Because Justice Matters
Because Justice Matters is a 501(c)(3) faith-based nonprofit founded in 2008 in San Francisco's Tenderloin neighborhood, delivering dance, mentorship, leadership development, and outreach programs to women, girls, and families through donated funding and a social-enterprise pizza pop-up.
- Company typePrivate
- Founded2008
- HeadquartersSan Francisco, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Because Justice Matters does
Because Justice Matters (BJM) is a 501(c)(3) faith-based nonprofit ministry incorporated in California (EIN 42-2392406) and headquartered at 65 Dorland Street in San Francisco's Tenderloin neighborhood. Founded in 2008 by Ruthie Kim and led today by Executive Director Gabrielle Alzate, the organization delivers a multi-program portfolio to women, girls, and families facing systemic challenges in the Tenderloin, including poverty, housing instability, trauma, and limited opportunity. Core programs include weekly dance and creative arts classes, SHINE Mentorship for system-affected adolescent girls ages 9-15, the Azul Leadership Cohort for young adults ages 18-24, the IGNITE youth group, an annual youth summer camp, student apprenticeships, family Bible studies, and EdenMade outreach to women in adult entertainment venues. Programs are delivered free of charge to participants.
The organization has no proprietary technology platform; service delivery relies on in-person staff, volunteers, and standard web and email communication tools built on Squarespace. The underlying programmatic methodology is rooted in the Eight Key Components of Christian Community Development (CCD), a 35-year-old researched framework that shapes curriculum design and organizational philosophy. The WildFlour Pizza social enterprise pairs Azul students with paid pizza pop-up events to deliver youth employment and leadership experience while generating earned revenue, and a recurring Proposition Chicken give-back partnership supplements donor-driven funding.
BJM's revenue model is a hybrid donations/charitable contributions and social-enterprise structure: the primary funding stream is individual monthly and one-time donors, supplemented by foundation and community giving, while WildFlour Pizza pop-up events generate secondary transaction-based revenue. All programs are provided at no cost to participants, and no pricing tiers exist. Geographic footprint is concentrated in a single Tenderloin location, with program reach characterized as serving hundreds of youth annually across multiple cohorts since 2008, and a new bilingual church-planting initiative (La Iglesias) emerging in 2024.
Because Justice Matters firmographics
Firmographics- Name
- Because Justice Matters
- Legal name
- Because Justice Matters
- Website
- https://becausejusticematters.org
- Company type
- Private
- Founded year
- 2008
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Because Justice Matters is a 501(c)(3) faith-based nonprofit founded in 2008 in San Francisco's Tenderloin neighborhood, delivering dance, mentorship, leadership development, and outreach programs to women, girls, and families through donated funding and a social-enterprise pizza pop-up.
- Ownership category
- akta.pro rank
Because Justice Matters industry classification
Industry- Product category
- Faith-Based Community Development and Youth Services
- NAICS
- Child and Youth Services (62411), Religious Organizations (8131), Religious, Grantmaking, Civic, Professional, and Similar Organizations (813), Civic and Social Organizations (8134)
- SIC
- Services-Social Services (8300), Services-Membership Organizations (8600)
- akta.pro primary industry
- Youth Mentoring & Positive Youth Development Nonprofits (BPAGADAD)
- akta.pro secondary industries
- Peer Support, Mentoring & Student Leadership (SEL) (EDAKAMAO), Youth-to-Adult Transition & Life Skills (Independent Living, Soft Skills) (EDAAAFAN), Youth Mental Health, Counseling & Wellbeing (Education-Linked) Nonprofits (BPAGADAK)
Keywords
Where Because Justice Matters is headquartered
LocationHeadquarters
- HQ city
- San Francisco
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Because Justice Matters business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Others, Infrastructure
Revenue model
- Donations and Charitable Contributions: The primary revenue stream for Because Justice Matters comes from individual donors, monthly giving supporters, and one-time charitable contributions. Donors fuel programs supporting women, girls, and families in the Tenderloin through dance, mentorship, leadership development, and other ministry activities.
