Kingswood College
Kingswood College is a 136-year-old independent, coeducational K-12 school on a single 20-acre campus in Box Hill, Melbourne, serving domestic families from Early Learning through Year 12 VCE and international students recruited via a 24-agent global network under the ESOS Act.
- Company typePrivate
- Founded1890
- HeadquartersBox Hill, Australia
- Headcount51–100
- GTM typeB2C
- OfferingServices
What Kingswood College does
Kingswood College is a 136-year-old independent, coeducational school operating from a single 20-acre campus in Box Hill, east of Melbourne, Victoria, Australia. The institution delivers a seamless educational pathway from Early Learning (Kinder and Pre Prep) through Junior School (Prep to Year 6), Middle School (Years 7-9), and Senior School (Years 10-12), culminating in the Victorian Certificate of Education. It serves two principal customer cohorts: domestic families seeking independent K-12 education and international students (Prep to Year 12) recruited under the ESOS Act 2000 framework via approved education agents.
The college generates revenue primarily through recurring tuition and enrolment fees across its four school divisions and the Imaginarium Early Learning Centre. ELC programs are priced at $175/day (Standard Day) or $194/day (Extended Day, 10.5 hours, 48 weeks per year), Prep to Year 11 enrolment requires a $130 non-refundable application fee plus a $1,500 deposit (with $700 credited toward first invoice), and Prep-Year 12 tuition is paid by families. Secondary revenue streams include international student fees (premium-priced under ESOS) and facility hire of sporting grounds (Memorial Oval, Fred Cox Oval, Soccer Pitch), Brimacombe Hall (450 seats), the Lecture Theatre (80 seats), classrooms, and multipurpose spaces via Gate 2 on Piedmont Street. Operational technology consists of the third-party Compass education management platform for school administration, a web-based online application portal, and standard parent communication channels.
Distribution combines direct domestic enrolment — through college tours, an online application portal, scholarship information evenings, and a $1,500 enrolment deposit — with a network of 24 approved education agents across China, Vietnam, Australia and other markets, plus partnerships with AEAS (assessment), BROWNS English Language School, and Hawthorn-Melbourne EfHS for international pipeline. The college is governed by a Council of up to 12 directors, led by Principal Chrissy Gamble (commencing 2023) and incoming Deputy Principal Georgie Jones (January 2026), operating as a Company limited by guarantee. Academic outcomes include 26% of students achieving an ATAR above 90 in 2025, 96% of graduates securing top-3 university preference placement, and a NAPLAN ranking of 44th out of top 100 Victorian primary schools.
Kingswood College firmographics
Firmographics- Name
- Kingswood College
- Legal name
- Kingswood College
- Website
- https://kingswoodcollege.vic.edu.au
- Company type
- Private
- Founded year
- 1890
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Kingswood College is a 136-year-old independent, coeducational K-12 school on a single 20-acre campus in Box Hill, Melbourne, serving domestic families from Early Learning through Year 12 VCE and international students recruited via a 24-agent global network under the ESOS Act.
- Ownership category
- akta.pro rank
Where Kingswood College is headquartered
LocationHeadquarters
- HQ city
- Box Hill
- HQ country
- Australia
- HQ region
- Oceania
Offices1 record
Markets served
Kingswood College business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D
Revenue model
- Tuition and Enrolment Fees: Primary revenue from tuition fees across Early Learning Centre, Junior School, Middle School, and Senior School. Fee structure varies by year level and program type. ELC offers Extended Day ($194/day) and Standard Day ($175/day) programs. Prep to Year 12 tuition funded by families.
- International Student Fees: International students pay tuition fees under ESOS Act framework. The college partners with education agents globally to recruit international students from Prep to Year 12.
- Facility Hire: The college generates revenue by hiring out facilities including sporting grounds (Memorial Oval, Fred Cox Oval, Soccer Pitch), Brimacombe Hall (seats 450), Lecture Theatre (80 seats), classrooms, and multipurpose spaces. Facilities are accessible via Gate 2 on Piedmont Street.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Extended Day Educational Program - ELC 3 & 4 year old Kinder/Pre Prep |
| Unit Pricing | Pay-as-you-go | Standard Day Educational Program - ELC 3 & 4 year old Kinder/Pre Prep |
| One time/ perpetual license | Pay-as-you-go | Application Fee |
| One time/ perpetual license | Pay-as-you-go | Enrolment Deposit |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
Kingswood College product offering
Product offeringCore offering
Kingswood College delivers a continuous coeducational K–12 education on a single 20-acre campus in Box Hill, Melbourne, structured across the Imaginarium Early Learning Centre (3-year-old Kinder and Pre Prep), Junior School (Prep–Year 6), Middle School (Years 7–9), and Senior School (Years 10–12) leading to the VCE. The school sells tuition and enrolment places to domestic and international families, supported by cocurricular programs, scholarships, careers and pathways services, academic extension and support, and ancillary facility hire.
