Grace Dental

What Grace Dental does

Grace Dental is a privately-held, owner-operated dental practice headquartered at 55 Main Street in Framingham, Massachusetts, founded by Dr. Mark A. Hanna. The practice operates as a single-location, direct-to-consumer clinic delivering comprehensive general, cosmetic, implant, surgical, and sedation dentistry, including same-day E4D CAD/CAM crowns and bridges, Hybridge full-arch dental implants, Invisalign, porcelain veneers, ZOOM! whitening, laser dentistry, periodontal treatment, root canals, bone grafting, extractions, TMJ and sleep apnea appliances, emergency dentistry, and BOTOX/dermal filler applications. The most recent product expansion is Emface non-invasive facial rejuvenation, launched in May 2025.

The practice is built around an in-house advanced technology stack uncommon for a single-location general practice: E4D CAD/CAM for same-day restorations, i-CAT cone beam CT for 3D imaging, Sirona soft-tissue laser, PIEZOSURGERY for ultrasonic bone surgery, VELscope for oral cancer screening, Tekscan occlusal analysis, digital smile design software, and Plasma Rich Growth Factors (PRGF). Clinical leadership comprises three dentists — Dr. Hanna, Dr. Gregory L. Paskerian (Tufts clinical instructor, MAGD/FICD), and Dr. Makram Youssef (Tufts-trained, MAGD/FICD) — supported by approximately seven clinical and administrative staff.

Grace Dental generates revenue through fee-for-service dental procedures, a recurring in-house subscription called the Grace Dental Membership Club for uninsured patients, and third-party financing referral arrangements through partners including ONEderful, Proceed Finance, Lending Club, CareCredit, and Cherry Payment. Patient acquisition is driven by local SEO, content marketing, video testimonials, social media (YouTube, Facebook, Instagram), Yelp reviews, and targeted new-patient promotions. The practice has no disclosed external investment, no parent company, and no funding history.

Name

Grace Dental

Legal name

Grace Dental

Website

https://gracedental.org

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Grace Dental is a privately-held, single-location dental practice in Framingham, MA, offering general, cosmetic, implant, sedation, and laser dentistry plus facial aesthetics to individual consumer patients in the Boston-metro area.

Ownership category

akta.pro rank

Product category

General and Cosmetic Dentistry

NAICS

Offices of Dentists (62121)

SIC

Services-Health Services (8000)

akta.pro primary industry

Comprehensive Family Dentistry (Multi-Disciplinary In-Office General Care) (HLABAAAE)

akta.pro secondary industries

Cosmetic & Esthetic Dentistry (Veneers/Whitening/Bonding) (HLABAAAC), Dental Implant Surgery & Bone Grafting (HLABAEAB), Aesthetic/Cosmetic Restorative Dentistry (Smile Design) (HLABAFAE)

Keywords

• General dentistry services
• Cosmetic dental procedures
• Dental implant placement
• Sedation dentistry
• Same day dental crowns

Headquarters

HQ city

Framingham

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Dental Services - Fee-for-Service: Traditional fee-for-service dental procedures including exams, cleanings, implants, cosmetic dentistry, and surgical procedures. Patients pay at time of service or submit to insurance.
2. Grace Dental Membership Club: In-house subscription membership program offering preventive care for a low monthly fee. Exclusively for uninsured patients with some exclusions.
3. Third-Party Financing: Partnership with financing companies (ONEderful, Proceed Finance, Lending Club, CareCredit, Cherry Payment) to offer payment plans for treatments. Revenue from financing referral arrangements.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels11 records

Core offering

Grace Dental is a comprehensive, single-location dental practice in Framingham, MA that delivers general, cosmetic, restorative, and surgical dentistry under one roof. Its core services include dental implants (single, multiple, and full-mouth via Hybridge/TeethXpress), same-day E4D crowns and bridges, cosmetic treatments (veneers, ZOOM! whitening, Invisalign, smile makeovers), general and preventive dentistry (exams, cleanings, fillings), periodontal and laser therapy, oral surgery (extractions, bone grafts), endodontics (root canals), TMJ/sleep apnea treatment, emergency dentistry, sedation (oral and nitrous oxide), BOTOX, and Emface facial rejuvenation.

