ADEN

What ADEN does

ADEN (亞典資訊股份有限公司) is a Taiwan-based software company founded in 1990 that develops modular SaaS platforms and AI-powered business applications for small and medium enterprises (SMEs) across Taiwan. The company operates three primary product lines: the Fujia ERP Series (富甲天下系列), an established on-premise/enterprise ERP system spanning inventory management, accounting, manufacturing, and maintenance modules with 20+ years of market presence and 650+ dealer points; the Smart Dispatch Platform (智慧預約派工平台), an AI-enabled field service management system serving 127+ enterprise customers; and the Hohomy social commerce platform (好好賣), which has onboarded 264 storefronts and processed over 25,189 transactions. The company also develops dozens of industry-specific platforms across logistics, food delivery, automotive repair, hospitality, agriculture, and construction.

The underlying technology architecture is cloud-based SaaS with embedded AI capabilities spanning natural language processing (LINE-integrated customer service chatbots providing 24/7 automated responses), predictive analytics (demand forecasting for food processing, occupancy prediction for hotels), process automation (auto-dispatch and scheduling for field service), recommendation engines (product suggestions for retail), generative AI (one-minute website builder, AI image generation via BING, automated quotation systems), and computer vision (quality inspection for shoe manufacturing). Revenue is generated through tiered subscription fees (e.g., Hohomy at NT$1,500/month to NT$10,800/year), ERP software licensing, custom platform development for industry verticals, and government subsidy consulting services (SBIR, SIIR). Distribution is primarily direct via the aden.com.tw website, dedicated platform portals (hohomy.com.tw, do8.com.tw), and the 650+ dealer network.

Name

ADEN

Legal name

亞典資訊股份有限公司

Website

https://aden.com.tw

Company type

Private

Founded year

1990

Operating status

Operating

Headcount range

11–50 employees

Short description

ADEN is a Taiwan-based software company founded in 1990 that develops modular SaaS platforms and AI-powered business applications—including ERP, field service dispatch, and social commerce—for small and medium enterprises across traditional industries in Taiwan.

Ownership category

akta.pro rank

Product category

Enterprise Resource Planning Software

NAICS

Software Publishers (5132), Software Publishers (51321), Custom Computer Programming Services (541511)

SIC

Services-Computer Integrated Systems Design (7373), Services-Computer Programming Services (7371)

akta.pro primary industry

Core ERP Suites (Financials, Procurement, Projects) (HDAEAEAA)

akta.pro secondary industries

Enterprise Case Management & Request Fulfillment Platforms (HDAEALAJ), Retail ERP (Merchandising, POS Back Office) (HDAEAEAD)

Keywords

• ERP software solutions
• SME digital transformation
• AI dispatch management
• Social commerce platforms
• Custom business platforms

Headquarters

HQ city

Tainan

HQ country

Taiwan

HQ region

Asia

Offices3 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. ERP Software Licensing: Sale of 富甲天下 series ERP software including inventory management, accounting, and manufacturing systems. The company has served over 10,000 SME customers with over 650 dealer points nationwide.
2. Platform Subscriptions (好好賣 & 派工): Monthly, semi-annual, and annual subscription fees for cloud platforms. 好好賣 offers NT$1500/month, NT$5900/6-months, or NT$10800/year. Platform provides AI-powered sales and dispatch management.
3. Custom Platform Development: Development of customized industry-specific platforms for clients, including modular solutions for manufacturing, retail, and service industries
4. E-commerce Platform Services: Web-based e-commerce platform hosting with approximately 3,000 customers, offering ready-made templates and customization options
5. Government Subsidy Consulting: Assistance with government subsidy applications (SBIR, SIIR) including platform development and implementation services

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels5 records

Core offering

ADEN develops and sells modular AI-powered business management software platforms for Taiwanese SMEs. Its core offerings include the 富甲天下 (Fujia) ERP series serving 10,000+ customers across 650+ dealer points, the AI-powered Smart Dispatch Platform (智慧預約派工平台) for field service businesses, the Hohomy (好好賣) social commerce platform with automated referral marketing, and dozens of industry-specific customized platforms spanning logistics, hospitality, automotive, and manufacturing verticals.

