Community Alcohol Partnerships

What Community Alcohol Partnerships does

Community Alcohol Partnerships (CAP) is a UK-based Community Interest Company (CIC, registered in England, company number 07478097) that sets up and supports local community partnerships aimed at reducing alcohol harm in children and young people, improving their health and wellbeing, and enhancing local communities. Its core offering is the CAP framework, a structured three-pillar approach combining alcohol education, positive activities for young people, and responsible retail strategies (including Challenge 25 training). CAP works with police, councils, Trading Standards, schools, alcohol retailers, and community groups to assemble locally tailored partnerships, supported by Regional Advisers who guide communities through a five-step setup process. The CAP+ Programme extends this model by providing ongoing partner meetings and metrics tracking after the initial action plan is delivered, while the annual CAP Awards recognise outstanding local partnership work.

The organization's primary beneficiaries are children and young people (principally aged 13-16, with objectives broadened to include 18-25 year-olds since 2017), parents and carers, local alcohol retailers, schools and youth groups, and local authorities and police. Disclosed impact metrics include a 63% reduction in regular drinking among 13-16 year olds, 98% Challenge 25 pass rates following CAP training, and a 44% reduction in alcohol-related anti-social behaviour.

CAP's business model is grant-funded: as a CIC it is a free service to communities, with operations supported through funding, grants, and partnerships with funders (specific funders are referenced but not disclosed in available material). The go-to-market is community-led and field-driven, relying on Regional Advisers to identify local needs and assemble stakeholder coalitions rather than direct sales. The organization operates UK-wide across England, Scotland, Wales, and Northern Ireland, with leadership consisting of Chair Derek Lewis and Director Kate Winstanley. Technology infrastructure is limited to a Webflow website, Mailchimp for newsletter distribution, and standard social media presence on Facebook, X, and LinkedIn.

Name

Community Alcohol Partnerships

Legal name

Community Alcohol Partnerships

Website

https://communityalcoholpartnerships.co.uk

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

1–10 employees

Short description

Community Alcohol Partnerships (CAP) is a UK Community Interest Company that establishes and supports local community partnerships bringing together police, councils, schools, retailers, and community groups to reduce alcohol harm in children and young people across the United Kingdom.

Ownership category

akta.pro rank

Product category

Alcohol Harm Prevention Services

NAICS

Civic and Social Organizations (813410)

SIC

Services-Social Services (8300)

akta.pro primary industry

Public–Private Partnerships (PPPs) for Global Health (HLAJAOAD)

Keywords

• Alcohol harm prevention
• Community partnership programs
• Youth alcohol education
• Responsible retail training
• Public health partnerships

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Funding and Grants: As a Community Interest Company (CIC), CAP operates primarily through funding, grants, and support from funders to establish and maintain local partnerships. The organization provides start-up funding to local CAP schemes.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels9 records

Core offering

Community Alcohol Partnerships (CAP) sets up and supports local community partnerships that bring together police, councils, schools, alcohol retailers, and community groups to reduce alcohol harm among children and young people. The organization provides start-up funding, expert advice, intervention toolkits, best-practice sharing, and a rigorous evaluation framework to local CAP schemes. Its approach combines three pillars: alcohol education, positive activities for young people, and responsible retail strategies.

Product overview

Community Alcohol Partnerships (CAP) operates as a partnership coordination and support organization rather than a traditional software product company. The core offering is the CAP framework—a structured approach that brings together local stakeholders (police, councils, schools, retailers, and community groups) to address underage drinking. CAP provides start-up funding, expert advice, intervention toolkits, best practice sharing, and evaluation systems to local partnerships. The CAP+ Programme offers ongoing support after initial action plan delivery. The annual CAP Awards celebrates outstanding contributions from individuals and partnerships. The organization also provides resources for parents and carers including guides, tips, and myth-busting information about underage drinking.

Differentiator

Problem solved

Functional benefit

Products and services

• Community Alcohol Partnerships (CAP) A partnership coordination program for local authorities, police, schools, retailers, and community groups across the UK that establishes local CAPs to reduce alcohol harm in children and young people through education, positive activities, and responsible retail strategies.
• CAP+ Programme A follow-on sustained-engagement program for established CAP partnerships that maintains regular partner meetings to ensure continued progress against key agreed objectives and metrics after the initial action plan is delivered.
• Parent and Carer Resource Hub A free educational resource hub for parents and carers featuring Chief Medical Officer guidance, tips, myth-busting content, and advice to help prevent underage drinking among children and young people.

