Rausch Physical Therapy & Sports Performance

What Rausch Physical Therapy & Sports Performance does

Rausch Physical Therapy & Sports Performance (also branded as Rausch PT and Rausch Physical Therapy & Wellness) is a private, founder-owned outpatient physical therapy and integrated wellness practice founded in 2006 by Kevin Rausch and headquartered in Laguna Niguel, California. The company operates four clinic locations across Orange County — Laguna Niguel (main), Dana Point, Mission Viejo, and a newer site in Laguna Hills co-located inside Fort Fitness (announced June 2025) — staffed by a team of Doctors of Physical Therapy and licensed wellness practitioners.

The practice delivers physical therapy services including whole-body movement assessments, hands-on care, and targeted exercise for injury rehabilitation, post-surgical recovery, pain management, pelvic floor dysfunction, and sports performance. These clinical services are complemented by four in-house wellness offerings operating as sub-brands: Rx Massage (cash-pay massage), StretchFix (proprietary assisted stretching program designed by Doctors of Physical Therapy), Rx Chiro (chiropractic care with neurological evaluation), and Pelvic Health Therapy (available to all genders). Technology underpinning the practice consists of standard PT modalities (exercise therapy, joint mobilization, ultrasound, electrical stimulation, kinesiology taping, laser/light therapy, iontophoresis) plus online scheduling infrastructure via Stride Thera for PT appointments and rxmassage.net for wellness services. No proprietary AI/ML technology platforms or patents are disclosed.

Rausch PT earns revenue through two channels. The primary stream is insurance-based physical therapy, with the practice in-network for major PPO plans (Blue Cross, Blue Shield, United Health Care, Cigna, Aetna, Medicare, AARP, UMR, Tricare), HMOs (Scan, Healthnet), and Workers Comp, supplemented by cash-pay rates for uninsured patients. The secondary stream consists of cash-pay wellness services (Rx Massage, StretchFix, Rx Chiro) plus the recently introduced Rx Wellness Membership program offering three monthly subscription tiers (GROUND $87/mo, EVOLVE $163/mo, ELEVATE $347/mo) that bundle recurring access to massage, stretching, and laser therapy. The company reaches patients via California's Direct Access legislation (since 2014), which permits evaluation and treatment without a physician referral, supported by direct-to-consumer online booking, an active blog with health education content, email newsletters, Instagram presence, and community partnerships with 20+ Orange County fitness and wellness organizations.

Name

Rausch Physical Therapy & Sports Performance

Legal name

Rausch Physical Therapy & Sports Performance

Website

https://rauschpt.net

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

11–50 employees

Short description

Rausch Physical Therapy & Sports Performance is a private multi-location outpatient physical therapy and integrated wellness practice in Orange County, California, serving individual patients with injury rehabilitation, pelvic health, massage, assisted stretching, and chiropractic services across four clinic sites since 2006.

Ownership category

akta.pro rank

Product category

Outpatient Physical Therapy and Wellness Services

NAICS

Offices of Physical, Occupational and Speech Therapists, and Audiologists (62134), Offices of Chiropractors (62131), Fitness and Recreational Sports Centers (71394)

SIC

Services-Health Services (8000), Services-Misc Health & Allied Services, Nec (8090)

akta.pro primary industry

Orthopedic & Sports Rehabilitation Centers (HLAFAFAI)

akta.pro secondary industries

Orthopedic Physical Therapy & Post-Op Rehab (HSADAIAA), Sports Physical Therapy & Return-to-Play Rehab (HSADAIAB), Sports Chiropractic & Performance Care (HSADALAB)

Keywords

• Outpatient physical therapy
• Orthopedic rehabilitation
• Pelvic floor therapy
• Sports injury recovery
• Wellness and massage services