Product overview
Kingswood College is an independent, co-educational school offering a comprehensive K-12 educational program on a single campus in Box Hill, Melbourne. The institution provides a seamless learning journey from Early Learning (Kinder & Pre Prep through the Imaginarium ELC) through Junior School (Prep-Year 6), Middle School (Years 7-9), and Senior School (Years 10-12) leading to VCE. Beyond core academic programs, the college offers cocurricular opportunities (sport, music, performing arts), scholarship programs, international student support, and a careers & pathways program. The institution operates a 20-acre campus featuring specialized facilities including the Annette Bennet Science Centre, Design Centre, Brimacombe Hall, and extensive sporting grounds. Academic outcomes include 26% of students achieving ATAR above 90 and 96% of graduates securing placement in top 3 university preferences.
Differentiator
Problem solved
Functional benefit
Products and services
- Early Learning Centre (ELC) - Imaginarium Early learning program for 3-year-old Kinder and Pre Prep (4/5-year-old) children delivered in the Imaginarium ELC through inquiry, exploration, play, questioning and reflection. Available in Extended Day ($194/day, 7.30am–6.00pm) and Standard Day ($175/day, 8.30am–4.00pm) formats, 48 weeks per year, with families eligible for Child Care Subsidy and the Victorian Government's Free Kinder Offset.
- Junior School (K-6) Prep to Year 6 program focused on optimal growth in learning and wellbeing, with evidence-informed teaching and learning programs, teachers tracking student progress, and structured support to help students achieve their personal best. NAPLAN performance ranks the Junior School 44th out of the top 100 Victorian primary schools.
- Middle School (Years 7-9) Year 7 to 9 program designed to build broad understanding across various disciplines, nurturing intellectual curiosity and essential life skills through collaborative educational approaches that empower students to face challenges, learn from setbacks and grow.
- Senior School (Years 10-12) Final phase of schooling where students in Years 10–12 specialise their studies, pursue preferred VCE subjects, and prepare for university placement, with 26 of the 30 top VCE subjects available. In 2025, 26% of students achieved an ATAR above 90 and 96% of graduates secured a place in one of their top 3 university course preferences.
- International Student Program Comprehensive support for international students from Prep to Year 12, including a dedicated International Student Coordinator, application assistance, accommodation and welfare arrangements, operating under CRICOS 00150G and ESOS Act 2000 / National Code 2018 compliance.
- Scholarship Programs Scholarships recognising academic excellence, leadership, and talent, including Academic, Choral, Instrumental, Visual Arts, and Wyvern Young Women scholarships providing financial support for students.
- Careers & Pathways Program Careers and pathways service supporting secondary students with workshops, Morrisby Careers Assessment, subject selection guidance, university application support, and VTAC registration assistance.
- Cocurricular Programs Rich array of co-curricular programs including sport, music, performing arts, clubs, and international programs that complement academic learning and foster student engagement.
- Academic Extension & Support Programs including SEEK (Gifted & Talented), LINKS (Additional Assistance), and Flexible Streaming to support diverse learning needs across the student population.
- Facility Hire Event spaces and sporting facilities available for hire including Memorial Oval, Fred Cox Oval, Soccer Pitch, Sports Centre, Brimacombe Hall (seats 450), Lecture Theatre (80 seats), classrooms, and multipurpose rooms set within 20 acres of grounds. Accessible via Gate 2 on Piedmont Street.
Quantifiable outcome
- 26% of students achieved ATAR above 90 in 2025
- +2 more outcomes
Companies that use Kingswood College
Customer profileNamed customers3 records
Segments2 records
Ideal customer profiles2 records
Kingswood College technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Kingswood College partnerships and signals
Strategic signalPartnerships
25 partnerships are on record, tiered core and minor.
- AEAS - Assessment ServicescoreTesting partner for prospective international students. AEAS Test and Preparation Courses assist international students preparing to study in Australian schools. AEAS Report is essential for student applications and provides academic assessment.
- BROWNS English Language SchoolcoreAward-winning ELICOS provider with 20+ years experience. Their High School Preparation (HSP) program equips students with academic English skills and study techniques for Australian high school transition. Listed as both testing partner and education agent.
- Hawthorn-Melbourne English for High SchoolcoreEnglish language school offering English for High School (EfHS) course for young international students (11-18 years) planning to study at Australian high schools. Develops academic English language skills for high school transition.
- A & A International EducationminorApproved education agent representing Kingswood College internationally.
- aec Education ConsultancyminorApproved education agent representing Kingswood College internationally.
- Au Edu Express Pty LtdminorApproved education agent representing Kingswood College internationally.
- Australia Futura Education Pty LtdminorApproved education agent representing Kingswood College internationally.
- Aust-Sky GroupminorApproved education agent representing Kingswood College internationally.
- Auswin International GroupminorApproved education agent representing Kingswood College internationally.
- China Liuxuecity Co Limited (CLC)minorApproved education agent representing Kingswood College in China.
- EduGlobal China LimitedminorApproved education agent representing Kingswood College internationally.
