What Marist School does

Marist School is an independent, Catholic, college-preparatory day school located in Brookhaven (Atlanta), Georgia, serving approximately 1,100 students in grades 7-12. Founded in 1901 by the Society of Mary (Marist Fathers and Brothers), it is Atlanta's oldest Catholic school, operating from an 81-acre campus with a 10:1 student-to-faculty ratio and 100+ faculty members, 95% of whom hold advanced degrees. The school operates a two-tier academic structure: a Foundations Program for grades 7-8 and a college-preparatory high school program for grades 9-12, both complemented by 19 interscholastic sports, a fine arts program, a Goizueta Center for Immersive Experience and Design integrating STEAM with AI and VR/AR, and a global studies program exchanging students with sister schools in Germany, France, Spain, and England.

The school's revenue model is anchored by tuition ($27,461 for 2026-2027) with supplemental registration ($550) and technology ($650) fees, supplemented by an Annual Fund, capital and planned giving campaigns, and the Georgia GOAL tax-credit scholarship program. Approximately $2.6M in need-based tuition assistance is awarded annually to roughly 1 in 6 students, with average awards covering 60% of tuition. Operations are supported by a standard independent-school technology stack including Veracross for the parent/student portal, Ravenna for admissions management, and Clarity for financial aid assessment. Governance rests with a Board of Trustees under the spiritual sponsorship of the Society of Mary, with a lay president (J.D. Childs) leading the institution since July 2023—the first non-priest to hold the role in the school's 125-year history.

Distribution occurs through campus-based admissions (tours, open houses, shadow days), a virtual tour, community events, and the A Better Chance referral program, with marketing amplified by parent and student ambassador networks. The school is accredited by SAIS/Cognia and competes within the regional independent and Catholic school market in metro Atlanta, where selectivity (150 seventh-grade and 50-60 ninth-grade acceptances annually) signals persistent excess demand.

Name

Marist School

Legal name

Marist School

Website

https://marist.com

Company type

Private

Founded year

1901

Operating status

Operating

Headcount range

101–250 employees

Short description

Marist School is an independent Catholic college-preparatory day school in Brookhaven, Georgia, serving approximately 1,100 students in grades 7-12 with a 10:1 faculty ratio, 19 sports, and global exchange programs. Founded in 1901 by the Society of Mary, it is Atlanta's oldest Catholic school.

Ownership category

akta.pro rank

Headquarters

HQ city

Atlanta

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Tuition: Primary revenue stream from tuition payments for grades 7-12 education. Tuition is $27,461 for the 2026-2027 school year. Families can pay in full, in two installments, or over 10 months.
2. Annual Fund and Philanthropy: Annual fund donations from parents, alumni, grandparents, faculty, staff, and friends support essential funding areas. Includes leadership giving, planned giving, and capital giving initiatives.
3. Georgia GOAL Program: Georgia taxpayers can redirect a portion of state tax liability to Marist through the GOAL program, providing resources for tuition assistance for qualified families.
4. Technology and Registration Fees: Required fees including $550 registration fee and $650 technology fee (covering laptop and software). Additional fees for activities, athletics, and student travel.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels10 records

Core offering

Marist School delivers independent Catholic college-preparatory education for approximately 1,100 students in grades 7-12 on an 81-acre Atlanta campus. Core offerings include a middle school Foundations Program (grades 7-8), a college-preparatory High School Program (grades 9-12), a 1:1 laptop technology program, college counseling with 100% college acceptance, and the Goizueta Center for Immersive Experience and Design. The school supplements academics with 19 interscholastic sports (75 teams), a comprehensive Fine Arts Program, Campus Ministry, and global exchange programs with sister schools in Germany, France, Spain, and England.

Product overview

Marist School is an independent, Catholic, college-preparatory day school offering education for students in grades 7-12. The school operates a two-tier academic structure consisting of the Foundations Program for middle school (7th-8th grade) and a High School Program for grades 9-12. Beyond core academics, Marist provides extensive co-curricular offerings including the Athletics Program (War Eagle athletics with 19 sports and 75 teams), Fine Arts Program (performing arts, visual arts, music), and Campus Ministry. The school features specialized facilities like the Goizueta Center for Immersive Experience and Design and the Marist Academic Center (MAC) for academic support. Additional services include Personal and Academic Counseling, College Counseling, School Library with over 16,000 physical items, Technology Program (1:1 laptop initiative), and Global Studies/Exchange Programs with sister schools in Europe. The institution is accredited by SAIS/Cognia and maintains partnerships with Ravenna (admissions), Veracross (portal), and Clarity (tuition assistance).

