IMCCA
IMCCA is a non-profit industry association serving the unified communications and collaboration (UC&C) industry, providing vendor-neutral thought leadership, education, events, and publications to technology manufacturers, integrators, consultants, and end-user organizations worldwide.
- Company typePrivate
- Founded1999
- HeadquartersSyosset, United States
- Headcount5,001–10,000
- GTM typeB2B
- OfferingServices
What IMCCA does
IMCCA (Interactive Multimedia & Collaborative Communications Alliance) is a non-profit industry association founded in 1999 and headquartered in Syosset, New York. The association is vendor-neutral and serves the unified communications and collaboration (UC&C) industry by providing thought leadership, impartial education, and cross-company community building among technology manufacturers, distributors, integrators, consultants, analysts, and end-user organizations. Its member base of over 40 organizations spans Platinum sponsors (Cisco, Poly/HP, Intel, Q-SYS, TD Synnex, Wesco), Gold members (Logitech, Zoom, Crestron, AVI-SPL, Barco, DTEN, Jabra, and others), and Silver and Consultant tiers.
IMCCA does not develop proprietary technology products; instead it operates an event- and content-driven platform anchored on Collaboration Week New York (a multi-venue, multi-day annual event hosted at member facilities such as Cisco HQ, Crestron, and Pace University), the IMCCA TV video and podcast platform (YouTube-hosted, with series such as "The IMCCA Wraps-Up 2023" covering AI, hybrid work, and meeting equity), the quarterly "Collaboration Today and Tomorrow" publication produced in partnership with Commercial Integrator (Emerald), and recognition programs including the Emerging Technology Fellows and UC Industry Impact Awards. Distribution is extended through syndication partners AVNation-TV and Let's Do Video.
The revenue model is subscription-recurring membership dues across Platinum, Gold, Silver, and Consultants/Organizations tiers, supplemented by event sponsorship and content partnerships. Specific pricing is not publicly disclosed. Leadership is volunteer-based under Executive Director Carol Zelkin and Chairperson Michael Brandofino (President and COO of Caregility), with a board drawn from member companies. The organization has no parent company, no funding rounds, and no M&A activity on record.
IMCCA firmographics
Firmographics- Name
- IMCCA
- Legal name
- Interactive Multimedia & Collaborative Communications Alliance
- Website
- https://imcca.org
- Company type
- Private
- Founded year
- 1999
- Operating status
- Operating
- Headcount range
- 5,001–10,000 employees
- Short description
- IMCCA is a non-profit industry association serving the unified communications and collaboration (UC&C) industry, providing vendor-neutral thought leadership, education, events, and publications to technology manufacturers, integrators, consultants, and end-user organizations worldwide.
- Ownership category
- akta.pro rank
IMCCA industry classification
Industry- Product category
- Industry Association Services
- NAICS
- Business Associations (813910), Professional Organizations (813920)
- SIC
- Services-Membership Organizations (8600)
- akta.pro primary industry
- Association & Society Conference Management (Nonprofit, Professional Bodies) (THAHACAA)
- akta.pro secondary industry
- Internal Event Technology & Collaboration Tools (Intranet, Room Booking, Webcasting) (THAHAIAN)
Keywords
Where IMCCA is headquartered
LocationHeadquarters
- HQ city
- Syosset
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
IMCCA business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Technology or R&D
Revenue model
- Membership Dues: IMCCA generates revenue through tiered membership programs (Platinum, Gold, Silver) from vendor companies, consultants, and service providers in the UC&C industry.
Go-to-market motion1 record
Distribution channels4 records
Marketing channels8 records
IMCCA product offering
Product offeringCore offering
IMCCA is a non-profit industry association that operates a tiered membership program and produces educational content, industry events, and publications for the unified communications and collaboration (UC&C) industry. Its core deliverables include the annual Collaboration Week New York event, the IMCCA TV video/podcast platform, the quarterly Collaboration Today and Tomorrow publication, the Emerging Technology Fellows award program, and the IMCCA Inclusion Initiative. The association serves as a vendor-neutral forum bringing together technology manufacturers, consultants, integrators, and end-user organizations.
