Ballet San Antonio

What Ballet San Antonio does

Ballet San Antonio is a 501(c)-equivalent nonprofit professional ballet company founded in 1985 as Texas Ballet Concerto and renamed in 1991, headquartered at 115 Auditorium Circle, Suite 20, San Antonio, Texas. It is the only local professional ballet company in San Antonio and operates as the resident company of the Tobin Center for the Performing Arts (H-E-B Hall, 100 Auditorium Circle). In the 2026-27 season the company employs 26 professional dancers and produces three mainstage productions: Dracula (October 2026), The Nutcracker (December 2026, performed with live accompaniment by The Orchestra San Antonio and featuring 100+ community children), and Carmen (February 2027).

The company's core products are live professional ballet performances and dance education through the School of Ballet San Antonio (SBSA), which offers Pre-Ballet, Pre-Professional, Recreational, and Adult tracks (Beginner, Intermediate/Advanced Ballet, Modern) for students ages 2 through adult, with many BSA company dancers serving as instructors. Supplementary programs include Learning That Moves You (free dance/creative movement classes for underserved children ages 6-12, partnership-based since 2012), Send the Kids to the Ballet (free tickets and transportation launched 2024-25), and The Nutcracker Film (free digital distribution to Texas schools). Revenue is generated through performance ticket sales via the Tobin Center Box Office, school tuition (via JackRabbit Class), adult class drop-in fees ($18 single / $90 for six), the Backstage Pass sustainer membership program ($30/month to $25,000 annually across nine tiers), corporate sponsorships (single show, dancer, or initiative-level), and contributed income including the Pointe Shoe Fund and charitable trust grants. The organization is led by CEO Evin Nicole Eubanks Rose (since 2017) and Artistic Director Rafael Ferreras (named at end of 2024-25 season).

Name

Ballet San Antonio

Legal name

Ballet San Antonio

Website

https://balletsanantonio.org

Company type

Private

Founded year

1985

Operating status

Operating

Headcount range

11–50 employees

Short description

Ballet San Antonio is a nonprofit professional ballet company and resident company of the Tobin Center for the Performing Arts, employing 26 dancers to produce three annual productions (Dracula, The Nutcracker, Carmen) while running the School of Ballet San Antonio and community access programs serving South Texas.

Ownership category

akta.pro rank

Product category

Performing Arts / Ballet

NAICS

Dance Companies (711120), Dance Companies (71112), Performing Arts Companies (7111)

SIC

Services-Amusement & Recreation Services (7900), Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

Classical Ballet (Full-Length & Repertoire) (MPAGADAA)

akta.pro secondary industries

Dance Education (Ballet, Contemporary, Hip-Hop, Cultural Dance) (EDAMAAAH), Contemporary & Modern Dance (MPAGADAB)

Keywords

• Professional ballet performances
• Dance education training
• Performing arts productions
• Community outreach programs
• Ballet school classes

Headquarters

HQ city

San Antonio

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Performance Ticket Sales: Revenue from selling tickets to mainstage productions (Dracula, The Nutcracker, Carmen) and student matinee performances at the Tobin Center for the Performing Arts.
2. School of Ballet San Antonio Classes: Tuition revenue from dance classes for ages 2 through adult, including Pre-Ballet, Pre-Professional, Recreational tracks, and adult ballet classes.
3. Membership/Donations: Backstage Pass sustainer membership program with tiers from $30/month to $25,000 annually, offering season tickets, parking, recognition, and exclusive access. Also includes general donations.
4. Corporate Sponsorships: Partnerships with businesses for brand visibility through program recognition, social media mentions, lobby signage, event displays, and exclusive events.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

Ballet San Antonio is a non-profit professional ballet company that produces three full-scale ballet productions each season at the Tobin Center for the Performing Arts, including The Nutcracker, Dracula, and Carmen. The company also operates the School of Ballet San Antonio, which provides dance training for students ages 2 through adult, and runs community outreach programs delivering free tickets, transportation, and dance education to underserved youth.

