V2track
V2track is a New Zealand provider of hybrid satellite/cellular GPS tracking for aviation, vehicle fleets, and marine vessels. The company sells proprietary v2track V5 hardware and supported third-party devices, operating a cloud-based platform on subscription and airtime plans globally.
- Company typePrivate
- Founded2005
- HeadquartersHamilton, New Zealand
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What V2track does
V2track (legal entity v2track (2022) Limited) is a privately-held New Zealand technology company founded in 2005 and headquartered in Cambridge, New Zealand. The company develops hybrid satellite/cellular GPS tracking hardware and a cloud-based fleet management platform sold primarily to aviation operators (commercial airlines, charter operators, helicopter operators, flight training schools, aerial firefighting contractors, and humanitarian aviation NGOs), with secondary positioning in vehicle fleets and marine vessels. Its core technical proposition is automatic switching between cellular networks (10–15 second updates) and the Iridium satellite network (2-minute updates), with a store-and-forward architecture that captures high-detail data in cellular dead zones, delivering materially lower airtime costs than pure-satellite competitors.
The product portfolio centres on the proprietary v2track V5 dual-mode tracker and the v2track Viewer web/mobile platform, complemented by a deep supported-hardware ecosystem that the company resells and integrates — Flightcell DZMx/DZMx PLUS, Trotter DataVault, Teltonika, RockFLEET, RockAIR, RockSTAR, Iridium Extreme, the AFDAU-T1 aerial firefighting telemetry unit, and Garmin inReach devices — plus the v2Connect companion app for iPad, Android, and Windows that delivers two-way messaging, Electronic Flight Bag (EFB) data transmission, flight manifests, checklists, and AHRS/FOQA telemetry. V2track holds approved tracking provider status with the US Forest Service, Australia's NAFC (AFAMS), Nepal's CAAN, and the UN World Food Programme, and integrates with FlightAware, multiple EFB apps (Flightspan, AvPlan), flight-ops software (AeroNet, TakeFlite), and several fleet/relay platforms (Spidertracks, Blue Sky Network, TracPlus, Geotab, Verizon Connect).
V2track monetises through a mix of hardware sales (proprietary V5 and resold third-party devices), recurring subscription for the v2track Viewer platform and v2Connect app, usage-based Iridium satellite airtime priced below pure-satellite competitors, and bespoke integration/professional services for customers with specialised requirements. Go-to-market is direct enterprise field sales across New Zealand, Australia, South Africa, and (since March 2025) North America, supplemented by a global distributor/agent network, with demand generation driven by industry trade shows (VERTICON, Aviation NZ, Aero South Africa), a strong customer referral loop, and a footprint of named operator case studies.
V2track firmographics
Firmographics- Name
- V2track
- Legal name
- v2track (2022) Limited
- Website
- https://v2track.com
- Company type
- Private
- Founded year
- 2005
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- V2track is a New Zealand provider of hybrid satellite/cellular GPS tracking for aviation, vehicle fleets, and marine vessels. The company sells proprietary v2track V5 hardware and supported third-party devices, operating a cloud-based platform on subscription and airtime plans globally.
- Ownership category
- akta.pro rank
Where V2track is headquartered
LocationHeadquarters
- HQ city
- Hamilton
- HQ country
- New Zealand
- HQ region
- Oceania
Offices4 records
Markets served
V2track business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Platform/Subscription Services: Monthly or annual subscription for access to v2track Viewer web application and mobile apps. Pricing based on fleet size and feature requirements. Includes airtime plans with flexible, cost-effective options.
- Hardware Sales: Sale of tracking devices including v2track V5, portable and fixed installation options. Devices available as standalone or bundled with installation services.
- Satellite Airtime Plans: Flexible, cost-effective airtime plans utilizing Iridium satellite network. Lower costs compared to pure satellite trackers due to hybrid cellular/satellite architecture.
- Custom Solutions & Integration Services: Customized solutions development for clients with specific requirements beyond standard offering. Includes custom hardware integrations and software customizations.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Custom enterprise pricing based on fleet size and requirements |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels6 records
V2track product offering
Product offeringCore offering
V2track provides a hybrid satellite/cellular GPS tracking platform and supporting hardware for aircraft, vehicles, and marine vessels. The core offering combines the cloud-based v2track Viewer platform with proprietary V5 tracking hardware that automatically switches between cellular networks and Iridium satellite for global coverage at lower cost than pure satellite systems.
Product overview
v2track is a hybrid satellite/cellular GPS tracking and fleet management platform for aircraft, land vehicles, and marine vessels. The product portfolio consists of the v2track Platform (cloud-based tracking and management software) as the core offering, paired with proprietary v2track V5 hardware devices that provide the dual-mode connectivity. The ecosystem includes supported third-party hardware (Flightcell DZMx/DZMx PLUS, Trotter DataVault, Teltonika, RockFLEET, AFDAU-T1, RockAIR, RockSTAR, Iridium Extreme, Garmin inReach devices) and the v2Connect companion app for iPad, Android, and Windows that provides advanced 2-way messaging, EFB capabilities, and custom form submission. The system transmits location, sensor, and telemetry data via hybrid cellular/satellite networks to the v2track Viewer platform for real-time monitoring, fleet management, and operational intelligence.