Product overview

ADEN (亞典資訊股份有限公司) offers a modular platform architecture combining ERP software, smart dispatch management, social commerce, and industry-specific platforms for SMEs in Taiwan. The core product family includes the 富甲天下系列 (Fujia ERP Series) — a mature ERP system with over 20 years of market presence serving 10,000+ customers through three editions (專業版, 精算版, 伙計版) with modules for inventory/sales management, accounting, manufacturing, and maintenance. Complementing the ERP suite are two flagship innovation platforms: the 智慧預約派工平台 (Smart Dispatch Platform) providing AI-powered appointment scheduling and field service management, and the 好好賣 (Hohomy) social commerce platform enabling viral referral marketing through Facebook and LINE integration. ADEN also provides dozens of industry-specific platforms across sectors including logistics, food delivery, automotive, hospitality, agriculture, and manufacturing, all built on a shared philosophy of modular, scalable solutions. The company additionally offers AI business application modules (AI auto-quotation, AI customer service, AI forecasting) that integrate across its platform ecosystem.

Differentiator

Problem solved

Functional benefit

Brands

• 富甲天下: 成熟的中小企業資訊化解決方案系列，包含進銷存管理、會計總帳、製造業管理、維修保養等模組，超越二十年市場淬鍊，全國超過上萬家客戶群。分為專業版、精算版、伙計版等多個產品線。
• 智慧預約派工管理系統（派工平台）
• 好好賣（Hohomy）
• Abonus好康抵家
• 亞典AI客服

Products and services

• 富甲天下系列 (Fujia ERP Series) Mature SME information management ERP solution with over 20 years of market presence, serving 10,000+ customer sites through 650+ dealer points. Includes integrated inventory/sales management, accounting, manufacturing management, and maintenance management modules across professional (專業版), precision (精算版), and staff (伙伴版) edition tiers. Features real-time inventory tracking, integrated ERP analytics, and a free trial entry point.
• 智慧預約派工平台 (Smart Dispatch Platform) AI-powered dispatch management platform for field service businesses integrating LINE and backend for appointment booking, technician scheduling, field reporting, and service status tracking. Features AI one-minute website creation, automated scheduling, customer demand prediction, and 24/7 AI customer service. Currently deployed across 127+ enterprises with 12,159 completed bookings.
• 好好賣 (Hohomy) 快速推薦銷售平台 Social commerce platform with automated referral marketing and profit-sharing mechanism that transforms customers into sales agents through one-click sharing. Integrates with Facebook and LINE for viral distribution, with built-in commission tracking. Subscription pricing at NT$1,500/month, NT$5,900/6-months, or NT$10,800/year. Currently serves 260+ enterprises with 264 active storefronts and 25,189 completed transactions.
• Abonus 好康抵家 APP Cross-store bonus points and redemption mobile platform for local business districts covering food, retail, housing, and travel sectors. Consumers accumulate loyalty points through one-time encrypted QR code scanning at participating merchants, redeemable across the merchant network. Replaces paper loyalty cards with smartphone-based digital membership.
• AI 商業應用解決方案 (AI Business Application Solutions) Suite of AI business application solutions including AI auto-quotation systems, AI product classification, automatic website content generation, customer dialogue analysis, and best-selling product prediction, tailored for specific industry verticals such as manufacturing, retail, and services. Designed to deliver measurable ROI rather than AI for its own sake.
• AI 智慧客服模組 (AI Customer Service Module) AI customer service module integrating with LINE and official websites for 24/7 automated responses to common business questions such as operating hours, reservation methods, and pricing. Supports custom conversation logic for advanced sales guidance, dispatch inquiries, and service progress reporting, functioning as an intelligent virtual assistant.
• 客製化產業平台開發 (Customized Industry Platform Development)

Quantifiable outcome

• 庫存浪費減少50%
• +7 more outcomes

Named customers6 records

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

AI capability12 records

Feature5 records

Partnerships

Two partnerships are on record, tiered minor.

