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Covered Bridges Winery

Full company profile

uuid0021zra

Namestring
Covered Bridges Winery
Legal namestring
Covered Bridges Winery
Company typeenum
Private
Founded yearint
2004
Descriptiontext

Covered Bridges Winery is a family-owned craft winery founded in 2004 in Madison County, Iowa, by two couples (Kevin and Jean Fifo and Kevin and Rose Boyle). The winery produces 100% Iowa-grown wines from native and French-American hybrid grapes cultivated in the North River basin, yielding a portfolio of 18 named SKUs across red, white, rosé, and port-styled dessert categories, with wine names referencing Madison County's historic covered bridges. Co-owner and winemaker Kevin Fifo was recognized as 2020 Winemaker of the Year by the Iowa Wine Growers Association, and the wines have accumulated more than 70 regional and international competition medals since 2009.

The business operates a multi-channel revenue model. Primary channels include a weekend tasting room in Winterset, Iowa, an online shop powered by Square with direct shipping, a five-tier subscription wine club (Winery Insiders Club) delivering quarterly 4-bottle releases, and third-party retail distribution through Iowa grocery chains (Hy-Vee across 11+ cities, Fareway across 3+ cities) plus specialty wine and gift shops. A second revenue stream comes from venue services, including private event rentals, weddings, yoga events, and live music programming (Music at the Winery). The company is privately held with no parent, no venture or institutional capital, and 11-50 employees.

Short descriptiontext

Covered Bridges Winery is a family-owned Iowa craft winery producing 100% Iowa-grown red, white, rosé, and dessert wines sold via tasting room, online shop, subscription club, Iowa grocery distribution, and event venue rentals.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersWinterset, United States
HQ citystring
Winterset
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices3 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
Iowa winery, handcrafted red wines, wine club membership, wine tasting room, event venue rentals
Industry3 codes
1Wineries & Vineyards (Tasting Rooms)
CodeTHAFALAEPrimaryYes
2Alcohol Subscription & Wine Clubs (Retail)
CodeCRANABAFPrimaryNo
3Wine Bars
CodeTHAFAEAFPrimaryNo
NAICS code2 codes
  • Wineries312130
  • Drinking Places (Alcoholic Beverages)7224
SIC code1 code
  • Wholesale-Beer, Wine & Distilled Alcoholic Beverages5180
Product category
Winery / Wine Production
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model4 records
1Direct Wine Sales
TypeSubscription Recurring
Description

The winery generates revenue primarily through direct sales of wines to consumers at the tasting room, through online shop purchases, and via wine shipping. They offer an Insiders Club subscription program with quarterly 4-bottle releases providing recurring revenue.

coveredbridgeswinery.com
2Retail Distribution
TypeOne Time License
Description

Wines are sold through retail stores including Hy-Vee, Fareway, specialty wine shops, and gift shops across Iowa.

coveredbridgeswinery.com
3Insiders Club Membership
TypeSubscription Recurring
Description

Subscription-based wine club with five tiers (Dry, Sweet, Red, White, Reserve) offering quarterly releases of 4 bottles, 15% discount on purchases, early access to new releases, free monthly tastings, and access to exclusive events.

coveredbridgeswinery.com
4Event Rentals
TypeProfessional Services
Description

Private event venue rentals for weddings, corporate events, and special occasions. Contact-based pricing with downloadable price sheets available.

coveredbridgeswinery.com
Marketing channels5 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels7 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure
Pricing details1 tier
1Insiders Club with 5 tiers: Dry, Sweet, Red, White, or Reserve
ModelSubscriptionBilling cadenceQuarterly
Notes

Quarterly releases of 4 bottles with 15% discount on all wine purchases, free monthly wine tasting for member and one guest, early access to new releases, Insider-only events, and discounted venue bookings. Members can customize their releases and add additional wines.

coveredbridgeswinery.com
GTM typeB2C
B2C
Offering typeHardware or Manufacturing
Hardware or Manufacturing
Core offering1 text field

