Fiducia
- Company typePrivate
- Founded2004
- HeadquartersDedham, United Kingdom
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Fiducia does
Fiducia Wealth Management Ltd is a UK-based, FCA-regulated Independent Financial Adviser (IFA) firm founded in 2004 in Colchester, Essex. It provides holistic wealth management services to private clients, business owners, trustees and charities across Essex, the East of England, and nationally. The firm's service portfolio spans financial planning, investment management, pensions and retirement planning, inheritance tax and estate planning, later life planning, and family financial protection, delivered through a six-step advisory framework from initial consultation through ongoing review. Approximately 18 staff operate from three Essex offices (Dedham/Colchester HQ, Chelmsford, Brentwood), with the team collectively carrying around 165 years of advisory experience.
The firm's central technology asset is the Fiducia Mastertrust, a proprietary integrated online investment platform that consolidates clients' financial planning investments across multiple tax wrappers with 24-hour portfolio access. Investment decisions are supported by an in-house Investment Committee led by Michael Hughes CBE (former Chief Investment Officer at JP Morgan and Baring), who co-developed the firm's forward-looking Strategic Asset Allocation Model and oversees a structured fund manager selection process combining quantitative screening with qualitative review. The firm holds Corporate Chartered Financial Planner status from the CII, placing it among roughly 700–900 firms out of over 20,000 UK advice firms.
Fiducia operates a fee-based, sales-led model with three primary revenue streams: time-based financial planning fees (£500–£1,000+), implementation fees up to 2% of assets invested, and recurring annual management charges of 1% (minimum £1,000), plus insurance advisory fees from £500. Customer acquisition combines local face-to-face advisory meetings, content marketing via the FWMTV YouTube channel and educational guides, and referral channels including VouchedFor. Nine consecutive years of award recognition (including multiple Model Adviser and CityWire Top 100 rankings) underpin its brand positioning within the regional Chartered IFA segment.
Fiducia firmographics
Firmographics- Name
- Fiducia
- Legal name
- Fiducia Wealth Management Ltd
- Website
- https://fiduciawealth.co.uk
- Company type
- Private
- Founded year
- 2004
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Fiducia industry classification
Industry- Product category
- Wealth Management Advisory
- NAICS
- Portfolio Management and Investment Advice (523940), Trust, Fiduciary, and Custody Activities (523991), Trusts, Estates, and Agency Accounts (52592)
- SIC
- Investment Advice (6282)
- akta.pro primary industry
- Fiduciary Investment Management (Trust Portfolios) (FSAEAKAI)
- akta.pro secondary industries
- Personal & Family Trust Services (FSAAANAA), Trust, Fiduciary & Estate Planning Services (FSABADAG)
Keywords
Where Fiducia is headquartered
LocationHeadquarters
- HQ city
- Dedham
- HQ country
- United Kingdom
- HQ region
- Europe
Offices3 records
Markets served
Fiducia business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Others
Revenue model
- Financial Planning Fees: Fees calculated based on time spent working for clients, charged at either fixed cost or fixed rate depending on type and scope of work. Simple reports from £500, complex reports from £1,000
- Implementation Fees: Charged up to 2% of assets being invested during implementation stage
- Ongoing Management: Standard annual management charge of 1%, subject to minimum charge of £1,000
- Insurance Advisory Fees: Fee of no less than £500 for advising on or arranging life assurance, permanent health insurance, critical illness cover and private medical insurance
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | Discovery Meeting - Free initial consultation |
| One time/ perpetual license | Pay-as-you-go | Initial Planning Report |
| Transaction based/ take rate | Pay-as-you-go | Implementation |
| Subscription | Annual | Ongoing Review Service |
| One time/ perpetual license | Pay-as-you-go | Insurance Advisory |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels5 records
Fiducia product offering
Product offeringCore offering
Fiducia Wealth Management is a UK firm of Independent Financial Advisers and Chartered Financial Planners that delivers bespoke wealth management and financial planning services to private clients, business owners, trustees and charities. Its core offering is delivered through a six-step advisory framework and includes the Fiducia Mastertrust (an integrated online investment platform providing consolidated portfolio administration across multiple tax wrappers), financial planning, investment management, pensions and retirement planning, inheritance tax and estate planning, later life planning, and family financial protection.
Product overview
Fiducia is a multi award-winning firm of Independent Financial Advisers (IFA) and Chartered Financial Planners providing comprehensive wealth management services. Their core offering is centered around the Fiducia Mastertrust—an integrated online investment platform that serves as the central hub for client financial planning. The firm delivers a holistic service portfolio comprising Financial Planning, Investment Management, Pensions & Retirement Planning, Estate Planning & IHT Services, Later Life Planning, and Family Financial Protection. These services are delivered through a six-step advisory framework and are complemented by educational guides covering specific financial topics. The company operates from offices in Dedham (near Colchester), Chelmsford, and Brentwood, serving private clients, business owners, trustees, and charities across Essex and the East of England region.
Differentiator
Problem solved
Functional benefit
Brands
- Fiducia Mastertrust: An integrated online investment platform providing single, consolidated account for all financial planning investments with 24-hour online access to portfolio composition and performance
Products and services
- Fiducia Mastertrust Integrated online investment platform providing 24-hour consolidated access to view portfolio composition and performance, supporting multiple tax wrappers and full transparency across all financial planning investments for Fiducia's private clients and business owners.
