Honey and Spice
Honey and Spice is a bootstrapped Indian D2C e-commerce brand selling premium organic raw honey, A2 ghee, spices, and gourmet foods sourced from WWF-trained tribal partners, distributed via its own website and major Indian marketplaces including Amazon, Blinkit, Zepto, and Instamart.
- Company typePrivate
- Founded2014
- HeadquartersBangalore, India
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
Honey and Spice firmographics
Firmographics- Name
- Honey and Spice
- Legal name
- Bonneterre Foods Private Limited
- Website
- https://honeyandspice.in
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Honey and Spice is a bootstrapped Indian D2C e-commerce brand selling premium organic raw honey, A2 ghee, spices, and gourmet foods sourced from WWF-trained tribal partners, distributed via its own website and major Indian marketplaces including Amazon, Blinkit, Zepto, and Instamart.
- Ownership category
- akta.pro rank
Honey and Spice industry classification
Industry- Product category
- Premium Organic Food & Honey
- NAICS
- Apiculture (112910), Apiculture (11291), Sugar Manufacturing (31131)
- SIC
- Food And Kindred Products (2000), Miscellaneous Food Preparations & Kindred Products (2090), Canned, Fruits, Veg, Preserves, Jams & Jellies (2033)
- akta.pro primary industry
- Honey Production & Extraction (AFAEAHAA)
- akta.pro secondary industries
- Honey & Natural Sweet Spreads Manufacturing (AFAKADAL), Value-Added Bee Products Manufacturing (Candles, Cosmetics, Supplements, Mead Ingredients) (AFAEAHAM), Specialty & Single-Origin Spices (Geographic/Varietal, Premium Grades) (AFAJANAK)
Keywords
Where Honey and Spice is headquartered
LocationHeadquarters
- HQ city
- Bangalore
- HQ country
- India
- HQ region
- Asia
Offices2 records
Markets served
Honey and Spice business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Marketing or Sales, Operations, Technology or R&D
Revenue model
- Direct Product Sales: Direct-to-consumer sales of premium organic honey, ghee, spices, and gourmet food products through e-commerce website and marketplaces. One-time purchase model with loyalty rewards program (POPCoins) offering up to 5% discount.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Central Indian Wild Honey - NMR Tested |
| Unit Pricing | Pay-as-you-go | A2 Desi Gir Cow Ghee - Bilona Method |
| Unit Pricing | Pay-as-you-go | Limited Edition Honey Combo |
| Unit Pricing | Pay-as-you-go | High Curcumin Turmeric Powder |
| Other | Pay-as-you-go | Free Shipping Threshold |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels7 records
Honey and Spice product offering
Product offeringCore offering
Honey and Spice sells premium raw organic honey, A2 desi cow ghee, GI-tagged spices, cold-pressed oils, and gourmet Indian food products directly to consumers through its own e-commerce site and Indian marketplaces. The company sources single-origin wild honey from tribal harvesters across multiple Indian forest regions and verifies purity using NMR laboratory testing on its Central Indian Wild Honey line. Its portfolio extends to curated gift boxes and a small face-and-body line using honey-derived ingredients.
Product overview
Honey and Spice is an Indian e-commerce company selling premium organic food products, primarily raw honey sourced from tribal partners across diverse Indian geographies. The product portfolio centers on raw honey varieties (wild forest honey, mono-floral honey, cliff honey) from regions including the Himalayas, Central India, South India, Eastern Ghats, and Kashmir. Secondary product lines include A2 Desi Cow Ghee (Gir, Hallikar, Buffalo varieties) made using traditional Bilona method, gourmet delicacies (Rose Gulkand, Honey Peanut Butter, Amla products, instant coffees, super laddoos, choco pops), whole spices and super foods (Ceylon cinnamon, turmeric, black pepper, moringa), FreshMill cold-pressed oils, organic native rice, and GI-tagged regional specialties. The company positions itself around sustainability, ethical tribal partnerships, and lab-tested purity (NMR testing for honey). Products are sold through their Shopify e-commerce platform with distribution via Amazon, Instamart, Zepto, and Blinkit.
Differentiator
Problem solved
Functional benefit
Products and services
- Raw Honey Collection Premium organic raw honey sourced from forests and farms across India, including Himalayan, Central Indian, South Indian, Eastern Ghats, and West Indian varieties; sustainably harvested from wild beehives by tribal partners, 100% pure with nothing added or removed.
