KBI
KBI Group Pty Ltd is an Australian, employee-owned specialist insurance brokerage that places niche and complex coverage across verticals including mining, financial services, professional services, commercial property, strata, manufacturing, technology, life sciences, and cleantech, serving mid-market and enterprise clients via a commission-based, broker-led advisory model.
- Company typePrivate
- Founded2013
- HeadquartersPerth, Australia
- Headcount11–50
- GTM typeB2B
- OfferingServices
What KBI does
KBI Group Pty Ltd is an Australian specialist insurance brokerage (AFSL 494792, ABN 56 167 437 121) that places niche and complex insurance coverage for businesses operating in verticals where standard brokers lack domain expertise. Its core proposition is industry-specific advisory — pairing clients with brokers who have backgrounds in law, finance, property, corporate advisory, and mining — across sectors including financial services, professional/corporate services, mining and resources, commercial property, strata, manufacturing, technology, life sciences, cleantech, and built environment/engineering. The product portfolio spans Directors & Officers, Management Liability, Professional Indemnity, Cyber, Public & Product Liability, IT Liability, Industrial Special Risk, and Business Insurance, supplemented by Premium Funding and an in-house Claims Management service. Customer acquisition is via direct broker outreach, industry-specialized landing pages, and an association-program referral engine (NBIA, BIEAWA, Geoscience, Researchers, ARMA, FAN, Belle Property, Educators SA, Community Broadcasters, Local News, Statisticians). The firm is 100% employee-owned, with no external institutional investors or parent holding company identified, and operates exclusively in Australia. The business model is transaction-fee based — KBI earns commissions from insurers when placing coverage, with no public pricing tiers and no proprietary technology platform underlying the offering. Digital presence is limited to content marketing (blog, LinkedIn, Instagram) used for top-of-funnel thought leadership rather than direct placement.
KBI firmographics
Firmographics- Name
- KBI
- Legal name
- KBI Group Pty Ltd
- Website
- https://kbigroup.com.au
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- KBI Group Pty Ltd is an Australian, employee-owned specialist insurance brokerage that places niche and complex coverage across verticals including mining, financial services, professional services, commercial property, strata, manufacturing, technology, life sciences, and cleantech, serving mid-market and enterprise clients via a commission-based, broker-led advisory model.
- Ownership category
- akta.pro rank
KBI industry classification
Industry- Product category
- Commercial Insurance Brokerage
- NAICS
- Insurance Agencies and Brokerages (52421), Agencies, Brokerages, and Other Insurance Related Activities (5242)
- SIC
- Insurance Agents, Brokers & Service (6411)
- akta.pro primary industry
- Specialty Insurance Brokerage (Marine, Aviation, Cyber, Professional Lines) (FSAEADAJ)
- akta.pro secondary industries
- Mid-Market Commercial Package (Package Policies) (FSAJAFAB), Light Manufacturing / Small Industrial Package (FSAJAFAJ), Technology / IT Services BOP (FSAJAFAK)
Keywords
Where KBI is headquartered
LocationHeadquarters
- HQ city
- Perth
- HQ country
- Australia
- HQ region
- Oceania
Offices1 record
Markets served
KBI business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Insurance Brokerage Commission: KBI generates revenue through commissions from insurance product placements. As a licensed insurance broker (Authorised Representative 450152 of KBI Group Pty Ltd, AFSL 494792), the company earns commissions from insurers when placing coverage for clients. This is a commission-based model typical of insurance brokerages where the broker acts as intermediary between clients and insurance providers.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
KBI product offering
Product offeringCore offering
KBI is a specialist Australian insurance brokerage that places tailored commercial insurance coverage for businesses operating in niche and complex industries. Operating as Authorised Representative 450152 of KBI Group Pty Ltd (AFSL 494792), the firm earns commissions by acting as intermediary between clients and local and international insurers across verticals including financial services, professional services, mining, commercial property, manufacturing, technology, life sciences, and cleantech.
