Severtson Screens

What Severtson Screens does

Severtson Screens (legal entity: Severtson Corporation) is a privately held, family-owned US manufacturer of projection screens founded in 1986 in response to a US Air Force requirement for optical coatings on domed simulator screens. The company designs and manufactures cinema, commercial/Pro AV, and residential projection screens at three Arizona-based production facilities, with proprietary optical coating technology (including SeVision 3D GX and Stellar White coatings) applied via what the company describes as the world's largest in-house robotic spray-arm optical coating system, capable of coating screens up to 67.75 feet by 150 feet. Core technology differentiators include MicroPerf cinema perforation technology (0.55mm holes versus the 1.30mm industry standard), non-leafing flake 3D coatings, folded-screen manufacturing for reduced shipping costs, and acoustically transparent SAT-4K and TAT-4K materials engineered for 4K and higher resolution projection.

The company's product portfolio spans three core cinema lines (fixed-frame, folded 3D, and giant motorized electric), an extensive home theater catalog of fixed-frame and motorized electric series, and commercial/Pro AV offerings including in-ceiling, cable-drop, outdoor, and portable screens. Severtson generates revenue through B2B hardware sales distributed primarily via an authorized dealer network, with separate portals and price estimators for cinema versus residential/commercial segments, and a platinum dealer program for residential products. Named enterprise customers include AMC Theatres, Regal Cinemas, Cinemark, Harkins, Carmike, IMAX, Warner Brothers, Disney, Legoland, Dolby, and NASA, with documented cinema installations in 19+ countries across North America, Europe, Asia Pacific, and South America.

Name

Severtson Screens

Legal name

Severtson Corporation

Website

https://severtsonscreens.com

Company type

Private

Founded year

1986

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Projection Screens

NAICS

Audio and Video Equipment Manufacturing (3343)

SIC

Household Audio & Video Equipment (3651)

akta.pro primary industry

Projectors & Projection Screens Retail (CRACAEAB)

akta.pro secondary industry

Dual-Screen & Specialty Form-Factor Monitors (HDACADAN)

Keywords

• Cinema projection screens
• Home theater screens
• Pro AV displays
• Acoustically transparent screens
• Optical screen coatings

Headquarters

HQ city

Queen Creek

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Operations, Supply Chain, Technology or R&D, Personnel, Marketing or Sales

Revenue model

1. Projection Screen Hardware Sales: Severtson Screens generates revenue through the sale of projection screens across three main categories: cinema screens for movie theaters, commercial/pro AV screens for venues and businesses, and residential/home theater screens for consumers. The company sells through authorized dealers and directly to cinema chains. Products include fixed-frame screens, electric screens, and specialty screens with various materials and coatings.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Severtson Screens manufactures customized projection screens for three primary markets: cinema (movie theater chains, multiplexes, and giant-screen venues), commercial/Pro AV (auditoriums, conference centers, houses of worship, and educational institutions), and residential (home theater systems). The company produces fixed-frame and motorized electric screens using proprietary optical coatings, micro-perforation technology, and acoustically transparent materials, with in-house production capabilities supporting screen sizes up to 66 feet tall by 120 feet wide.

Product overview

Severtson Screens is a projection screen manufacturer offering a comprehensive portfolio of cinema, commercial, and residential projection screens. The product lineup centers on three core cinema categories (Cinema Projection Screens, Folded 3D Cinema Projection Screens, and Large Studio Electric Cinema Projection Screens) complemented by extensive home theater and commercial screen series. Home theater offerings include fixed-frame screens (Deluxe Series, 4K Thin Bezel Series, Broadway Series, Impression Series, Legacy Series, Pro Frame X Series) and motorized electric screens (Tension Deluxe Series, Spirit Series Tab-Tension, Cinema Series, ALR Electric Series). Commercial/ProAV products encompass in-ceiling screens (Deluxe In-Ceiling Series), large-format cable drop systems (Cable Drop Electric Series), outdoor electric screens, floor screens, and QuickFold portable screens. Supporting accessories include Motorized Projector Mounts (EPM). Key technology differentiators include MicroPerf Cinema Technology with micro-perforation for superior acoustics and image quality, SeVision 3D GX premium coating, Stellar White coatings, and SAT/TAT acoustically transparent materials. Screen perforation options include Standard/Cinema Perf, Digi Perf, Micro Perf, and Broadway Perf. The company serves cinema chains, commercial venues, and residential customers with made-to-order customization in sizes ranging from home theater (72" to 390") up to giant cinema screens (up to 66' x 120').

Differentiator

Problem solved

Functional benefit

Brands

• SeVision 3D GX: Premium 3D cinema screen coating technology offering multiple gain levels (1.4-3.0) for cinema applications
• Stellar White
• SAT-4K
• MicroPerf
• TAT-4K

