What Furthermore does

Furthermore is a London-based digital product and service design studio founded in 2013 and operating with a small team of 1-10 people. The studio delivers UX design, UI design, user research, digital strategy, service design, prototyping and editorial design to a diverse portfolio of marquee clients spanning consumer media (Hachette, The Telegraph, Evening Standard), sport (Chelsea FC), public sector and government (GOV.UK, Financial Ombudsman Service, OPSI), higher education (Harvard Gazette), social impact (data.org, The Wildlife Trusts) and enterprise (Vonage, dormakaba, JUST, Enlyta, Heathrow). This breadth indicates a multi-sector boutique consultancy model rather than a vertical specialist.

The studio's offering covers the design lifecycle from strategy and research through to prototyping and visual design, with no publicly disclosed proprietary technology platform, SaaS product, or productized service suite. Capabilities appear to be delivered through bespoke client engagements rather than a scalable product. Two visible case studies reference AI in the scope of work (Enlyta Insights — 'SaaS, AI, UX design'; data.org — 'User Experience for AI'), suggesting the studio is positioning itself in AI-product UX, but evidence of proprietary AI/ML capability is absent.

Commercially, no pricing, revenue, customer count, or go-to-market detail is disclosed. The model is consistent with a fee-for-service boutique consultancy: senior-led engagements, project-based work, and reputation-driven client acquisition anchored on the director's 20+ years of experience. No funding rounds, M&A activity, partnerships, awards, regulatory actions, or leadership changes beyond the founding director have been recorded in the available data, which materially limits forward-looking inference.

Name

Furthermore

Website

https://furthermore.co.uk

Company type

Private

Founded year

2013

Headcount range

1–10 employees

Short description

Furthermore is a London-based digital product and service design studio founded in 2013, providing UX/UI design, user research, and digital strategy services to a diverse portfolio of high-profile clients across media, sport, public sector, and enterprise sectors.

Ownership category

akta.pro rank

Product category

UX and Digital Product Design Services

NAICS

Graphic Design Services (541430), Computer Systems Design Services (541512)

SIC

Services-Computer Programming Services (7371)

akta.pro primary industry

Digital Creative & Experience Design Agencies (Web/App/UX) (MPAAAAAD)

akta.pro secondary industries

Brand Experience (BX) & Service Design (BPAFAEAI), Customer Experience (CX) & Digital Experience (BPAHAEAC)

Keywords

• Digital product design
• UX design services
• Service design consulting
• User research services
• Digital strategy consulting

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Core offering

Furthermore is a digital product and service design studio that helps organizations create customer-centric products, services, and platforms. The studio delivers UX design, UI design, service design, user research, prototyping, digital strategy, and editorial design across web, mobile, and enterprise platforms for clients in publishing, higher education, government, sports, financial services, and hospitality sectors.

Differentiator

Problem solved

Functional benefit

Products and services

• UX Design Services User experience design services covering research, expert evaluation, and prototyping to validate design directions and reduce user drop-off for digital products and platforms.
• UI Design Services User interface design services for digital products, including web and mobile interfaces, dashboards, and editorial platforms.
• Service Design End-to-end service design covering customer journey mapping, ecosystem design, and prototyping for multi-channel services in hospitality and financial services.
• User Research Qualitative user research, expert evaluation, and field research to inform product strategy and design decisions for digital products and services.
• Digital Product Strategy Digital strategy and enterprise platform design to align product roadmaps with customer needs, covering ecosystems for publishing platforms and enterprise tools.
• App Design Native and mobile app design for consumer-facing products, including sports fan experiences, walking apps, and community engagement platforms.
• Editorial and Web Design Editorial design and web design for content-led platforms, brand identity work, and corporate blogs in publishing and enterprise sectors.

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves5 records

Expansion highlights3 records

Broad incumbents

• R/GA: Global experience design agency delivering connected digital products, brand systems and platforms for enterprise clients. Overlaps with Furthermore on digital product and experience design engagements.
• IDEO: Global design and innovation firm offering design strategy, service design and digital product design. Overlaps with Furthermore on service design, UX research and digital product strategy offerings.
• Pentagram: Independent design consultancy covering brand identity, digital and editorial design across many sectors. Overlaps with Furthermore on brand identity and digital design for premium UK and global clients.
• AKQA: Global design and innovation network offering digital experience, brand and product design as part of a much wider service portfolio. Comparable on customer experience and digital product design but at vastly larger scale.

Direct peers

• Work & Co: Digital product studio known for award-winning work with major global brands across web, mobile and commerce. Highly comparable on premium-client positioning and integrated strategy-to-design engagements.
• ustwo: London-based digital product and experience studio of comparable size and remit, delivering digital product design, UX/UI and service design for major brands. Closest like-for-like peer given geography, scale and service mix.
• Fantasy Interactive: Boutique digital experience studio delivering UX, UI and interactive design for premium consumer and enterprise brands. Comparable on boutique scale, digital experience craft and brand-client roster.
• Made by Many: London digital product studio focused on strategy, design and build of customer-centric digital products for ambitious organisations. Directly comparable on geography, studio size and category.
• Hello Monday: Creative digital agency building brand-led web products, apps and platforms for high-profile clients. Comparable on digital product design, premium-client orientation and creative execution model.

Regional players

• Springload: New Zealand-based digital product studio specialising in UX, design and engineering for ambitious organisations. Thematically comparable in boutique digital product design but operates in a different geography.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/furthermore_ux
• LinkedInlinkedin.com/company/furthermore-ltd

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Furthermore