Product overview
KBI is a specialist insurance brokerage offering a portfolio of insurance products organized across two main categories: Insurance Solutions (core insurance products) and Specialist Sectors (industry-specific coverage). The Insurance Solutions portfolio includes Directors & Officers Insurance, Management Liability Insurance, Business Insurance, Professional Indemnity Insurance, Cyber Insurance, Public & Product Liability Insurance, IT Liability Insurance, and Industrial Special Risk Insurance. The Specialist Sectors coverage includes tailored insurance programs for Financial Services, Professional/Corporate Services, Mining & Resources, Commercial Property, Strata, Manufacturing, Technology, Life Sciences, Cleantech, and Built Environment & Engineering industries. Additional services include Premium Funding for payment flexibility and in-house Claims Management support. The company operates through an employee-owned model with access to both local and international insurers.
Differentiator
Problem solved
Functional benefit
Products and services
- Directors & Officers Insurance Insurance coverage protecting company directors and officers from personal liability arising from their decisions and actions in their professional capacity; targeted at publicly traded and privately held companies.
- Management Liability Insurance Coverage protecting business owners and managers from risks associated with managing a company, including wrongful acts and employment practices liability.
- Business Insurance General business insurance coverage protecting companies against property damage, business interruption, and general liability risks.
- Professional Indemnity Insurance Coverage protecting professionals from claims arising from negligence, errors, or omissions in the services they provide to clients.
- Cyber Insurance Coverage protecting businesses from cyber threats including data breaches, network damage, business interruption, and cyber extortion.
- Public & Product Liability Insurance Coverage protecting businesses from third-party claims for bodily injury or property damage caused by the business's operations, products, or services.
- Industrial Special Risk Insurance Coverage combining material damage and business interruption protection for large-scale industrial and commercial risks.
- Financial Services Insurance Program Tailored insurance solutions for financial services companies including banks, superannuation funds, financial advisory firms, accountants, and finance companies.
- Professional/Corporate Services Insurance Program Tailored insurance solutions for professional and corporate services firms including consultancies, accounting practices, and corporate advisory businesses.
- Mining & Resources Insurance Program Insurance coverage for mining companies addressing unique operational and environmental risks of the resources sector.
- Mining Consultant Insurance Program Specialized insurance for mining consulting firms covering professional liability and operational risks specific to mining advisory services.
- Mining Contractor Insurance Program Insurance solutions for mining contractors addressing equipment, liability, and project-specific risks in mining operations.
- Commercial Property Insurance Program Coverage for commercial buildings and property portfolios protecting against damage, business interruption, and liability risks.
- Strata Insurance Program Specialized insurance for strata-titled properties including apartment buildings, townhouse complexes, and mixed-use developments.
- Manufacturing Insurance Program Comprehensive insurance solutions for manufacturing businesses covering plant, equipment, products, and operational liabilities.
- Technology Insurance Program Insurance coverage for technology companies and IT service providers addressing software, hardware, IT service delivery, IT liability, and cyber risks.
- Life Sciences Insurance Program Specialized insurance for biotechnology, pharmaceutical, and medical device companies covering clinical trials, product liability, and research risks.
- Cleantech Insurance Program Insurance solutions for clean technology companies addressing risks associated with renewable energy, sustainable solutions, and environmental technologies.
- Built Environment & Engineering Insurance Program Insurance coverage for building surveyors, engineers, and construction professionals addressing design liability and project-specific risks.
- Association Insurance Programs Group insurance programs for industry associations including bakery (NBIA, BIEAWA), local news (LINA), statisticians, geoscience consultants, researchers, community broadcasters, ARMA, FAN, real estate agencies (including Belle Property), and educators (Educators SA).
- Premium Funding Financing service allowing clients to spread insurance premium payments over regular installments rather than paying annually.
- Claims Management In-house claims team working with insurance partners and third-party providers to support clients through the claims process.