- Central Indian Wild Honey (NMR Tested) Wild honey from Madhya Pradesh and Maharashtra forests, harvested by Apis dorsata bees in batches of approximately 750 Kgs, verified for zero adulteration through Nuclear Magnetic Resonance (NMR) testing.
- Himalayan Wild Honey 100% raw, pure, unprocessed wild honey from the Jim Corbett National Park region; deep amber color, bold earthy flavor with floral undertones.
- Kashmir Honey Raw organic honey from Kashmir valleys made from Acacia tree nectar; warm amber with golden undertones, smooth lightly sweet with floral notes.
- South Indian Wild Honey Light amber wild honey from Southern Indian forests (Tamil Nadu, Karnataka, Kerala); sweet and fruity with subtle tang.
- Mono Floral Honey Collection Single-flower honey varieties sourced from specific nectar sources including Jamun, Sulai (Vana Tulsi), Kashmiri Apple, Wild Berry (Sidr/Jujube), Lychee, Moringa, Rosewood, Sunflower, Buckwheat, Coorg Coffee, and Mustard.
- Cliff Honey Rare honey harvested from rock cliffs of dense Indian forests, including Sweet Cliff Honey and Bitter Cliff Honey varieties.
- A2 Desi Gir Cow Ghee Hand-churned A2 ghee made from Gir cow milk using the traditional Bilona method; sourced from a single-origin farm in Gujarat; available in 250ml (Rs. 750), 500ml (Rs. 1,400), and 1Ltr (Rs. 2,800) sizes.
- A2 Desi Cow Ghee Variants Includes A2 Hallikar Cow Ghee (250ml), Buffalo Ghee from 100% farm buffalo milk (250gm), and Farm Fresh Cow Ghee from organic cow milk.
- Honey Rose Gulkand Ayurvedic recipe made with Indian Damask rose petals and pure raw honey, slow sun-soaked for one month with rock sugar; cooling, digestive, and rejuvenating benefits.
- Gourmet Delicacies Gourmet specialty foods including Honey Peanut Butter, Honey Soaked Amla, Amla Spread, Dried Figs in Raw Honey, Honeycomb Soaked in Honey, Nuts Soaked in Honey, Instant Coffees, Hot Chocolate Mix, Super Laddoos, Choco Pops, and Cacao Nibs.
- High Curcumin Turmeric Powder GI-tagged turmeric from Erode, Tamil Nadu with high curcumin content; naturally grown, boiled, sun-dried, and finely powdered; 100% pure with no artificial additives.
- Whole Spices & Super Foods Whole spices (Ceylon Cinnamon, Black Pepper, Dry Ginger, Green Cardamom, Whole Cloves); herb powders (Amla, Moringa); premium nuts (Goan Cashews); health juices; and apple cider vinegars.
- FreshMill Oils Cold-pressed cooking oils (Coconut, Groundnut, Sesame, Safflower, Almond, Avocado, Flaxseed, Mustard, Extra Virgin Coconut) plus Organic Native Rice (Rajamudi, Red Rice, Black Rice), Natural Jaggery, and Super Noodles.
- GI Tag Products GI-tagged specialty products including Lakadong Turmeric Powder, Mangrove Honey, Whole Cloves, High Curcumin Turmeric Powder, Sulai Honey, plus regional specialties like Goan Cashews, Araku Filter Coffee, Chikmagalur Filter Coffee, Darjeeling Green Tea, and Assam Green Tea.
- Limited Edition Honey Combo Combo of three limited-edition 200gm jars: Tropical Blossom Honey (Western Ghats), Jamun Honey (unifloral with bitter tinge), and Wild Berry Honey (Sidr/Jujube); priced at Rs. 799.
- Gift Boxes & Combos Collection Curated gift collections including Wild Honey Combo, Limited Edition Honey Combo, Treasures of the Himalayas Gift Box, Mono-floral Honey Combo, Assorted Honey Collection, Golden Ritual Combo, Honey and Turmeric Wellness Combo, and India's Finest Gift Box, positioned for premium corporate and festive gifting.
- Face & Body Products Body care products including Honey Lip Balm with Beeswax and Beetroot.
