Blue Line Logistics

What Blue Line Logistics does

Blue Line Logistics, Inc. is a privately held US-based freight brokerage operating under a third-party logistics (3PL) model. Founded in 2003 in Duluth, MN as a small family business, the company arranges the transportation of general commodity freight on behalf of shippers, primarily manufacturers, distributors, warehousers, contractors, and other shippers. It now operates from Vadnais Heights, MN (with a continuing Duluth presence) and serves customers across the United States and Canada. Its core offerings are Full Truckload, Less-Than-Truckload (LTL), and Intermodal freight services, supplemented by nine service features including Drop-Trailer, Power Only, Over Dimension/Heavy Haul, Expedited and Team Driver Service, Consolidating Partial Loads, GPS Load Tracking, Farm Equipment, and International Shipping. Six equipment types are supported: Dry Van, Tanker, Temperature Controlled, Flatbed, Specialized, and Hopper.

The company's underlying technology is modest. The only named proprietary capability is a real-time GPS-based load tracking service, described as an integration and interoperability differentiator rather than a built-from-scratch platform. The company holds Transportation Intermediaries Association (TIA) membership and EPA SmartWay designation, which are used as credibility credentials. There is no API, no mobile app, and no proprietary TMS or matching platform disclosed in the input data. The operating model is "Cradle to Grave" — single-threaded shipment oversight from origin to delivery — intended to prevent diffusion of responsibility across handoffs.

Blue Line Logistics earns revenue on a transaction-fee basis typical of non-asset freight brokerages: it matches shipper demand with carrier capacity from its preferred and broader network and retains a spread or commission on each shipment. Pricing is quote-based and varies by mode, equipment type, service type, and shipment characteristics; no public pricing tiers exist. The go-to-market motion is sales-led and direct: customers reach the company via a quote email ([email protected]) or website. Marketing channels are limited to the corporate website, direct email contact, and industry association credentials — there is no content marketing, paid acquisition, or social media presence in the source material.

Name

Blue Line Logistics

Legal name

Blue Line Logistics, Inc.

Website

https://bluelinelogistics.com

Company type

Private

Founded year

2003

Operating status

Operating

Headcount range

11–50 employees

Short description

Blue Line Logistics is a privately held US freight brokerage arranging Full Truckload, LTL, and Intermodal transportation — plus specialized and expedited services — for manufacturers, distributors, warehousers, and contractors across the United States and Canada.

Ownership category

akta.pro rank

Product category

Freight Brokerage Services

NAICS

Freight Transportation Arrangement (4885), Freight Transportation Arrangement (488510), General Freight Trucking, Long-Distance (48412)

SIC

Arrangement Of Transportation Of Freight & Cargo (4731)

akta.pro primary industry

Freight Brokerage (Truckload/LTL/Intermodal) (TLAIAEAC)

Keywords

• Freight brokerage services
• Third-party logistics
• Full truckload shipping
• Less than truckload freight
• Intermodal transportation

Headquarters

HQ city

White Bear Lake

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Freight Brokerage Commission: Blue Line Logistics operates as a 3PL freight brokerage, earning revenue by arranging transportation of freight for shippers. The company connects customers (manufacturers, distributors, warehousers, contractors) with carriers, taking a commission or fee on each transaction. Revenue is generated on a per-shipment basis through transaction fees.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Blue Line Logistics is a freight brokerage (3PL) that arranges truck transportation for shippers across the United States and Canada. Its core offering covers Full Truckload, Less Than Truckload (LTL), and Intermodal modes, supplemented by services such as Drop-Trailer, Power Only, Heavy Haul, Expedited/Team Driver, International, Farm Equipment, and Load Consolidation across equipment types including Dry Van, Tanker, Temperature Controlled, Flatbed, Specialized, and Hopper. The company manages each shipment end-to-end ("Cradle to Grave") through small, dedicated teams, leveraging its preferred-carrier network and broader vetted carrier base.

Product overview

Blue Line Logistics is a freight brokerage company offering a unified 3PL (third-party logistics) platform centered on freight transportation services. The core offering comprises Full Truckload, Less Than Truckload (LTL), and Intermodal modes, supported by diverse equipment types (Dry Van, Temperature Controlled, Flatbed, Tanker, Specialized, Hopper) and增值服务 including Drop-Trailer, Power Only, GPS Load Tracking, Over Dimension/Heavy Haul, Expedited/Team Driver Service, and Load Consolidation. The company operates a 'Cradle to Grave' shipment management approach, providing end-to-end oversight from pickup through delivery with rigorous carrier selection to ensure reliability and safety.

Differentiator

Problem solved

Functional benefit

Products and services

• Full Truckload Services Full truckload freight transportation services for shipments requiring an entire truck trailer, serving shippers across the United States and Canada.
• Less Than Truckload (LTL) Services Less than truckload freight services for smaller shipments that do not require a full trailer, originally the company's founding service line.
• Intermodal Services

Quantifiable outcome

• Long-term customer relationships prioritizing satisfaction over short-term gains
• +1 more outcomes

Named customers5 records

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Coyote Logistics: US-based freight brokerage owned by UPS providing truckload, LTL, intermodal and managed transportation. Competes directly with Blue Line for shipper relationships across enterprise and mid-market accounts.
• Echo Global Logistics: Non-asset 3PL offering truckload, LTL, intermodal and managed transportation to shippers across North America. Directly comparable tech-enabled brokerage serving manufacturers and distributors.
• RXO: Asset-light freight brokerage spin-off from XPO with national truckload, LTL, and last-mile brokerage offerings. Targets mid-market shippers via a similar relationship-plus-tech model, directly competing for Blue Line's customer base.
• NFI Industries: Family-owned supply chain solutions provider offering dedicated, brokerage, intermodal, and warehousing across North America. Comparable mid-sized private operator with similar service breadth.
• Hub Group: Asset-based intermodal and logistics provider with significant brokerage and managed transportation exposure. Competes on intermodal, dedicated and brokerage, including in the same midwestern US geographies as Blue Line.
• Worldwide Express: Privately-held 3PL offering truckload, LTL, small parcel and managed transportation, primarily to mid-market shippers. Similar relationship-led GTM and customer segment focus.
• Landstar System: Non-asset freight network with thousands of owner-operators providing FTL, LTL, expedited, heavy-haul, and specialized services. Operates through agents and direct offices with a similar relationship-driven model.
• CH Robinson: One of the largest North American non-asset freight brokerages and 3PLs, offering truckload, LTL, intermodal, and managed services across the same customer segments (manufacturers, distributors, retailers) that Blue Line serves. Most direct comparable at enterprise scale.

Emerging players

• Uber Freight: Digital-first, venture-capital-backed freight brokerage using platform-based carrier matching and transparent pricing. Competes for the same SMB/mid-market shipper segment that Blue Line targets, with a technology-driven model.

Broad incumbents

• Schneider National: Asset-based truckload and intermodal carrier with a sizable logistics/brokerage segment. Overlaps with Blue Line on intermodal and truckload brokerage but operates at much broader scale and is publicly traded.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/BlueLineLogisticsMN
• LinkedInlinkedin.com/company/blue-line-logistics

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Blue Line Logistics