Differentiator
Problem solved
Functional benefit
Brands
- v2Connect: iPad, Android, and Windows 10/11 phone & tablet app for advanced messaging, EFB capabilities, and hardware connectivity via Bluetooth
- v2track Viewer
- v2track Mobile Viewer
Products and services
- v2track Platform Cloud-based fleet management and asset tracking platform that aggregates data from hybrid satellite/cellular tracking hardware. Provides real-time GPS tracking, two-way messaging, geofencing, automated alerts, and 3D trip playback for aircraft, vehicles, and marine vessels.
- v2track V5 Dual Satellite/Cellular tracking device that automatically switches between cellular networks (10-15 second updates) and Iridium satellite (2-minute updates) to optimize cost and coverage. Supports high-rate tracking, event detection, and external sensor integration for aircraft, vehicles, and marine applications.
- Flightcell DZMx All-in-one satellite and cellular voice, data, and tracking system with panel-mounted control head. Combines satellite and cellular connectivity with hands-free calling, FDR with motion capture, custom forms, and USFS/NAFC AFF compliance for aerial firefighting.
- Flightcell DZMx PLUS LRU swap-out version of DZMx that mounts in avionics bay tray. Offers same features as DZMx in a different form-factor for simpler installation.
- Trotter DataVault High-performance telemetry and data acquisition system for aerial firefighting. Provides real-time data, complete telemetry capture, logged proof of delivery, and message interface with external GPS and Iridium dual function antenna.
- Teltonika Dual-SIM cellular network vehicle GPS tracker operating on 4G with 3G and 2G fallback. Designed for communication with RS232/RS485 devices, digital fuel sensors, and temperature monitoring for refrigerated transport.
- RockFLEET Waterproof ruggedized marine vessel and land vehicle tracker available as Iridium satellite only or dual Sat/Cell device. Supports permanent installations with tracking and 2-way communication.
- AFDAU-T1 Aerial firefighting telemetry and tracking device ensuring compliance with real-time additional telemetry requirements (ATU). Meets USFS, NAFC, and CONAF compliance with firefighting event detection and drop zone reporting.
- RockAIR Glare shield mounted portable tracking device with Iridium satellite and cellular connectivity. Features 2-way messaging, emergency monitoring, Bluetooth, backup battery (2 weeks), and quick release mounting for aircraft portability.
- RockSTAR Rugged waterproof handheld satellite communication and tracking device. Features Iridium SBD, GNSS positioning, Bluetooth, OLED screen, and long battery life (3 weeks to 12 months) for field workers and adventurers.
- Iridium Extreme Phone Rugged satellite phone with location awareness and integrated SOS button with emergency response service. Supports enhanced messaging with text-to-email and Iridium satellite network connectivity.
- Garmin inReach Explorer Handheld satellite messenger with 2-way text messaging via Iridium network. Features waterproofing, interactive SOS, GPS, barometric altimeter, compass, and up to 100 hours of tracking at 10-minute intervals.
- Garmin inReach Mini Palm-sized lightweight satellite communicator with 2-way messaging, location sharing, and weather forecasts. Offers up to 90 hours of tracking at 10-minute intervals with flexible airtime options.
Quantifiable outcome
- Reports every 10 seconds on cellular vs traditional satellite systems at 1 position per minute
- +2 more outcomes
Companies that use V2track
Customer profileNamed customers13 records
Segments4 records
Ideal customer profiles4 records
V2track technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration24 records
Feature5 records
V2track partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered core and strategic.
- Flightcell International LtdcoreMutual partnership where Flightcell added v2track as an approved tracking and airtime provider. Flightcell DZMx and DZMx PLUS hardware integrated with v2track platform. All-in-one satellite and cellular voice, data, and tracking system with panel-mounted design.
- FlightAwarecoreData exchange agreement enabling v2track users to opt-in to display tracking data on FlightAware platform. Next Generation Hybrid technology provides 4-5 position updates per minute compared to typical radar at 1 position per minute.
- USFS (United States Forest Service) AFFcoreAutomated Flight Following system integration for USA firefighting operations. Approved tracking provider status for compliance with USFS real-time tracking requirements.
- NAFC (National Aerial Firefighting Centre) AustraliacoreApproved AFAMS (Australian Fire Aircraft Monitoring System) tracking provider. Fully compatible with current and newly notified event logging requirements for Australian aerial firefighting operations.
- CAAN Nepal (Civil Aviation Authority)coreCivil Aviation Authority of Nepal has endorsed v2track as a tracking option for aviation operators in Nepal. Result of Tara Air fleet approval expanding to other regional operators.
- WFP (World Food Programme) - United NationsstrategicWorld Food Programme integration for humanitarian aviation tracking and logistics support in remote areas.
- GarmincoreGarmin handheld device integration with v2track platform. Supports Garmin inReach Explorer and inReach Mini devices for tracking via Iridium satellite network.