Product overview
IMCCA (Interactive Multimedia & Collaborative Communications Alliance) is a non-profit industry association, not a product company. It does not manufacture, sell, or provide commercial products or services. Instead, it serves as a thought leadership organization that strengthens and grows the unified communications and collaboration industry by providing impartial information, education, and industry events. IMCCA's programs include Collaboration Week New York (an annual industry event), the IMCCA TV video platform featuring podcasts and webcasts (such as the 'IMCCA Wraps-Up 2023' podcast series), the quarterly publication 'Collaboration Today and Tomorrow' produced in partnership with Commercial Integrator, the Emerging Technology Fellows award program, and the IMCCA Inclusion Initiative. Member organizations include technology vendors, integrators, consultants, and end-users across the UC&C industry.
Differentiator
Problem solved
Functional benefit
Brands
- Collaboration Today and Tomorrow: A quarterly supplement to Commercial Integrator focused on collaboration and AV integration
- IMCCA TV
- Emerging Technology Fellows
- UC Industry Impact Awards
Products and services
- IMCCA Membership Program Tiered membership program (Platinum, Gold, Silver) for UC&C vendors, consultants, integrators, and end-user organizations, providing event participation, visibility, industry networking, and access to thought leadership content.
- Collaboration Week New York Annual multi-day in-person industry event held at venues across New York City, including manufacturer sites, universities, and corporate headquarters, bringing together UC&C industry leaders, analysts, and practitioners for sessions on collaboration trends, AI in UC&C, hybrid work, and meeting equity.
- IMCCA TV
Quantifiable outcome
- Collaboration Week NY 2025 brought together industry leaders for three days of discussions on collaboration trends, AI in UC&C, and workplace technology
- +1 more outcomes
Companies that use IMCCA
Customer profileNamed customers9 records
Segments4 records
Ideal customer profiles4 records
IMCCA technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
IMCCA partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- Commercial Integrator (Emerald)coreIMCCA and Commercial Integrator jointly produce 'Collaboration Today and Tomorrow,' a quarterly supplement focusing on all things collaboration from multiple perspectives including UC&C, commercial systems integration, security, consumer electronics, education, consulting and residential systems installation. David Danto serves as curator and editor.
- IMCCA Inclusion Initiative Founding MemberscoreThe IMCCA Inclusion Initiative brings together member organizations (AVI-SPL, Bluescape, Caregility, Cisco, Compunetix, Crestron, Intel, Jabra, Logitech, Pexip, Poly, QSC, Salamander Designs, Synnex, Xilica, Yorktel, and Zoom) to address technology inclusion for people living with disabilities, focusing on 5 pillars: Stories, Technology, Accessibility, Careers, and Connection.
- CEDIA ExpocoreIMCCA serves as a strategic programming partner for CEDIA Expo, bringing insights and subject matter experts on unified communications and Work-from-Home topics. The partnership introduced resimercial technology programming at CEDIA Expo 2021 in Indianapolis, including sessions on home office design and technology demonstrations on the show floor.
- AVNation-TVminorIMCCA content including podcasts and webcasts is distributed through AVNation-TV alongside other industry content.
- Let's Do VideominorPodcast series distribution partner for IMCCA content. Let's Do Video provides in-depth analysis and product reviews in the visual collaboration space.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
IMCCA competitors and assessment
Company assessmentDirect peers
- BICSI: Professional association supporting the ICT infrastructure industry with credentialing, training, and standards. Comparable as a non-profit membership organization delivering education and events for ICT professionals, including cabling/AV infrastructure adjacent to UC&C.
- CEDIA (Custom Electronic Design & Installation Association): Non-profit trade association for the residential and commercial integration industry. Directly comparable given IMCCA's existing strategic partnership with CEDIA Expo and overlapping AV/integrator member base.