- WildFlour Pizza Events: WildFlour is a social enterprise pizza pop-up business operated by Azul Leadership Cohort students. Revenue from pizza events supports youth employment, leadership training, and program costs while providing practical business experience to young adults ages 18-24.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
Because Justice Matters product offering
Product offeringCore offering
Because Justice Matters is a 501(c)(3) Christian nonprofit ministry delivering a portfolio of free, faith-based programs — including dance and creative arts classes, SHINE Mentorship for system-affected adolescent girls ages 9-15, the Azul Leadership Cohort for young adults ages 18-24, IGNITE youth group, student apprenticeships, family Bible studies, annual youth summer camp, and the EdenMade outreach ministry to women in the adult entertainment industry — to women, girls, and families in San Francisco's Tenderloin neighborhood. The organization supplements donated funding with the WildFlour Pizza social enterprise, a youth-operated pizza pop-up that provides paid catering while training Azul students in business and leadership skills.
Product overview
Because Justice Matters operates as a multi-ministry Christian nonprofit offering a portfolio of interconnected programs for women, girls, and families in San Francisco's Tenderloin neighborhood. The core programming includes dance classes and creative arts for girls, the SHINE Mentorship program for adolescent girls ages 9-15, and the Azul Leadership Cohort for young adults ages 18-24. Supporting programs include IGNITE youth group, WildFlour Pizza social enterprise, EdenMade outreach ministry, annual youth summer camp, student apprenticeships, family Bible studies, and an emerging bilingual church planting initiative. These programs work together to build pathways to brighter futures through presence, mentorship, creative expression, and spiritual formation.
Differentiator
Problem solved
Functional benefit
Brands
- WildFlour: A pizza pop-up social enterprise operated by the Azul Leadership Cohort, providing youth employment and leadership training.
- Azul Leadership Cohort
- SHINE Mentorship
- IGNITE
- EdenMade
- La Iglesias
Products and services
- Dance Classes Weekly dance instruction for girls featuring creative arts, performances, and recitals, aimed at building confidence, social-emotional development, and physical skills through movement and worship; offered free of charge to girls in San Francisco's Tenderloin.
- SHINE Mentorship Research-backed mentorship program for system-affected adolescent girls ages 9-15, focusing on self-identity, healthy relationships, goal setting, and leadership development; provided free of charge to participants and their families.
- Azul Leadership Cohort 9-month leadership development program for young adults ages 18-24, combining mentoring, discipleship, and practical skills training through the WildFlour Pizza social enterprise; provided free of charge to participants.
- IGNITE Youth Group Weekly youth group for middle schoolers, high schoolers, and college students featuring community, devotions, prayer, and intergenerational connection; offered free of charge.
- WildFlour Pizza Pizza pop-up social enterprise booked for private gatherings (e.g., graduation parties), where Azul cohort students plan, prep, and host events to gain hands-on leadership, communication, and business experience while generating revenue to support the ministry.
- EdenMade Outreach Ministry Monthly outreach to clubs serving women in the adult entertainment industry, providing gift bags, resource connections, prayer support, and pathways to brighter futures; provided free of charge to participants.
- Youth Summer Camp Annual overnight camp experience for BJM youth featuring outdoor activities, worship, mentorship, foot-washing ceremonies, and spiritual formation activities; offered free of charge to participants.
- Student Apprenticeships High school and college student program providing summer and school-year opportunities for learning, serving, and growing within BJM ministries.
- Family Bible Studies Weekly family-oriented Bible study gatherings including Mothers' Appreciation Breakfasts, Scripture study, and intergenerational worship; offered free of charge.
- La Iglesias Bilingual Church Plant Emerging bilingual (English and Spanish) neighborhood church ministry rooted in Christ's love, meeting Sunday evenings for prayer, worship, teaching, and fellowship; offered free of charge.
- Operation Santa Claus Annual Christmas outreach program providing gift bags and resources to families in the Tenderloin, including opportunities for families to pay it forward; offered free of charge.
Companies that use Because Justice Matters
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles2 records
Because Justice Matters technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Because Justice Matters partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Proposition ChickenminorProposition Chicken is a San Francisco-based restaurant that partners with Because Justice Matters. During July, customers can support BJM by dining at Proposition Chicken every Monday, with a portion of proceeds benefiting the organization.
Scale indicators3 records
Recent moves10 records
Expansion highlights6 records
Because Justice Matters competitors and assessment
Company assessmentDirect peers
- YWCA San Francisco & Marin: San Francisco Bay Area nonprofit focused on empowering women and girls through housing, advocacy, and youth programming. Directly comparable to BJM in mission (women and girls), geographic market (SF Bay Area), and youth/family services delivery.
- Glide Memorial Church: San Francisco faith-based nonprofit in the Tenderloin/SoMa corridor providing meals, housing support, and community programming. Directly comparable to BJM as a Tenderloin-rooted faith community serving high-need populations.