Covered Bridges Winery is a family-owned Iowa winery that produces and sells 100% Iowa-grown wines made from native and French-American hybrid grapes cultivated in the North River basin. The winery operates a tasting room in Winterset, Iowa, an Insiders Club subscription program offering quarterly wine releases, and rents its vineyard property for private events including weddings and yoga gatherings. Wines are sold direct-to-consumer at the tasting room, online, and through retail distribution across Iowa.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

Covered Bridges Winery is a family-owned winery in Madison County, Iowa producing 100% Iowa-grown wines from native and French-American hybrid grapes. The winery offers a portfolio of 18 distinct wines across three categories: Red Wines (Imes Bridge, Petite Pearl, Marechal Foch, Rattlesnake Red, Hogback Bridge, Marquette, Norton, St. Croix, Frontenac), White Wines (Frontenac Blanc, Seyval Blanc, LaCrescent, Holliwell Bridge, Cedar Bridge, Edelweiss, Brianna), and Rosé Wines (Francesca's Folly, Roseman Bridge). Beyond wine production, the winery operates a Wine Club (Winery Insiders Club), hosts event services including weddings, yoga events, and live music performances (Music at the Winery), and offers private event venue rentals. The wines are available for purchase online, at the tasting room, and through retail/restaurant distribution across Iowa.

Product and service6 records
1Imes Bridge
CategoryWine Product (Red/Dessert)
Description

A port-styled dessert wine, a fortified blend of Frontenac and Norton with smoky nose and ruby-colored body with tawny edges. Sweetness level 8 of 12.

2Petite Pearl
CategoryWine Product (Red)
Description

Rich, full-bodied red wine with lush plum and black cherry overtones and a hint of chocolate. Sweetness level 1 of 12.

3Marechal Foch
CategoryWine Product (Red)
Description

Dry, medium-bodied red wine with bright cherry fruit, French oak, and balanced tannins. Pairs well with lamb and beef.

4Rattlesnake Red
CategoryWine Product (Red)
Description

Hearty red wine combining body of cabernet with Iowa character, balanced between sweetness and bite with rich black currant and earthy flavors. Sweetness level 3 of 12.

5Hogback Bridge
CategoryWine Product (Red)
Description

Sweet red wine with black cherry and raspberry flavors and a hint of spice on the nose. Fruit forward; pairs well with grilled entrees or picnic fare.

6Marquette
Scale indicator3 records

Each record includes

Type, Value, Description, Source

Partnership1 partner
1Iowa Winegrowers Association
Strategic tierMinorTypeOthers
Description

Covered Bridges Winery gathered information from the Iowa Winegrowers Association during their early winemaking journey. The association served as a valuable resource for learning about winemaking and the Iowa wine industry.

coveredbridgeswinery.com
Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight5 records

Each record includes

Type, Description

Peers10 records
TypeRegional player
Description

Iowa specialty wine and spirits retailer that already stocks Covered Bridges wines. Representative of the regional off-premise channel that drives retail revenue for Iowa craft wineries.

TypeEmerging player
Description

Wine subscription club with curated shipments. Adjacent peer for the recurring-revenue wine-club mechanic that is core to Covered Bridges' Insiders Club.

TypeDirect peer
Description

Iowa winery operating a tasting room, music events, and retail distribution in central Iowa. Highly comparable on event-driven DTC model and Midwest estate-grown positioning.

TypeDirect peer
Description

Eastern Iowa winery with a tasting room, live music events, and on-site food service. Comparable on experiential DTC strategy and Iowa retail presence.

TypeBroad incumbent
Description

Nationally scaled winery-restaurant hybrid with wine club and event hosting. Represents the scaled-up experiential DTC wine model that illustrates the upside (and capital intensity) of the path Covered Bridges could pursue.

TypeDirect peer
Description

Multi-generation family winery in Missouri with tasting room and event venue rentals. Similar family-ownership structure and Midwestern estate-grown positioning.