- AMS (Airborne Mission Systems) - AFDAU-T1corev2track is dealer and integration partner for the AFDAU-T1 aerial firefighting telemetry device. Approved on v2track for USFS compliance. Provides real-time additional telemetry requirements for firefighting contracts.
- Trotter Controls - DataVaultcoreHigh performance telemetry and data acquisition system for aerial firefighting. Trotter DataVault approved on v2track for USFS. Open platform for compliance reporting.
Scale indicators5 records
Recent moves7 records
Expansion highlights6 records
V2track competitors and assessment
Company assessmentRegional players
- Apex Flight Operation Solutions: Aviation operations and tracking platform serving flight schools, charter operators, and small airlines. Competes for the same flight-training and charter customer profile (e.g., Canterbury Aero Club, Sky Trails Air Charter) and is integrated with v2track as a data-relay partner.
- SkyNet Satellite Communications: Australia/NZ-focused satellite communications and tracking provider serving remote aviation and industrial customers. Geographic overlap with v2track's strongest market, and listed as a v2track data-relay integration partner.
Direct peers
- Blue Sky Network: Satellite-based aviation and fleet tracking provider with Iridium hardware and a cloud tracking platform. Overlaps with v2track on dual-mode sat/cell tracking for aircraft and is integrated with v2track as a data-relay partner, evidencing direct channel overlap.
- TracPlus: New Zealand-headquartered competitor providing satellite and cellular asset tracking primarily for aviation, firefighting, and marine operators. Direct overlap with v2track's hybrid tracking model and customer base, and listed among v2track's data-relay integration partners — making it both competitor and ecosystem participant.
- Guardian Mobility: Canadian aviation tracking and fleet management provider serving helicopter, fixed-wing, and aerial firefighting operators. Comparable hybrid satellite tracking positioning and overlapping customer base in Canadian firefighting (BC Hydro, BC WildFire ecosystems).
- Spidertracks: Aviation-focused satellite tracking and flight-data platform widely used in aerial firefighting, charter, and helicopter operations. Competes head-to-head in the same USFS/NAFC-style compliance use cases, and is integrated with v2track as a data-relay partner.
Broad incumbents
- Geotab: Large-scale commercial vehicle telematics and fleet management incumbent. Competes for v2track's vehicle/fleet tracking customers and is integrated as a data-relay partner, putting Geotab in a position to subsume v2track's value proposition in the road-fleet segment.
- Garmin: Global avionics and consumer satellite-communications incumbent whose inReach line and aviation GPS products compete with v2track's hardware. Garmin is simultaneously a v2track integration partner (inReach Mini/Explorer data relayed through v2track Viewer), illustrating the dual competitor-and-partner dynamic.
- Verizon Connect: Carrier-backed fleet and asset management platform targeting enterprise logistics and service fleets. Competes directly with v2track's vehicle/fleet management offering and is integrated as a data-relay partner, representing a competitive threat in road-fleet accounts.
Emerging players
- Flightcell International: New Zealand avionics manufacturer of all-in-one satellite/cellular tracking and communication hardware (DZMx, DZMx PLUS) used in firefighting and charter fleets. Functions as a v2track partner (hardware integration, approved airtime provider) but competes in the panel-mount tracking hardware layer v2track also addresses via V5 and partner portfolio.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights6 records
Customer concentration
V2track social profiles
Digital presenceV2track compliance and trust
Trust signalCompliance4 records
V2track financial estimates
Financial estimateRevenue estimate
Valuation estimate
V2track leadership team
Management profileNumber of profiles
Profiles3 records
V2track funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
V2track M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about V2track
What does V2track do?
V2track provides a hybrid satellite/cellular GPS tracking platform and supporting hardware for aircraft, vehicles, and marine vessels. The core offering combines the cloud-based v2track Viewer platform with proprietary V5 tracking hardware that automatically switches between cellular networks and Iridium satellite for global coverage at lower cost than pure satellite systems.
Is V2track a public or private company?
V2track is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was V2track founded?
V2track was founded in 2005. It employs 1 to 10 people.
Where is V2track based?
V2track is headquartered in Hamilton, New Zealand, in the Oceania region.
How does V2track make money?
Four revenue lines are on record. Platform/Subscription Services are the primary driver. The others are hardware Sales, satellite Airtime Plans and custom Solutions & Integration Services.
Who are V2track's main competitors?
Regional players on record are Apex Flight Operation Solutions and SkyNet Satellite Communications. Direct peers are Blue Sky Network, TracPlus, Guardian Mobility and Spidertracks. Broad incumbents are Geotab, Garmin and Verizon Connect. Flightcell International is listed as an emerging player.
Does V2track have an API?
Yes. v2track has released an open messaging API (Application Programming Interface) for its v2track Sat/Cell Hardware. This allows v2track Users and 3rd Party software developers to integrate their own phone and tablet apps (iPad, Android and Windows) with their v2track tracking hardware out in the field via Bluetooth or direct RS232 serial link. The v2Connect API enables sending custom data directly via the v2track system with 100% coverage using hybrid satellite and cellular connectivity. Developer documentation is at docs.rock7.com/docs/rockconnect-overview.