International Silver
International Silver is a wholesale-only B2B supplier of body piercing jewelry, selling 11,138+ SKUs across surgical steel, titanium, PVD, and precious-metal materials to piercing studios, tattoo parlors, and body jewelry retailers worldwide via a direct e-commerce platform with tiered volume discounts.
- Company typePrivate
- Founded1997
- HeadquartersNew York, United States
- Headcount1–10
- GTM typeB2B
- OfferingHardware or Manufacturing
What International Silver does
International Silver, Inc. is a wholesale-only B2B supplier of body piercing jewelry, headquartered at 16 Park Ave, Suite 301, Rutherford, New Jersey, and operating since 1997 as an independently held private company. The company sells exclusively to registered business accounts through its e-commerce platform at international-silver.com, serving body jewelry retailers, professional piercing studios, tattoo parlors, and individual piercers globally. Its go-to-market is direct e-commerce with a minimum order of $99, tiered volume discounts ranging from 6% to 30% at $500 to $3,500+ order thresholds, and free shipping for orders over $150 domestically or $400 internationally.
The product portfolio centers on body jewelry manufactured in eight material lines: surgical steel 316L, ASTM F-136 titanium G23 implant grade, PVD-plated variants, acrylic, Bioflex/PTFE, 925 sterling silver, gold (including 14k), and organic materials (wood, horn, stone). Across 25+ jewelry types — straight bars, labret studs, micro curved barbells, belly rings, horseshoes, hoops/captive rings, seamless and segment rings, spirals, dermals, surface piercings, nose studs, plugs, tapers, and ear studs — the catalog lists 11,138+ active SKUs available per piece, in bulk lots, on displays, or in EO-sterilized packages. Technical differentiators include PVD coating for durable colored finishes, ASTM F-136-certified titanium for biocompatibility, EO-sterilized packaging at $0.35 per unit for medical-grade safety, and precision internal threading and threadless push-in systems for fit. The platform supports 16 currencies and ships worldwide via USPS, UPS, and FedEx.
The business model is straightforward wholesale distribution: International Silver generates revenue through one-time B2B sales of physical inventory at transaction-based pricing with no subscription or recurring component. There is no disclosed evidence of external funding, parent company ownership, public listing, AI/ML capability, or material M&A activity. Marketing relies on SEO for wholesale body-jewelry search terms, email marketing, and a $25 store-credit incentive for verified buyer reviews. The company operates with 1-10 employees and carries a 4.95/5 overall customer satisfaction rating based on verified buyer feedback.
International Silver firmographics
Firmographics- Name
- International Silver
- Legal name
- International Silver, Inc.
- Website
- https://international-silver.com
- Company type
- Private
- Founded year
- 1997
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- International Silver is a wholesale-only B2B supplier of body piercing jewelry, selling 11,138+ SKUs across surgical steel, titanium, PVD, and precious-metal materials to piercing studios, tattoo parlors, and body jewelry retailers worldwide via a direct e-commerce platform with tiered volume discounts.
- Ownership category
- akta.pro rank
International Silver industry classification
Industry- Product category
- Body Jewelry
- NAICS
- Jewelry, Watch, Precious Stone, and Precious Metal Merchant Wholesalers (42394), Jewelry and Silverware Manufacturing (33991)
- SIC
- Jewelry, Silverware & Plated Ware (3910), Wholesale-Jewelry, Watches, Precious Stones & Metals (5094), Costume Jewelry & Novelties (3960)
- akta.pro primary industry
- Custom Body Jewelry & Piercing Jewelry (Made-to-Measure) (CRAKAHAL)
- akta.pro secondary industries
- Body Jewelry (Piercing Jewelry; Non-precious) (CRAKABAG), Fine Jewelry Components (Chains, Settings, Findings) (CRAKAAAJ)
Keywords
Where International Silver is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
International Silver business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Wholesale Body Jewelry Sales: International Silver generates revenue through wholesale B2B sales of body jewelry products to retailers, piercing studios, and distributors. Products are sold per piece, in bulk lots, on displays, or in packs. The company offers tiered volume discounts and free shipping thresholds to drive larger order values.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Entry Level ($500+) |
| Transaction based/ take rate | Pay-as-you-go | Standard ($900+) |
| Transaction based/ take rate | Pay-as-you-go | Preferred ($1,300+) |
| Transaction based/ take rate | Pay-as-you-go | Premier ($1,800+) |
| Transaction based/ take rate | Pay-as-you-go | VIP ($2,400+) |
| Transaction based/ take rate | Pay-as-you-go | Elite ($3,500+) |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
International Silver product offering
Product offeringCore offering
International Silver is a wholesale body jewelry supplier offering 11,138+ SKUs across surgical steel 316L, ASTM F-136 titanium implant grade, PVD plated, acrylic, silver 925, gold, Bioflex/PTFE, and organic materials. The company serves body jewelry retailers, piercing studios, and wholesale distributors globally through a B2B e-commerce platform requiring account registration, with a $99 minimum order and tiered volume discounts ranging from 6% to 30%.
