Raccoons

What Raccoons does

Raccoons is a Belgian AI consultancy founded in 2018 and headquartered in Leuven, operating under a "Strategize, Build, Grow" three-phase engagement model that integrates artificial intelligence into both the technical infrastructure and strategic operations of client organizations. The firm employs 51-100 people and is led by co-founders Sam Hendrickx and Michiel Vandendriessche, with primary go-to-market focused on enterprise and mid-market clients in Belgium and broader Europe through direct sales and consultative selling.

Its core product offering combines bespoke AI consulting and professional services with two proprietary software platforms: Oswald, a chatbot and virtual assistant platform with multilingual support and human-takeover capabilities (deployed for CM, Helan, Odisee, and Doccle); and Klassif.ai, an intelligent document processing tool that uses OCR to convert unstructured PDF data into structured output at claimed 99% accuracy (deployed for Van Marcke and HVW). Technology depth spans generative AI, multi-agent systems, RAG-based knowledge assistants, computer vision for bridge/jewelry inspection, and time-series forecasting (notably a CNN-based flight regulation predictor for EUROCONTROL claiming 90% accuracy). The stack leans on third-party foundation models including OpenAI's GPT-4o mini, IBM Watson, Google Translate API, and fastText embeddings, combined with proprietary platform IP and Blue Prism RPA.

Revenue is generated through two streams—project-based AI consulting and professional services engagements, and recurring subscription/license revenue from the Oswald and Klassif.ai platforms—marketed through direct enterprise sales, a content-led approach anchored by the Radio Raccoons podcast (8 seasons), and delivery partnerships with Cronos Public Services and sister company RoboRana. Notable customers include Bank Van Breda, EUROCONTROL, CM, Helan, VRT, VDAB, Volvo, Maastro, Van Marcke, PSA Belgium, Odisee, and HVW. Revenue, funding, and cap-table data are not publicly disclosed.

Name

Raccoons

Legal name

Raccoons

Website

https://raccoons.be

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

51–100 employees

Short description

Raccoons is a Leuven-based AI consultancy (founded 2018, 51-100 employees) serving enterprise and mid-market clients across Belgium and Europe. It combines project-based AI consulting with two proprietary platforms—Oswald (chatbot) and Klassif.ai (intelligent document processing).

Ownership category

akta.pro rank

Product category

AI Consulting Services

NAICS

Custom Computer Programming Services (541511), Computer Systems Design and Related Services (54151), Software Publishers (51321)

SIC

Services-Management Consulting Services (8742), Services-Computer Programming Services (7371), Services-Computer Integrated Systems Design (7373)

akta.pro primary industry

ERP, CRM & Enterprise Applications Consulting (BPAHAEAI)

akta.pro secondary industries

AI Application Enablement Platforms (Copilot/Agent Frameworks, SDKs) (HDAEANAJ), Enterprise AI Data & Knowledge Platforms (Vector Databases, Knowledge Graphs) (HDAEANAH), Robot Software, Autonomy Stacks & Simulation (ROS, digital twins) (HDAAAIAK)

Keywords

• AI consulting services
• Chatbot platforms
• Intelligent document processing
• Generative AI solutions
• Machine learning development

Headquarters

HQ city

Leuven

HQ country

Belgium

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. AI Consulting and Professional Services: Full-service AI consultancy offering strategy, implementation, and scaling services. The company provides multidisciplinary teams of AI experts to engineer innovation packages that scale to business needs.
2. AI Software Platforms (SaaS): Proprietary platforms including Oswald (chatbot/virtual assistant) and Klassif.ai (intelligent document processing) provided as software solutions to clients.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels10 records

Core offering

Raccoons is an AI consultancy that helps enterprises and mid-market businesses integrate artificial intelligence both technically and strategically through a three-phase approach (Strategize, Build, Grow). They develop proprietary AI platforms including Oswald (chatbot and virtual assistant platform) and Klassif.ai (intelligent document processing using OCR), and deliver custom AI solutions spanning generative AI, NLP, computer vision, RAG-based knowledge assistants, and multi-agent systems. Their offerings are sold as consulting engagements and software platform subscriptions to clients across healthcare, finance, government, retail, and other industries.

Product overview

Raccoons is an AI consultancy firm that offers a portfolio of AI solutions, platforms, and services. Their core offerings include the Oswald chatbot platform for building virtual assistants, Klassif.ai for intelligent document processing, and custom AI solutions for various industry verticals. They specialize in Generative AI masterclasses and keynotes, AI-driven IT ticket classification, knowledge assistants (RAG systems), computer vision applications, and multi-agent systems implementation. Their solutions serve diverse sectors including healthcare (Maastro, CM, Helan), finance (Bank Van Breda, CrediBill), government (VDAB, VRT, HVW, EUROCONTROL), retail (Van Marcke, jewelry webshops), and education (Odisee). They combine their proprietary platforms with third-party AI models and tools to deliver comprehensive AI integration services.