- San Francisco City Impact: Faith-based nonprofit serving San Francisco's Tenderloin and inner-city communities through outreach, children's programs, and community development. Directly comparable to BJM in Tenderloin location, faith-based identity, and holistic family/youth services.
- Big Brothers Big Sisters of the Bay Area: Bay Area mentoring nonprofit providing one-to-one youth mentorship with a similar lifespan-pipeline ethos. Directly comparable to BJM's SHINE mentorship program in serving system-affected youth through sustained adult relationships.
- Larkin Street Youth Services: San Francisco nonprofit serving homeless and system-impacted youth ages 12-24 with housing, education, and employment services. Comparable to BJM in target population (system-impacted youth ages 18-24 via Azul) and SF Tenderloin/SoMa geography.
- At The Crossroads: San Francisco nonprofit serving homeless young adults ages 18-24 through outreach and case management. Comparable to BJM's Azul Cohort in target demographic, geography, and faith-informed approach to young adult stabilization.
Broad incumbents
- Boys & Girls Clubs of San Francisco: Established youth development nonprofit serving San Francisco youth through after-school programs, mentorship, and leadership pipelines. Comparable to BJM's dance, youth group, and mentorship programs in serving at-risk youth with structured developmental activities.
- Young Life: Large, established faith-based youth ministry organization operating in urban, suburban, and rural communities worldwide. Comparable to BJM in its Christ-centered youth development approach, though at far greater scale and geographic breadth.
- Christian Community Development Association (CCDA): National association that BJM actively engages with at its annual conference. CCDA developed the Eight Key Components of Christian Community Development framework that BJM explicitly operates under, making it both an ecosystem peer and an enabling/association relationship.
Regional players
- Mission Dolores Neighborhood Center: San Francisco Mission District nonprofit serving children, youth, and families with after-school and community programs. Comparable to BJM as a faith-rooted neighborhood nonprofit delivering youth/family programming in San Francisco's urban core.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Because Justice Matters social profiles
Digital presenceBecause Justice Matters compliance and trust
Trust signalCompliance1 record
Because Justice Matters financial estimates
Financial estimateRevenue estimate
Valuation estimate
Because Justice Matters leadership team
Management profileNumber of profiles
Profiles9 records
Because Justice Matters funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Because Justice Matters M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Because Justice Matters
What does Because Justice Matters do?
Because Justice Matters is a 501(c)(3) Christian nonprofit ministry delivering a portfolio of free, faith-based programs — including dance and creative arts classes, SHINE Mentorship for system-affected adolescent girls ages 9-15, the Azul Leadership Cohort for young adults ages 18-24, IGNITE youth group, student apprenticeships, family Bible studies, annual youth summer camp, and the EdenMade outreach ministry to women in the adult entertainment industry — to women, girls, and families in San Francisco's Tenderloin neighborhood. The organization supplements donated funding with the WildFlour Pizza social enterprise, a youth-operated pizza pop-up that provides paid catering while training Azul students in business and leadership skills.
Is Because Justice Matters a public or private company?
Because Justice Matters is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Because Justice Matters founded?
Because Justice Matters was founded in 2008. It employs 11 to 50 people.
Where is Because Justice Matters based?
Because Justice Matters is headquartered in San Francisco, United States, in the North America region.
How does Because Justice Matters make money?
Two revenue lines are on record. Donations and Charitable Contributions are the primary driver. The others are wildFlour Pizza Events.
Who are Because Justice Matters's main competitors?
Direct peers on record are YWCA San Francisco & Marin, Glide Memorial Church, San Francisco City Impact, Big Brothers Big Sisters of the Bay Area, Larkin Street Youth Services and At The Crossroads. Broad incumbents are Boys & Girls Clubs of San Francisco, Young Life and Christian Community Development Association (CCDA). Mission Dolores Neighborhood Center is listed as a regional player.
Does Because Justice Matters have an API?
No public API is recorded for Because Justice Matters.
What industry is Because Justice Matters in?
Because Justice Matters's product category is Faith-Based Community Development and Youth Services. Its primary akta.pro industry code is BPAGADAD, Youth Mentoring & Positive Youth Development Nonprofits, with a secondary code of EDAKAMAO, Peer Support, Mentoring & Student Leadership (SEL). Its NAICS code is 62411 and its SIC code is 8300.