Bodega Inurrieta
Bodega Inurrieta is a family-owned Navarra (Spain) winery that produces and sells D.O. Navarra wines directly to consumers via its own e-commerce store, wine tourism, and a private Barrel Club, serving wine enthusiasts, gifting buyers, and collectors with a 13+ SKU portfolio.
- Company typePrivate
- Founded2002
- HeadquartersFalces, Spain
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What Bodega Inurrieta does
Bodega Inurrieta (legal entity Inurrieta S.L.) is a family-owned winery founded in 2002 and operated by the Antoñana family in Falces, in the Ribera Alta region of Navarra, Spain. The company operates 275 hectares of estate-owned vineyards surrounding a purpose-built 2002 winery, producing still wines from seven grape varieties (Sauvignon Blanc, Garnacha Blanca, Garnacha Tinta, Graciano, Syrah, Cabernet Sauvignon, Merlot) under the D.O. Navarra designation. Its portfolio spans 13+ SKUs across white (Orchidea, Mimao Blanco, Intacta), rosé (Coral, Mediodia), semisweet (Intacta), and red (Cuatrocientos, Altos, Norte, Sur, Mimao, Puro Vicio, Laderas) categories, with pricing from approximately €6 to €38.50 per bottle and a luxury Barrel Club tier at €3,450 per 225-litre barrel. Winemaking is differentiated by à la carte parcel-by-parcel harvesting and French oak aging, and the company is D.O. Navarra certified, a member of Wine in Moderation, and has accumulated extensive international awards including Wine Enthusiast's 2018 Best Wine (Altos de Inurrieta 2014) and 2023 medals across Decanter, Berliner Wine Trophy, Gilbert & Gaillard, and CWSA China.
The business model is direct-to-consumer-led. The company sells primarily through its own WooCommerce-based e-commerce platform with delivery across Peninsula Spain (free over €60), EU shipments via UPS, and international fulfillment by inquiry. The Barrel Club (El Club de la Barrica) generates high-value, low-volume private-label barrel sales; wine tourism (€20 per person for tour and tasting) drives experiential customer acquisition. Distribution is inquiry-based beyond the EU, with a single 2018 US trade mission under the Cámara de Comercio de España as the principal disclosed international expansion step. Marketing relies on a bilingual ES/EN website, email newsletter, Facebook and Instagram presence, and earned media from international wine competitions. The company has received multiple government grants (FEDER 2014-2020, Gobierno de Navarra digital and competitiveness aid, EAFRD rural development), remains private and family-controlled, and does not disclose revenue or employee count beyond a 11–50 range.
Bodega Inurrieta firmographics
Firmographics- Name
- Bodega Inurrieta
- Legal name
- Inurrieta S.L.
- Website
- https://bodegainurrieta.com
- Company type
- Private
- Founded year
- 2002
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Bodega Inurrieta is a family-owned Navarra (Spain) winery that produces and sells D.O. Navarra wines directly to consumers via its own e-commerce store, wine tourism, and a private Barrel Club, serving wine enthusiasts, gifting buyers, and collectors with a 13+ SKU portfolio.
- Ownership category
- akta.pro rank
Bodega Inurrieta industry classification
Industry- Product category
- Winery / Estate Wine Production
- NAICS
- Wineries (312130), Grape Vineyards (111332), Beer, Wine, and Liquor Retailers (44532)
- SIC
- Wholesale-Beer, Wine & Distilled Alcoholic Beverages (5180)
- akta.pro primary industry
- Wine Production & Winemaking (AFAFAAAB)
- akta.pro secondary industries
- Wine & Sparkling Wine Wineries & Brands (CRADAIAB), Wineries & Vineyards (Tasting Rooms) (THAFALAE), Producer-Owned Retail & Bottle Shops (On-site) (THAFALAL), Wine Tastings & Vineyard/Winery Tours (THAJAGAD), Alcohol Subscription & Wine Clubs (Retail) (CRANABAF)
Keywords
Where Bodega Inurrieta is headquartered
LocationHeadquarters
- HQ city
- Falces
- HQ country
- Spain
- HQ region
- Europe
Offices1 record
Markets served
Bodega Inurrieta business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales, Technology or R&D
Revenue model
- Wine sales (direct-to-consumer): Direct online sales of wines to consumers via the company's own e-commerce platform. Orders shipped within Spain (Peninsula), EU (via UPS), and internationally by inquiry. Minimum order 2 bottles.