TypeEmerging player
Description

Direct-to-consumer wine subscription service. Comparable subscription/club revenue mechanic, though operating at much larger scale and on a national, digitally native model.

TypeDirect peer
Description

Iowa vineyard and winery with a tasting room and seasonal events, producing wine from locally grown grapes. Direct peer in scale and Midwest estate-grown model.

TypeDirect peer
Description

Family-owned Missouri winery with broad retail distribution, wine club, and tasting room experience. Comparable family-run craft winery at slightly larger scale.

TypeDirect peer
Description

Iowa-based winery producing wines from locally grown grapes with a tasting room, retail distribution, and wine club. Closest direct competitor in the same Iowa DTC and grocery channel footprint as Covered Bridges.

Market position
Strengths4 records

Each record includes

Headline, Details, Source

Weaknesses4 records

Each record includes

Headline, Details, Source

Competitive moat4 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers5 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment2 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile3 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles4 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Covered Bridges Winery

Winery / Wine Productioncoveredbridgeswinery.com

Covered Bridges Winery is a family-owned Iowa craft winery producing 100% Iowa-grown red, white, rosé, and dessert wines sold via tasting room, online shop, subscription club, Iowa grocery distribution, and event venue rentals.

What Covered Bridges Winery does

Covered Bridges Winery is a family-owned craft winery founded in 2004 in Madison County, Iowa, by two couples (Kevin and Jean Fifo and Kevin and Rose Boyle). The winery produces 100% Iowa-grown wines from native and French-American hybrid grapes cultivated in the North River basin, yielding a portfolio of 18 named SKUs across red, white, rosé, and port-styled dessert categories, with wine names referencing Madison County's historic covered bridges. Co-owner and winemaker Kevin Fifo was recognized as 2020 Winemaker of the Year by the Iowa Wine Growers Association, and the wines have accumulated more than 70 regional and international competition medals since 2009.

The business operates a multi-channel revenue model. Primary channels include a weekend tasting room in Winterset, Iowa, an online shop powered by Square with direct shipping, a five-tier subscription wine club (Winery Insiders Club) delivering quarterly 4-bottle releases, and third-party retail distribution through Iowa grocery chains (Hy-Vee across 11+ cities, Fareway across 3+ cities) plus specialty wine and gift shops. A second revenue stream comes from venue services, including private event rentals, weddings, yoga events, and live music programming (Music at the Winery). The company is privately held with no parent, no venture or institutional capital, and 11-50 employees.

Covered Bridges Winery firmographics

Firmographics
Name
Covered Bridges Winery
Legal name
Covered Bridges Winery
Website
https://coveredbridgeswinery.com
Company type
Private
Founded year
2004
Operating status
Operating
Headcount range
11–50 employees
Short description
Covered Bridges Winery is a family-owned Iowa craft winery producing 100% Iowa-grown red, white, rosé, and dessert wines sold via tasting room, online shop, subscription club, Iowa grocery distribution, and event venue rentals.
Ownership category
akta.pro rank

Covered Bridges Winery industry classification

Industry
Product category
Winery / Wine Production
NAICS
Wineries (312130), Drinking Places (Alcoholic Beverages) (7224)
SIC
Wholesale-Beer, Wine & Distilled Alcoholic Beverages (5180)
akta.pro primary industry
Wineries & Vineyards (Tasting Rooms) (THAFALAE)
akta.pro secondary industries
Alcohol Subscription & Wine Clubs (Retail) (CRANABAF), Wine Bars (THAFAEAF)

Keywords

  • Iowa winery
  • Handcrafted red wines
  • Wine club membership
  • Wine tasting room
  • Event venue rentals

Where Covered Bridges Winery is headquartered

Location

Headquarters

HQ city
Winterset
HQ country
United States
HQ region
North America

Offices3 records

Markets served

Covered Bridges Winery business model

Business model
GTM type
B2C
Offering type
Hardware or Manufacturing
Cost components
Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

