RMB Service Group

What RMB Service Group does

RMB Service Group, operating as Routleff Motor Bodies Pty Ltd, is a South Australia-based authorized dealer and service agent for five major crane and heavy equipment OEMs: MAEDA, REA, SHUTTLELIFT, TADANO, and TRT. Founded in 2009 and owned by Cheryl and Myles Woodhart, the company operates from a single headquarters and workshop facility at 605-607 South Road, Regency Park - strategically positioned in Adelaide's main transport hub. The business is built around a one-stop-shop model combining new equipment sales, used equipment resale, scheduled and breakdown servicing, genuine spare parts supply, field service via mobile workshop trailer, and specialized installations including ISO 3471:2008 / ISO 3449:2005-certified ROPS/FOPS safety structures and mine-spec vehicle fit-outs.

The company is differentiated by factory-trained multi-disciplinary technical staff (Crane Technicians, Heavy Vehicle Mechanics, Fabricators, Spray Painters, Electricians) with over 80 years of combined industry experience, and by exclusive regional OEM authorizations that grant access to proprietary technology such as the TRT TIDD PC28's SlewSafe slew limiting system and TADANO GTC-series OPTI-WIDTH track positioning. Revenue is generated across four streams: one-time equipment sales, recurring service contracts and repairs, hardware (parts) sales, and specialized professional services - all priced on a quote basis with no public pricing disclosed.

RMB serves three primary verticals - Construction and Civil Engineering, Mining and Heavy Industry, and Transport and Logistics - with named enterprise and government customers including SA Water, Australian Rail Track Corporation, and Alice Springs Town Council. The company's entire operating geography is confined to South Australia, and it maintains no external private equity or venture capital backing. Go-to-market is sales-led and direct, leveraging the company website, phone/email contact, and the Regency Park physical facility.

Name

RMB Service Group

Legal name

Routleff Motor Bodies Pty Ltd

Website

https://rmbservicegroup.com.au

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

11–50 employees

Short description

RMB Service Group is a South Australia-based authorized dealer and service agent for MAEDA, REA, SHUTTLELIFT, TADANO, and TRT cranes, providing one-stop-shop sales, servicing, repairs, parts, and specialized mine-spec and ROPS/FOPS installations to construction, mining, and transport customers across the state.

Ownership category

akta.pro rank

NAICS

Material Handling Equipment Manufacturing (33392), Agriculture, Construction, and Mining Machinery Manufacturing (3331)

SIC

Construction, Mining & Materials Handling Machinery & Equip (3530), Construction Machinery & Equip (3531)

akta.pro primary industry

Cranes, Hoists & Rigging Equipment MRO (Mobile/Tower Cranes, Winches) (TLAKAHAE)

akta.pro secondary industries

Cranes & Heavy Lifting Equipment Rental/Leasing (TLABAFAD), Truck-Mounted & Loader Cranes (IMAHAJAF)

Keywords

• Crane sales and service
• Heavy vehicle maintenance
• Mobile crane dealership
• ROPS FOPS installation
• Industrial equipment repairs

Headquarters

HQ city

Adelaide

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales

Revenue model

1. Equipment Sales: Sales of new and used cranes including mobile cranes, mini crawler cranes, pick and carry cranes, gantry cranes, truck cranes, and aerial work platforms. RMB is authorized dealer for multiple brands.
2. Servicing and Repairs: Scheduled and major servicing, preventative maintenance, and repairs on all makes and models of cranes, heavy vehicles, and machinery. Includes field service and breakdown service.
3. Spare Parts: Supply of genuine spare parts for all equipment brands sold and serviced.
4. Specialized Services: ROPS and FOPS installations, specialized vehicle fit-outs, mine spec equipment services, site compliant machinery upgrades.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

RMB Service Group sells new and used cranes, heavy machinery and aerial work platforms as an authorized dealer for Maeda, Tadano, TRT/TIDD, Shuttlelift and Bronto Skylift, and supplies REA ROPS/FOPS safety structures. It also provides in-house workshop and on-site field servicing, scheduled maintenance, major repairs, spare parts, mine-spec vehicle fit-outs, and specialized heavy vehicle modifications for customers across South Australia.