Quantifiable outcome
- NMR-tested zero adulteration guarantee for Central Indian Wild Honey
- +2 more outcomes
Companies that use Honey and Spice
Customer profileNamed customers4 records
Segments4 records
Ideal customer profiles3 records
Honey and Spice technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
Honey and Spice partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- WWF (World Wide Fund for Nature)coreWWF has trained tribal partners in sustainable honey harvesting practices. The company works with numerous indigenous forest tribes from diverse regions of India who have been trained by WWF and other organizations for cruelty-free and sustainable honey harvesting methods.
Scale indicators3 records
Recent moves6 records
Expansion highlights6 records
Honey and Spice competitors and assessment
Company assessmentBroad incumbents
- Marico (Saffola): Large Indian FMCG whose Saffola brand sells honey and edible oils across mass-market retail. Overlaps with Honey and Spice in honey and oils but competes via scale-driven pricing rather than artisanal positioning.
- Patanjali Ayurved: Large Indian natural-products conglomerate with significant honey, ghee, and Ayurvedic food share. Adjacent in natural/wellness positioning but competes at mass-market price points with very different sourcing and brand story.
- Dabur: India's largest Ayurvedic and natural products FMCG with mass-market honey, ghee, and spices portfolios. Competes at the broader category level through heavy distribution and advertising rather than the premium-wild-honey niche.
Direct peers
- 24 Mantra Organic: Large Indian organic food brand selling staples, spices, honey, and ghee across D2C and offline retail. Comparable in organic/farm-sourced positioning and multi-category premium grocery basket.
- Kapiva: Ayurvedic wellness food brand offering honey, ghee, juices, and supplements through D2C and modern retail. Comparable in product breadth, premium pricing, and India-first health-conscious target customer.
- Organic Tattva: India-based organic staples and gourmet food brand selling across D2C and modern retail. Comparable in organic certification messaging, multi-category grocery basket, and India-wide shipping.
- Two Brothers Organic Farms: India-based D2C premium organic food brand selling raw honey, A2 ghee, and traditional grains through own website and marketplaces. Closest comparable to Honey and Spice in category mix, premium positioning, and tribal/small-farmer sourcing model.
- Phalada Pure & Sure: Organic and residue-free Indian food brand with a portfolio spanning honey, ghee, spices, and grains. Comparable in organic certification emphasis, multi-channel distribution, and premium grocery positioning.
- Conscious Food: India-based organic food brand focused on traditional grains, flours, spices, and natural sweeteners. Comparable in organic-credentials, regional Indian sourcing, and D2C/retail distribution.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Honey and Spice social profiles
Digital presenceHoney and Spice financial estimates
Financial estimateRevenue estimate
Valuation estimate
Honey and Spice leadership team
Management profileNumber of profiles
Profiles1 record
Honey and Spice funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Honey and Spice M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Honey and Spice
What does Honey and Spice do?
Honey and Spice sells premium raw organic honey, A2 desi cow ghee, GI-tagged spices, cold-pressed oils, and gourmet Indian food products directly to consumers through its own e-commerce site and Indian marketplaces. The company sources single-origin wild honey from tribal harvesters across multiple Indian forest regions and verifies purity using NMR laboratory testing on its Central Indian Wild Honey line. Its portfolio extends to curated gift boxes and a small face-and-body line using honey-derived ingredients.
Is Honey and Spice a public or private company?
Honey and Spice is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Honey and Spice founded?
Honey and Spice was founded in 2014. It employs 11 to 50 people.
Where is Honey and Spice based?
Honey and Spice is headquartered in Bangalore, India, in the Asia region.
How does Honey and Spice make money?
One revenue line is on record: direct Product Sales.
Who are Honey and Spice's main competitors?
Broad incumbents on record are Marico (Saffola), Patanjali Ayurved and Dabur. Direct peers are 24 Mantra Organic, Kapiva, Organic Tattva, Two Brothers Organic Farms, Phalada Pure & Sure and Conscious Food.
Does Honey and Spice have an API?
No public API is recorded for Honey and Spice.
What industry is Honey and Spice in?
Honey and Spice's product category is Premium Organic Food & Honey. Its primary akta.pro industry code is AFAEAHAA, Honey Production & Extraction, with a secondary code of AFAKADAL, Honey & Natural Sweet Spreads Manufacturing. Its NAICS code is 112910 and its SIC code is 2000.