DentalStores.com

What DentalStores.com does

DentalStores.com is a privately held, Wilkes Barre, PA-based software company that operates a full-service e-commerce platform enabling dental practices to build and operate branded online storefronts for their patients. The platform handles the operational stack end-to-end—catalog and inventory management, order fulfillment, payment processing, customer service, and returns—so that dental offices can sell oral-care products without holding physical inventory or building their own commerce infrastructure. The company also provides an in-house dental membership plan module that lets practices create and administer subscription-based savings plans for uninsured patients, with auto-renewal and unlimited plan creation.

Name

DentalStores.com

Legal name

DentalStores.com

Website

https://dentalstores.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

DentalStores.com provides dental practices a turnkey, full-service e-commerce and membership-plan platform, enabling branded patient storefronts, catalog fulfillment, and in-office savings plans without inventory investment.

Ownership category

akta.pro rank

Product category

Dental Practice Management Software

NAICS

Software Publishers (513210), Health and Personal Care Retailers (456)

SIC

Wholesale-Medical, Dental & Hospital Equipment & Supplies (5047)

akta.pro primary industry

Oral Care Distribution (CRAOAEAJ)

akta.pro secondary industries

Membership/Subscription & Direct-Pay General Dentistry Practices (HLABAAAI), Dental Floss, Picks & Interdental Cleaners (CRABAFAE)

Keywords

• Dental e-commerce platform
• Dental practice software
• In-house membership plans
• Dental product catalog
• Patient storefront builder

Headquarters

HQ city

Wilkes Barre

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Operations, Personnel, Marketing or Sales, Supply Chain, Infrastructure

Revenue model

1. Referral Fees on Product Sales: Dental practices earn referral fees (5-20% depending on service tier) on each product sold through their DentalStores online storefront. No complicated point or credit system - straightforward percentage-based commissions.
2. SaaS Platform Subscription (Service Plans): Monthly or annual subscription service plans (Freedom, Professional, Unlimited tiers) with one-time $399 onboarding/training fee. Each tier provides different commission rates, customization options, and sales caps.
3. Patient Product Sales: Direct consumer e-commerce revenue from dental products sold to patients through dentist-branded storefronts. Products include oral care, whitening, appliances, and dental health items.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels6 records

Core offering

DentalStores.com provides a SaaS e-commerce platform that enables dental practices to build and operate branded online storefronts for their patients. The company handles catalog management, inventory, order fulfillment, payment processing, customer service, and returns, while also offering subscription-based in-house dental membership plan management software for uninsured patients.

Product overview

DentalStores.com is a unified e-commerce and practice management platform consisting of two core offerings: (1) the DentalStores E-Commerce Platform enabling dental practices to build branded online stores with catalog management, inventory, fulfillment, payment processing, customer service, and returns; and (2) In-House Dental Membership Plans software for subscription-based membership plan management. The platform supports over 500 professional-grade dental products from 100+ brands. Key features include a Mobile App Storefront, QRx Product Recommendation System, Button Creator for custom links, Custom Domain Mapping (Professional/Unlimited plans), Referral Fee System earning 5-10%+ commissions, Subscription/Membership Management with auto-delivery, Gift Cards, Coupons/Discount Codes, and Product Reviews/Ratings. Three service tiers are offered: Freedom (5% commission, no minimum sales), Professional (5-20% commission, up to $10,000 annual sales, color customization), and Unlimited (removes co-branded logo, unlimited sales, custom domain mapping).

Differentiator

Problem solved

Functional benefit

Products and services

• DentalStores E-Commerce Platform
• Dental Membership Plans Software
• Dental Products Catalog

Quantifiable outcome

• Within one week of launching their store, practices can see nearly 10 patients ordering products
• +2 more outcomes

Named customers5 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Three partnerships are on record, tiered core and minor.

• BiteBank Media / BiteBankWebsites.comcoreStrategic or Co-development PartnerBiteBank Media provides an all-in-one dental practice website solution that is pre-integrated with DentalStores.com. The partnership enables dental practices to have streamlined websites with appointment scheduling, real-time booking, patient education videos, and reputation management directly connected to their DentalStores e-commerce functionality.
• DentRepsminorStrategic or Co-development PartnerDentReps is a dental recruitment platform connecting dental practices with job candidates. The partnership allows DentalStores to offer recruitment support to its dental practice customers seeking to build their teams.
• PM LogosminorGTM or Marketing PartnerPM Logos provides free professional logo design services with optional paid upgrades for multiple revisions. DentalStores recommends this service to dental offices needing logos for their branded stores.

Scale indicators4 records

Recent moves1 record

Expansion highlights5 records

Broad incumbents

• Henry Schein: Global distributor of dental and medical supplies with a large technology solutions portfolio serving dental practices. Comparable as both a product supplier and practice-management technology vendor, but operating at far greater scale across many adjacencies.
• Patterson Dental: One of the two largest US distributors of dental supplies and equipment, serving practices with consumables, equipment, and technology. Comparable to DentalStores as a distribution and technology provider in the dental channel, though Patterson's scale and breadth are vastly greater.
• Weave: Patient communication and practice operations platform with significant dental market share, including phones, texting, scheduling, and payments. Comparable as a technology layer dental practices adopt to drive patient retention and revenue — overlapping with DentalStores' value proposition.
• Solutionreach: Patient engagement and communication platform with deep penetration in dental practices, offering recall, reminders, reviews, and texting. Comparable as a dental-focused patient-engagement SaaS vendor that practices buy alongside or instead of e-commerce tools.
• Tebra (Kareo / PatientPop): Practice management, marketing, and patient engagement platform widely adopted by dental and medical practices. Comparable as a SaaS vendor that helps practices digitize operations and patient communication; competes for the same technology budget at the practice level.

Direct peers

• Benco Dental: Large privately held US dental supply distributor offering products, equipment, and practice solutions to dental offices. Comparable as a one-stop supplier and practice-services provider; overlaps directly with DentalStores' catalog and practice enablement value proposition.
• BiteBank Media (BiteBankWebsites.com): Provider of all-in-one dental practice websites with appointment scheduling, patient education, and reputation management, and a pre-integrated partner of DentalStores. Directly comparable as a technology vendor embedding e-commerce and patient engagement into dental practice workflows.

Emerging players

• Quip: Direct-to-consumer oral care brand selling electric toothbrushes, toothpaste, and floss via subscription. Comparable as a competing channel for the same patient product purchases DentalStores enables through dental practices, but bypasses the dentist entirely.
• Burst Oral Care: D2C subscription oral care brand with a strong ambassador/influencer network including many dental professionals. Comparable to DentalStores as an alternative route through which dental professionals drive consumer oral care purchases.
• Sesame: Healthcare marketplace connecting patients with providers, including dental professionals. Comparable as a digital patient-acquisition and cash-pay infrastructure layer that competes for dental practice marketing budgets alongside DentalStores' storefront and referral offering.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/dentalstores
• Facebookfacebook.com/dentalstorescom
• LinkedInlinkedin.com/company/dentalstores

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about DentalStores.com