  1. Direct Wine Sales: The winery generates revenue primarily through direct sales of wines to consumers at the tasting room, through online shop purchases, and via wine shipping. They offer an Insiders Club subscription program with quarterly 4-bottle releases providing recurring revenue.
  2. Retail Distribution: Wines are sold through retail stores including Hy-Vee, Fareway, specialty wine shops, and gift shops across Iowa.
  3. Insiders Club Membership: Subscription-based wine club with five tiers (Dry, Sweet, Red, White, Reserve) offering quarterly releases of 4 bottles, 15% discount on purchases, early access to new releases, free monthly tastings, and access to exclusive events.
  4. Event Rentals: Private event venue rentals for weddings, corporate events, and special occasions. Contact-based pricing with downloadable price sheets available.

Pricing tiers

ModelBillingPrice
SubscriptionQuarterlyInsiders Club with 5 tiers: Dry, Sweet, Red, White, or Reserve

Go-to-market motion1 record

Distribution channels7 records

Marketing channels5 records

Covered Bridges Winery product offering

Product offering

Core offering

Covered Bridges Winery is a family-owned Iowa winery that produces and sells 100% Iowa-grown wines made from native and French-American hybrid grapes cultivated in the North River basin. The winery operates a tasting room in Winterset, Iowa, an Insiders Club subscription program offering quarterly wine releases, and rents its vineyard property for private events including weddings and yoga gatherings. Wines are sold direct-to-consumer at the tasting room, online, and through retail distribution across Iowa.

Product overview

Covered Bridges Winery is a family-owned winery in Madison County, Iowa producing 100% Iowa-grown wines from native and French-American hybrid grapes. The winery offers a portfolio of 18 distinct wines across three categories: Red Wines (Imes Bridge, Petite Pearl, Marechal Foch, Rattlesnake Red, Hogback Bridge, Marquette, Norton, St. Croix, Frontenac), White Wines (Frontenac Blanc, Seyval Blanc, LaCrescent, Holliwell Bridge, Cedar Bridge, Edelweiss, Brianna), and Rosé Wines (Francesca's Folly, Roseman Bridge). Beyond wine production, the winery operates a Wine Club (Winery Insiders Club), hosts event services including weddings, yoga events, and live music performances (Music at the Winery), and offers private event venue rentals. The wines are available for purchase online, at the tasting room, and through retail/restaurant distribution across Iowa.

Differentiator

Problem solved

Functional benefit

Products and services

  • Imes Bridge A port-styled dessert wine, a fortified blend of Frontenac and Norton with smoky nose and ruby-colored body with tawny edges. Sweetness level 8 of 12.
  • Petite Pearl Rich, full-bodied red wine with lush plum and black cherry overtones and a hint of chocolate. Sweetness level 1 of 12.
  • Marechal Foch Dry, medium-bodied red wine with bright cherry fruit, French oak, and balanced tannins. Pairs well with lamb and beef.
  • Rattlesnake Red Hearty red wine combining body of cabernet with Iowa character, balanced between sweetness and bite with rich black currant and earthy flavors. Sweetness level 3 of 12.
  • Hogback Bridge Sweet red wine with black cherry and raspberry flavors and a hint of spice on the nose. Fruit forward; pairs well with grilled entrees or picnic fare.
  • Marquette

Companies that use Covered Bridges Winery

Customer profile

Named customers5 records

Segments2 records

Ideal customer profiles3 records

Covered Bridges Winery technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Covered Bridges Winery partnerships and signals

Strategic signal

Partnerships

One partnership is on record.

  • Iowa Winegrowers AssociationminorOthersCovered Bridges Winery gathered information from the Iowa Winegrowers Association during their early winemaking journey. The association served as a valuable resource for learning about winemaking and the Iowa wine industry.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Covered Bridges Winery competitors and assessment

Company assessment

Regional players

  • Wall to Wall Wine & Spirits: Iowa specialty wine and spirits retailer that already stocks Covered Bridges wines. Representative of the regional off-premise channel that drives retail revenue for Iowa craft wineries.

