Patterson Cellars

What Patterson Cellars does

Patterson Cellars is a privately-held Washington State winery founded in 2000, operating a vertically integrated wine production and hospitality business anchored by a 14.32-acre estate vineyard (Whistling Hills Vineyard) and production facility in Walla Walla's Southside District. The company produces a broad portfolio of 50+ still, sparkling, rosé, and dessert wines from Washington fruit, including two differentiated sub-brands, Forbidden Wines and Due Anni, that are excluded from standard wine club discounts to protect price integrity. Distribution is exclusively direct-to-consumer across five owned-and-operated tasting rooms: Hollywood Hill and Warehouse District in Woodinville, Seattle SODO, Leavenworth, and the Walla Walla estate.

Name

Patterson Cellars

Legal name

Patterson Cellars

Website

https://pattersoncellars.com

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

11–50 employees

Short description

Washington State winery founded in 2000 operating five owned tasting rooms, a 14.32-acre Walla Walla estate vineyard, a 50+ SKU wine portfolio, and a wine club subscription, selling direct-to-consumer across Hollywood Hill, Seattle, Leavenworth, and Walla Walla.

Ownership category

akta.pro rank

Product category

Winery and Wine Production

NAICS

Wineries (312130), Beer, Wine, and Liquor Retailers (44532)

SIC

Beverages (2080)

akta.pro primary industry

Wineries & Vineyards (Tasting Rooms) (THAFALAE)

akta.pro secondary industries

Wine & Sparkling Wine Wineries & Brands (CRADAIAB), Alcohol Subscription & Wine Clubs (Retail) (CRANABAF), Wine Tastings & Vineyard/Winery Tours (THAJAGAD), Producer-Owned Retail & Bottle Shops (On-site) (THAFALAL)

Keywords

• Washington winery
• Wine tasting rooms
• Wine club membership
• Food and wine experiences
• Private event venue rental

Headquarters

HQ city

Woodinville

HQ country

United States

HQ region

North America

Offices5 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Wine Sales (Bottle, Glass, Flights): Core revenue from direct wine sales across five tasting rooms and online. Offerings include robust red blends, elegant single varietals, classic whites, lively rosés, sparkling wines, and lush dessert wines. Also serves local beers and ciders. Pricing includes $25 tasting fee (refundable as credit toward $50+ bottle purchase).
2. Wine Club Membership: Semi-annual shipments of 12 bottles (6 bottles twice yearly). Members receive 15% off bottle purchases and 20% off case purchases; Case Club Members get 20% off all purchases. Additional benefits: four complimentary tasting passes monthly, 30% off venue rentals, 15% off food and wine experiences, exclusive event invitations, advance wine release notices, and $20 flat-rate shipping for 3-12 bottle orders. Excludes library wine, case specials, gift packs, Due Anni, and Forbidden Wines.
3. Food & Wine Experiences: Curated tasting experiences paired with local food partners: Wine & Charcuterie ($42/person with Heritage Restaurant Bar), Wine & Chocolate ($34/person with jcoco chocolate), Wine & Pizza ($TBD with Vivi Pizzeria), Fudge & Wine ($28/person with Fudge Hut), and boxed lunches ($22/person with The Mill Walla Walla). Experiences are available at various tasting room locations.
4. Venue Rental: Two locations offer private event rentals: Warehouse District Tasting Room (Woodinville) accommodates up to 50 guests; SODO Tasting Room (Seattle) holds 40 in private room and up to 100 for entire venue. Minimum wine purchase required per location; rotating beers and ciders available. Catering flexible; licensed caterer required for hard alcohol.
5. Events & Ticketed Experiences: Special ticketed events including Wine Club BBQs (Woodinville July 17-19, 2026; Seattle July 24-26, 2026; Walla Walla October 9-10, 2026), live music at Hollywood Hill and Leavenworth, Wine & Oysters experiences ($38/person, $32 wine club member), and seasonal celebrations.
6. Vineyard & Production Tours: Guided tours of Whistling Hills Vineyard and production facility at Walla Walla estate. Standard tasting included for $25 (refundable toward $50+ bottle purchase). Complimentary for wine club members.
7. Harvest Hosts Overnight Stays: Overnight RV/Airstream accommodation on the vineyard property with views of Whistling Hills Vineyard and Blue Mountains, partnered with Harvest Hosts program.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels6 records

Core offering

Patterson Cellars produces and sells a 50+ SKU portfolio of Washington State wines (sparkling, white, rosé, red, and dessert) from its Whistling Hills Vineyard estate and production facility in Walla Walla. Distribution is direct-to-consumer through five company-owned tasting rooms, a wine club subscription delivering 12 bottles per year, curated food and wine pairing experiences with local partners, and private event venue rentals.

