Pittman Plastic Surgery

What Pittman Plastic Surgery does

Pittman Plastic Surgery, P.C. is a privately held, physician-owned aesthetic medical practice headquartered at 3320 Old Jefferson Road in Athens, Georgia, operating an on-site AAAHC-accredited, State-Licensed, Medicare-Certified outpatient surgery center and an adjacent medical spa. Founded by Dr. C. Edwin Pittman in 1992 and incorporated as a professional corporation in 2001, the practice has operated continuously for over 30 years under the leadership of two board-certified plastic surgeons (Dr. Pittman and Dr. Matthew Bryan Baker, M.D./Ph.D.) supported by a credentialed clinical team including a CANS-certified injector (one of eight in Georgia), a Master CoolSculpting Specialist, and a DNP-level aesthetic injector.

The practice delivers a comprehensive surgical and non-surgical aesthetic portfolio spanning breast surgery (augmentation, lift, reduction), body contouring (tummy tuck, mini tummy tuck, liposuction, mommy makeover, Avéli cellulite treatment), facial surgery (deep plane facelift, blepharoplasty), and an extensive medical spa offering (Botox, dermal fillers, CoolSculpting Elite, HydraFacial, chemical peels, laser hair removal, laser skin resurfacing, microneedling, microneedling with RF, photofacial, Kybella, Diamond Glow, dermaplaning, THERMIva, and medical-grade skincare) plus a newly added weight loss treatments line. Surgical planning leverages Vectra 3D imaging (98.5% outcome preview accuracy) for breast augmentation consultations, and patient access is supported by a three-lender financing stack (Cherry, PatientFi, CareCredit).

The business model is direct-to-consumer fee-for-service, with no franchise, marketplace, or partner distribution channels. Revenue is generated entirely at the single Athens facility, drawing patients from a documented 13-city, multi-county catchment across Northeast Georgia. The practice is physician-owned with no private equity or institutional investment indicated, operates with 11-50 employees per the firmographics, and has earned the Athens Banner-Herald 'Best of the Best' Reader's Choice award for 10 consecutive years including 2024 and 2025.

Name

Pittman Plastic Surgery

Legal name

Pittman Plastic Surgery, P.C.

Website

https://pittmanplasticsurgery.com

Company type

Private

Founded year

1992

Operating status

Operating

Headcount range

11–50 employees

Short description

Pittman Plastic Surgery is a privately held, physician-owned aesthetic medical practice in Athens, Georgia, offering cosmetic and reconstructive surgery plus an extensive medical spa, operating from an on-site AAAHC-certified outpatient surgery center and serving a 13-city Northeast Georgia catchment.

Ownership category

akta.pro rank

Product category

Cosmetic Surgery and Medical Spa Services

NAICS

Hair, Nail, and Skin Care Services (81211)

akta.pro primary industry

Plastics / Cosmetic & Dermatologic Surgery Centers (HLAFAIAK)

akta.pro secondary industries

Cosmetic Dermatology (Aesthetic Injectables) (HLAKACAE), Medical-Grade / Clinical Facials (Dermatology & Med Spa) (HSALADAN), Procedural Dermatology (Office-Based Surgery) (HLAKACAG)

Keywords

• Cosmetic plastic surgery
• Medical spa services
• Reconstructive surgery
• Aesthetic medicine
• Body contouring

Headquarters

HQ city

Athens

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Surgical Procedures: One-time fee-for-service surgical procedures performed in the AAAHC-certified on-site surgery center. Includes breast augmentation, breast lift, breast reduction, tummy tuck, mini tummy tuck, mommy makeover, liposuction, facelift, eyelid surgery, vaginal rejuvenation, and body contouring procedures. Cosmetic surgery fees include surgeon's fees, pre-operative visit, all post-operative visits, operating room time and supplies, anesthesia, and surgical garments.
2. Medical Spa / Non-Surgical Treatments: Aesthetic injectable and skin care treatments including Botox, dermal fillers, CoolSculpting Elite, HydraFacial, Diamond Glow, chemical peels, laser hair removal, laser skin resurfacing, microneedling, microneedling with RF, photofacial, and Skincare products. These are fee-for-service treatments, some with repeat/recurring nature (e.g., Botox every 3-4 months).
3. ThermiVa Vaginal Rejuvenation: Non-surgical radiofrequency treatment for vaginal tightening, typically delivered as a series of three sessions spaced one month apart, addressing vaginal laxity, dryness, and stress incontinence.
4. Financing Programs (Third-Party): The practice offers financing through Cherry, PatientFi, and CareCredit third-party lending partners, providing patients with installment payment options for procedures. These programs generate revenue through patient financing fees charged by the lending partners, not the practice directly.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

