What Juiceworks does

Juiceworks is a privately held, full-service design and custom fabrication firm founded in 1995 and headquartered in Mississauga, Ontario. The company provides design strategy, engineering, fabrication, curation, and project management for exhibitions, trade shows, branded environments, events, and visitor experiences, operating from an 80,000 sqft integrated facility that combines digital fabrication, large-format printing, traditional craft fabrication, and interactive development capabilities. Its services span the full project lifecycle from concept and cost estimation through on-site installation and field services, and it maintains a secondary office in Las Vegas, Nevada to serve North American clients.

The firm employs more than 50 people across 14 disciplines, with a leadership team reporting 85+ years of combined experience across 10 industries and 11 disciplines. Its customer base includes event producers and exhibition companies, brand marketers and corporate clients (including work for Amazon Alexa and the Infiniti 'All Eyes On You' automotive activation), design studios and architecture firms, and nonprofit event organizers. Named enterprise clients visible across testimonials include Bray Leino Events, Mason Studio, Quiver, Becel Ride for Heart, and Igloo-DGN.

Juiceworks generates revenue through custom, project-based contracts delivered on a quote-driven basis rather than recurring subscriptions. Distribution is direct-to-enterprise via consultative sales, with growth supported by portfolio-led marketing on its website and an Instagram presence, alongside referral-driven repeat business from existing enterprise relationships. The company is founder-owned, has no disclosed external funding, and operates without a parent company or public listing.

Name

Juiceworks

Legal name

Juiceworks

Website

https://juiceworks.ca

Company type

Private

Founded year

1995

Operating status

Operating

Headcount range

101–250 employees

Short description

Juiceworks is a privately held, full-service design and custom fabrication firm founded in 1995 that designs, engineers, fabricates, and installs exhibitions, trade-show booths, branded environments, events, and visitor experiences for enterprise clients across North America from facilities in Mississauga, Ontario and Las Vegas, Nevada.

Ownership category

akta.pro rank

Headquarters

HQ city

Mississauga

HQ country

Canada

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Custom Fabrication and Exhibition Services: Project-based custom fabrication services for exhibitions, events, and visitor experiences. Revenue generated through design, engineering, fabrication, curation, and project management for specific client projects. Engagements appear to be quote-based, custom projects rather than recurring contracts.
2. Design and Consulting Services: Design strategy, development, cost estimation, and consultation services provided as part of turnkey solutions for clients seeking branded experiences and visitor attractions.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Juiceworks is a full-service firm that designs, engineers, fabricates, curates, and manages exhibitions, events, and visitor experiences for enterprise clients. Operating from an 80,000 sqft design and custom fabrication facility with 50+ employees across 14 disciplines, the company delivers turnkey solutions combining digital and traditional fabrication, interactive development, large-format printing, lighting/audiovisual, and on-site field services.

Product overview

Juiceworks is a full-service branded experiences and visitor attractions company offering a unified suite of services that includes design, engineering, fabrication, curation, and management. Their integrated service offerings encompass design services (strategy, graphic design, lighting, audiovisual), fabrication services (digital, traditional, large-format printing), interactive development, field services, and project management. They categorize their project types as Exhibits, Mobile Activations, Containers, Interactive Modules, Events, and Field Services. The company operates from an 80,000 sqft design and custom fabrication facility with over 50 employees.

Differentiator

Problem solved

Functional benefit

Products and services

• Exhibitions Design, engineering, fabrication, curation, and management services for world-class exhibition experiences delivered to enterprise clients across North America.
• Events Full-service event production and management for branded experiences and visitor attractions, covering everything from labor coordination to furniture and installation elements.
• Visitor Experiences Custom fabrication and immersive visitor attraction solutions for branded experiences, including interactive exhibits and destination installations.
• Design Services Design strategy and development including graphic design, production detailing, and lighting and audiovisual development for exhibition and event projects.
• Fabrication Services Digital and traditional fabrication capabilities including large-format printing at the company's 80,000 sqft facility for custom builds of exhibits, events, and visitor experiences.
• Interactive Development Interactive development and implementation for exhibitions and visitor experiences, integrating digital and traditional fabrication with interactive media for guest engagement.
• Field Services On-site installation, warehousing, logistics, and ongoing support services for exhibition and event projects across North America.
• Project Management End-to-end project management from concept through execution including cost estimation and consultation, ensuring on-time, on-budget delivery for exhibition, event, and visitor experience projects.

Quantifiable outcome

• Early completion of Becel Ride for Heart setup - 'I honestly can't recall ever being finished with our set-up for Becel Ride for Heart so early'
• +1 more outcomes

Named customers5 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators5 records

Recent moves1 record

Expansion highlights4 records

Direct peers

• GES (Global Experience Specialists): GES provides event experiences, exhibition services, and custom fabrication for trade shows and brand activations. Directly comparable as a full-service exhibit design and fabrication peer serving similar enterprise client segments.
• 3D Exhibits: 3D Exhibits is a custom exhibit design and fabrication company serving trade show and event clients. Directly comparable on bespoke exhibit construction, project management, and field services for enterprise exhibitors.
• Derse: Derse is a full-service exhibit and event marketing company providing design, fabrication, and installation for trade shows and brand activations. Directly comparable on turnkey exhibit services for enterprise clients.
• Sparks: Sparks is a brand experience agency that designs and fabricates exhibits, events, and mobile activations. Directly comparable on exhibit design, custom fabrication, and experiential marketing services for brand marketers.
• Czarnowski Display Services: Czarnowski specializes in custom exhibit design, fabrication, and event environments for trade shows and brand activations. Closely matches Juiceworks' turnkey approach of design through installation for enterprise exhibitors.

Broad incumbents

• Jack Morton Worldwide: Jack Morton is a global brand experience agency producing events, exhibits, and immersive brand activations. Comparable on the design and production of visitor experiences and brand-led installations.
• Freeman: Freeman is the world's largest brand experience company offering end-to-end event, exhibition, and brand activation services globally. Highly comparable to Juiceworks in core service offering but operates at significantly larger scale and global footprint.
• George P. Johnson Experience Marketing: GPJ is a global experiential marketing agency designing and producing brand experiences, exhibits, and events. Overlaps with Juiceworks on branded experience design and large-scale fabrication projects.

Emerging players

• MKG: MKG is an experiential marketing and brand experience agency creating events, exhibits, and digital activations. Comparable in producing branded experiences and visitor engagement installations, though with a stronger creative agency orientation.
• Plan B Studios: Plan B Studios is a custom exhibit and event design-build firm. Comparable as a smaller custom fabrication peer serving trade show exhibitors and brand marketers with similar turnkey services.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/juiceworks_exhibits
• Xx.com/juiceworksJWE

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Juiceworks