Product overview
International Silver is a wholesale body jewelry company offering a comprehensive B2B catalog of body piercing jewelry and steel/silver jewelry. The product portfolio centers on body jewelry across multiple materials (Surgical Steel 316L, ASTM F-136 Titanium G23 Implant Grade, PVD Plated variants, Acrylic, Silver 925, Gold, Bioflex/PTFE, and Organic materials) organized by jewelry type (Straight Bars, Labret Studs, Horseshoes, Hoops/Rings, Dermals, Nose jewelry, Plugs/Gauges, etc.), piercing location (Eyebrow, Ear, Lip, Belly Button, Nipple, Nose, Septum, etc.), and product format (Per Piece, Bulk, Sterilized Packages, On Displays). The company also offers Steel and Silver Jewelry (earrings, rings, bracelets, necklaces) and accessories including piercing tools and display stands.
Differentiator
Problem solved
Functional benefit
Products and services
- Surgical Steel 316L Body Jewelry
Quantifiable outcome
- 4.95/5 overall customer satisfaction rating based on verified buyer reviews
Companies that use International Silver
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles3 records
International Silver technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
International Silver partnerships and signals
Strategic signalScale indicators2 records
Recent moves4 records
Expansion highlights4 records
International Silver competitors and assessment
Company assessmentDirect peers
- NeoMetal: NeoMetal is a US body jewelry manufacturer known for threadless jewelry systems in titanium and gold; competes directly with International Silver's threadless and internal threading product offerings for the piercing studio segment.
- Junipurr Jewelry: Junipurr is a body jewelry brand specializing in threadless and internally threaded ends in titanium and gold, serving piercing studios and retailers — directly comparable in target customer and material range.
- Industrial Strength: Industrial Strength is a US manufacturer and wholesaler of body piercing jewelry targeting professional piercers with implant-grade titanium and stainless steel, comparable in product category and customer base to International Silver.
- Painful Pleasures: Painful Pleasures (BodyJewelry.com) is a direct competitor operating as a B2B wholesale body jewelry supplier with comparable catalog breadth across piercing jewelry, similar professional piercing studio target market, and overlapping materials (titanium, surgical steel, gold).
- Anatometal: Anatometal is a US-based premium body jewelry manufacturer and wholesaler serving professional piercing studios with implant-grade titanium and gold products, directly competing with International Silver's premium material positioning.
- Gorilla Glass / Glasswear Studios: Gorilla Glass (Glasswear Studios) is a US body jewelry manufacturer producing glass and metal piercing jewelry sold wholesale — overlapping with International Silver's body jewelry catalog and B2B distribution model.
- Body Vision Los Angeles (BVLA): BVLA is a high-end body jewelry manufacturer with precious-metal and gemstone pieces sold wholesale to piercing studios — comparable to International Silver's premium gold and silver jewelry lines for the same professional buyer.
- Kolo Piercing: Kolo is a body jewelry brand offering implant-grade titanium and steel products to piercing studios and wholesalers, directly comparable in product material mix and target customers.
- LeRoi Fine Jewelry Accessories: LeRoi is a wholesale body jewelry supplier offering titanium, steel, and gold piercing jewelry to studios and retailers — comparable in product category and B2B distribution model.
Broad incumbents
- Stuller: Stuller is a broad jewelry manufacturer and wholesale distributor with a much larger catalog and customer base. While not body-jewelry-specialized, it overlaps with International Silver's wholesale jewelry, findings, and components distribution and serves similar B2B jewelry buyers.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
International Silver social profiles
Digital presenceInternational Silver financial estimates
Financial estimateRevenue estimate
Valuation estimate
International Silver leadership team
Management profileNumber of profiles
International Silver funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
International Silver M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about International Silver
What does International Silver do?
International Silver is a wholesale body jewelry supplier offering 11,138+ SKUs across surgical steel 316L, ASTM F-136 titanium implant grade, PVD plated, acrylic, silver 925, gold, Bioflex/PTFE, and organic materials. The company serves body jewelry retailers, piercing studios, and wholesale distributors globally through a B2B e-commerce platform requiring account registration, with a $99 minimum order and tiered volume discounts ranging from 6% to 30%.
Is International Silver a public or private company?
International Silver is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was International Silver founded?
International Silver was founded in 1997. It employs 1 to 10 people.
Where is International Silver based?
International Silver is headquartered in New York, United States, in the North America region.
How does International Silver make money?
One revenue line is on record: wholesale Body Jewelry Sales.
Who are International Silver's main competitors?
Direct peers on record are NeoMetal, Junipurr Jewelry, Industrial Strength, Painful Pleasures, Anatometal, Gorilla Glass / Glasswear Studios, Body Vision Los Angeles (BVLA), Kolo Piercing and LeRoi Fine Jewelry Accessories. Stuller is listed as a broad incumbent.
Does International Silver have an API?
No public API is recorded for International Silver.
What industry is International Silver in?
International Silver's product category is Body Jewelry. Its primary akta.pro industry code is CRAKAHAL, Custom Body Jewelry & Piercing Jewelry (Made-to-Measure), with a secondary code of CRAKABAG, Body Jewelry (Piercing Jewelry; Non-precious). Its NAICS code is 42394 and its SIC code is 3910.