Alexandra Kiadó
- Company typePrivate
- Founded1993
- HeadquartersBaranya, Hungary
- Headcount51–100
- GTM typeB2C
- OfferingHardware or Manufacturing
Alexandra Kiadó firmographics
Firmographics- Name
- Alexandra Kiadó
- Legal name
- Alexandra Könyvesház Kft.
- Website
- https://alexandrakiado.hu
- Company type
- Private
- Founded year
- 1993
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Ownership category
- akta.pro rank
Alexandra Kiadó industry classification
Industry- Product category
- Book Publishing
- NAICS
- Book Publishers (513130), Newspaper, Periodical, Book, and Directory Publishers (5131), Book Retailers and News Dealers (4592)
- SIC
- Books: Publishing Or Publishing & Printing (2731), Retail-Catalog & Mail-Order Houses (5961)
- akta.pro primary industry
- Genre & Category Publishing (Romance, Mystery/Thriller, Sci‑Fi/Fantasy, etc.) (MPAJAAAB)
- akta.pro secondary industries
- Author Website, Storefront & Direct-to-Reader Commerce (D2C Sales) (MPAJAJAE), Children’s Subscription & Book Club Publishing (MPAJAFAO)
Keywords
Where Alexandra Kiadó is headquartered
LocationHeadquarters
- HQ city
- Baranya
- HQ country
- Hungary
- HQ region
- Europe
Offices6 records
Markets served
Alexandra Kiadó business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure, Technology or R&D
Revenue model
- Book Sales (Physical): Sale of physical books including fiction, non-fiction, children's books, textbooks, and specialty publications through e-commerce and physical outlet stores.
- E-book Sales: Sale of digital books in .ePub and .mobi formats, available for immediate download.
- Audiobook Sales: Sale of audiobooks in various categories including children's and general literature.
- Gift Items and Merchandise: Sale of book-related merchandise including clothing (t-shirts, caps), bags, stationery, bookmarks, candles, mugs, and book boxes (könyvesboxok) containing themed gift sets.
- Antiquarian Books: Sale of second-hand and antiquarian books through specialized category.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Standard book pricing |
| Unit Pricing | Pay-as-you-go | E-book pricing |
| Unit Pricing | Pay-as-you-go | Gift merchandise |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
Alexandra Kiadó product offering
Product offeringCore offering
Alexandra Kiadó is a Hungarian book publisher and retailer that publishes books under its own imprint across fiction, children's, non-fiction, and educational genres, and distributes titles from other publishers. It sells physical books, e-books (.ePub/.mobi), and audiobooks through its own e-commerce platform (alexandrakiado.hu) and a network of physical outlet stores (Alexandra Joy for Less, Alexandra Piac). It also sells themed book boxes, READ branded apparel, stationery, and gift merchandise, and accepts author manuscripts for editorial review.
Product overview
Alexandra Kiadó is a Hungarian book publishing company operating an e-commerce platform for physical books, e-books (.ePub and .mobi formats), and audiobooks across diverse genres including fiction, children's literature, textbooks, and specialty categories. The product portfolio includes themed book boxes (Könyvesboxok) bundling decorated editions with merchandise such as bookmarks, bags, mugs, and candles. A sub-brand READ Collection offers book-themed apparel including t-shirts and caps made of 100% cotton. Additional merchandise includes Helen Exley branded stationery (notebooks, pens, pencils) and gift items. The company also maintains physical outlet stores under the Alexandra Joy for Less and Alexandra Piac brands, offering discounted books and merchandise.
Differentiator
Problem solved
Functional benefit
Brands
- Alexandra Joy for Less: Outlet bookstore chain offering discounted books and gifts
- Alexandra Piac
Products and services
- Physical Books Physical printed books published under Alexandra Kiadó imprints and distributed from other publishers across fiction, children's literature, non-fiction, textbooks, and specialty categories. Sold via the company's e-commerce storefront and physical outlet stores to Hungarian readers.
- E-books Digital books available in .ePub and .mobi formats for immediate download, including bestsellers, fiction, and various genres. Priced approximately 10-20% below physical editions.
- Audiobooks Audio book versions of selected titles across children's and general literature categories, available through the catalog.