- CompTIA: Non-profit IT industry trade association providing vendor-neutral training, certification, and advocacy. Comparable as a membership-funded association with tiered vendor sponsorships, education content, and community-building events in the broader IT/communications ecosystem.
- NSCA (National Systems Contractors Association): Non-profit trade association for commercial AV integrators. Directly comparable in mission (education, events, member services) for the systems integration channel that deploys UC&C solutions for end-user organizations.
- Telecommunications Industry Association (TIA): Trade association representing global ICT manufacturers and vendors. Comparable as a non-profit industry association with tiered membership, standards development, and advocacy for UC/communications technology suppliers.
- AVIXA (formerly InfoComm International): The leading global non-profit trade association for the audiovisual industry. Directly comparable as a vendor-neutral association serving overlapping member bases (Crestron, Logitech, Poly) with trade shows (InfoComm), education, and industry standards work in AV/collaboration.
Broad incumbents
- Consumer Technology Association (CTA): Larger industry association producing CES and representing the broad consumer technology industry. Comparable as a vendor-neutral membership association with tiered sponsorships and signature events, but operating at a much larger scale across consumer electronics.
- ITIC (Information Technology Industry Council): Global trade association representing major IT companies on policy and advocacy. Comparable as a vendor-funded non-profit association with tiered memberships, though focused more on policy/advocacy than education/events.
Others
- Commercial Integrator (Emerald): Trade media brand serving the AV integration channel; existing strategic publishing partner of IMCCA (co-produces 'Collaboration Today and Tomorrow'). Comparable as an ecosystem partner rather than a direct competitor, given its media rather than association model.
Regional players
- Society of Broadcast Engineers (SBE): Non-profit professional association for broadcast engineers. Comparable as a member-funded association providing education, certification, and chapter events, but focused on broadcast rather than enterprise UC&C.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
IMCCA social profiles
Digital presenceIMCCA financial estimates
Financial estimateRevenue estimate
Valuation estimate
IMCCA leadership team
Management profileNumber of profiles
Profiles7 records
IMCCA funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
IMCCA M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about IMCCA
What does IMCCA do?
IMCCA is a non-profit industry association that operates a tiered membership program and produces educational content, industry events, and publications for the unified communications and collaboration (UC&C) industry. Its core deliverables include the annual Collaboration Week New York event, the IMCCA TV video/podcast platform, the quarterly Collaboration Today and Tomorrow publication, the Emerging Technology Fellows award program, and the IMCCA Inclusion Initiative. The association serves as a vendor-neutral forum bringing together technology manufacturers, consultants, integrators, and end-user organizations.
Is IMCCA a public or private company?
IMCCA is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was IMCCA founded?
IMCCA was founded in 1999. It employs 5,001 to 10,000 people.
Where is IMCCA based?
IMCCA is headquartered in Syosset, United States, in the North America region.
How does IMCCA make money?
One revenue line is on record: membership Dues.
Who are IMCCA's main competitors?
Direct peers on record are BICSI, CEDIA (Custom Electronic Design & Installation Association), CompTIA, NSCA (National Systems Contractors Association), Telecommunications Industry Association (TIA) and AVIXA (formerly InfoComm International). Broad incumbents are Consumer Technology Association (CTA) and ITIC (Information Technology Industry Council). Commercial Integrator (Emerald) is listed as an others. Society of Broadcast Engineers (SBE) is listed as a regional player.
Does IMCCA have an API?
No public API is recorded for IMCCA.
What industry is IMCCA in?
IMCCA's product category is Industry Association Services. Its primary akta.pro industry code is THAHACAA, Association & Society Conference Management (Nonprofit, Professional Bodies), with a secondary code of THAHAIAN, Internal Event Technology & Collaboration Tools (Intranet, Room Booking, Webcasting). Its NAICS code is 813910 and its SIC code is 8600.