- Barrel Club membership: Sale of an entire 225-litre wine barrel (300 luxury bottles) aged 15 months in French oak, with customized front labels for each customer. Price €3,450 per barrel.
- Wine tourism experiences: Paid visits to the winery including guided tour and tasting of three wines with appetizer, priced at €20 per person. Temporarily cancelled at time of extraction.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Standard bottle pricing — entry-level to premium |
| Unit Pricing | Pay-as-you-go | Wine tourism — winery visit and tasting |
| One time/ perpetual license | Pay-as-you-go | Barrel Club — full private barrel purchase |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels6 records
Bodega Inurrieta product offering
Product offeringCore offering
Bodega Inurrieta is a family-owned Navarra winery that produces and sells estate-grown still wines (whites, rosés, reds, semisweet) from 275 hectares of owned vineyards, complemented by a Barrel Club private-label membership and paid wine tourism visits. All wines are made from 100% estate grapes and sold primarily through the company's own e-commerce store, with shipping across Spain, the EU, and internationally on inquiry.
Product overview
Bodega Inurrieta is a family-owned winery in Navarra, Spain, producing still wines across four main categories: white wines (Orchidea, Orchidea Cuvée, Mimao Blanco, Intacta), rosé wines (Coral, Mediodia), red wines (Cuatrocientos Crianza, Altos de Inurrieta Reserva, Norte Roble, Sur Roble), and variable reds (Mimao Garnacha, Puro Vicio Syrah, Laderas Graciano). The winery also offers enotourism experiences and a Barrel Club membership for personalized barrel purchases. Products range from entry-level rosés (€6.10-8.45) to premium reserva wines (€19.65-38.50) and luxury barrel club memberships (€3,450). All wines are produced exclusively from estate-grown grapes from their 275 hectares of vineyards surrounding the winery.
Differentiator
Problem solved
Functional benefit
Brands
- El Club de la Barrica: A barrel club providing the opportunity to purchase the content of a specially selected wine barrel, aged for 15 months in French oak barrels, providing a high quality reserve. Each barrel has capacity of 225 litres converted into 300 luxury bottles with customized labels.
Products and services
- Inurrieta Orchidea (white wine) White wine made from Sauvignon Blanc grapes, featuring tropical fruit, citrus, and vegetal notes with a creamy mouthfeel from tank aging over fine lees. Sold in the company's online store at approximately €8.69–9.12 per bottle.
- Inurrieta Orchidea Cuvée (barrel-aged white wine) Limited-edition barrel-aged white wine combining Sauvignon Blanc with aging in French oak barrels over fine lees, featuring tropical fruit and apple aromas with honey and vanilla notes. Priced at approximately €15.02–15.77 per bottle.
- Inurrieta Mimao Blanco (barrel-aged Garnacha Blanca) Barrel-aged white wine made from Garnacha Blanca, fermented and aged in new French oak barrels for 4 months with periodic battonage. Limited-edition tribute to ancestors who cultivated Garnacha Blanca. Priced at approximately €13.69 per bottle.
- Inurrieta Intacta (semisweet white wine) Semisweet white wine made from Sauvignon Blanc, featuring tropical fruit aromas (pineapple, passion fruit, grapefruit) with a vegetal background, balanced sweetness with refreshing acidity. Priced at approximately €8.08–8.48 per bottle.
- Inurrieta Coral (rosé wine) Pale coral pink rosé wine made from Cabernet Sauvignon and Garnacha, with delicate aromas of lilacs, pink grapefruit, and white peach. Aged 3 months on fine lees. Priced at approximately €8.05–8.45 per bottle.
- Inurrieta Mediodia (rosé wine) Vivid pink rosé wine made from Garnacha with modern winemaking, featuring rose petals, cherries, and strawberries with a honeyed creaminess. Priced at approximately €6.10–6.85 per bottle.