- Financial Planning Service Bespoke, ongoing financial planning covering all aspects of a client's financial future, including goal identification, income and asset review, scenario analysis and tax-efficient strategies, delivered to individuals, business owners, trustees and charities.
- Investment Management Services Active investment management with strategies suitable for cautious through to adventurous investors, offering income or growth options. Portfolios are actively monitored via the Fiducia Mastertrust with online access and regular reporting.
- Pensions & Retirement Planning Retirement planning covering pension reviews, forecasting, lifestyle cost planning, annuity purchase, capped and flexible drawdown, and scheme pensions, delivered through holistic tax and investment strategies for individuals.
- Estate Planning & Inheritance Tax Services Inheritance Tax planning service including trust planning, business relief investments, whole life insurance, wills advice and estate distribution strategies designed to minimise IHT liabilities for individuals and families.
- Later Life Planning Later life financial planning covering retirement investment advice, long-term care funding and home equity release solutions for older clients and their families.
- Family Financial Protection Family protection services including life assurance, income protection cover, critical illness cover, private medical insurance, and business protection solutions for directors and partners.
Companies that use Fiducia
Customer profileNamed customers4 records
Segments3 records
Ideal customer profiles3 records
Fiducia technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Fiducia partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Citizens Advice Colchester (CAC)minorCharity partnership for 2021/22. CAC founded in 1939 helps people cope with financial hardships in the local Colchester community. Fiducia supports CAC as their Charity of the Year.
Scale indicators5 records
Recent moves8 records
Expansion highlights5 records
Fiducia competitors and assessment
Company assessmentDirect peers
- JM Finn: UK private client investment manager providing discretionary portfolio management and financial planning services to HNW individuals, families, and trusts — directly comparable to Fiducia's investment-led proposition for private clients.
- Wren Sterling Financial Group: UK Chartered financial planning and wealth management firm offering financial advice, investment management, and retirement planning — closely mirrors Fiducia's fee-based, advice-led structure serving private clients and business owners.
- Killik & Co: Independent UK wealth manager and Chartered firm offering bespoke financial planning, investment management, and pensions/retirement advice to private clients — closest direct comparable to Fiducia's fee-based, advice-led model for HNW individuals.
- Foster Denovo: UK Chartered financial adviser and wealth management firm providing financial planning, investment, and protection advice to private clients — comparable fee-based IFA model targeting similar HNW and business-owner segments.
Broad incumbents
- Rathbones Group: UK-listed wealth manager offering discretionary investment management, financial planning, and trust services to private clients, trustees, and charities — directly comparable to Fiducia's full-service offering but at materially larger AUM and national scale.
- Quilter: UK wealth manager with a large advised and platform business serving private clients across advice, investments, and retirement planning — comparable to Fiducia's wealth management and pension services, with a national footprint and platform technology.
- Charles Stanley: UK wealth manager providing investment management, financial planning, and wealth preservation services to private clients — comparable service mix to Fiducia, with national coverage and a longer history.
- Evelyn Partners: UK wealth management and professional services firm offering investment management, financial planning, and tax/estate planning to private clients, trustees, and charities — closely aligned with Fiducia's full-service proposition for HNW individuals and fiduciaries.
- Brewin Dolphin: UK wealth manager providing investment management, financial planning, and retirement/inheritance tax advice to private clients and intermediaries — overlaps with Fiducia's investment management and estate planning services, though at substantially greater scale.
Others
- VouchedFor (referral platform): UK client-review platform that connects consumers with verified financial advisers and currently lists Fiducia's MD with a 4.8/5.0 rating — an ecosystem participant that channels leads to IFAs of Fiducia's profile.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Fiducia social profiles
Digital presenceFiducia compliance and trust
Trust signalCompliance2 records
Fiducia financial estimates
Financial estimateRevenue estimate
Valuation estimate
Fiducia leadership team
Management profileNumber of profiles
Profiles7 records
Fiducia funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Fiducia M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Fiducia
What does Fiducia do?
Fiducia Wealth Management is a UK firm of Independent Financial Advisers and Chartered Financial Planners that delivers bespoke wealth management and financial planning services to private clients, business owners, trustees and charities. Its core offering is delivered through a six-step advisory framework and includes the Fiducia Mastertrust (an integrated online investment platform providing consolidated portfolio administration across multiple tax wrappers), financial planning, investment management, pensions and retirement planning, inheritance tax and estate planning, later life planning, and family financial protection.
Is Fiducia a public or private company?
Fiducia is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Fiducia founded?
Fiducia was founded in 2004. It employs 11 to 50 people.
Where is Fiducia based?
Fiducia is headquartered in Dedham, United Kingdom, in the Europe region.
How does Fiducia make money?
Four revenue lines are on record. Financial Planning Fees are the primary driver. The others are implementation Fees, ongoing Management and insurance Advisory Fees.
Who are Fiducia's main competitors?
Direct peers on record are JM Finn, Wren Sterling Financial Group, Killik & Co and Foster Denovo. Broad incumbents are Rathbones Group, Quilter, Charles Stanley, Evelyn Partners and Brewin Dolphin. VouchedFor (referral platform) is listed as an others.
Does Fiducia have an API?
No public API is recorded for Fiducia.
What industry is Fiducia in?
Fiducia's product category is Wealth Management Advisory. Its primary akta.pro industry code is FSAEAKAI, Fiduciary Investment Management (Trust Portfolios), with a secondary code of FSAAANAA, Personal & Family Trust Services. Its NAICS code is 523940 and its SIC code is 6282.