Bibigi'

What Bibigi' does

Bibigì (legal entity BIBIGI srl) is an Italian designer and manufacturer of fine jewelry, founded in 1979 and headquartered in San Salvatore Monferrato in the Piedmont region of Italy. The company produces engagement rings, wedding bands, necklaces, earrings, bracelets, and watches using precious metals (gold in white, rose, and red varieties) and certified diamonds, organized into more than 30 named collections such as Valentine, Unica, Aeternitas, Luminis, Mirabilis, Snake, Universus, Vulcanus, Pegasus, Prêt-à-porter, Boheme, Millenium, Idyllium, Blue Water, and a dedicated men's line under My Self/Classic/Character. A notable technical feature is the proprietary Unica four-prong U-shaped setting, marketed as allowing diamonds to return 'double the brilliance' to the observer.

The company sells directly to consumers through its own e-commerce site (bibigi.com) and physical retail stores, and reaches the B2B/wholesale channel through recurring participation in the Il Tarì jewelry trade show held in April and October annually. It also offers ancillary offerings including 'Confezioni ed espositori' packaging and display solutions for retailers and a 'My Jewellery Care' aftercare service. Bibigì is privately held and family-operated with 11-50 employees, no disclosed parent company, no subsidiaries, and no external investment or funding rounds evidenced in the data.

The primary customer base is affluent individual consumers purchasing for significant life events — engagements, weddings, anniversaries, and other special occasions — with secondary demand from male consumers seeking silver bracelets, nautical-cord wristbands, and zodiac-themed pieces. Pricing is not publicly disclosed; as a luxury jewelry brand, prices are quote-based and vary by materials, gemstones, and craftsmanship complexity. Bibigì maintains EU GDPR compliance on its website and emphasizes Made-in-Italy craftsmanship and certified diamonds as core quality markers.

Name

Bibigi'

Legal name

BIBIGI srl

Website

https://bibigi.com

Company type

Private

Founded year

1979

Operating status

Operating

Headcount range

11–50 employees

Short description

Bibigì is an Italian family-owned designer and manufacturer of fine jewelry, founded in 1979 in Piedmont, producing engagement rings, wedding bands, and certified-diamond pieces across 30+ collections for affluent consumers via its own e-commerce site, retail stores, and B2B trade show channels.

Ownership category

akta.pro rank

Product category

Luxury Fine Jewelry

NAICS

Jewelry and Silverware Manufacturing (33991), Jewelry Retailers (458310)

SIC

Jewelry, Silverware & Plated Ware (3910), Retail-Jewelry Stores (5944), Jewelry, Precious Metal (3911)

akta.pro industry

PRIMARYCRAKACAB

Wedding Bands (Bridal Rings)

Consumer Products & Retail/Jewelry, Watches & Luxury Accessories/Bridal & Engagement Jewelry

SECONDARYCRAKAAAB

Colored Gemstone Jewelry

Consumer Products & Retail/Jewelry, Watches & Luxury Accessories/Fine Jewelry (Precious Metals & Gemstones)

Keywords

• Fine jewelry manufacturing
• Wedding band design
• Engagement rings
• Certified diamond jewelry
• Made in Italy jewelry

Headquarters

HQ city

San Salvatore Monferrato

HQ country

Italy

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Jewelry Retail: Direct sales of luxury jewelry including engagement rings, wedding bands, necklaces, earrings, bracelets, and watches. Products are sold at premium price points reflecting precious metals and certified gemstones.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Bibigi' designs, manufactures, and retails fine Italian jewelry made with gold (white, rose, yellow), silver, certified diamonds and precious gemstones. Its catalog spans engagement rings, wedding bands, necklaces, earrings, bracelets, watches and men's jewelry, organized into 30+ themed collections. The company sells directly to consumers through its e-commerce site and physical stores, and to trade buyers via the Il Tarì jewelry fair.

Product overview

Bibigi' is an Italian jewelry company established in 1979, offering a comprehensive portfolio of fine jewelry products organized into multiple themed collections. The product range includes rings (solitaire, trilogy, eternity, wedding bands), bracelets, necklaces, and earrings crafted in gold (white, rose, yellow) and silver, often featuring diamonds and precious gemstones. Key collections include Valentine (minimalist), Unica (special four-prong setting), Aeternitas, Luminis, Mirabilis, Snake, Universus, Vulcanus, Pegasus, and Prêt à porter. The company also offers certified diamonds, men's jewelry under the My Self and Classic collections, and packaging solutions. Bibigi' positions itself as a Made in Italy luxury jewelry brand, with products sold through physical stores and their e-commerce platform.