Products and services

• Cinema Projection Screens Traditional fixed-frame cinema projection screens manufactured with 100% USA vinyl, supporting sizes up to 66 feet by 120 feet. Features Severtson's signature 3D and optical coatings, with PVC grommets for enhanced durability. Sold to movie theater chains, multiplexes, and large cinema venues.
• Folded 3D Cinema Projection Screens Innovative folded cinema screen technology available in Matte White, Stellar White, and SeVision 3D GX materials with standard or micro-perforation options. The folded form factor reduces international shipping costs while maintaining the optical performance required for theatrical 3D projection.
• Giant Electric Cinema Projection Screens Giant motorized 3D screens, described as the first of their kind, capable of reaching up to 27'4" wide. Tab-tensioned and ideal for multi-purpose auditoriums, opera houses, and venues requiring large retractable cinema screens.
• Home Theater/Residential Projection Screens Customized home theater projection screens for residential consumers, including multiple series: 4K Thin Bezel Series (TF), Deluxe Series (DF), Deluxe Curved Series (CF), Broadway Series (BR), Broadway Thin Bezel Series (BT), Spirit Series (SE), Spirit Tab Tension Series (ST), and motorized electric variants. Available in aspect ratios 16:9, 16:10, 2.35:1, and 2.39:1, with sizes from 92" to 390".
• Commercial/ProAV Projection Screens Large-venue commercial and professional AV projection screens for auditoriums, conference centers, educational institutions, houses of worship, and outdoor venues. Includes Cinema Series (GE) electric screens, Tension Deluxe Series (GT), Deluxe In-Ceiling Series (DSE/DST), ALR Electric Series (MT), Cable Drop Electric Series (CDT), Electric Floor Screen Series (FS), Outdoor Electric Series (OE), QuickFold Series (QF), Pro Frame X Series (PRO), Proteus Masking Series (PM), and Large Studio Electric Series (LSE). Sizes range up to 300"+.
• Projection Screen Materials (SAT-4K and TAT-4K) Acoustically transparent projection screen materials allowing speakers to be placed behind the screen. SAT-4K (Severtson Acoustically Transparent Material) and TAT-4K (Titanium Acoustically Transparent Material) variants are designed for 4K and higher resolution applications, including 3D acoustic screen material with 0.55mm micro-perforations for superior audio and video performance.
• Motorized Projector Mounts (EPM) Electric projector lifts and mounts available in EPM 0.5, 1.0, 1.5, and XL variants for ceiling-mounted installations. Includes dual projector configurations for residential and commercial installations.

Quantifiable outcome

• 15% better sound transfer than standard perforated screens
• +4 more outcomes

Named customers11 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Eleven partnerships are on record, tiered core and minor.

• TechnicolorcoreTechnology or IntegrationCertification and partnership for cinema technology integration.
• MasterImagecoreTechnology or Integration3D technology certification and partnership for cinema solutions.
• DolbycoreTechnology or IntegrationAudio technology integration partnership for cinema sound systems.
• VolfonicoreTechnology or Integration3D technology certification partner for cinema projection solutions.
• LightspeeD & DepthQcoreTechnology or Integration3D technology certification and partnership for cinema projection.
• RealDcoreTechnology or IntegrationRealD 3D certification for SeVision 3D GX screens. Severtson screens have received RealD Certification for their 3D cinema projection surfaces.
• XPAND 3DcoreTechnology or Integration3D technology certification partner for cinema solutions.
• International Cinema Technology Association (ICTA)coreStrategic or Co-development PartnerIndustry association membership for cinema technology professionals.
• Giant Screen Cinema Association (GSCA)coreStrategic or Co-development PartnerIndustry association membership for giant screen cinema industry.
• National Association of Theatre Owners (NATO)minorStrategic or Co-development PartnerIndustry association membership for movie theater owners.
• Custom Electronic Design & Installation Association (CEDIA)minorStrategic or Co-development PartnerIndustry association for custom electronic design and installation professionals, relevant for residential and commercial AV installations.

Scale indicators4 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Screen Innovations: Screen Innovations designs premium residential projection screens including ALR, UST, and zero-edge fixed-frame products, directly competing with Severtson's home theater thin-bezel and ALR Electric series in the CEDIA/custom-install channel.
• Harkness Screens: Harkness Screens is a specialized cinema projection screen manufacturer serving global cinema chains — directly competing with Severtson in the same cinema screen, acoustic perforation, and 3D coating categories with comparable theater-chain customer targeting.
• Da-Lite (Legrand AV): Da-Lite, owned by Legrand AV, is a leading manufacturer of cinema and commercial projection screens competing head-to-head with Severtson for cinema chain and ProAV integrator business, with the additional advantage of a large corporate parent for capital and distribution reach.
• Elite Screens: Elite Screens is a direct peer producing a broad portfolio of fixed-frame, motorized, portable, and ALR projection screens aimed at both residential and commercial buyers — directly competing with Severtson's residential electric and QuickFold/portable lines.
• Stewart Filmscreen: Stewart Filmscreen is a direct peer designing and manufacturing premium fixed-frame and motorized projection screens for both cinema/commercial venues and high-end residential home theaters — overlapping with Severtson's full three-segment coverage and emphasizing color-accurate reference-grade screens.
• Draper Inc. Draper manufactures projection screens, AV mounts, and window-shading solutions for commercial, educational, and residential applications — directly overlapping Severtson's ProAV and home theater screen portfolio and competing for the same commercial AV integrator channel.

Broad incumbents

• Barco: Barco is a broad incumbent in cinema projection (laser projectors) and large-venue visualization whose products are deployed alongside Severtson screens in premium cinema and entertainment venues globally.
• NEC Display Solutions: NEC is a broad incumbent in projectors and large-format displays used in commercial venues, auditoriums, and education — addressing the same institutional buyer as Severtson but on the projection (light source) side of the AV system.
• Christie Digital Systems: Christie is a broad incumbent in cinema projection (laser projectors, IMBs) that also offers screen solutions and partners closely with cinema chains — adjacent to Severtson as the projector-side counterpart integrated into the same PLF and 3D-cinema system sales.

Emerging players

• Silver Ticket Products: Silver Ticket Products is an emerging/direct-to-consumer player offering affordable fixed-frame projection screens through online channels — competing with Severtson's entry-level Spirit and entry fixed-frame residential SKUs at lower price points.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/SevertsonScreen
• Facebookfacebook.com/sharer.php?u=http://severtsonscreens.com

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Severtson Screens