Differentiator

Problem solved

Functional benefit

Products and services

• Foundations Program (Middle School, Grades 7-8) Middle school academic program for grades 7-8 at Marist School, designed to meet the unique developmental needs of adolescent students with a supportive community, peer leaders, house system, and academic preparation for high school.
• High School Program (Grades 9-12) College-preparatory academic program for grades 9-12 featuring technology-rich, experiential, and interdisciplinary coursework preparing students for college and servant leadership.
• Athletics Program (War Eagle Athletics) War Eagle athletics program offering 19 sports and 75 teams, including both competitive and no-cut options, teaching teamwork, sportsmanship, leadership, and responsibility.
• Fine Arts Program Comprehensive arts program including performing arts, band and choral music, visual arts, theater and dance, with multiple productions annually and various ensembles.
• Goizueta Center for Immersive Experience and Design Specialized facility exploring the intersection of science, technology, engineering, arts, and mathematics with emphasis on empathy and service, featuring immersive theater, artificial intelligence, and virtual reality technologies.
• Global Studies and Exchange Programs International travel and exchange programs leveraging the Society of Mary network, including exchanges with sister schools in France, Germany, Spain, and England, plus mission trips and cocurricular travel to multiple countries.
• Campus Ministry Spiritual development program offering retreats, community service opportunities, peer ministry, and formation in faith and service for students across all grade levels.
• Marist Academic Center (MAC) Academic support center staffed by learning specialists offering study strategies, organization, time management, note-taking support, subject-area tutoring, workshops, and parent resources.
• Personal and Academic Counseling Counseling services staffed by five personal and academic counselors providing individual counseling, classroom guidance, crisis intervention, course planning, career guidance, and mental health support.
• College Counseling Comprehensive college preparation program with experienced counselors guiding students through the college search, application process, essay writing, interviews, and financial aid.

Quantifiable outcome

• 100% of students accepted to college
• +4 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration8 records

Feature3 records

Partnerships

Ten partnerships are on record, tiered core and minor.

• A Better Chance (ABC)coreStrategic or Co-development Partner · 1 January 1985Since 1985, Marist has been a member of A Better Chance, a national school referral service for students of color. Over 30 ABC Scholars currently attend Marist, with nearly 150 scholars having graduated to date. The program supports diverse student representation and provides pathway to college success.
• ClaritycoreTechnology or IntegrationMarist partners with Clarity, a third-party provider, to assess family financial positions and determine reasonable tuition assistance amounts. The application is mobile-friendly and typically takes less than 30 minutes to complete.
• RavennacoreTechnology or IntegrationMarist uses Ravenna as its application management system for all aspects of the admissions process, including inquiry submission, application completion, document upload, and application status tracking.
• Sage Dining ServicesminorOthersProvides daily cafeteria lunch services to Marist students. Hot, healthy lunch costs approximately $6 per plate.
• Flynn O'HaraminorChannel Partner/ Reseller/ DistributorExternal uniform supplier where Marist families purchase required school uniforms. Marist Campus Store also offers used uniform sales.
• BNC Direct Virtual BookstoreminorChannel Partner/ Reseller/ DistributorOnline bookstore through which parents purchase textbooks and supplies (approximately $500/year) for their Marist students.
• Maristengymnasium Fürstenzell (Germany)coreStrategic or Co-development PartnerSister school in Germany hosting Marist's longest-running student exchange program. German students participate in cultural immersion and academic experiences at both schools.
• Marist School Toulon (France)coreStrategic or Co-development PartnerFrench sister school providing exchange opportunities for French language students to experience a Marist school in Toulon, France, and host exchange students in Atlanta.
• Maristes La Immaculada (Spain)coreStrategic or Co-development PartnerSister school in Barcelona, Spain offering transformative exchange experiences for Spanish students through the international network of the Society of Mary.
• Society of MarycoreStrategic or Co-development PartnerMarist Fathers and Brothers (Society of Mary) founded the school in 1901 and continue to be integral to the school's identity and mission. Multiple Marist priests serve on the Board of Trustees and as chaplains.

Scale indicators20 records

Recent moves9 records

Expansion highlights6 records

Direct peers

• The Lovett School: Elite independent K-12 day school in Atlanta's Buckhead neighborhood, comparable in tuition band, college-prep mission, athletic programs, and family demographic. One of Marist's closest Atlanta private-school competitors.
• Atlanta International School: Independent K-12 day school in Atlanta with IB curriculum focus and strong international program. Competes for globally-minded Atlanta families seeking premium college-prep education.
• The Westminster Schools: One of Atlanta's most prestigious independent K-12 college-preparatory day schools, located in the same metro and competing for the same college-prep families with rigorous academics, athletics, and faith-rooted community. Highly comparable to Marist on price point, selectivity, and outcomes.
• Pace Academy: Independent K-12 college-preparatory day school in Atlanta serving a similar size student body with comparable tuition, demographics, and college-counseling outcomes. Direct competitor for Atlanta college-prep families.
• Holy Innocents' Episcopal School: Independent Episcopal K-12 day school in north Atlanta with comparable tuition and faith-rooted college-preparatory mission. Directly competes for faith-oriented Atlanta families.
• Wesleyan School: Independent Christian K-12 college-preparatory school in Peachtree Corners, GA — physically very close to Marist's Brookhaven campus. Directly competes with Marist for north-metro college-prep Christian families.
• Mount Vernon Presbyterian School: Independent Presbyterian K-12 day school in Sandy Springs, GA, close to Marist. Faith-based college-prep school with comparable tuition band and family demographic.
• Blessed Trinity Catholic High School: Catholic archdiocesan college-preparatory high school in Roswell, GA (north Atlanta suburb). Competes directly with Marist for Catholic families in the north Atlanta metro.
• Woodward Academy: The largest independent K-12 school in the Southeast, located in College Park serving the Atlanta metro. Competes for similar college-prep families with comprehensive academic and athletic programming.
• St. Pius X Catholic High School: Roman Catholic archdiocesan college-preparatory high school in Brookhaven/north Atlanta — the most direct Catholic-school peer competing for the same local Catholic families.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/alumniatmarist
• LinkedInlinkedin.com/company/maristschool
• Instagraminstagram.com/maristschool
• Xx.com/maristschool

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles18 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Marist School