Differentiator

Problem solved

Functional benefit

Products and services

• Valentine Collection Jewelry collection characterized by an 'easy' minimalist style designed to be youthful and modern.
• Unica Collection Collection named for its distinctive four-prong 'U'-shaped setting that lets more light reach the diamond so it returns greater brilliance to the observer.
• Aeternitas Collection One of the new featured collections highlighted on the Bibigi' homepage.
• Luminis Collection One of the new featured collections highlighted on the Bibigi' homepage.
• Mirabilis Collection One of the new featured collections highlighted on the Bibigi' homepage.
• Snake Collection Jewelry collection featuring snake-themed designs.
• Universus Collection One of the new featured collections highlighted on the Bibigi' homepage.
• Vulcanus Collection One of the new featured collections highlighted on the Bibigi' homepage.
• Pegasus Collection One of the new featured collections highlighted on the Bibigi' homepage.
• Prêt-à-porter Collection Ready-to-wear jewelry collection of accessible fine pieces.
• Certified Diamonds (Diamanti certificati) Category offering certified diamond jewelry pieces sold with diamond authentication.
• Fedi (Wedding Bands) Wedding bands and rings including various styles with diamonds and precious metals.
• Uomo (Men's Jewelry) Men's jewelry line including bracelets, wristbands, and keychains in silver with various inserts and zodiac themes.
• My Self Collection Men's collection featuring silver bracelets, wristbands, and keychains with nautical cord and customizable zodiac or symbol inserts.
• Classic Collection Classic men's jewelry collection.
• Character Collection Men's jewelry collection.
• Boheme Collection Jewelry collection with bohemian-inspired designs.
• Millenium Collection Jewelry collection featuring white gold and diamonds.
• Idyllium Collection Collection featuring white gold and certified diamonds.
• Blue Water Collection Collection featuring aquamarine and diamonds.
• Fancy Collection Jewelry collection featuring fancy colored diamonds.
• Elle Collection Collection featuring solitaire designs with diamonds on the stem.
• Louvre Collection Jewelry collection.
• Imperialis Collection Imperial-style jewelry collection.
• Solaris Collection Collection featuring colored gemstones with diamonds.
• Versailles Collection Collection inspired by French elegance.
• Only You Wedding Band Collection Wedding band collection featuring bi-lateral perforated writing designs.
• Eternal Collection Collection featuring rings with colored gemstones (ruby, sapphire, emerald) and diamonds.
• Eternity Rings Rings featuring continuous diamond or gemstone settings around the band.
• Solitaire Rings Single-stone engagement and dress rings.
• Trilogy Rings Three-stone rings symbolizing past, present, and future.
• My Jewellery Care Jewellery care and maintenance service offered by Bibigi'.
• Confezioni ed espositori (Packaging and Display Stands) Packaging and display solutions offered to jewelry retailers.

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• Il TarìcoreStrategic or Co-development PartnerBibigì regularly participates in the Il Tarì jewelry trade show, held twice yearly (April and October) at the Tarì design center. This is a key industry event for jewelry manufacturers and retailers in Italy, allowing Bibigì to showcase new collections, meet with buyers, and conduct wholesale business.

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Buccellati: Buccellati is a Milan-based Italian fine jewelry house known for hand-engraved precious metal jewelry with diamonds and gemstones — comparable to Bibigì as a heritage Italian fine jewelry manufacturer serving luxury bridal and occasion-driven purchases.
• Roberto Coin: Roberto Coin is an Italian fine jewelry brand headquartered in Vicenza, producing handcrafted gold and diamond collections for global retail — comparable to Bibigì in craftsmanship heritage, gold/diamond product mix, and multi-channel distribution model.
• Damiani: Damiani is an Italian luxury jewelry maison founded in 1924, specializing in bridal jewelry, engagement rings, and wedding bands made with diamonds and precious metals — the closest direct Italian peer to Bibigì in product, target market (affluent bridal buyers), and Made-in-Italy craftsmanship positioning.
• Pomellato: Pomellato is a Milan-based Italian fine jewelry brand under the Kering group, known for colored gemstone and gold jewelry with strong Made-in-Italy positioning — comparable to Bibigì's Italian craftsmanship focus and colored gemstone offerings (Eternal, Solaris collections).
• Fope: Fope is a Vicenza-based Italian fine jewelry company specializing in flexible gold chains and bracelets with diamonds — comparable to Bibigì as an Italian-made precious-metal fine jewelry manufacturer with global distribution via jewelry retailers and own retail.
• Vhernier: Vhernier is an Italian high-jewelry maison producing sculptural gold and gemstone pieces from Valenza — comparable to Bibigì as a Made-in-Italy fine jewelry manufacturer targeting luxury bridal and occasion purchases with proprietary design language.
• Crivelli: Crivelli is an Italian jewelry brand founded in 1968, producing gold and diamond fine jewelry with extensive bridal and wedding band collections — directly comparable to Bibigì in size, family-owned structure, bridal specialization, and Italian craftsmanship heritage.

Broad incumbents

• Tiffany & Co. Tiffany & Co. is the global benchmark for engagement rings and bridal fine jewelry with a flagship setting-based product franchise — comparable to Bibigì in bridal category focus and certified diamond offering, but operates as a global luxury incumbent with far greater brand equity.
• Cartier: Cartier is a leading global luxury jewelry maison with iconic bridal offerings (Cartier Love, engagement rings) — comparable to Bibigì in luxury fine jewelry and wedding band categories, but with vastly broader scale, marketing, and international retail footprint.
• Bulgari: Bulgari is a globally dominant Italian luxury jewelry and watch maison offering bridal, high jewelry, and fashion jewelry — comparable to Bibigì in Italian craftsmanship heritage and bridal/engagement ring categories but operating at vastly larger scale and global brand reach.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• Facebookfacebook.com/profile.php

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bibigi'