- GZL International Consultants Co. LtdminorApproved education agent representing Kingswood College internationally.
- Happy Education Pty LtdminorApproved education agent representing Kingswood College internationally.
- IES International EducationminorApproved education agent representing Kingswood College internationally.
- Insider Leads Pty LtdminorApproved education agent representing Kingswood College internationally.
- Lemon EduminorApproved education agent representing Kingswood College internationally.
- Lyu You Study InternationalminorApproved education agent representing Kingswood College internationally.
- Maple Overseas Education Centre LimitedminorApproved education agent representing Kingswood College internationally.
- Newpoint Migration and EducationminorApproved education agent representing Kingswood College internationally.
- New Vision Education Australia P/LminorApproved education agent representing Kingswood College internationally.
- NEXCO Consultants Pty LtdminorApproved education agent representing Kingswood College internationally.
- Sky Global Education (Hangzhou Skymigration Education)minorApproved education agent representing Kingswood College internationally.
- Study Central Pty LtdminorApproved education agent representing Kingswood College internationally.
- Veritas AustraliaminorApproved education agent representing Kingswood College internationally.
- Vietnam Centre Point Joint Stock CompanyminorApproved education agent representing Kingswood College internationally.
Scale indicators6 records
Recent moves7 records
Expansion highlights5 records
Kingswood College competitors and assessment
Company assessmentDirect peers
- Methodist Ladies' College (MLC): Premier Melbourne independent girls' school offering K-12 education, comparable to Kingswood in fee tier, academic profile, and reliance on international student enrolments, though serving a single-sex segment.
- Carey Baptist Grammar School: Multi-campus Victorian independent K-12 coeducational school whose Donvale campus sits in Kingswood's eastern Melbourne catchment, competing head-to-head for domestic families and offering a comparable international program.
- Xavier College: Jesuit independent K-12 school in Melbourne's inner east, comparable in scale, fee structure, and VCE academic positioning to Kingswood, with overlapping eastern-suburban catchment.
- Wesley College: Uniting Church-affiliated Melbourne independent school with multiple campuses offering K-12 coeducation, sharing Kingswood's value proposition of seamless early-years to VCE progression and a comparable international student offering.
- Melbourne Grammar School: Leading Melbourne independent boys' school offering Prep-Year 12, comparable to Kingswood in fee tier, VCE subject breadth, and eastern-suburban catchment competition.
- Caulfield Grammar School: Large multi-campus Victorian independent K-12 school with coeducational entry points and an international student program, directly competing with Kingswood for domestic and international enrolments in the Melbourne private-school market.
- Haileybury: One of Australia's largest independent K-12 schools, with coeducational campuses in Melbourne's east and a substantial international student program, directly comparable to Kingswood's operating model and catchment.
- Scotch College: Long-established Melbourne independent boys' school (Prep-Year 12) in Hawthorn East, comparable to Kingswood as a fee-charging Victorian K-12 institution competing for similar metropolitan families on academic and co-curricular outcomes.
- Geelong Grammar School: Victoria's largest independent K-12 boarding and day school with multiple campuses, comparable to Kingswood in fee structure, academic outcomes benchmarking, and international student recruitment model.
- Trinity Grammar School: Independent K-12 boys' school in Kew, comparable to Kingswood in Melbourne fee tier, academic reputation, and ELC-to-VCE pathway structure.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
Kingswood College social profiles
Digital presenceKingswood College compliance and trust
Trust signalCompliance4 records
Kingswood College financial estimates
Financial estimateRevenue estimate
Valuation estimate
Kingswood College leadership team
Management profileNumber of profiles
Profiles9 records
Kingswood College funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Kingswood College M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Kingswood College
What does Kingswood College do?
Kingswood College delivers a continuous coeducational K–12 education on a single 20-acre campus in Box Hill, Melbourne, structured across the Imaginarium Early Learning Centre (3-year-old Kinder and Pre Prep), Junior School (Prep–Year 6), Middle School (Years 7–9), and Senior School (Years 10–12) leading to the VCE. The school sells tuition and enrolment places to domestic and international families, supported by cocurricular programs, scholarships, careers and pathways services, academic extension and support, and ancillary facility hire.
Is Kingswood College a public or private company?
Kingswood College is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Kingswood College founded?
Kingswood College was founded in 1890. It employs 51 to 100 people.
Where is Kingswood College based?
Kingswood College is headquartered in Box Hill, Australia, in the Oceania region.
How does Kingswood College make money?
Three revenue lines are on record. Tuition and Enrolment Fees are the primary driver. The others are international Student Fees and facility Hire.
Who are Kingswood College's main competitors?
Direct peers on record are Methodist Ladies' College (MLC), Carey Baptist Grammar School, Xavier College, Wesley College, Melbourne Grammar School, Caulfield Grammar School, Haileybury, Scotch College, Geelong Grammar School and Trinity Grammar School.
Does Kingswood College have an API?
No public API is recorded for Kingswood College.