Headquarters

HQ city

Laguna Niguel

HQ country

United States

HQ region

North America

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Others

Revenue model

1. Physical Therapy Services: Primary revenue stream from physical therapy sessions, typically covered by insurance (PPO providers including Blue Cross, Blue Shield, United Health Care, Cigna, Aetna, Medicare, AARP, UMR, Tricare; HMO providers including Scan, Healthnet; and Workers Comp providers). Co-pays apply per appointment. Cash-pay options available for uninsured patients.
2. Rx Wellness Membership: Monthly membership plans (GROUND $87/mo, EVOLVE $163/mo, ELEVATE $347/mo) providing recurring revenue from massage, StretchFix sessions, and additional discounts on wellness services. Optional laser add-ons available.
3. Cash-Pay Wellness Services: Rx Massage (50 or 80 min sessions), StretchFix (25 or 50 min sessions), and Rx Chiropractic (10-60 min sessions) offered as cash-pay services with package and membership discounts. Chiropractic generates superbills for insurance reimbursement.
4. Pelvic Floor Therapy: Specialized pelvic health therapy services, typically covered by insurance for most plans.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels6 records

Core offering

Rausch Physical Therapy & Sports Performance is an outpatient rehabilitation and wellness practice that delivers licensed physical therapy (orthopedic, sports, pelvic health), therapeutic massage, assisted stretching (StretchFix), and chiropractic care (Rx Chiro). The practice combines clinical insurance-based physical therapy with cash-pay wellness services and tiered recurring Rx Wellness Memberships across four Orange County clinic locations. Patients access care directly under California's Direct Access policy without a physician referral, booked online or in person.

Product overview

Rausch Physical Therapy & Sports Performance operates as a multi-service physical therapy and wellness practice offering integrated services under one roof. The core offering is Physical Therapy for whole-body healing, complemented by four in-house wellness services: Rx Chiro (chiropractic care), StretchFix (assisted stretching), Rx Massage (therapeutic massage), and Pelvic Floor Therapy (pelvic health services). The practice also offers an Rx Wellness Membership subscription program providing discounted access to wellness services across multiple tiers. Services can be booked through separate scheduling platforms including Stride Therapy for physical therapy appointments and dedicated booking systems for wellness services.

Differentiator

Problem solved

Functional benefit

Brands

• Rx Chiro: Specialized chiropractic care designed to enhance mobility, reduce pain, and support the body's natural alignment through manual therapy and adjustments.
• Rx Massage
• StretchFix
• Pelvic Health Therapy
• Rx Wellness Membership

Products and services

• Physical Therapy Whole-body outpatient physical therapy that identifies root causes of symptoms and creates personalized treatment plans using hands-on care and targeted exercise to reduce pain, restore strength, improve mobility, and help patients return to activities they love. Delivered by licensed Doctors of Physical Therapy at four Orange County locations, typically covered by PPO/HMO/Medicare/Workers Comp insurance with cash-pay options available.
• Pelvic Floor Therapy Pelvic health therapy available to all genders, combining targeted exercise and hands-on treatment to address root causes of pelvic pain, core instability, prenatal and postpartum concerns, and other pelvic floor dysfunction symptoms. Typically covered by most insurance plans.
• Rx Massage Expert therapeutic massage therapy with personalized 50- or 80-minute sessions using targeted techniques to reduce pain, prevent injuries, and improve ease and strength of movement. Offered as cash-pay with package and membership discounts; booked online via rxmassage.net.
• StretchFix An assisted stretching program crafted by Doctors of Physical Therapy, delivered in personalized 25- or 50-minute sessions designed to enhance well-being, mobility, and flexibility while supporting fitness goals. Offered as cash-pay with package and membership discounts.
• Rx Chiro Specialized chiropractic care with a thorough neurological evaluation and personalized treatment plan that may include manual therapy, adjustments, or a tailored combination to enhance mobility, reduce pain, and support the body's natural alignment. Sessions range 10–60 minutes, cash-pay with superbill issued for insurance reimbursement.
• Rx Wellness Membership Monthly subscription membership providing discounted access to Rx Massage, StretchFix, and laser add-on sessions across three tiers: GROUND ($87/mo, one 50-minute session plus discounts, optional laser add-on $30/10 sessions), EVOLVE ($163/mo, two 50-minute sessions), and ELEVATE ($347/mo, three 50-minute sessions, two 30-minute add-on sessions, full discounts, and 10 included laser sessions). Inquiries via phone or website contact form.

Quantifiable outcome

• Patients recover and return to activities they love
• +2 more outcomes

Named customers6 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Eight partnerships are on record, tiered core and minor.

