Markniac MKT

What Markniac MKT does

Markniac MKT (legal entity: NO TE RINDAS SL, CIF B47761853) is a strategy-led creative marketing agency founded in 2015 and headquartered in Valladolid, Spain, with a second office in Madrid. The firm operates a 'strategy-first' model in which strategic consulting precedes creative execution, and organizes its service portfolio around four pillars: strategic consulting and branding, graphic design, digital marketing (SEO, SEM, social ads, email, inbound, programmatic buying, web optimization, affiliate/influencer), and social media management with content creation. It also runs below-the-line events, an influencer agency, and a proprietary research line ('Papers' by Markniac Lab) along with recurring community events ('Afterwork').

The agency's commercial focus is concentrated in two declared verticals: Food & Beverage (with deep specialization across wine denominations, meat products, spirits, and snacks) and Commercial Areas / Shopping Centers. The visible enterprise client roster spans Bodegas Protos, D.O. Rueda, Bodega Cuatro Rayas, Yllera 5.5, Bodega Oro de Castilla, IGP Carne de Ávila, Intercun, CBRE, Junta de Castilla y León, Civitatis, and Ticare Implants, among others. Markniac also operates as a certified 'agente digitalizador' under Spain's Fondos Europeos / Kit Digital program, offering subsidized SME digitization services including social media management, web presence, e-commerce, and marketplace integration. There is no proprietary technology platform, no app, no public API, and no disclosed AI/ML capability; revenue is generated through professional services on project and retainer pricing, with public unit pricing only on the Marketplace/Fondos Europeos line.

Name

Markniac MKT

Legal name

NO TE RINDAS SL

Website

https://markniac.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

11–50 employees

Short description

Markniac MKT is a strategy-led creative marketing agency in Valladolid and Madrid, Spain, specializing in Food & Beverage and Commercial Areas branding, digital marketing, social media, and events, while also serving as a certified agent for EU-funded SME digitization.

Ownership category

akta.pro rank

Headquarters

HQ city

Valladolid

HQ country

Spain

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D

Revenue model

1. Professional Services - Marketing and Creative Services: Markniac generates revenue through providing paid marketing, branding, digital marketing, social media, events, and influencer services to clients. Services are offered at various price points including project-based fees and monthly retainer arrangements.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels6 records

Core offering

Markniac MKT is a strategy-first creative marketing agency that sells branding, graphic design, digital marketing, social media management, BTL events, and influencer agency services. The firm focuses on Food & Beverage (wine, meat, spirits, snacks) and commercial shopping center clients in Spain, and additionally operates as a digitalization agent delivering subsidized services (social media, websites, e-commerce, marketplaces) under the European Funds / Kit Digital program.

Product overview

Markniac MKT is a creative marketing agency organized around strategic consulting and brand development as its core pillars. The agency offers a comprehensive suite of services including branding, graphic design, digital marketing (encompassing social ads, SEO, SEM, email marketing, inbound marketing, programmatic buying, web optimization, and affiliate/influencer programs), social media management with content creation, BTL events and experiential marketing, and influencer agency services. Additionally, under European Funds programs, Markniac acts as a digitalization agent offering social media management, website development, e-commerce setup, advanced internet presence, and marketplace integration services for small businesses. The agency also produces proprietary research through its 'Papers' publication series and hosts community events called 'Afterwork' for knowledge sharing.

Differentiator

Problem solved

Functional benefit

Products and services

• Consultoría y Estrategia (Consulting and Strategy) Strategic consulting to help clients define their marketing approach, understand market dynamics, and develop actionable business strategies. Targeted at enterprise clients in Food & Beverage and commercial areas.
• Branding Brand development and identity services including strategic brand positioning, visual identity design, and brand architecture to build distinctive market positioning.
• Diseño Gráfico (Graphic Design) Graphic design services covering visual communication materials, from corporate identity to marketing collateral, ensuring cohesive brand presentation across all touchpoints.
• Marketing Digital (Digital Marketing) Comprehensive digital marketing services encompassing social advertising, SEO, SEM, email campaigns, inbound marketing, programmatic buying, web optimization, and affiliate/influencer programs for enterprise clients.
• Social Media y Contenidos (Social Media and Content) Social media management and content creation services including content strategy, community management, and multimedia content production for brands.
• Eventos y Experiencias BTL (BTL Events and Experiences) Below-the-line event marketing and experiential marketing services for direct consumer-brand interactions.
• Agencia de Influencers (Influencer Agency) Influencer marketing agency services connecting brands with relevant influencers for marketing campaigns.
• Marketplaces (Fondos Europeos) Marketplace strategy and product listing services including audit (from €300), competitor analysis (from €800), business strategy (from €3,000), catalog production (from €1,000/month), audiovisual content (from €450), and CMS contribution (from €450/month) for European Fund recipients.

Named customers26 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered minor.

• Universidad de Valladolid (UVa)minorOthersUniversity partnership for talent recruitment. Markniac has agreements with various universities including UVa, UEMC, and ESI to attract young creative professionals and strategists who want to start and develop their careers at the agency.
• Universidad Europea Miguel de Cervantes (UEMC)minorOthersUniversity partnership for talent recruitment. Agreement to attract young creative professionals and strategists interested in beginning their professional career at a strategic-focused agency.
• ESI (似乎指另一所大学)minorOthersUniversity partnership for talent recruitment. Part of Markniac's talent pipeline strategy.

Scale indicators1 record

Recent moves6 records

Expansion highlights6 records

Direct peers

• Shackleton: Spanish creative agency operating at a comparable boutique scale with multi-disciplinary brand-led offerings, directly competing for similar creative and strategic marketing engagements in Spain.
• Comunica+A: Spanish integrated communications agency offering branding and digital marketing services comparable to Markniac's offering, competing for similar mid-market and enterprise clients across Spain.
• Good Rebels: Spanish digital marketing agency offering branding, content, social media and digital transformation services that overlap directly with Markniac's core service mix for similar enterprise clients.
• BAP&Conde: Spanish creative agency with strategic consulting and brand development services mirroring Markniac's core offerings of consultancy, strategy, and branding for comparable Spanish clients.
• Torresburros Estudio: Spanish creative/branding studio of comparable boutique scale with a similar brand-led agency model competing for design and strategic creative mandates in the Spanish market.
• T2O Group: Spanish digital marketing agency with media, content, programmatic and data-driven offerings that overlap significantly with Markniac's digital marketing service portfolio.
• El Ruso de Madridejos: Madrid-based creative agency matching Markniac's boutique positioning, with creative-led brand and digital work for similar Spanish enterprise and consumer clients.

Broad incumbents

• Publicis Spain: Major global advertising holding group with Spain operations competing for multi-service marketing contracts at the enterprise and government clients that Markniac also serves.
• Ogilvy Spain: Major global advertising network with Spain presence offering a broad portfolio of brand, digital, and PR services, competing for the same enterprise marketing budgets that Markniac serves.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/wearemarkniac
• Facebookfacebook.com/markniac
• LinkedInlinkedin.com/company/markniac
• Instagraminstagram.com/markniac

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Markniac MKT