Product overview

Ballet San Antonio is a professional ballet company offering world-class ballet performances as its core product, producing three premiere productions each season (currently Dracula, The Nutcracker, and Carmen for 2026-27). The company operates the School of Ballet San Antonio (SBSA) providing dance training from ages 2+ through Pre-Ballet, Pre-Professional, and Recreational tracks, with many company dancers serving as instructors. The organization supplements its performance and educational offerings with community outreach programs including Learning That Moves You (free dance classes for underserved children), Send the Kids to the Ballet (free tickets and transportation), and The Nutcracker Film (free virtual access). Additional revenue streams include the Backstage Pass membership program, corporate sponsorships, and the Pointe Shoe Fund donor program.

Differentiator

Problem solved

Functional benefit

Brands

• School of Ballet San Antonio (SBSA): The official school of Ballet San Antonio, offering dance training for students ages 2 and above, with classes for adults and pre-professional training programs.

Products and services

• Professional Ballet Productions
• School of Ballet San Antonio (SBSA)
• Adult Ballet Classes

Quantifiable outcome

• 10,000+ children served with free tickets since 2024-25 season launch
• +3 more outcomes

Named customers10 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered core.

• Boys and Girls Clubs of San AntoniocoreStrategic or Co-development PartnerEstablished partnership since 2012 for Learning That Moves You program bringing free dance/creative movement classes to underserved children ages 6-12.
• Haven for HopecoreStrategic or Co-development PartnerPartner in Learning That Moves You program and expanded summer camp programming for children of clients.
• Roy Maas Youth AlternativescoreStrategic or Co-development PartnerPartner in Learning That Moves You program and summer camp initiatives serving at-risk youth.
• Tobin Center for the Performing ArtscoreStrategic or Co-development PartnerResidency at the prestigious Tobin Center provides premier venue for all mainstage productions.
• The Orchestra San AntoniocoreStrategic or Co-development PartnerLive orchestral accompaniment for productions including The Nutcracker, performing Tchaikovsky's iconic score.

Scale indicators8 records

Recent moves8 records

Expansion highlights2 records

Direct peers

• Sarasota Ballet: Mid-sized regional professional ballet company with integrated school and selective repertoire focus; comparable in operating scale and educational arm.
• Orlando Ballet: Mid-sized regional professional ballet company combining a school, mainstage seasons, and community outreach - structurally analogous to Ballet San Antonio in both size and programming mix.
• Hartford Ballet: Regional ballet company with school and outreach programs. Rafael Ferreras previously performed there as a Principal, illustrating an organizational / artistic-profile link.
• Nashville Ballet: Mid-sized US regional ballet company with comparable dancer headcount, affiliated school, and metropolitan-only operating geography - a directly comparable scale peer.
• Cincinnati Ballet: Larger but regionally-similar professional ballet company combining mainstage productions, school, and community programs; serves as a growth-stage comparable for Ballet San Antonio.
• Ballet Memphis: Mid-sized Southern US regional professional ballet company with a school and community outreach programming. Rafael Ferreras was a Principal Dancer there; the organizations are highly comparable in mission and operating model.
• Tulsa Ballet: Regional professional ballet company of similar scale and scope, also running a school and producing a seasonal repertory. Ballet San Antonio's Artistic Director Rafael Ferreras performed there as a Principal Dancer.
• Louisville Ballet: Mid-sized US regional professional ballet company with a school and roughly comparable dancer headcount (Ky-based). Ballet San Antonio's new School Director Harald Uwe Kern served as Artistic Director there from 2023-2025, making this the closest organizational analog.

Broad incumbents

• Atlanta Ballet: Significantly larger US professional ballet company with national reputation and broader repertory. BSA's new Rehearsal Director Jacob Bush was Principal Dancer there for ~18 years; relevant as an upmarket scale reference.

Regional players

• San Antonio Metropolitan Ballet: Local San Antonio ballet school and pre-professional company that overlaps with BSA in the same metro for dance education and youth performance auditions; operates as a regional competitor for students rather than mainstage audiences.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xx.com/BalletSA
• Facebookfacebook.com/BalletSanAntonio
• LinkedInlinkedin.com/company/ballet-san-antonio
• Instagraminstagram.com/balletsa

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ballet San Antonio