- Inurrieta Cuatrocientos (Crianza red wine) Red Crianza wine from vineyards at 400m altitude, blend of Cabernet Sauvignon, Merlot, Graciano, Garnacha, and Syrah. Aged 14 months in French and American oak barrels with dark, fruity character. Priced at approximately €9.17–9.95 per bottle.
- Altos de Inurrieta (Reserva red wine) Premium Reserva red wine from hillside vineyards at 450–480m altitude. Blend of 75% Graciano and 25% Cabernet Sauvignon, aged 14 months in French Allier oak barrels plus 2 years in bottle. Priced at approximately €18.71–19.65 per bottle. Named Wine Enthusiast Best Wine of 2018 (2014 vintage) and 95 pts Guía ADN 2023 (2018 vintage).
- Inurrieta Norte (Roble red wine) Red Roble wine blending Cabernet Sauvignon and Merlot, symbolizing northern strength. Aged 6 months in French oak barrels with deep color and elegant mouthfeel. Priced at approximately €6.95–7.09 per bottle.
- Inurrieta Sur (Roble red wine) Red Roble wine blending Garnacha and Syrah, symbolizing warm Mediterranean character. Aged 6 months in American oak barrels with deep purplish color and violet, berry aromas. Priced at approximately €7.09 per bottle.
- Inurrieta Mimao (Garnacha Tinta red wine) Red wine from selected Garnacha grapes, cold macerated and fermented in wooden vats with malolactic fermentation in new French oak barrels. Aged 8 months with deep purple color and floral, fruity, mineral notes. Priced at approximately €15.38 per bottle.
- Inurrieta Puro Vicio (100% Syrah red wine) 100% Syrah red wine from steep hillside vineyards with poor soils. Deep black color with complex nose of blackberries and lilacs. Aged 15 months in new American oak barrels. Priced at approximately €28.77 per bottle. Scored 93 pts Decanter 2023 and Silver at Syrah du Monde 2023.
- Laderas de Inurrieta (100% Graciano red wine) 100% Graciano red wine from steep, rocky hillside vineyards. Intensely colored with balsamic notes and excellent aging potential. Aged 14 months in new French oak barrels. Priced at approximately €38.50 per bottle.
- Club de la Barrica (Barrel Club membership) Membership offering 225 liters (300 luxury bottles) of specially selected reserve wine aged 15 months in French oak barrels, with a customized front label for each customer. Priced at €3,450 per barrel, delivered to the customer's specified address(es). The El Club de la Barrica is a sub-brand of Bodega Inurrieta.
- Wine Tourism Experience (enotourism visit) Winery visits including tour of facilities and tasting of three wines with appetizer. Duration approximately 90 minutes, priced at €20 per person. Available Monday to Saturday at 11:30h by prior reservation, minimum age 13 years. (Temporarily cancelled at time of extraction.)
- Gift Boxes (Estuches) Curated gift box sets sold through the online store, including cardboard boxes (e.g., Orchidea, Mediodia, Cuatrocientos) starting from €19.74 and premium wood boxes (e.g., Orchidea Cuvée, Laderas, Puro Vicio) up to €85.29. Targeted at gifting consumers.
Quantifiable outcome
- 95 points — Altos de Inurrieta Reserva 2018 (Guía ADN 2023)
- +6 more outcomes
Companies that use Bodega Inurrieta
Customer profileSegments1 record
Ideal customer profiles2 records
Bodega Inurrieta technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Bodega Inurrieta partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered minor.
- Cámara de Comercio de España (International Trade Mission Program)minorInurrieta participated in a trade mission for Navarra agri-food companies in the United States market in November 2018, supported by the International Promotion Program of the Cámara de Comercio de España, to contact potential customers and importers.
- European Union (FEDER)minorInurrieta S.L. received 50% co-funded aid from the European Regional Development Fund (FEDER) through the Programme Operatif FEDER 2014-2020 of Navarra. Also received aid from the Gobierno de Navarra for digital competitiveness improvement (2018) and rural development (Fondo Europeo Agrícola de Desarrollo Rural).
