Brownie’s THIRD LUNG™
Brownie's THIRD LUNG™ designs and manufactures surface-supplied (hookah) tankless diving systems for recreational boaters, yacht owners, commercial divers, and eco-conscious resorts. Founded in 1969 in Pompano Beach, Florida, it is a wholly owned subsidiary of Brownie's Marine Group, Inc. (OTCQB: BWMG).
- Company typePublic
- Founded1969
- HeadquartersPompano Beach, United States
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What Brownie’s THIRD LUNG™ does
Brownie's THIRD LUNG™ is a Pompano Beach, Florida-based designer and manufacturer of surface-supplied air (hookah/tankless) diving systems, founded in 1969 and operating as a wholly owned subsidiary of publicly traded Brownie's Marine Group, Inc. (OTCQB: BWMG). The company's core technology floats a compressor on the water surface and delivers breathing air to tethered divers via hose, eliminating the 38 lb scuba cylinder from the diver's back; proprietary components include the Peleton™ shared-workload hose configuration, Quick Release Swivel fittings, Drop Weight Cummerbelt™ weight-integrated belt, direct-drive compressors with stainless steel bearings, and a Variable Speed compressor control system. With 11–50 employees, the firm has built a 50-year brand recognized as the leading name in tankless recreational and light-commercial diving.
The product portfolio is organized into five lines: floating battery-powered systems (Sea LiON™ 24V lithium-ion, BLU3 Nomad and Nomad Mini), floating gas-powered systems (Scout, Pioneer, Explorer), built-in vessel systems (BIAS with BOS battery and Express Diver AC variants), land-based commercial units (Monster, Kraken, Beast) and portable electric units, plus safety accessories (Egressor™ mini scuba, Spare Air®, 3DBUOY™ dive flag) and Bright Weights® weighting products. Pricing spans $1,649 (Nomad Mini) to $7,995 (Sea LiON PRO), with commercial and BIAS installations priced on consultation. The Egressor, Drop Weight Cummerbelt, Peleton hose, QRS, and 3D Buoy are registered trademarks.
Revenue is generated through one-time hardware sales, recurring accessories and replacement parts, factory-direct service, authorized service center repairs, trade-in/core exchange programs, and $95 paid online training for used-system owners. Go-to-market combines direct-to-consumer e-commerce via browniedive.com, a global dealer network ("Find a Dealer / Become a Dealer"), factory-direct enterprise programs with engineering support for yacht BIAS integrations, and authorized service centers. Customer segments include recreational boaters, yacht owners and charter operators, commercial/professional divers, and eco-conscious resorts and dive charters. Distribution and training partnerships with Ocean Technology Systems (OTS), SEAC Sub, scuba-training.net, and the Carter Viss Foundation supplement the core hardware business.
Brownie’s THIRD LUNG™ firmographics
Firmographics- Name
- Brownie’s THIRD LUNG™
- Legal name
- Brownie's Marine Group, Inc.
- Website
- https://browniedive.com
- Company type
- Public
- Founded year
- 1969
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Brownie's THIRD LUNG™ designs and manufactures surface-supplied (hookah) tankless diving systems for recreational boaters, yacht owners, commercial divers, and eco-conscious resorts. Founded in 1969 in Pompano Beach, Florida, it is a wholly owned subsidiary of Brownie's Marine Group, Inc. (OTCQB: BWMG).
- Ownership category
- akta.pro rank
Brownie’s THIRD LUNG™ industry classification
Industry- Product category
- Diving Equipment
- NAICS
- Air and Gas Compressor Manufacturing (333912), Pump and Compressor Manufacturing (33391)
- SIC
- Pumps & Pumping Equipment (3561)
- akta.pro primary industry
- Diving & Snorkeling Retail (Scuba Gear) (CRAMAIAF)
- akta.pro secondary industry
- Air & Gas Compressors (General Purpose) (IMAHANAE)
Keywords
Where Brownie’s THIRD LUNG™ is headquartered
LocationHeadquarters
- HQ city
- Pompano Beach
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Brownie’s THIRD LUNG™ business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Diving System Hardware Sales: One-time purchase of complete tankless diving systems including gas-powered Third Lung ($2,895-$5,555), Sea LiON battery-powered ($5,495-$7,995), BLU3 Nomad ($1,649-$2,199), and commercial systems. Systems support 1-4 divers depending on model.
