthetic planning and restoration fabrication.
• Cendres+Métaux (CM)coreTechnology or IntegrationCendres+Métaux is a Swiss dental alloy manufacturer. Pro-Art exclusively uses CM-certified alloys for all its restorations, citing CM's intelligent, innovative systems for increased reliability, aesthetics, and productivity in dentistry.
• Academy of General DentistrycoreStrategic or Co-development PartnerThe Academy of General Dentistry (AGD) is a professional organization for general dentists. Pro-Art is recognized as a PACE Program Provider by the AGD, enabling it to offer accredited continuing education credits through its in-house seminars and educational programs.
• American Academy of Cosmetic Dentistry (AACD)coreStrategic or Co-development PartnerThe AACD is the world's largest international organization dedicated to advancing the art and science of cosmetic dentistry. Pro-Art holds an affiliation with the AACD, demonstrating its commitment to excellence in cosmetic and aesthetic dental restorations.
• Kois CentercoreStrategic or Co-development PartnerThe Kois Center, founded by Dr. John C. Kois, is a prestigious post-doctoral graduate dental education center. Pro-Art is affiliated with the Kois Center, reflecting its commitment to occlusal management and evidence-based restorative dentistry principles.
• LVI GlobalcoreStrategic or Co-development PartnerLVI Global (Las Vegas Institute) is a leading post-graduate dental training institution specializing in cosmetic dentistry, neuromuscular dentistry, and comprehensive restorative techniques. Pro-Art's LVI-trained master technicians are a key differentiator in cosmetic and smile design work.
• TMJ Therapy CentrecoreStrategic or Co-development PartnerTMJ Therapy Centre specializes in the diagnosis and treatment of temporomandibular joint disorders. Pro-Art's affiliation with TMJ Therapy Centre reflects its expertise in occlusal management, orthotic appliances, and TMD treatment solutions.
• SmileFycoreTechnology or IntegrationSmileFy provides AI-powered smile design technology that analyzes facial characteristics and proportions to generate suggestive smile designs. Pro-Art Dental Lab has partnered with SmileFy to offer AI smile simulation services that enhance patient education and treatment plan acceptance.
• W Network (Style by Jury)coreGTM or Marketing PartnerPro-Art Dental Laboratory is the exclusive provider of dental restorations for Style by Jury, a makeover television show broadcast on the W Network. This partnership provides regular television exposure for the lab's cosmetic dentistry capabilities.
• Royal College of Dental Surgeons of OntariocoreStrategic or Co-development PartnerThe Royal College of Dental Surgeons of Ontario (RCDSO) is the regulatory body for dentists in Ontario. Pro-Art's CE courses are accredited by RCDSO for continuing education points/hours, enabling the lab to offer accredited professional development to Ontario dentists.

Scale indicators6 records

Recent moves1 record

Expansion highlights6 records

Broad incumbents

• Dental Services Group (DSG): Network of independent dental laboratories across North America providing crowns, bridges, implants, and removable prosthetics. Competes with Pro-Art as a multi-brand consolidated lab group.
• National Dentex Labs (NDX): One of the largest networks of full-service dental labs in the US, providing crowns, bridges, implants, and removable prosthetics through a multi-brand structure. NDX competes with Pro-Art on service breadth and represents the consolidated scale competitor.
• Modern Dental Group: Hong Kong-listed global dental prosthetic manufacturer and distributor with operations across North America, Europe, and Asia-Pacific. Competes with Pro-Art in the volume crown & bridge and denture segments through scale manufacturing.
• Glidewell Dental: The largest dental laboratory in the United States, offering comprehensive restorative products (crown & bridge, implants, removables) plus digital workflow and education. Glidewell is the dominant scale incumbent against which Pro-Art competes in the broader North American market.

Direct peers

• MicroDental Laboratories: US-based full-service dental laboratory offering crowns, bridges, implants, and cosmetic restorations with a focus on digital workflows. MicroDental is a comparable mid-to-large independent lab serving a similar dentist customer profile.
• Aurum Group of Dental Laboratories: Canadian-owned full-service dental laboratory group based in Western Canada. Aurum is one of Canada's largest independent dental lab networks, offering crowns, bridges, implants, and removable prosthetics — directly comparable to Pro-Art's full-service model in the Canadian market.
• Knight Dental Group: Mid-sized full-service dental laboratory with emphasis on implants and digital workflows. Comparable to Pro-Art in scope, scale, and service model.

Others

• 3Shape: Danish digital dentistry company providing intra-oral scanners (Trios), CAD software, and lab workflow platforms. A key technology partner for Pro-Art's digital impression workflow, with adjacent positioning in dental lab software.
• Ivoclar Vivadent: Global dental materials and equipment manufacturer that supplies CAD/CAM blocks (e.g., IPS e.max), milling systems, and workflow software used by labs including Pro-Art. An upstream supplier/ecosystem participant rather than a direct lab competitor.

Emerging players

• Dandy: Digital-first dental lab platform offering 100% digital case submission with rapid turnaround for crowns, bridges, and implants. Dandy is redefining the mid-market digital lab experience with technology-forward workflows, overlapping directly with Pro-Art's digital impression capabilities.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/proartdentallab
• Facebookfacebook.com/proartdentallaboratory

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Pro-Art Dental Laboratory