Product overview

RMB Service Group is a 'One Stop Shop' crane, heavy machinery, and truck sales, service, and repair company based in South Australia. The product portfolio consists of multiple branded equipment lines sold and serviced as a dealer network, alongside in-house service capabilities. The core product lines are: (1) Maeda Mini Cranes — compact mini crawler and spider cranes for confined spaces; (2) TRT Pick and Carry Cranes — the TIDD PC28 28-tonne pick and carry crane with SlewSafe technology; (3) Tadano Mobile Cranes — a comprehensive range including All Terrain Cranes (ATF 40G-2 through ATF400G-6), Rough Terrain Cranes (GR 130EX through GR-1450EX), Truck Cranes (GT-300EL, GT-600EL), Telescopic Boom Crawler Cranes (GTC-350 through GTC-1200), Aerial Work Platforms (AT-157CG through AT-320TG), and Loader Cranes (TM-ZE300/360 Series, TM-ZR865); (4) Shuttlelift Gantry Cranes — rubber tyred gantry cranes in SL, SB, ISL, and DB series; and (5) REA ROPS & FOPS Installations — safety structures for heavy vehicles and mining equipment. These are complemented by service offerings including crane and heavy vehicle servicing and repairs, field service, mine spec equipment services, spare parts supply, and used equipment sales.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• REA delivers ROPS and FOPS in 2-3 days average, with same-day delivery for several models

Named customers3 records

Segments3 records

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Five partnerships are on record, tiered core.

• TRT (Tidd Ross Todd Limited)coreChannel Partner/ Reseller/ Distributor · 1 February 2021TRT appointed RMB Service Group (formerly Routleff Motor Bodies Pty Ltd) as the new TIDD Crane dealer for South Australia, effective February 2021. RMB stocks and sells TIDD PC28 cranes, manages service, and stocks/supplies genuine parts to existing and new customers. This renews a long association, with RMB having been committed to TRT since the conception of the TIDD PC25.
• TadanocoreChannel Partner/ Reseller/ DistributorRMB Service Group is a sales and service agent for Tadano mobile cranes including All Terrain, Rough Terrain, Truck, Telescopic Boom Crawler, and Loader Cranes, as well as Aerial Work Platforms.
• MaedacoreChannel Partner/ Reseller/ DistributorRMB Service Group is a sales and service agent for Maeda mini crawler cranes and spider cranes in South Australia. Maeda is the world's largest mini crane manufacturer with over 80% market share in Australia.
• ShuttleliftcoreChannel Partner/ Reseller/ DistributorRMB Service Group is a sales and service agent for Shuttlelift gantry cranes including DB, SB, SL, and ISL series rubber tyred gantry cranes.
• REA (ROPS Engineering Australia)coreChannel Partner/ Reseller/ DistributorRMB Service Group is a sales and service agent for REA ROPS (Roll-Over Protection System) and FOPS (Falling Object Protection System) installations. REA specializes in design, manufacturing, testing, fitment, repair and certification of ROPS and FOPS for heavy machinery and vehicles.

Scale indicators4 records

Recent moves5 records

Expansion highlights3 records

Direct peers

• Pace Cranes: Australian distributor of Maeda mini crawler and spider cranes with comparable product portfolio overlap (including the CC and MC series RMB carries). Operates as a peer authorized dealer for the same Maeda brand in other Australian states.
• United Crane Trucks: Australian specialist in truck-mounted crane sales, service, and fit-outs. Closely comparable to RMB's HIAB and truck-mounted crane service line and competes for the same transport and logistics customer segment.
• Pacific Hoists: Australian manufacturer and supplier of hoists, winches, and material handling equipment with associated servicing capabilities. Comparable product overlap in lifting equipment and complementary service offering to RMB's hoist- and rigging-adjacent work.
• Tidd Ross Todd Limited (TRT): New Zealand/Australian manufacturer of the TIDD PC28 pick-and-carry crane. RMB is one of TRT's authorized state dealers, and TRT also sells direct, making it both partner and direct sales competitor in PC28 territory.
• ROPS Engineering Australia (REA): Specialist designer and installer of ROPS/FOPS structures for heavy machinery, and also supplies Palfinger vehicle lifting cranes. RMB acts as REA's authorized service partner; REA sells directly in other regions, creating overlap on specialized safety installations.

Broad incumbents

• Shuttlelift: Manufacturer of rubber-tyred gantry cranes (DB, SB, SL, ISL series). RMB carries Shuttlelift as an authorized dealer; Shuttlelift also engages other global distributors, making it a principal-and-channel overlap.
• Maeda Seisakusho: Japanese manufacturer holding over 80% Australian market share in mini crawler cranes (per company data). RMB is one of several authorized Maeda dealers in Australia; Maeda's principal presence and sister distributor networks create direct channel overlap.
• Tadano Oceania: Regional arm of global crane manufacturer Tadano, offering the full mobile crane range (all-terrain, rough terrain, truck, crawler) that RMB also represents at the dealer level. Competes indirectly via OEM-direct service and sales channels.

Regional players

• Crocker Crane Hire: Australian crane hire and service company operating across multiple states. While focused on rental rather than dealer sales, it overlaps with RMB on crane servicing, field breakdown support, and heavy vehicle maintenance for fleet operators.
• Pickering Equipment: Australian heavy equipment supplier with crane, lifting, and access platform offerings. Comparable dealer/service business model with multi-brand representation, though operating across different regional markets than RMB.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/rmbservicegroup
• LinkedInlinkedin.com/company/rmb-service-group

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about RMB Service Group