BEK Medical
BEK Medical is a family-owned home medical supply retailer operating two Texas showrooms in Dallas and El Paso plus an e-commerce site. It sells third-party branded mobility equipment, home modification products, and medical supplies, and offers installation, rentals, and financing.
- Company typePrivate
- Founded2005
- HeadquartersDallas, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What BEK Medical does
BEK Medical, operating under the legal name BEK Medical Inc., is a Texas-domiciled, family-owned home medical supply retailer founded in 1995. The company runs two brick-and-mortar retail showrooms — at 9151 Forest Lane in Dallas and 1239 Lafayette Dr in El Paso — alongside an e-commerce storefront at bekmedical.com. It serves seniors, individuals with disabilities, caregivers, expectant mothers, and small healthcare buyers in Texas, positioning itself as a local, expert-guided alternative to online-only medical supply retailers.
The company's core offering is a broad catalog of third-party branded medical and accessibility products rather than proprietary technology. Mobility equipment includes manual and powered wheelchairs, scooters, lift chairs, walkers, rollators, canes, and crutches. Home modification categories span stairlifts, residential elevators, wheelchair platform lifts, ramps, custom handrails, grab bars, automatic door openers, and pool/spa lifts. Vehicle modification lines include Outlander (Pride), Bruno, and BackPacker wheelchair/scooter lifts. The portfolio further extends to hospital and homecare beds, bathroom safety equipment, orthopedic and rehabilitation supplies, therapeutic hosiery, and maternity products (breast pumps, support belts). Professional installation is offered for home mobility products, particularly out of the El Paso location.
Revenue is generated predominantly through one-time hardware sales billed per unit, with auxiliary streams from professional installation services (stairlifts, elevators, vehicle lifts), equipment rentals for short-term/post-surgery needs, and consumer financing facilitated through CareCredit. Pricing is published per item, ranging from roughly $15 grab bars to four-figure stairlifts and lift chairs, with a price match guarantee against local competitors on lift chairs and scooters. GTM is direct-to-consumer through retail showrooms, in-home assessments, professional installation, an e-commerce site, and an educational content channel (blog, YouTube 'Caregiver's Corner', social media, email). Customer segments are horizontal across persona types (seniors, disabled, caregivers, expectant mothers) and a minority business segment (healthcare facilities).
BEK Medical firmographics
Firmographics- Name
- BEK Medical
- Legal name
- BEK Medical Inc.
- Website
- https://bekmedical.com
- Company type
- Private
- Founded year
- 2005
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- BEK Medical is a family-owned home medical supply retailer operating two Texas showrooms in Dallas and El Paso plus an e-commerce site. It sells third-party branded mobility equipment, home modification products, and medical supplies, and offers installation, rentals, and financing.
- Ownership category
- akta.pro rank
BEK Medical industry classification
Industry- Product category
- Home Medical Equipment Retail
- NAICS
- Health and Personal Care Retailers (456), Home Health Equipment Rental (532283)
- SIC
- Orthopedic, Prosthetic & Surgical Appliances & Supplies (3842), Wholesale-Medical, Dental & Hospital Equipment & Supplies (5047)
- akta.pro primary industry
- Durable Medical Equipment (DME) Sales & Rentals (HSABAKAA)
- akta.pro secondary industries
- Home Healthcare & DME Delivery (Oxygen, Supplies) (TLAAAIAE), Medical & Mobility Device Leasing (Consumer) (FSAKANAJ), Medical Equipment Specialty Moving (HSAKAEAL)
Keywords
Where BEK Medical is headquartered
LocationHeadquarters
- HQ city
- Dallas
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
BEK Medical business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure
Revenue model
- Home Medical Equipment Sales: The primary revenue stream comes from selling home medical equipment and supplies including wheelchairs, scooters, power chairs, lift chairs, beds, mobility products, bathroom safety products, orthopedic supplies, and therapeutic products. Products are sold on a one-time purchase basis with individual transaction pricing.
- Home Modification Products & Installation: Revenue generated from home modification products including stairlifts, wheelchair platform lifts, ramps, handrails, residential elevators, automatic door openers, pool and spa lifts, and vehicle modification equipment. Professional installation services are offered, particularly for home mobility solutions.
- Equipment Rentals: BEK Medical offers equipment rental options for customers who need medical equipment on a short-term basis, such as for post-surgery recovery or temporary mobility needs.
- Financing Services: The company offers financing options through CareCredit, providing customers with payment plan alternatives for larger purchases. This enables customers to afford higher-ticket items like stairlifts, elevators, and comprehensive mobility solutions.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Vehicle Lifts - Outlander Series |
| Unit Pricing | Pay-as-you-go | Threshold Ramps |
| Unit Pricing | Pay-as-you-go | Suitcase Advantage Series Ramp |
| Unit Pricing | Pay-as-you-go | Walkers |
| Unit Pricing | Pay-as-you-go | Rollators |
| Unit Pricing | Pay-as-you-go | Grab Bars & Safety Rails |
| Unit Pricing | Pay-as-you-go | Lift Chairs |
| Unit Pricing | Pay-as-you-go | Maternity Equipment |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels8 records
BEK Medical product offering
Product offeringCore offering
BEK Medical is a family-owned home medical supply retailer that sells third-party branded mobility, accessibility, and home medical equipment directly to consumers through two Texas retail showrooms (Dallas and El Paso) and an e-commerce website. The core catalog covers wheelchairs, power chairs, scooters, lift chairs, walkers, hospital beds, stairlifts, residential elevators, ramps, grab bars, vehicle lifts, maternity products, and orthopedic supplies. The company complements retail sales with professional in-home installation services, short-term equipment rentals, and CareCredit-financed payment plans.