Companies that use KBI
Customer profileNamed customers9 records
Segments11 records
Ideal customer profiles4 records
KBI technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
KBI partnerships and signals
Strategic signalScale indicators1 record
Recent moves4 records
Expansion highlights5 records
KBI competitors and assessment
Company assessmentDirect peers
- Honan Insurance Group: Australian specialist insurance brokerage with deep vertical specializations across mining, professional services and commercial segments; closest direct comparable to KBI's niche-industry model, and recently acquired by Aon, validating the value of specialist Australian brokers.
- Coverforce: Australian mid-market insurance brokerage with multiple industry verticals and a similar enterprise field-sales GTM; competes for many of the same mid-market and SME clients as KBI.
- Insurance House: Australian insurance broker with multi-vertical commercial and professional services offerings; comparable to KBI in customer profile and product breadth across PI, D&O and liability lines.
- McLardy McShane: Specialist Australian insurance broker focused on niche professional and commercial segments with relationship-driven advisory similar to KBI; comparable in scale, customer mix and vertical-specialization GTM.
- Insurance Advisernet: Australian broker network serving SME and mid-market clients with industry-segmented offerings; comparable to KBI in target customer profile and the use of association/group referral channels.
- BMI Brokers: Australian insurance brokerage offering commercial, professional indemnity and specialty lines to mid-market businesses; comparable to KBI in product breadth and client segment.
Broad incumbents
- Marsh (Australia): Global insurance and risk advisory giant with Australian operations spanning commercial, specialty and reinsurance brokerage; competes with KBI especially on mid-market commercial and specialty lines but at significantly larger scale.
- Aon (Australia): Global insurance brokerage with full Australian operations and active acquirer of specialist Australian brokers (e.g. Honan); competes with KBI across most commercial and specialty lines, especially for enterprise clients.
- Arthur J. Gallagher & Co (Australia): Global insurance brokerage with significant Australian operations offering commercial, specialty and reinsurance services; competes for the same mid-market and enterprise clients as KBI but with broader geographic and product reach.
Emerging players
- Dual Australia: Specialty underwriting and brokerage firm with focused industry verticals in Australia; comparable to KBI for niche-segment focus but operates more on the underwriting/MGU side of the value chain.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
KBI social profiles
Digital presenceKBI financial estimates
Financial estimateRevenue estimate
Valuation estimate
KBI leadership team
Management profileNumber of profiles
KBI funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
KBI M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about KBI
What does KBI do?
KBI is a specialist Australian insurance brokerage that places tailored commercial insurance coverage for businesses operating in niche and complex industries. Operating as Authorised Representative 450152 of KBI Group Pty Ltd (AFSL 494792), the firm earns commissions by acting as intermediary between clients and local and international insurers across verticals including financial services, professional services, mining, commercial property, manufacturing, technology, life sciences, and cleantech.
Is KBI a public or private company?
KBI is a private company. It is classified as management employee owned and is currently operating.
When was KBI founded?
KBI was founded in 2013. It employs 11 to 50 people.
Where is KBI based?
KBI is headquartered in Perth, Australia, in the Oceania region.
How does KBI make money?
One revenue line is on record: insurance Brokerage Commission.
Who are KBI's main competitors?
Direct peers on record are Honan Insurance Group, Coverforce, Insurance House, McLardy McShane, Insurance Advisernet and BMI Brokers. Broad incumbents are Marsh (Australia), Aon (Australia) and Arthur J. Gallagher & Co (Australia). Dual Australia is listed as an emerging player.
Does KBI have an API?
No public API is recorded for KBI.
What industry is KBI in?
KBI's product category is Commercial Insurance Brokerage. Its primary akta.pro industry code is FSAEADAJ, Specialty Insurance Brokerage (Marine, Aviation, Cyber, Professional Lines), with a secondary code of FSAJAFAB, Mid-Market Commercial Package (Package Policies). Its NAICS code is 52421 and its SIC code is 6411.