Quantifiable outcome

• 63% reduction in regular drinking among 13-16 year olds
• +3 more outcomes

Segments6 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Partnerships

Ten partnerships are on record, tiered core and supporting.

• Nottinghamshire PolicecoreStrategic or Co-development PartnerLocal police force partnering in the Harworth CAP to address underage drinking. Partners include Nottinghamshire Police, Nottinghamshire District Council, Bassetlaw District Council, North Notts Business Improvement District, schools, alcohol retailers and the local community.
• Nottinghamshire District CouncilcoreStrategic or Co-development PartnerLocal council partnering in Harworth CAP to reduce alcohol harm among children and young people through education, enforcement, and positive activities.
• Bassetlaw District CouncilcoreStrategic or Co-development PartnerLocal council co-leading the Harworth CAP partnership to address underage drinking and improve community wellbeing.
• North Notts Business Improvement DistrictsupportingStrategic or Co-development PartnerBusiness improvement district supporting the Harworth CAP with local business engagement and resources.
• SchoolscoreStrategic or Co-development PartnerLocal schools partnering with CAP to educate young people about the dangers of underage drinking and equip them to make responsible choices.
• Alcohol RetailerscoreStrategic or Co-development PartnerLocal alcohol retailers working with CAP to enforce regulations, prevent illegal sales to minors, and comply with Challenge 25 policy.
• North Yorkshire PolicecoreStrategic or Co-development PartnerLocal police force partnering in the Boroughbridge CAP to address underage drinking in the community.
• North Yorkshire CouncilcoreStrategic or Co-development PartnerLocal council partnering in Boroughbridge CAP with licensing, Trading Standards, schools, alcohol retailers and the community.
• Trading StandardscoreStrategic or Co-development PartnerTrading Standards officers partnering with CAP to enforce alcohol regulations and ensure retailer compliance.
• Local CommunitiescoreStrategic or Co-development PartnerLocal community groups and residents participating in CAP partnerships to reduce underage drinking and enhance community wellbeing.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Alcohol Change UK: UK charity working to reduce alcohol harm through research, policy, and public-facing campaigns. Comparable as a mission-aligned alcohol harm-reduction organisation, though Alcohol Change UK is more policy/research-led while CAP is community-partnership-led.
• Drinkaware: UK-wide alcohol education charity focused on reducing alcohol harm, providing consumer information, and engaging retailers and public-sector partners — directly comparable mission and stakeholder model to CAP, with Drinkaware operating at a national consumer-awareness layer while CAP operates at the community-partnership layer.
• Adfam: UK charity supporting families affected by alcohol and drug use, with policy and frontline-service work. Comparable as a UK alcohol-focused nonprofit working at the intersection of public health and community support, though Adfam's lens is family support rather than underage-drinking prevention.

Regional players

• Scottish Health Action on Alcohol Problems (SHAAP): Scottish medical-professional advocacy body focused on alcohol harm reduction. Comparable in alcohol-harm advocacy and policy, but geographically scoped to Scotland and operating at a clinical/professional layer rather than community partnership delivery.
• Balance (North East Alcohol Office): Regional UK programme funded by local authorities and the NHS to reduce alcohol harm in the North East of England. Comparable mission and evidence-based approach to CAP, but with a single-region geographic remit rather than UK-wide coverage.

Emerging players

• Mentor UK: UK charity focused on drug and alcohol prevention among young people, with strong school-based education programmes. Comparable in the youth alcohol-prevention space, but with a broader substance focus and a delivery model that is education-led rather than multi-stakeholder community partnerships.

Broad incumbents

• Humankind: UK-wide health and social charity delivering services around substance use, housing, and wellbeing. Comparable as a UK nonprofit operating in alcohol and substance harm, but with a much broader portfolio of services beyond alcohol and without CAP's community-partnership structure.

Others

• Institute of Alcohol Studies (IAS): UK-wide independent research and policy organisation on alcohol. Comparable as part of the UK alcohol-harm ecosystem, but operates as a research/think-tank rather than a service-delivery community-partnership organisation.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xtwitter.com/i/flow/login?redirect_after_login=%2FCAPUKTweets
• Facebookfacebook.com/CAPUKNews/?locale=en_GB
• LinkedInlinkedin.com/company/community-alcohol-partnerships

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Community Alcohol Partnerships