Product overview

Patterson Cellars is a Washington state winery operating as a unified wine and hospitality experience rather than a modular software platform. The core offering centers on their wine portfolio spanning sparkling wines (Blanc de Blancs, Sparkling Rosé), white wines (Chardonnay, Albariño, Viognier, Pinot Gris, Sauvignon Blanc, Mélange Blanc), rosé wines, red wines (Cabernet Sauvignon, Merlot, Syrah, Tempranillo, Grenache, Malbec, Sangiovese, and blends like BDX, GSM, E70), and dessert wines (Late Harvest Roussanne, Rubi, Port). Two sub-brands—Forbidden Wines and Due Anni—are offered alongside the main collection. The business complements wine sales with five physical tasting room locations, a Wine Club subscription service delivering 12 bottles annually, and Food & Wine Experiences (Wine & Charcuterie, Wine & Chocolate, Wine & Pizza, Boxed Lunch, Fudge & Wine, and Vineyard Tours). Venue Rental services enable private events at two locations. Seasonal offerings include Frosé and Hot Mulled Wine. The company does not operate as a software product with APIs, integrations, or AI capabilities.

Differentiator

Problem solved

Functional benefit

Products and services

• Patterson Cellars Wine Collection Diverse Washington State wine portfolio spanning sparkling wines (Blanc de Blancs, Sparkling Rosé), white wines (Chardonnay, Albariño, Viognier, Pinot Gris, Sauvignon Blanc, Mélange Blanc), rosés (including Rosé of Cabernet Franc), red wines (Cabernet Sauvignon, Merlot, Syrah, Tempranillo, Grenache, Malbec, Sangiovese, and blends), and dessert wines (Late Harvest Roussanne, Rubi, Port). Sold at tasting rooms and via e-commerce.
• Wine Club Membership Subscription membership delivering 12 bottles per year (6 bottles twice annually), with 15% off bottle purchases, 20% off case purchases, four complimentary tasting passes monthly, 30% off venue rentals, 15% off food and wine experiences, exclusive event invitations, advance wine release access, and $20 flat-rate shipping for 3–12 bottle orders.
• Tasting Room Experiences Wine tastings, flights, and glass pours across five Washington tasting room locations (Hollywood Hill Woodinville, Warehouse District Woodinville, Leavenworth, Seattle SODO, Walla Walla). Standard tasting includes 5–6 wine samples for a $25 fee refundable toward a $50+ bottle purchase; walk-ins welcome, reservations recommended.
• Wine & Charcuterie Experience
• Wine & Chocolate Experience Wine tasting experience pairing five winemaker-selected wines with chocolates from Seattle-based jcoco, priced at $34 per person.
• Wine & Pizza Experience Culinary experience pairing four Patterson Cellars wines (white, rosé, and red) with pizza from Woodinville neighbor Vivi Pizzeria, including the Brie e Fichi pizza.
• Boxed Lunch Experience Walla Walla estate experience pairing boxed lunches from The Mill Walla Walla with winemaker wine recommendations, priced at $22 per person.
• Fudge & Wine Experience Leavenworth-exclusive experience pairing four 3-oz wine pours with four fudge flavors (White Chocolate Raspberry, Orange Creamsicle, Chocolate Caramel, and On the Dark Side) from the Fudge Hut, priced at $28 per person.
• Vineyard & Production Tours Guided tours of the Whistling Hills Vineyard and on-site production facility at the Walla Walla estate, including a $25 standard tasting refundable toward a $50+ bottle purchase (complimentary for wine club members).
• Venue Rental Private event hosting at the Warehouse District tasting room in Woodinville (up to 50 guests) and the SODO tasting room in Seattle (up to 100 guests, with a 40-guest private room option). Includes minimum wine purchase, flexible catering, and a licensed caterer requirement for hard alcohol.
• Forbidden Wines Sub-Brand Sub-brand offering accessible wines including Forbidden Bubbles sparkling, Forbidden White, Forbidden Rosé, and Forbidden Red; excluded from standard wine club discount programs, indicating a differentiated product tier.
• Due Anni Wines Differentiated wine brand available exclusively through wine club membership and direct purchases, also excluded from the standard wine club discount program.
• Stay in the Vineyards (Harvest Hosts) Overnight RV and Airstream accommodation on the Walla Walla estate overlooking Whistling Hills Vineyard and the Blue Mountains, available through the Harvest Hosts program.
• Seasonal Beverage Offerings (Frosé and Hot Mulled Wine) Seasonal on-premise beverage offerings at the Leavenworth tasting room: Frosé frozen rosé cocktail in summer and Hot Mulled Wine (made with Due Anni wine, brown sugar, cranberry juice, and spice pack) in fall and winter.

Named customers5 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Eight partnerships are on record, tiered core, secondary and minor.