Scale indicators4 records
Recent moves6 records
Expansion highlights6 records
Bodega Inurrieta competitors and assessment
Company assessmentDirect peers
- Bodegas Irache: Navarra-based family winery combining estate production, an active enotourism program, and DTC sales — closely aligned with Inurrieta's model, geography, and DOP.
- Bodegas Chivite: Historic Navarra DOP family winery with a broad estate-grown portfolio across white, rosé, and red, plus enotourism and high-end gastronomic positioning — directly comparable to Inurrieta on geography, DOP, family-ownership model, and DTC strategy.
- Bodegas Ochoa: Family-owned Navarra DOP winery with estate vineyards, an enotourism offering, and a multi-tier wine portfolio — comparable to Inurrieta in scale, DOP, and vertically integrated estate model.
- Castillo de Monjardín: Navarra DOP producer with estate vineyards and a wine tourism program; smaller-scale but directly comparable in geography, DOP credentials, and DTC-led distribution approach.
- Bodegas Alconde: Small Navarra family estate winery producing red and rosé wines from owned vineyards; directly comparable in geography, DOP, family-ownership, and small-scale estate production profile.
Broad incumbents
- Bodegas Emilio Moro: Family-owned Ribera del Duero estate winery with strong international recognition, DTC commerce, and on-trade presence; comparable as a similarly family-run, estate-focused Spanish premium producer, though at significantly larger scale.
- La Rioja Alta: Established Rioja DOP winery with broad international distribution and Gran Reserva premium positioning; comparable as a Spanish family-influenced premium producer competing for the same export and on-trade slots.
- CVNE (Compañía Vinícola del Norte de España): Major historic Spanish wine group with broad portfolio across multiple DOPs; a broad incumbent competing for the same specialty retail and international shelf space as Inurrieta at greater scale.
- Bodegas Marqués de Murrieta: Premier Spanish estate winery (Rioja) with a high-end portfolio, strong international distribution, and award-winning wines; broader incumbent that competes with Navarra premium wines in international retail and on-trade channels.
- Familia Torres: One of Spain's largest family-owned wine producers with extensive international distribution and a premium brand portfolio; sets the benchmark for Spanish family wineries scaling globally that Inurrieta aspires to.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Bodega Inurrieta social profiles
Digital presenceBodega Inurrieta financial estimates
Financial estimateRevenue estimate
Valuation estimate
Bodega Inurrieta leadership team
Management profileNumber of profiles
Bodega Inurrieta funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Bodega Inurrieta M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Bodega Inurrieta
What does Bodega Inurrieta do?
Bodega Inurrieta is a family-owned Navarra winery that produces and sells estate-grown still wines (whites, rosés, reds, semisweet) from 275 hectares of owned vineyards, complemented by a Barrel Club private-label membership and paid wine tourism visits. All wines are made from 100% estate grapes and sold primarily through the company's own e-commerce store, with shipping across Spain, the EU, and internationally on inquiry.
Is Bodega Inurrieta a public or private company?
Bodega Inurrieta is a private company. It is classified as family owned and is currently operating.
When was Bodega Inurrieta founded?
Bodega Inurrieta was founded in 2002. It employs 11 to 50 people.
Where is Bodega Inurrieta based?
Bodega Inurrieta is headquartered in Falces, Spain, in the Europe region.
How does Bodega Inurrieta make money?
Three revenue lines are on record. Wine sales (direct-to-consumer) is the primary driver. The others are barrel Club membership and wine tourism experiences.
Who are Bodega Inurrieta's main competitors?
Direct peers on record are Bodegas Irache, Bodegas Chivite, Bodegas Ochoa, Castillo de Monjardín and Bodegas Alconde. Broad incumbents are Bodegas Emilio Moro, La Rioja Alta, CVNE (Compañía Vinícola del Norte de España), Bodegas Marqués de Murrieta and Familia Torres.
Does Bodega Inurrieta have an API?
No public API is recorded for Bodega Inurrieta.
What industry is Bodega Inurrieta in?
Bodega Inurrieta's product category is Winery / Estate Wine Production. Its primary akta.pro industry code is AFAFAAAB, Wine Production & Winemaking, with a secondary code of CRADAIAB, Wine & Sparkling Wine Wineries & Brands. Its NAICS code is 312130 and its SIC code is 5180.