• Fort Fitness (Laguna Hills)coreStrategic or Co-development PartnerStrategic partnership placing a dedicated Rausch PT clinic inside Fort Fitness gym at 25252 McIntyre St, Ste A, Laguna Hills. Announced June 2025, this co-location brings physical therapy services directly into a fitness facility environment, enabling seamless referral between gym members and PT services.
• CAVOminorOthersCommunity partner listed on Rausch PT community partners page. Nature of partnership not explicitly detailed.
• Road Runner SportsminorOthersCommunity partner listed on Rausch PT community partners page. Nature of partnership not explicitly detailed.
• Fleet FeetminorOthersCommunity partner listed on Rausch PT community partners page. Nature of partnership not explicitly detailed.
• Perspire Sauna StudiominorOthersCommunity partner listed on Rausch PT community partners page. Nature of partnership not explicitly detailed.
• F45 TrainingminorOthersCommunity partner listed on Rausch PT community partners page. Nature of partnership not explicitly detailed.
• Fort FitnessminorOthersCommunity partner listed on Rausch PT community partners page. Prior to formal clinic partnership. Nature of partnership not explicitly detailed.
• YMCA Orange CountyminorOthersCommunity partner referenced in blog post for Healthy Kids Day event. Historical partnership for community events.

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• ATI Physical Therapy: ATI is one of the largest US physical therapy operators with 900+ clinics, providing orthopedic, sports, and workers' comp PT plus industrial health services. It competes with Rausch PT for in-network insurance patients and represents the kind of scaled consolidator whose entry into Orange County pressures independent PT economics.
• Select Physical Therapy (Select Medical): Select Physical Therapy is part of Select Medical Holdings and operates 1,800+ outpatient PT clinics across the US, covering orthopedic, sports, neurological, and pediatric rehab plus workers' comp. It is a representative scaled competitor in the same CPT-code-driven PT services market as Rausch PT.
• The Joint Chiropractic: The Joint operates the largest US chiropractic franchise network (~900 clinics) offering cash-pay adjustments in a walk-in retail model. It competes with Rausch PT's Rx Chiro sub-brand for budget-conscious cash-pay patients seeking spinal care.
• Athletico Physical Therapy: Athletico runs a national network of 500+ outpatient physical therapy clinics offering orthopedic, sports, and post-surgical rehab. While much larger, it competes for the same Orange County-area patient pool with overlapping services including pelvic health and sports performance, making it a directly comparable broader incumbent.
• Hand & Stone Massage and Facial Spa: Hand & Stone is a national franchise with 500+ locations offering therapeutic massage on a membership model. It competes directly with Rausch PT's Rx Massage and Rx Wellness Membership tiers for the same Orange County consumer wellness dollar.
• Results Physiotherapy: Results operates 200+ outpatient PT clinics offering orthopedic, sports, and manual-therapy services. Scaled competitor with overlapping clinical approach and payer mix, relevant for benchmarking multi-clinic PT economics and patient-acquisition cost.

Direct peers

• FYZICAL Therapy & Balance Centers: FYZICAL operates a franchise/semi-franchise model of physical therapy clinics offering orthopedic, sports, vestibular, and pelvic health PT — almost identical in service breadth to Rausch PT. Both target the same patient mix and brand positioning around specialized PT niches, and FYZICAL's multi-clinic structure is directly comparable to Rausch's four-location footprint.
• Spear Physical Therapy: Spear is a multi-location physical therapy brand with a hands-on, one-on-one care model and in-house wellness services, very similar to Rausch PT's positioning around personalized therapist-accompanied care rather than tech-aided models. Comparable in scale, service mix, and patient demographic (orthopedic and sports rehab).
• StretchLab: StretchLab operates assisted-stretching studios on a franchise/membership model offering 25- and 50-minute assisted stretching sessions with monthly memberships. It is a direct competitor to Rausch's StretchFix sub-brand, with a nearly identical unit-of-sale, subscription pricing ($89-$129/month tiers), and target customer profile.

Emerging players

• Physera (now Omada Health MSK): Physera/Omada's MSK program delivers app-based and telehealth physical therapy for common musculoskeletal conditions, including employer-sponsored and insurance-reimbursed offerings. It represents the digital-first emerging competitor that could draw entry-level MSK patients away from brick-and-mortar PT clinics like Rausch PT over time.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/rauschpt
• Instagraminstagram.com/rauschpt
• Xx.com/rauschpt

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Rausch Physical Therapy & Sports Performance