TourPreneur

Name

TourPreneur

Legal name

Tourpreneur LLC

Website

https://tourpreneur.com

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Tour Operator Professional Development & Community

NAICS

Convention and Trade Show Organizers (561920)

SIC

Services-Membership Organizations (8600)

akta.pro primary industry

Tour & Artist Management Services (HSACAHAN)

Keywords

• Tour operator community
• Tourism business education
• Tour operator coaching
• Travel industry networking
• Tourism professional membership

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Others

Revenue model

1. PRO Circle Membership: Subscription membership offering weekly group coaching sessions, personalized business audits, access to Trippy AI coach, searchable content library with 600+ hours of expert interviews, 12 full-length courses, booking software decision guide, business directory listing, and discounts on events. Priced at $299 annually with 35% re-launch discount (regular price higher).
2. TP CONNECT Conference: Annual in-person conference for tour operators. General admission $249, PRO members $199. Includes small group expert-led conversations, welcome party, networking opportunities, and 1:1 coaching sessions.
3. Porto Business Retreats: Five-day intensive business retreats in Porto, Portugal for multi-day tour operators. Non-member price $1,799 (includes 1-year PRO membership), PRO member price $1,499. Includes workshops, group dining, and follow-up coaching calls.
4. Preferred Partner Membership: Partnership program allowing service providers (CRMs, booking software, marketing agencies) to gain visibility among Tourpreneur's community of tour operators through business directory listing.

Pricing tiers

Go-to-market motion2 records

Distribution channels6 records

Marketing channels9 records

Core offering

Tourpreneur operates a paid membership community (PRO Circle, $299/year) for tour and activity operators, bundling weekly group coaching, a personalized business audit, a proprietary AI coach ("Trippy"), and the industry's largest searchable content library (600+ hours of expert interviews, 12 courses, 800+ replays). It complements the membership with the Tourpreneur Podcast (400K+ downloads), weekly newsletters (13,000+ readers), an annual TP CONNECT conference, local meetups in 24+ countries, and multi-day business retreats in Porto, Portugal, plus a Preferred Partner program for service providers.

Product overview

Tourpreneur is a membership-based community platform for tour and activity operators providing both online and in-person services. The core PRO Circle membership (priced at $299/year) offers weekly group coaching, a 24/7 AI business coach (Trippy), and access to the industry's largest searchable content library. Complementary offerings include the Tourpreneur Podcast (400K+ downloads), TP Weekly Newsletter (13K+ readers), TourTech Weekly, a Facebook Group (26K members), and the annual TP CONNECT Conference. In-person services encompass Local Meetups worldwide, and TP Huddles intensive retreats including the Porto: Multiday Business Strategy Retreat and Porto: Tour Design Intensive Immersion. The platform also provides a Business Directory connecting operators with service partners.

Differentiator

Problem solved

Functional benefit

Brands

• PRO Circle: Premium membership program offering weekly group business coaching, personalized business audit, 24/7 AI Tour Business Coach (Trippy), and access to the largest content library in the industry with 600+ hours of expert interviews

Products and services

• PRO Circle Membership Premium annual subscription membership ($299/year) for tour and activity operators, providing weekly virtual group business coaching sessions, a personalized business audit, 24/7 access to the Trippy AI Tour Business Coach, and access to the largest searchable content library in the tour operator industry (12 full-length courses, 800+ session replays, 600+ hours of expert interviews).
• TP CONNECT Annual Conference Annual in-person conference for tour operators featuring small-group expert-led conversations, welcome party, networking opportunities, and 1:1 coaching sessions. Hotel not included. Non-refundable but transferrable tickets.
• Porto: Multiday Business Strategy Retreat Five-day strategy retreat in Porto, Portugal for established multi-day tour operators ($500K-$2M+ annual revenue) focusing on partner channels, digital visibility, pricing, and operational backbone. Includes workshops, 3 group dining adventures, 2 coaches per track, and follow-up coaching calls. Lodging and flights not included. 12-person maximum per track.
• Porto: Tour Design Intensive Immersion Small-group retreat (10-person maximum) in Porto, Portugal focused on innovative tour design and creativity, led by Kyle Campbell and Mitch Bach. Includes workshops, group dining, and follow-up coaching.
• Local Meetups / Gatherings Local in-person industry meetups ('shindigs') hosted worldwide by local ambassadors in 24+ countries, bringing tour operator communities together, fostering partnerships, and building relationships with industry peers.
• Preferred Partner Membership Subscription partnership program for tour industry service providers (CRMs, messaging services, selling platforms, marketing agencies) to gain brand visibility in front of Tourpreneur's community of tour operators through a business directory listing.

Quantifiable outcome

• 50% annual business growth reported by Split Food Tour
• +2 more outcomes

Named customers7 records

Segments6 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability2 records

Feature1 record

Partnerships

Two partnerships are on record, tiered core.

• Service Provider Partners (Business Directory)coreChannel Partner/ Reseller/ DistributorTourpreneur maintains a business directory of preferred partners offering services tour operators need to run efficient and growing businesses. Categories include CRMs, messaging services, selling platforms, booking software, and marketing agencies. PRO members receive directory access and preferred partner discounts.
• Content CollaboratorscoreStrategic or Co-development PartnerVarious industry experts contribute content through guest expert sessions, podcast appearances, and coaching calls. Over 200 guest coaches have provided perspective and insights. Recent experts include Marguerite Beaud (Meta ads), Jeff Ment (legal), David Kunze (email marketing), Becky Harris (DMC relationships), Sarah Vidal (branding), and Bella Hegarty (guest communications).

Scale indicators10 records

Recent moves4 records

Expansion highlights5 records

Broad incumbents

• MasterClass: MasterClass is a subscription-based online education platform with premium content from experts — comparable as a high-end video-based subscription education model, though serving a much broader consumer audience.
• Rezdy: Rezdy is an online booking platform for tour and activity operators — comparable as a SaaS enablement player serving Tourpreneur's customer base, listed among Tourpreneur's preferred partners.
• Checkfront: Checkfront provides booking and reservation software for tour operators and activity providers — a broader incumbent in the tour operator enablement stack, overlapping with Tourpreneur's partner directory.
• Phocuswright: Phocuswright is a travel industry research and events company serving the broader travel ecosystem — comparable as a research and event-driven business serving travel professionals, though at a much larger scale and broader scope.
• Skift: Skift is a leading travel industry media company producing research, newsletters, podcasts, and events — a broader incumbent in travel industry content and education where Tourpreneur is a niche vertical specialist.

Emerging players

• Mindtrip: Mindtrip is an AI-powered travel planning platform serving consumers and travel sellers — an emerging player intersecting Tourpreneur's audience of tour operators with AI-driven tour discovery and booking.

Others

• Circle: Circle is a community platform provider that powers many subscription-based professional communities — an enabling technology peer whose platform infrastructure Tourpreneur-like communities are built upon.

Direct peers

• Travel Massive: Travel Massive is a global community of travel industry professionals running local chapters and events worldwide — comparable to Tourpreneur's meetup-based community model and professional audience focus.
• Arival: Arival produces research, events, and educational content for the tours, activities, and attractions sector — directly comparable to Tourpreneur's conference, content library, and operator education focus.
• Tourism Tribe: Tourism Tribe is an online community and educational platform specifically for tourism and tour operators, offering courses, resources, and networking — directly competing with Tourpreneur's core community and education offering for the same SMB tour operator audience.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/tourpreneurshow
• YouTubeyoutube.com/tourpreneur
• Facebookfacebook.com/groups/tourpreneur
• LinkedInlinkedin.com/company/tourpreneur

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about TourPreneur