- Book Boxes (Könyvesboxok) Themed gift bundles pairing a decorated edition (él dekorált) with branded merchandise such as bookmarks, canvas bags, mugs, candles, and stickers. Examples include Connor zsákmánya (16,000 Ft), Pumpkin Spice (14,500 Ft), Cinnamon Bun (15,500 Ft), and Számvetés (17,000 Ft).
- READ Collection Apparel Book-themed clothing line featuring 'READ' branded t-shirts and baseball caps made from 100% semi-combed ring-spun cotton, targeting book lovers and readers.
- Helen Exley Stationery Branded notebooks, pencils, and pens featuring illustrations by Juliette Clarke, including gift pens with engraved messages and small notebooks in sets of three.
- Gift Items (Ajándéktárgyak) Book-themed gift merchandise including bags, Love Budapest branded products, candles, mugs, bookmarks, and other book-related items sold alongside the book catalog.
- Alexandra Outlet Stores Physical retail stores operating under the Alexandra Joy for Less and Alexandra Piac sub-brands in Szombathely, Szekszárd, Pécs, Siklós, and Miskolc, offering discounted books, bestsellers, new releases, gifts, and toys at outlet pricing.
Companies that use Alexandra Kiadó
Customer profileSegments3 records
Ideal customer profiles3 records
Alexandra Kiadó technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Alexandra Kiadó partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered minor and core.
- MoobiusminorPartnership for book fair events and TikTok content. Moobius operates the TikTok presence (@moobius.hu) and handles event coverage for Alexandra's book fair appearances.
- Európa KönyvkiadóminorAlexandra distributes books published by Európa Könyvkiadó, including titles by authors such as Ámosz Oz and Rónay Tamás.
- Carta TEEN KiadóminorAlexandra distributes books published by Carta TEEN Kiadó, including the Izara series and Belial duology by Julia Dippel.
- Alexandra Könyvesház Kft.coreAlexandra Könyvesház Kft. is the primary publishing entity under the Alexandra Kiadócsoport, publishing books under various imprints including Alexandra Kiadó and Alexandra Kiadó (A), as well as merchandise and gift items.
Scale indicators1 record
Recent moves6 records
Expansion highlights5 records
Alexandra Kiadó competitors and assessment
Company assessmentMarket position
Competitive moat4 records
Key highlights6 records
Customer concentration
Alexandra Kiadó social profiles
Digital presenceAlexandra Kiadó financial estimates
Financial estimateRevenue estimate
Valuation estimate
Alexandra Kiadó leadership team
Management profileNumber of profiles
Alexandra Kiadó funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Alexandra Kiadó M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Alexandra Kiadó
What does Alexandra Kiadó do?
Alexandra Kiadó is a Hungarian book publisher and retailer that publishes books under its own imprint across fiction, children's, non-fiction, and educational genres, and distributes titles from other publishers. It sells physical books, e-books (.ePub/.mobi), and audiobooks through its own e-commerce platform (alexandrakiado.hu) and a network of physical outlet stores (Alexandra Joy for Less, Alexandra Piac). It also sells themed book boxes, READ branded apparel, stationery, and gift merchandise, and accepts author manuscripts for editorial review.
Is Alexandra Kiadó a public or private company?
Alexandra Kiadó is a private company. It is classified as unknown and is currently operating.
When was Alexandra Kiadó founded?
Alexandra Kiadó was founded in 1993. It employs 51 to 100 people.
Where is Alexandra Kiadó based?
Alexandra Kiadó is headquartered in Baranya, Hungary, in the Europe region.
How does Alexandra Kiadó make money?
Five revenue lines are on record. Book Sales (Physical) is the primary driver. The others are E-book Sales, audiobook Sales, gift Items and Merchandise and antiquarian Books.
Does Alexandra Kiadó have an API?
No public API is recorded for Alexandra Kiadó.
What industry is Alexandra Kiadó in?
Alexandra Kiadó's product category is Book Publishing. Its primary akta.pro industry code is MPAJAAAB, Genre & Category Publishing (Romance, Mystery/Thriller, Sci‑Fi/Fantasy, etc.), with a secondary code of MPAJAJAE, Author Website, Storefront & Direct-to-Reader Commerce (D2C Sales). Its NAICS code is 513130 and its SIC code is 2731.