- Accessories and Replacement Parts: Ongoing sales of regulators, hoses, cummerbelts, gear bags, motor and compressor parts, dive flags, and add-on kits ranging from $11 to $1,100 per item.
- Service and Repair: Factory direct service, authorized service centers, trade-in programs, and core exchange programs for system maintenance and upgrades.
- Online Training: Free online training with purchase; $95 for used system owners. Covers physics and physiology of diving plus access to affiliated scuba instructors for practical skills.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Gas-powered Third Lung systems (Scout, Pioneer, Explorer) |
| One time/ perpetual license | Pay-as-you-go | Sea LiON battery-powered systems (Standard and PRO packages) |
| One time/ perpetual license | Pay-as-you-go | BLU3 Nomad and Nomad Mini (single-diver compact systems) |
| Unit Pricing | Pay-as-you-go | Compressor/Motor Assembly Units |
| Unit Pricing | Pay-as-you-go | Accessories and Components |
| Unit Pricing | Pay-as-you-go | Spare Air Safety Systems |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels5 records
Brownie’s THIRD LUNG™ product offering
Product offeringCore offering
Brownie's THIRD LUNG™ designs and manufactures surface-supplied air (tankless/hookah) diving systems that float a compressor on the water's surface to deliver breathing air to divers through hoses, eliminating the need for traditional 38lb scuba cylinders. The product portfolio spans gas-powered and battery-powered floating systems, built-in yacht air systems, commercial land-based rigs, and supporting diving accessories.
Product overview
Brownie's THIRD LUNG™ offers a comprehensive portfolio of tankless/surface-supplied air diving systems as an alternative to traditional SCUBA. The product line is organized into five main categories: (1) Floating Systems including Sea LiOn™ battery-powered (up to 3 hours, 4 divers) and gas-powered models (The Scout, Pioneer, Explorer); (2) Built-in Air Systems (BIAS) for vessel integration with BOS 1/2/3 battery and Express Diver AC options; (3) Land-Based Systems split into commercial (The Monster, Kraken, Beast) and portable (Electric, Grab N Go, Variable Speed Hand Carry) lines; (4) Safety Accessories including Egressor Mini Scuba backup system, SPARE AIR®, and 3DBUOY™ dive flag; (5) Core diving accessories such as Bright Weights®, hoses with QRS fittings, and replacement parts. The systems share key proprietary technologies including stainless steel compressor bearings, Peleton™ hose configuration, Drop Weight Cummerbelts™, and Quick Release Swivel fittings. The company operates as a subsidiary of Brownie's Marine Group (BWMG) with over 50 years of industry experience since 1969.
Differentiator
Problem solved
Functional benefit
Products and services
- Brownie's Integrated Air System (BIAS) Custom-integrated tankless air systems for yachts and vessels, supporting battery and AC power configurations with engineering support for boat builders.
- Sea LiOn™ Battery-Powered Tankless Diving System Battery-powered floating tankless diving system with 24V lithium-ion battery pack for eco-friendly fuel-free diving supporting 2-4 divers up to 3 hours per charge.
- BLU3 Nomad Compact battery-powered single-diver tankless diving system with 30 ft max depth, designed for travel and grab-and-go recreational diving.
- BLU3 Nomad Mini Ultra-compact single-diver tankless diving system with 15 ft max depth, lightweight and travel-friendly.
- The Scout Gas-Powered System Entry-level gas-powered floating tankless diving system with Briggs & Stratton 550 engine supporting 2-3 divers for up to 3 hours.
- The Pioneer Gas-Powered System Lightweight gas-powered floating system with Honda 4.0 hp engine designed for 2-3 divers for recreational diving and lobstering.
- The Explorer Gas-Powered System High-capacity gas-powered floating tankless system with double air volume supporting 4 divers for extended family diving sessions.
- The Monster (C270) Commercial Diving System Gasoline-powered commercial land-based diving system with single-head direct drive compressor and Honda 4.0 hp engine for medium flow hookah applications.