Pittman Plastic Surgery provides comprehensive cosmetic and reconstructive plastic surgery along with non-surgical aesthetic medical spa services at its Athens, GA facility. Surgical offerings span breast (augmentation, lift, reduction), body (liposuction, tummy tuck, mini tummy tuck, mommy makeover, Avéli cellulite treatment, vaginal rejuvenation), and facial (eyelid lift, facelift) procedures. Medical spa services include Botox, dermal fillers, CoolSculpting Elite, HydraFacial, chemical peels, microneedling, laser hair removal, laser skin resurfacing, Kybella, photofacial, Diamond Glow, and dermaplaning. All surgical procedures are performed in an on-site AAAHC-accredited surgery center.

Product overview

Pittman Plastic Surgery offers a comprehensive portfolio of surgical and non-surgical aesthetic services. The practice operates as a unified medical aesthetic platform combining surgical procedures (breast surgery, body contouring, and facial surgery) with an extensive medical spa offering. Surgical offerings include Breast Augmentation, Breast Lift, Breast Reduction, Liposuction, Tummy Tuck, Mini Tummy Tuck, Mommy Makeover, Avéli Cellulite Treatment, Vaginal Rejuvenation, Eyelid Lift, and Facelift procedures. The medical spa includes injectables (Botox, Dermal Fillers, Kybella), body treatments (CoolSculpting), and skin rejuvenation services (HydraFacial, Chemical Peels, Microneedling, Microneedling with RF, Laser Hair Removal, Laser Skin Resurfacing, Photofacial, Diamond Glow, Dermaplaning). The practice also features Vectra 3D Imaging technology for surgical planning and offers weight loss treatments. All surgical procedures are performed in the practice's AAAHC-certified on-site surgery center.

Differentiator

Problem solved

Functional benefit

Products and services

• Breast Augmentation Cosmetic surgical procedure using breast implants (saline, silicone, or gummy bear implants) or fat transfer to enhance breast size, shape, and symmetry.
• Breast Lift (Mastopexy) Cosmetic procedure that elevates and reshapes sagging breasts by removing excess skin and tightening surrounding tissue for a firmer, more youthful contour.
• Breast Reduction Surgical procedure to remove excess breast tissue, skin, and fat to achieve a smaller, more balanced bust size and alleviate physical discomfort.
• Liposuction Body contouring procedure that removes stubborn fat deposits from specific areas such as abdomen, hips, thighs, arms, and back using a cannula and tumescent technique.
• Tummy Tuck (Abdominoplasty) Surgical procedure that removes excess fat and skin while restoring weakened or separated abdominal muscles for a flatter, firmer midsection.
• Mini Tummy Tuck Minimally invasive procedure targeting loose skin and excess fat in the lower abdomen below the belly button with quicker recovery than a full tummy tuck.
• Mommy Makeover Customized combination of cosmetic procedures (typically breast enhancement and body contouring) designed to restore post-pregnancy bodies.
• Eyelid Lift (Blepharoplasty) Surgical procedure that removes excess skin and fat from upper and/or lower eyelids to refresh the eye area and improve vision impaired by droopy lids.
• Facelift Deep plane facelift procedure that lifts and tightens sagging skin on face, neck, and jawline by repositioning underlying facial tissues for natural-looking, long-lasting results.
• Avéli Cellulite Treatment FDA-cleared minimally invasive procedure that targets and releases fibrous septae bands causing cellulite dimples, providing long-lasting reduction in a single session.
• Vaginal Rejuvenation (THERMIva) Non-surgical radiofrequency treatment that tightens vaginal muscles, improves elasticity, and addresses issues like vaginal laxity, dryness, and stress incontinence.
• Botox Injectable treatment using botulinum toxin to temporarily reduce fine lines and wrinkles on the face.
• CoolSculpting Non-surgical fat reduction treatment using controlled cooling to freeze and eliminate stubborn fat cells.
• Dermal Fillers Injectable hyaluronic acid-based fillers that restore facial volume, smooth wrinkles, and enhance contours.
• HydraFacial Multi-step facial treatment that cleanses, extracts, and hydrates the skin using proprietary technology and serums.
• Chemical Peels Skin resurfacing treatments that apply chemical solutions to improve acne scars, fine lines, hyperpigmentation, and overall skin texture.
• Microneedling Collagen induction therapy using fine needles to create micro-injuries that stimulate skin rejuvenation and improve texture.
• Microneedling with Radiofrequency (RF) Advanced skin treatment combining microneedling with radiofrequency energy to enhance collagen production and tighten skin.
• Laser Hair Removal Light-based treatment that permanently reduces unwanted hair by targeting hair follicles with laser energy.
• Laser Skin Resurfacing Treatment using laser technology to improve skin tone, texture, and reduce signs of aging, sun damage, and scarring.
• Kybella Injectable treatment that destroys fat cells under the chin to reduce the appearance of a double chin.
• Photofacial Treatment (BBL) BroadBand Light therapy that targets sun damage, age spots, rosacea, and other skin imperfections to improve skin clarity and tone.
• Diamond Glow 3-in-1 skin resurfacing treatment that simultaneously exfoliates, extracts, and infuses skin with serums.
• Dermaplaning Manual exfoliation treatment that removes dead skin cells and vellus hair for smoother, brighter skin.
• Skincare Products Medical-grade skincare products recommended for post-treatment care and daily skin health maintenance.
• Vectra 3D Imaging Advanced 3D imaging system that captures detailed body scans to provide digital simulations of expected surgical outcomes with 98.5% accuracy for breast augmentation planning.