• 崑山科技大學資訊傳播系minorStrategic or Co-development PartnerLong-term industry-academia cooperation for talent cultivation. Vice President lectures at university introducing Hohomy platform. Students collaborate on creative projects combining ADEN platforms with academic research.
• 中華軟體協會minorOthersActive member of Taiwan Software Association (中華軟協). Participated in association events and member networking activities. Association has 40+ years of history in Taiwan IT industry.

Scale indicators8 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Housecall Pro: All-in-one field service software for home service professionals with scheduling, dispatch, customer management, and payment features. Direct comparable to ADEN's dispatch and appointment management modules for service-type SMEs.
• ServiceTitan: Cloud field service management platform for trades businesses (plumbing, HVAC, electrical) with scheduling, dispatch, customer communication, and AI features. Direct product-level parallel to ADEN's Smart Dispatch Platform (智慧預約派工平台) with LINE/booking automation for service-industry SMEs.
• Digiwin Software (鼎捷軟體): Leading Taiwanese ERP and manufacturing execution software vendor serving SMEs and mid-market manufacturers, directly comparable to ADEN's Fujia ERP series and AI-augmented manufacturing modules. Both companies compete head-to-head in Taiwan's SME digital transformation segment.
• Jobber: SMB-focused field service management software with quoting, scheduling, invoicing, and customer communication for home service businesses. Comparable to ADEN's dispatch platform in targeting small service businesses (plumbing, repair, maintenance) with self-serve SaaS subscription pricing.
• Kingdee International (金蝶國際): Major Greater China ERP and cloud business software vendor serving SMEs with modular accounting, inventory, and manufacturing offerings. Comparable to ADEN in targeting traditional SMEs with ERP plus emerging cloud/AI modules, but at much larger scale across a similar cultural/geographic SME buyer profile.

Regional players

• Taptap Send / LINE-based commerce platforms: LINE's commerce and marketing ecosystem in Taiwan/Japan provides embedded CRM, marketing, and micro-app capabilities that overlap with Hohomy's social referral and LINE-integrated features. Comparable as platform-level competition for SMEs building referral and customer engagement on top of LINE.

Broad incumbents

• Microsoft Dynamics 365 Business Central: Microsoft's cloud ERP platform for SMEs with finance, supply chain, manufacturing, and now embedded AI Copilot features. Comparable as a global incumbent ERP suite that Taiwanese SMEs increasingly weigh against local vendors like ADEN when modernizing.
• Oracle NetSuite: Leading cloud ERP suite for small and mid-market businesses globally, covering financials, inventory, CRM, and commerce. Comparable as the incumbent cloud ERP platform that Taiwan SMEs evaluate against ADEN's on-premise and cloud-hybrid Fujia ERP offerings during digital transformation projects.
• Yonyou Network (用友網絡): One of China's largest enterprise software companies offering ERP, finance, HR, and cloud platforms to SMEs and large enterprises. Comparable as a comprehensive SME ERP and management software vendor with growing AI capabilities, though operating at much larger scale and broader scope than ADEN.

Emerging players

• Salesforce SMB Cloud (Sales Cloud / Starter Suite): CRM and customer engagement cloud with emerging AI agents for SMBs. Comparable as a broad incumbent adding AI customer service, recommendation, and forecasting capabilities that partially overlap with ADEN's AI customer service and AI business application modules for SMEs.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/playlist?list=PL-q1SQ-m2q4kvuhaHs6ZUaLS07BmzBKgI
• Facebookfacebook.com/adenabonus

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds1 record

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ADEN