Product overview
BEK Medical is a family-owned home medical supply retailer operating brick-and-mortar stores in El Paso and Dallas, TX, with over 20 years of experience. The company offers a comprehensive portfolio of mobility equipment, home medical supplies, and accessibility modifications. Core products include wheelchairs, power chairs, scooters, lift chairs, walkers, and beds for direct purchase. The company specializes in home modifications including stairlifts, residential elevators, ramps, handrails, grab bars, automatic door openers, and pool lifts. Vehicle modification products encompass interior and exterior wheelchair/scooter lifts including Outlander, Bruno, and BackPacker brands. The product range extends to bathroom safety equipment, maternity products, rehabilitation equipment, and therapeutic supplies like compression hosiery. BEK Medical differentiates through equipment rentals, professional installation services, and price-match guarantees. The company serves customers requiring mobility assistance due to age, injury, disability, or temporary recovery needs, providing both retail products and turnkey accessibility solutions.
Differentiator
Problem solved
Functional benefit
Products and services
- Wheelchairs Manual and powered wheelchairs including lightweight transport chairs and heavy-duty bariatric models for individuals with mobility limitations.
- Power Chairs Electric-powered wheelchairs providing independent mobility for users with limited physical strength.
- Mobility Scooters Mobility scooters in 3-wheel and 4-wheel configurations for indoor and outdoor use, including travel, mid-size, and heavy-duty models.
- Lift Chairs Power reclining chairs with motorized lift assistance featuring MaxiComfort positioning and Twilight Technology to help users stand from a seated position (e.g., EZ Sleeper LC105 Microsuede at $917.99).
- Hospital and Homecare Beds Hospital-style beds and homecare beds for individuals requiring extended bed rest or medical supervision at home.
- Walkers & Rollators Standard walkers, rollators with wheels, pediatric walkers, bariatric walkers, and upright walkers (UPWalkers) for gait support and stability, including Nova bariatric walker and Phoenix Rise Up Rollator.
- Canes & Crutches Walking canes, quad canes, and crutches for individuals requiring minimal mobility assistance.
- Stairlifts Motorized chair lifts mounted on staircase tracks in straight, curved, and outdoor models enabling users to travel between floors with safety features including seat belts and battery backup.
- Residential Elevators Home elevator systems for multi-story residences providing accessibility and convenience for elderly or mobility-impaired individuals.
- Vehicle Lifts (Outlander, Bruno, BackPacker) Exterior hitch-mounted and interior vehicle lifts from Pride Mobility (Outlander series, Outlander XL at $1,995.00 with 380 lb capacity), Bruno, and BackPacker, designed for transporting wheelchairs and scooters on Class II and Class III hitches with professional installation available.
- Ramps Portable and permanent ramps including threshold ramps (TH1 at $64.99, TH1.5 at $89.99, TH3 at $159.99) and Suitcase Advantage Series ramps available in 2-, 3-, 4-, 5-, and 6-foot lengths with capacities up to 800 lbs.
- Handrails Custom-built handrails for stairs, ramps, bathrooms, and walls providing stability and fall prevention.
- Grab Bars & Bathroom Safety Rails Bathroom safety rails including toilet safety rail ($34.99), bathtub safety rail ($39.99), chrome and powder-coated wall-mounted grab bars from $15.99 to $199.99, and foldaway grab bars.
- Automatic Door Openers Automated door opening systems for improved accessibility in residential settings.
- Pool & Spa Lifts Lift systems for residential pool and spa access enabling individuals with mobility limitations to enter and exit water safely.
- Cushions Seating cushions including inflatable ring cushions for pressure relief and comfort.
- Orthopedic & Rehabilitation Equipment Orthopedic support products, knee walkers, transfer benches, and walking aids for rehabilitation and recovery from surgery or injury.
- Maternity Equipment (Breast Pumps & Support Belts) Pregnancy and postpartum supplies including GentleFeed single and dual channel breast pumps ($124.99 to $174.99) and the FLA Orthopedics Maternity Support Belt ($68.74) for back strain and abdominal support.
- Therapeutic Hosiery JOBST compression stockings and support hosiery in various styles, sizes, and compression levels.
- Equipment Rentals Short-term rental program for medical equipment such as hospital beds, wheelchairs, and other mobility devices for temporary needs including post-surgery recovery.
- Professional Home Mobility Installation Professional in-home installation services for stairlifts, residential elevators, vehicle lifts, automatic door openers, and other home modification products with service contracts available.