Product overview

Grace Dental is a general and cosmetic dental practice in Framingham, MA offering comprehensive dental care as a single-location "one-stop-shop" practice. The portfolio centers on dental implants (single, multiple, and full mouth using Hybridge and TeethXpress protocols) and restorative/cosmetic dentistry (E4D same-day crowns and bridges, porcelain veneers, ZOOM! teeth whitening, and smile makeovers). Supporting services include general dentistry, periodontal treatment, laser dentistry, oral surgery (extractions and bone grafting), endodontics (same-day root canals), orthodontics (Invisalign), TMJ/sleep apnea treatment, emergency dentistry, and sedation options. The practice also offers aesthetic facial treatments including BOTOX, dermal fillers, and Emface non-surgical facelift. Key technology includes E4D CAD/CAM for same-day restorations, i-CAT CBCT 3D imaging, digital smile design software, PIEZOSURGERY, VELscope oral cancer screening, Tekscan occlusal analysis, and dental lasers. Financing integrations include ONEderful, Proceed Finance, Lending Club, CareCredit, and Clover payment processing.

Differentiator

Problem solved

Functional benefit

Products and services

• Single Dental Implants Permanent tooth replacement using a titanium implant post placed in the jawbone with a ceramic crown restoration, designed to last decades and restore near-full biting and chewing function for adult patients missing one tooth.
• Multiple Dental Implants Permanent solution for multiple missing teeth using implant-supported bridges or individual implants, preventing adjacent teeth from shifting and stimulating the jawbone like natural tooth roots.
• Full Mouth Dental Implants Full arch restoration replacing an entire set of teeth using four or more implants secured in the jawbone with a fixed bridge of life-like teeth; a permanent alternative to dentures delivered via Hybridge and TeethXpress protocols.
• Invisalign Clear aligner orthodontic treatment using removable, virtually invisible aligners to straighten teeth with digital planning and a custom aligner series.
• Smile Makeover Comprehensive full-mouth rehabilitation combining multiple cosmetic and restorative procedures tailored to restore both dental function and appearance for patients seeking a complete aesthetic transformation.
• Same Day Crowns & Bridges (E4D) CAD/CAM same-day dental restorations using E4D technology to digitally scan, design, and mill custom crowns and bridges in-office during a single appointment.
• Porcelain Veneers Custom-crafted porcelain shells bonded to the front of teeth to conceal cosmetic flaws such as chips, gaps, discoloration, and misalignment.
• Teeth Whitening (ZOOM!) Professional in-office teeth whitening using ZOOM! laser-activated bleaching gel to brighten teeth by multiple shades in approximately one hour.
• Dentures Custom-fitted removable dental prosthetics including complete dentures, partial dentures, immediate dentures placed the same day as extractions, and implant-supported dentures anchored to dental implants.
• Periodontal Treatment Gum disease treatment including scaling and root planing, laser gingivectomy, periodontal maintenance every 3-4 months, gum grafting for recession, and peri-implantitis treatment.
• Laser Dentistry Minimally invasive soft tissue procedures using a Dentsply Sirona diode dental laser for frenectomy, gum recontouring, gingivectomy, biopsies, and canker sore treatment without scalpels.
• Bone Graft Surgical bone reconstruction procedures including ridge augmentation, sinus lift, and guided tissue regeneration to rebuild jawbone for dental implant support.
• Root Canals Endodontic therapy to remove infected tooth pulp, completed in a single visit with same-day crown restoration using E4D technology, often with sedation.
• TMJ & Sleep Apnea Treatment Oral appliances and orthodontics to treat TMJ disorder and sleep apnea, including mandibular advancement devices that reposition the jaw during sleep to keep airways open.
• Tooth Extractions Tooth removal procedures including simple and surgical extractions, wisdom teeth removal, performed with sedation options and often paired with same-day implant placement.
• Emergency Dentistry Urgent dental care for tooth pain, broken or knocked-out teeth, infections, and dental trauma with same-day or next-day appointments.
• BOTOX (Dental Applications) Therapeutic BOTOX and Juvéderm dermal filler treatments for dental use including TMJ disorder, bruxism, high lip lines, poorly fitting dentures, and facial wrinkle reduction.
• Emface Non-invasive facial rejuvenation combining radio-frequency energy and high-intensity facial electromagnetic stimulation (HIFES) to lift, tighten, and reduce facial wrinkles without surgery or needles.
• General Dentistry Preventive and diagnostic dental care including exams, cleanings, digital X-rays, fluoride treatment, dental sealants, composite fillings, oral cancer screening, dental bonding, inlays/onlays, and Snap-On-Smile.
• Sedation Dentistry Anxiety management options including oral sedation (pill), nitrous oxide (laughing gas), and local anesthetic for comfortable dental procedures, enabling anxious patients to receive treatment in a single visit.
• Grace Dental Membership Club Monthly subscription membership offering uninsured patients preventive dental care for a low monthly fee, with some exclusions. Operated via the Illumitrac membership platform.

