Middleton-Cross Plains Area School District

What Middleton-Cross Plains Area School District does

Middleton-Cross Plains Area School District (MCPASD) is a public K-12 school district in south-central Wisconsin, adjacent to Madison, serving approximately 7,126 students across a 77.9 sq. mi. district covering a population of 43,973. The district operates twelve schools: seven elementary schools (Elm Lawn, Northside, Park, Pope Farm, Sauk Trail, Sunset Ridge, West Middleton), two middle schools (Glacier Creek and Kromrey, with ~2,134 students and 95+ clubs/sports), Middleton High School (nationally ranked by U.S. News & World Report), Clark Street Community School (a place- and project-based charter enrolling ~120 students), and Cardinal Academy (a transition program for students aged 18-21 with IEPs). It also runs a community-based 4K program serving 296 students. Differentiated academic programs include the Two-Way Immersion (TWI) dual-language program (K-9), the MHS Center for Advanced Professional Studies (CAPS), and the Cardinal's Journey Future-Preparedness Framework (approved June 2025) with its Cardinal Mindset and Foundations. Operational technology is a standard K-12 ed-tech stack — Infinite Campus (SIS), Google Classroom, Seesaw, Xello (career planning), Skyward (finance), Follett Destiny (library), ClassLink (SSO), Incident IQ (ticketing), Thrillshare (communications), MyPaymentsPlus (fees), Peachjar (digital flyers), and a new Visitor Aware facial-recognition-based visitor management system.

Funding is derived from a FY2024-25 property tax levy of $91,157,215 (equalized property valuation of $10,960,114,809 at an $8.32 mil rate), supplemented by state equalization/categorical aid, federal Title I and IDEA funds, school meal revenue (elementary lunch $2.90, high school lunch $3.45), and fees for summer session and activities processed through MyPaymentsPlus. The district employs 1,163 full- and part-time staff (1,047 full-time; 659 full-time-equivalent teachers), with 60% holding advanced degrees. The MCPASD Education Foundation operates as a separate nonprofit providing teacher grants ($169,000 awarded since 2013) and student scholarships ($122,000 to Class of 2025). The governance structure is a nine-member elected Board of Education led by President Bob Hesselbein, with Superintendent Dr. Dana Monogue overseeing district operations. Recent strategic positioning includes a successful community-supported referendum funding new elementary construction and a high school remodel, plus the August 2025 launch of the A Cardinal's Journey Awards Program.

Name

Middleton-Cross Plains Area School District

Legal name

Middleton-Cross Plains Area School District

Website

https://mcpasd.k12.wi.us

Company type

Private

Founded year

1879

Operating status

Operating

Headcount range

1–10 employees

Short description

Middleton-Cross Plains Area School District is a public K-12 district in south-central Wisconsin serving approximately 7,126 students across 12 schools, funded primarily by a $91.2M property tax levy plus state and federal aid.

Ownership category

akta.pro rank

Product category

K-12 Public Education

NAICS

Elementary and Secondary Schools (611110), Elementary and Secondary Schools (61111)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Public K–12 Combined Schools (EDAJAAAE)

akta.pro secondary industries

Public School Districts (K–12) (EDADABAA), Transition Services (Secondary to Postsecondary/Employment, Life Skills) (EDAJAKAG), Specialized Instruction & Resource Support (Inclusion, Pull-Out, Co-Teaching) (EDAJAKAC)

Keywords

• K-12 public education
• Bilingual immersion programs
• Special education services
• School nutrition services
• Community education programs

Headquarters

HQ city

Middleton

HQ country

United States

HQ region

North America

Offices6 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Supply Chain

Revenue model

1. Property Tax Levy: Primary funding source through local property taxation. Total Levy: $91,157,215. Equalized property valuation: $10,960,114,809 with Mil Rate of $8.32.
2. State and Federal Aid: State funding based on enrollment and categorical aids for specific programs
3. School Fees and Meal Payments: Fee collection and meal payments through MyPaymentsPlus system for student fees, lunch accounts, activities, and field trips
4. Meal Program: School nutrition services providing breakfast and lunch. Prices vary by grade level: Elementary lunch $2.90, Middle School $3.20, High School $3.45. Reduced meals free.
5. Summer Session Fees: Summer programming with registration fees for enrichment programs including pre-AP courses

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels10 records

Core offering

Middleton-Cross Plains Area School District is a public K-12 school district in south-central Wisconsin serving approximately 7,126 students from 4-year-old kindergarten through grade 12 across seven elementary schools, two middle schools, two high schools, and Cardinal Academy for students aged 18-21 with IEPs. The district delivers core academic instruction, specialized programs (Two-Way Immersion K-9, MHS CAPS, special education transition services), and student support services including Food & Nutrition, Health Services, Transportation, Athletics and Activities, and Summer Session programming.

Product overview

Middleton-Cross Plains Area School District is a public school district serving approximately 7,126 students through a comprehensive 4K-12 educational experience. The district operates seven elementary schools, two middle schools (Glacier Creek and Kromrey), two high schools (Middleton High School and Clark Street Community School charter), Cardinal Academy for students aged 18-21 with IEPs, and a community-based 4K program. The district offers specialized programs including the Two-Way Immersion (TWI) dual language program (K-9), MHS CAPS (Center for Advanced Professional Studies), and the Cardinal's Journey Future-Preparedness Framework. Support services include Food & Nutrition Services, Health Services, Transportation, and summer programming. The district partners with the MCPASD Education Foundation for additional student support through grants and scholarships.