Emerging players

  • Firstleaf: Wine subscription club with curated shipments. Adjacent peer for the recurring-revenue wine-club mechanic that is core to Covered Bridges' Insiders Club.
  • Winc: Direct-to-consumer wine subscription service. Comparable subscription/club revenue mechanic, though operating at much larger scale and on a national, digitally native model.

Direct peers

  • Jasper Winery: Iowa winery operating a tasting room, music events, and retail distribution in central Iowa. Highly comparable on event-driven DTC model and Midwest estate-grown positioning.
  • Stone Cliff Winery: Eastern Iowa winery with a tasting room, live music events, and on-site food service. Comparable on experiential DTC strategy and Iowa retail presence.
  • Adam Puchta Winery: Multi-generation family winery in Missouri with tasting room and event venue rentals. Similar family-ownership structure and Midwestern estate-grown positioning.
  • Snus Hill Winery: Iowa vineyard and winery with a tasting room and seasonal events, producing wine from locally grown grapes. Direct peer in scale and Midwest estate-grown model.
  • St. James Winery: Family-owned Missouri winery with broad retail distribution, wine club, and tasting room experience. Comparable family-run craft winery at slightly larger scale.
  • Tassel Ridge Winery: Iowa-based winery producing wines from locally grown grapes with a tasting room, retail distribution, and wine club. Closest direct competitor in the same Iowa DTC and grocery channel footprint as Covered Bridges.

Broad incumbents

  • Cooper's Hawk Winery & Restaurants: Nationally scaled winery-restaurant hybrid with wine club and event hosting. Represents the scaled-up experiential DTC wine model that illustrates the upside (and capital intensity) of the path Covered Bridges could pursue.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

Covered Bridges Winery social profiles

Digital presence

Covered Bridges Winery financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Covered Bridges Winery leadership team

Management profile

Number of profiles

Profiles4 records

Covered Bridges Winery funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Covered Bridges Winery M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Covered Bridges Winery

What does Covered Bridges Winery do?

Covered Bridges Winery is a family-owned Iowa winery that produces and sells 100% Iowa-grown wines made from native and French-American hybrid grapes cultivated in the North River basin. The winery operates a tasting room in Winterset, Iowa, an Insiders Club subscription program offering quarterly wine releases, and rents its vineyard property for private events including weddings and yoga gatherings. Wines are sold direct-to-consumer at the tasting room, online, and through retail distribution across Iowa.

Is Covered Bridges Winery a public or private company?

Covered Bridges Winery is a private company. It is classified as family owned and is currently operating.

When was Covered Bridges Winery founded?

Covered Bridges Winery was founded in 2004. It employs 11 to 50 people.

Where is Covered Bridges Winery based?

Covered Bridges Winery is headquartered in Winterset, United States, in the North America region.

How does Covered Bridges Winery make money?

Four revenue lines are on record. Direct Wine Sales are the primary driver. The others are retail Distribution, insiders Club Membership and event Rentals.

Who are Covered Bridges Winery's main competitors?

Wall to Wall Wine & Spirits is listed as a regional player. Emerging players are Firstleaf and Winc. Direct peers are Jasper Winery, Stone Cliff Winery, Adam Puchta Winery, Snus Hill Winery, St. James Winery and Tassel Ridge Winery. Cooper's Hawk Winery & Restaurants is listed as a broad incumbent.

Does Covered Bridges Winery have an API?

No public API is recorded for Covered Bridges Winery.

What industry is Covered Bridges Winery in?

Covered Bridges Winery's product category is Winery / Wine Production. Its primary akta.pro industry code is THAFALAE, Wineries & Vineyards (Tasting Rooms), with a secondary code of CRANABAF, Alcohol Subscription & Wine Clubs (Retail). Its NAICS code is 312130 and its SIC code is 5180.

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