Quantifiable outcome

• Teeth whitening can brighten smile up to 4 shades in one session
• +4 more outcomes

Named customers11 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

Feature9 records

Partnerships

Eleven partnerships are on record, tiered core and minor.

• HybridgecoreTechnology or IntegrationHybridge is a leading dental implant protocol partner providing full arch dental implant solutions. Grace Dental offers Hybridge restorations as a certified provider, enabling patients to receive permanent full mouth dental implants with immediate loading protocols.
• ICOI (International Congress of Oral Implantologists)minorOthersProfessional association affiliation demonstrating continued education and expertise in implant dentistry.
• AGD (Academy of General Dentistry)minorOthersProfessional association affiliation demonstrating commitment to general dentistry excellence and continuing education.
• ADA (American Dental Association)minorOthersNational professional association membership representing and supporting dentists in the United States.
• MDS (Massachusetts Dental Society)minorOthersState-level professional dental society providing resources, advocacy, and continuing education for Massachusetts dentists.
• Pankey InstituteminorOthersAdvanced dental education institution offering continuing education courses that some of the dentists have attended for advanced training.
• AAID (American Academy of Implant Dentistry)minorOthersProfessional association specifically focused on implant dentistry providing credentials and training for dentists placing implants.
• i-CATcoreTechnology or Integrationi-CAT provides cone beam CT imaging technology used in the practice for accurate 3D dental imaging, implant planning, and diagnosis with reduced radiation exposure.
• E4DcoreTechnology or IntegrationE4D CAD/CAM technology for designing and milling same-day dental crowns and bridges in-office, eliminating need for multiple visits and temporary restorations.
• Sirona (Dentsply Sirona)coreTechnology or IntegrationSirona provides soft tissue dental laser technology used for minimally invasive gum procedures, biopsies, and other soft tissue treatments.
• PIEZOSURGERYcoreTechnology or IntegrationUltrasonic bone surgery device used for precise bone cutting during implant placement and bone grafting procedures.

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Emerging players

• Tend: Modern, design-forward dental startup offering general and cosmetic dentistry in urban/suburban markets with a strong digital booking and patient-experience focus — comparable premium-cosmetic patient segment and tech-forward positioning.

Direct peers

• Heartland Dental: Largest U.S. dental support organization supporting general dentistry practices with similar service mixes (preventive, restorative, implants, cosmetic) to Grace Dental; comparable in service offering and target patient profile, though structured as a multi-site DSO.
• Affordable Dentures & Implants: National chain focused on dentures and dental implants — directly comparable to Grace Dental's denture and implant product lines (single, multiple, full-mouth) and similar fee-for-service/value-based positioning.
• Great Expressions Dental Centers: Multi-location dental practice group offering general, cosmetic, and specialty services including implants and orthodontics — comparable full-service offering with similar patient segments.
• Gentle Dental: Multi-location New England dental group offering general, cosmetic, and specialty care with a focus on patient comfort and family dentistry — comparable service portfolio and direct geographic overlap with Grace Dental's Massachusetts market.
• Aspen Dental: DSO-backed network of general and specialty dental practices offering implants, cosmetic dentistry, and sedation across suburban U.S. markets — directly comparable to Grace Dental's full-service single-location model, but at vastly larger scale.
• ClearChoice Dental Implant Centers: Network specializing in full-arch dental implants and restorative dentistry — directly comparable to Grace Dental's Hybridge full-arch implant offering and target demographic of patients with missing or failing teeth.
• 42 North Dental: Regional DSO operating multi-specialty dental practices across the Northeast (including Massachusetts) — geographically and operationally comparable to Grace Dental given overlapping service lines and shared Massachusetts market.
• Pacific Dental Services: DSO supporting general and specialty dental practices with a strong emphasis on advanced technology and modern clinical systems — closely mirrors Grace Dental's positioning around in-office digital workflow and comprehensive care.

Broad incumbents

• Western Dental: Large multi-state dental chain offering general, specialty, and cosmetic dentistry including implants — comparable service mix at much larger scale, with overlap on the value-oriented and comprehensive-care positioning.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UC6-Vz4jR8rfE7KA-2bDw1wA
• Facebookfacebook.com/Grace-Dental-137597436278577
• Instagraminstagram.com/gracedental_care_
• Xx.com/GraceDentalofMA

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Grace Dental