Differentiator

Problem solved

Functional benefit

Brands

• Cardinal's Journey: Future-Preparedness Framework that guides student success with Cardinal Mindset (Curious, Community-Oriented, Self-Aware, Accountable) and Cardinal Foundations (Communication, Collaboration, Critical Thinking and Problem Solving, Adaptability)
• MCPASD Education Foundation
• MHS CAPS (Center for Advanced Professional Studies)
• Two-Way Immersion (TWI) Program

Products and services

• 4K Program (Four-Year-Old Kindergarten) Community-based 4-year-old kindergarten program serving 296 students at the Early Learning Center with morning and afternoon sessions, building literacy, math, social-emotional learning, and school readiness.

Quantifiable outcome

• Significantly Exceeds Expectations rating from Wisconsin DPI for 2024-25 school year
• +3 more outcomes

Named customers5 records

Segments6 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration11 records

AI capability2 records

Feature3 records

Partnerships

Eleven partnerships are on record, tiered minor and core.

• Spencer RealtyminorGTM or Marketing PartnerCommunity sponsor for MCPASD events and publications including Community Connection Magazine and Strategy Map. Supports student success and staff recognition efforts.
• Trio RamenminorGTM or Marketing PartnerLocal business sponsor supporting school initiatives and community engagement through MCPASD sponsorship program.
• Girls on the RunminorGTM or Marketing PartnerYouth empowerment organization sponsoring district programs and activities.
• Victory Homes of WisconsinminorGTM or Marketing PartnerReal estate company supporting MCPASD through sponsorship of community publications and events.
• Keva Sports CenterminorGTM or Marketing PartnerSports facility partner supporting MCPASD athletics and activities through sponsorship.
• Assist 2 SellminorGTM or Marketing PartnerReal estate company supporting MCPASD through various sponsorship opportunities.
• PeachjarcoreTechnology or IntegrationDigital flyer management platform enabling MCPASD to send school and community event flyers to parents digitally via email. Platform saves schools time, money, and paper while providing increased access to programs for families.
• CBS NewsminorOthersNational news coverage highlighting MCPASD trades programs for preparing students with in-demand, real-world skills.
• The Wall Street JournalminorOthersFeatured MCPASD trades programs for preparing students with in-demand, real-world skills and career pathways.
• Wisconsin Department of Justice - Office of School SafetycoreStrategic or Co-development PartnerState agency managing Speak Up, Speak Out (SUSO) anonymous reporting service for school safety concerns. Monitored 24/365 by trained mental health professionals.
• Wisconsin Department of Public Instruction (DPI)coreStrategic or Co-development PartnerState agency providing accountability report cards, school report cards, and oversight for Wisconsin public schools including MCPASD.

Scale indicators18 records

Recent moves7 records

Expansion highlights4 records

Direct peers

• Eau Claire Area School District: Mid-sized Wisconsin public school district with comparable enrollment scale and a similar mix of neighborhood schools, specialized programs, and Two-Way Immersion offerings.
• Kettle Moraine School District: Waukesha County public school district known for personalized learning and College Readiness pathways. Comparable Wisconsin public district with innovative frameworks analogous to MCPASD's Cardinal's Journey.
• Elmbrook Schools (Brookfield): Top-ranked Wisconsin suburban public school district in the Milwaukee metro. Comparable in scale, demographic profile, and reputation-driven positioning; both districts compete for statewide 'top district' recognition.
• Madison Metropolitan School District: Larger neighboring Wisconsin public school district serving Madison. Direct competitor for open-enrollment students in the south-central Wisconsin region and operates a comparable 4K-12 portfolio with similar specialized programs.
• Sun Prairie Area School District: Comparable Dane County public school district serving a similar suburban Madison-area population. Competes directly with MCPASD for open enrollment and operates a comparable K-12 portfolio with bilingual and CTE offerings.
• Verona Area School District: Adjacent Dane County district serving Verona and surrounding communities. Direct open-enrollment competitor with a comparable suburban demographic and similar scale of operations.

Emerging players

• Clark Street Community School (MCPASD charter): Charter high school within MCPASD using a place- and project-based democratic model. Operates inside MCPASD but is comparable to independent project-based charter schools nationwide (e.g., Big Picture, Envision Schools).

Broad incumbents

• Waukesha School District: Larger Wisconsin public school district serving a broader urban-suburban footprint. Comparable operating model with district-wide frameworks and specialized academies, though it operates at greater scale than MCPASD.

Others

• Edgewood College / UW-Madison School of Education: Higher-education partners in the Madison region that supply teacher pipelines, professional development, and student-teacher placements. Indirect peer as ecosystem participant that influences MCPASD's talent quality.
• Wisconsin Department of Public Instruction: State oversight and accountability body that issues report cards and Significantly Exceeds Expectations ratings. Not a peer in the competitive sense, but the regulatory counterparty whose ratings drive MCPASD's reputational positioning.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/mcpasd
• YouTubeyoutube.com/user/MCPASDtv
• Facebookfacebook.com/MCPschools
• Instagraminstagram.com/mcpschools

Compliance6 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles16 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Middleton-Cross Plains Area School District