Quantifiable outcome

• Vectra 3D imaging provides 98.5% accurate preview of post-surgical breast augmentation results, enabling highly informed implant selection
• +9 more outcomes

Named customers6 records

Segments6 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature6 records

Scale indicators8 records

Recent moves9 records

Expansion highlights5 records

Direct peers

• Sono Bello: National body-contouring and cosmetic surgery center chain performing liposuction, tummy tucks, and facial rejuvenation procedures at scale. Comparable surgical service lines and aesthetic focus, though positioned as a high-volume, multi-location brand versus Pittman's boutique model.
• Juvly Aesthetics: Medical aesthetics chain with a network of clinics providing Botox, fillers, laser treatments, and body contouring under medical director oversight. Comparable med-spa service line and physician-led delivery model, though differentiated by chain-scale operations.
• OrangeTwist: Multi-location aesthetics brand offering injectables, body contouring, laser treatments, and skin care services. Comparable med-spa service stack with a direct-to-consumer marketing approach similar to Pittman's, though operating at a national chain scale.
• LaserAway: Leading U.S. med-spa chain specializing in laser hair removal, Botox, fillers, body contouring, and skin rejuvenation with a comparable direct-to-consumer service portfolio. Overlaps Pittman's medical spa offerings but lacks an on-site AAAHC-certified surgical center.
• Ideal Image: National med-spa chain offering Botox, dermal fillers, laser hair removal, CoolSculpting, and body contouring at multiple U.S. locations. Directly comparable service mix and direct-to-consumer aesthetic model, but operates at much larger national scale than Pittman's single regional hub.
• SkinSpirit: Medical aesthetics practice offering injectables, laser treatments, body contouring, and skin rejuvenation staffed by nurse practitioners and medical directors. Closely aligned with the non-surgical med-spa portion of Pittman's business and competes for similar patient demographics.

Others

• Galderma: Global aesthetics and dermatology company manufacturing Restylane, Dysport, and Sculptra — products used by Pittman for dermal filler and injectable treatments. A key upstream supplier rather than a competitor, but central to the practice's med-spa economics.
• AbbVie (Allergan Aesthetics): Pharmaceutical company and manufacturer of Botox Cosmetic, CoolSculpting, and the Natrelle breast implant line — key product suppliers to Pittman's practice. Not a direct competitor but a critical enabler of the practice's injectables, body contouring, and breast surgery revenue streams.

Emerging players

• American Lipo Centers: Specialized body-contouring and liposuction provider with multiple U.S. locations. Comparable to Pittman's body-surgery and liposuction offerings but with a narrower procedural focus and no comparable med-spa breadth.
• Princeton Plastic Surgeons: Multi-physician regional plastic surgery practice offering breast, body, and facial procedures with on-site surgical facilities. Closely aligned with Pittman's boutique, board-certified surgeon model in a similarly sized regional market, differing primarily in geography.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/PittmanPlasticSurgery
• Instagraminstagram.com/pittmanplasticsurgery
• LinkedInlinkedin.com/company/pittman-plastic-surgery-p-c

Compliance6 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles13 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Pittman Plastic Surgery