Quantifiable outcome
- BEK Medical has been providing home medical products for over 20 years, demonstrating long-term market presence and experience
Companies that use BEK Medical
Customer profileSegments5 records
Ideal customer profiles4 records
BEK Medical technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
BEK Medical partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered minor.
- CareCreditminorCareCredit is a Synchrony Solution financing partner that provides payment plan options for medical equipment purchases. BEK Medical offers a financing calculator on their website linked to CareCredit, enabling customers to spread payments for larger purchases over time.
- National Mobility Equipment Dealers Association (NMEDA)minorNMEDA is an industry association for mobility equipment dealers. BEK Medical recommends working with dealers belonging to NMEDA for wheelchair-accessible vehicles, positioning them as the best choice for quality and expertise.
Scale indicators1 record
Recent moves6 records
Expansion highlights5 records
BEK Medical competitors and assessment
Company assessmentEmerging players
- 1800wheelchair: Online-first DME retailer selling wheelchairs, mobility scooters, walkers, and accessibility products nationwide. Competes with BEK on the same product categories but via e-commerce rather than physical showrooms.
- Allegro Medical: Online retailer of home medical equipment, mobility, bathroom safety, and daily living aids. Overlaps with BEK's product catalog but sells primarily through e-commerce without the local showroom and installation footprint.
Broad incumbents
- Apria Healthcare: National DME provider offering home medical equipment, respiratory therapy, and home mobility products through a large branch network. Direct overlap with BEK's core mobility and home medical equipment categories, but at significantly larger national scale.
- Drive DeVilbiss Healthcare: Major manufacturer and distributor of DME including mobility, bathroom safety, beds, and respiratory products. Competes with BEK through dealer networks and direct sales across overlapping product categories.
- Lincare Holdings: Large US DME and respiratory therapy provider with extensive branch network serving patients at home. Comparable product overlap in mobility, home medical equipment, and accessibility, with broader geographic reach than BEK.
Others
- Harmar Mobility: Manufacturer and supplier of stairlifts, vehicle lifts, and residential elevators. Connected to BEK as a supplier/peer in the home accessibility space, with overlapping product categories but a manufacturer rather than retail positioning.
- The MED Group: Group purchasing and services organization for independent DME providers like BEK. Comparable ecosystem participant supporting smaller home medical equipment dealers with purchasing, payer contracting, and operational resources.
Direct peers
- Numotion: National provider of complex rehab technology (CRT), wheelchairs, power chairs, and mobility solutions with in-home assessments and installation services. Highly comparable to BEK's mobility equipment + home modification offering.
- Hoveround: Specialized mobility equipment company focused on power wheelchairs and scooters with direct-to-consumer delivery and home assessments. Comparable to BEK's power chair and scooter assortment with similar senior customer base.
Regional players
- Accessible Systems (a Colorado company): Regional home accessibility provider offering stairlifts, wheelchair lifts, ramps, and home modifications with installation services. Highly comparable service model to BEK's home modification offering, but focused on the Colorado / Mountain West region.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights7 records
Customer concentration
BEK Medical social profiles
Digital presenceBEK Medical financial estimates
Financial estimateRevenue estimate
Valuation estimate
BEK Medical leadership team
Management profileNumber of profiles
BEK Medical funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
BEK Medical M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about BEK Medical
What does BEK Medical do?
BEK Medical is a family-owned home medical supply retailer that sells third-party branded mobility, accessibility, and home medical equipment directly to consumers through two Texas retail showrooms (Dallas and El Paso) and an e-commerce website. The core catalog covers wheelchairs, power chairs, scooters, lift chairs, walkers, hospital beds, stairlifts, residential elevators, ramps, grab bars, vehicle lifts, maternity products, and orthopedic supplies. The company complements retail sales with professional in-home installation services, short-term equipment rentals, and CareCredit-financed payment plans.
Is BEK Medical a public or private company?
BEK Medical is a private company. It is classified as family owned and is currently operating.
When was BEK Medical founded?
BEK Medical was founded in 2005. It employs 11 to 50 people.
Where is BEK Medical based?
BEK Medical is headquartered in Dallas, United States, in the North America region.
How does BEK Medical make money?
Four revenue lines are on record. Home Medical Equipment Sales are the primary driver. The others are home Modification Products & Installation, equipment Rentals and financing Services.
Who are BEK Medical's main competitors?
Emerging players on record are 1800wheelchair and Allegro Medical. Broad incumbents are Apria Healthcare, Drive DeVilbiss Healthcare and Lincare Holdings. Others are Harmar Mobility and The MED Group. Direct peers are Numotion and Hoveround. Accessible Systems (a Colorado company) is listed as a regional player.
Does BEK Medical have an API?
No public API is recorded for BEK Medical.
What industry is BEK Medical in?
BEK Medical's product category is Home Medical Equipment Retail. Its primary akta.pro industry code is HSABAKAA, Durable Medical Equipment (DME) Sales & Rentals, with a secondary code of TLAAAIAE, Home Healthcare & DME Delivery (Oxygen, Supplies). Its NAICS code is 456 and its SIC code is 3842.