• Heritage Restaurant BarcoreStrategic or Co-development PartnerFood and wine pairing partner at Woodinville tasting rooms. Provides charcuterie boards paired with Patterson Cellars wines for the Wine & Charcuterie Experience ($42/person). Features Speck, Soppressata, Beecher's Aged Cheddar, Brie, assorted dried fruit, berries, Marcona almonds, and house crostinis.
• jcoco ChocolatecoreStrategic or Co-development PartnerSeattle chocolate company providing distinctive, culinary-inspired chocolates for the Wine & Chocolate Experience ($34/person). Five winemaker-selected wines are paired with jcoco chocolates for an educational and unique tasting experience. Available at multiple tasting room locations.
• The Mill Walla WallacoreStrategic or Co-development PartnerWalla Walla restaurant providing boxed lunches for the Boxed Lunch Experience at the Walla Walla estate ($22/person). Fresh daily sandwiches including Turkey Ciabatta, Hot Copa Summer, Full House Deli, Veggie Ciabatta, Chicken Souvlaki Wrap, Asian Chopped Salad, Chicken Caesar Salad, Green Goddess Mediterranean Bowl, Greek Salmon Salad, and Peanut Lime Soba Noodle Bowl. Members receive 10% off bottle purchase.
• The Cheese MongersecondaryStrategic or Co-development PartnerLeavenworth neighbor providing imported and locally sourced gourmet offerings paired with Patterson Cellars wines at the Leavenworth tasting room for a wine and charcuterie experience. Available for 1-10 guests.
• Harvest HostssecondaryStrategic or Co-development PartnerPartnership enabling overnight RV/Airstream stays on the Walla Walla vineyard estate. Guests can stay overnight with views of the Whistling Hills Vineyard and Blue Mountains. Contact [email protected] for amenities and reservations.
• Vivi PizzeriasecondaryStrategic or Co-development PartnerWoodinville neighbor providing pizza pairings for the Wine & Pizza Experience at Hollywood Hill. Features Brie e Fich Pizza (Gluten-free option available) paired with four white, rosé, and red wines.
• Fudge Hut & Garnishes BoutiquesecondaryStrategic or Co-development PartnerLeavenworth fudge company providing fudge for the exclusive Wine & Fudge Experience at the Leavenworth tasting room ($28/person). Four 3-oz wine pours paired with four fudge flavors: White Chocolate Raspberry, Orange Creamsicle, Chocolate Caramel, and On the Dark Side.
• Post Hotel & Enzian InnminorGTM or Marketing PartnerOfficial winery of Post Hotel and Enzian Inn in Leavenworth. Patterson Cellars wines and jcoco chocolates are stocked in guest rooms upon arrival. Hospitality partnership driving wine sales and brand exposure to hotel guests.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Chateau Ste. Michelle: Washington State's largest and most established winery, with a Woodinville tasting room and estate vineyards. Directly comparable as a Washington winery with broad portfolio, tasting-room hospitality, wine club, and event programming — but at much larger scale and with national wholesale distribution.

Direct peers

• Maryhill Winery: Washington winery with multiple tasting room locations, live music and event programming, wine club, and food service. Comparable DTC hospitality-led model emphasizing visitor experiences across geographically distributed locations.
• L'Ecole No 41: Historic Walla Walla Valley winery with Woodinville tasting room presence, wine club, and estate production. Directly comparable as a family-owned Washington producer with multi-location tasting rooms and a strong reputation-driven DTC business.
• Bainbridge Island Vineyards & Winery: Washington State boutique winery with estate vineyard, tasting room, wine club, and event programming. Comparable small-batch DTC model with a focus on tasting experiences and food pairings.
• Dusted Valley Vintners: Family-owned Walla Walla winery with estate vineyards, tasting rooms in Walla Walla and Woodinville, and a wine club. Comparable family-run DTC model with similar multi-location footprint across Washington tourism corridors.
• DeLille Cellars: Woodinville-based Washington winery with a tasting room, wine club, and Bordeaux-style portfolio. Comparable boutique DTC model, Woodinville location, and event-driven programming targeting enthusiasts and collectors.
• Seven Hills Winery: Walla Walla Valley winery with estate vineyards and a tasting room in both Walla Walla and Woodinville. Comparable multi-location DTC strategy, wine club, and event programming centered on premium red blends and estate fruit.
• Woodward Canyon Winery: Walla Walla-based family winery with estate vineyard, tasting room, and wine club. Comparable in scale, DTC focus, and Walla Walla AVA positioning, with similar portfolio breadth across red, white, and specialty wines.
• Novelty Hill Januik: Woodinville-based Washington winery with tasting room, restaurant, and wine club. Comparable DTC hospitality model with on-site food service and events, targeting a similar Woodinville wine country audience.

Regional players

• Long Shadows Vintners: Walla Walla-based boutique producer of premium red wines with Woodinville tasting room presence. Comparable Washington AVA positioning and DTC tasting-room model, though with a more selective, high-end portfolio.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/patterson-cellars

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Patterson Cellars