Differentiator

Problem solved

Functional benefit

Brands

• Oswald: Chatbot platform used for building virtual assistants and conversational AI solutions for clients including CM, Helan, Odisee, and others.
• Klassif.ai

Products and services

• Oswald Platform Chatbot and virtual assistant platform enabling businesses to automate customer service with natural language conversations, human takeover capabilities, multilingual support, and integration options. Used across various industries for customer service automation.
• Klassif.ai AI-powered intelligent document processing tool that uses OCR technology to convert unstructured data from PDFs into structured data, with claimed 99% accuracy in classifying and processing order confirmations and other documents.
• Doccy AI-powered virtual assistant product offering 24/7/365 automated question-answering capability for end users, built on Raccoons' conversational AI technology.
• AI Travel Buddy Personalized AI travel guide solution that provides customized digital recommendations for visitors to experience the Flanders region based on user preferences.
• Generative AI Masterclass Training and education program designed to help businesses understand and implement generative AI tools including ChatGPT, Gemini, Microsoft Copilot, and Midjourney.

Quantifiable outcome

• 90% accuracy in flight regulation predictions for EUROCONTROL
• +4 more outcomes

Named customers16 records

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration7 records

AI capability18 records

Feature5 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• OpenAIcoreTechnology or Integration · 1 January 2024GPT-4o mini integration with Odisee's Lisa chatbot, enabling generative AI capabilities for handling nuanced and open-ended questions while maintaining accuracy through knowledge base access.
• TwiliocoreTechnology or Integration · 1 September 2020Cloud communications platform integrated with Oswald platform for Undercover chatbot project, enabling Ferry Bouman's digital twin to text 2,000 fans via Twilio messaging.
• FamousGreyminorStrategic or Co-development Partner · 1 January 2018Creative agency partnered with Raccoons on the Volvo HR90 project at Autosalon 2018. FamousGrey won 26 awards for the campaign and handled the creative direction while Raccoons provided the AI technology.
• nocomputerminorStrategic or Co-development Partner · 1 January 2018Digital agency collaborated on Volvo HR90 and Undercover Netflix chatbot projects, providing creative and technical expertise alongside Raccoons' AI capabilities.
• RoboRanacoreImplementation/ SI/ Consulting PartnerRaccoons' sister company specialized in hyperautomation and Robotic Process Automation (RPA). Collaborated on the Van Marcke project where RoboRana's Blue Prism RPA bots work with Raccoons' Klassif.ai for intelligent document processing.
• Cronos Public ServicescoreImplementation/ SI/ Consulting PartnerGovernment-focused IT services company. Partnered with Raccoons on multiple government automation projects including HVW (E-digit), CM (Charlot), and Helan (Partena) chatbots.
• WheelhouseminorImplementation/ SI/ Consulting PartnerConsultancy providing additional development resources to Dexxter startup, with Raccoons' consultants bringing front-end development, design, and best practices.

Scale indicators8 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Capgemini Engineering: Global systems integrator with a large AI and data engineering practice, competing for the same enterprise transformation RFPs in Belgium and across Europe.
• Devoteam: European digital transformation consultancy with a substantial AI/ML practice serving enterprise clients across multiple geographies — a larger incumbent offering overlapping AI consulting capabilities.
• Deloitte AI & Data practice: Big-4 consultancy with a sizeable AI transformation practice in Belgium — competing for the same regulated-vertical enterprise engagements Raccoons targets.

Others

• RoboRana: Sister company to Raccoons specializing in hyperautomation and RPA — co-delivers joint AI + automation solutions (e.g., Van Marcke) and represents a closely adjacent ecosystem participant.

Direct peers

• B12 Consulting: Belgian technology consultancy offering AI, data and digital transformation services to enterprise clients — comparable Belgian mid-market consulting footprint.
• Radix (Vero): Belgian AI consultancy focused on practical AI applications and machine learning for enterprise clients — same geography, similar size and consulting-plus-implementation business model.
• Dataroots: Belgian AI and data consultancy (part of The Reference group) offering data engineering, MLOps and AI solutions to enterprise clients — comparable in size, geography and target customer profile.
• Faktion: Belgian AI solutions company specializing in custom machine learning, generative AI and applied AI for enterprise, headquartered in Antwerp with a similar mid-market consulting + product model.
• ML6: Belgian AI/ML consultancy and product studio headquartered in Ghent with similar headcount, serving enterprise clients across Europe on generative AI, NLP and machine learning solutions. Closest direct peer in the Benelux AI services market.

Regional players

• Cronos Public Services: Belgian IT services firm focused on government and public-sector digital transformation — listed as a strategic Raccoons partner and a competing delivery channel for the same Belgian public-sector AI mandates.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@raccoonsgroup
• LinkedInlinkedin.com/company/raccoonsgroup
• Instagraminstagram.com/raccoons.be
• TikToktiktok.com/@raccoonsgroup
• Xx.com/raccoonsgroup
• Facebookfacebook.com/RaccoonsGroup

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Raccoons