- The Kraken (C390) Commercial Diving System Gasoline-powered commercial land-based diving system with dual-head direct drive compressor and Honda 5.5 hp engine for higher air output.
- The Beast (CTD390) Commercial Diving System Top-tier commercial land-based diving system with dual-head compressor, Honda 5.5 hp engine, and dual accumulator tanks for eased breathing during strenuous work.
- E150/E250 Electric Diving System Electric-powered portable diving system available in 110v/220v configurations for hull inspection, cleaning, and underwater maintenance.
- Grab N Go Electric System (E150A) Lightweight portable electric diving system in a compact hand-carry case operating on 12v or 24v battery power.
- Variable Speed (VS) Hand Carry System Compact variable speed tankless diving system in a durable hand-carry case operating on 12v or 24v battery power.
- Egressor Mini Scuba System Backup mini scuba system with pony bottle and regulator that attaches to the Drop Weight Cummerbelt for emergency air ascent.
- OTS Spectrum Full Face Mask Full-face dive mask distributed from Ocean Technology Systems, allowing divers to use their own regulators with no jaw fatigue and clear communications, tested to 50m depth.
- SPARE AIR® System Compact redundant emergency breathing device (3.0 cu. ft., 3000 psi) for out-of-air situations, refillable and mountable to weight-integrated cummerbelt.
- Bright Weights® Weighting solutions including weight belts, slug weights, integration straps, cylinder harnesses, weight vests, and ankle weights for buoyancy control.
- Hoses & Kits Kayak diving hose kits, octo hoses, and Quick Release Swivel fittings for extending surface-tank diving configurations.
- Accessories & Parts Gear bags, motor and compressor parts, Add-A-Diver kits, regulators, tow belts, dive flags, and maintenance supplies for tankless diving systems.
- 3DBUOY™ Dive Flag Three-dimensional dive flag buoy visible from all angles with illumination for night visibility, featuring grab line and rest handle.
- Service, Repair & Trade-In Programs Factory direct service, authorized service centers, trade-in programs, and core exchange programs for tankless diving system maintenance and upgrades.
- Online Diving Training Online training covering the physics and physiology of tankless diving, free with purchase or $95 for used-system owners, with affiliated instructor referrals for in-water skills.
Quantifiable outcome
- Air equivalent to 9+ scuba cylinders in one floating system
- +2 more outcomes
Companies that use Brownie’s THIRD LUNG™
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles4 records
Brownie’s THIRD LUNG™ technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature8 records
Brownie’s THIRD LUNG™ partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered minor.
- Carter Viss FoundationminorCharitable partnership honoring Carter Viss's story and promoting diving and boating safety awareness. Brownie's promotes the foundation and its safety mission on their 3D Buoy product page.
- scuba-training.net (Independent Scuba Instructors)minorOnline training program website provides academic knowledge, with affiliated independent scuba instructors and professional dive stores for in-water skills training by geographic region.
Scale indicators4 records
Recent moves6 records
Expansion highlights6 records
Brownie’s THIRD LUNG™ competitors and assessment
Company assessmentBroad incumbents
- SCUBAPRO (Johnson Outdoors): Premium scuba diving brand owned by Johnson Outdoors, offering regulators, dive computers, BCDs and full diving systems. Comparable to Brown's as a higher-end incumbent serving recreational and technical divers, but operating through a much broader portfolio and global dealer network.
- Aqualung (Aqua Lung International): One of the largest established scuba and diving equipment brands globally, offering regulators, BCDs, masks and breathing-air components. Comparable to Brown's as a broad-line competitor addressing the same recreational diving customer, though without Brown's tankless/hookah specialization.
- Cressi-sub: Italian heritage scuba, snorkeling and freediving equipment brand. Comparable to Brown's as a long-established diving equipment manufacturer addressing recreational water users, though operating at much broader scale across all diving segments.
- Mares (Head): Italian scuba diving and snorkeling equipment brand, part of the Head Group, offering regulators, fins, masks and full dive systems. Comparable to Brown's as a broad-line diving equipment incumbent serving the same recreational diving customer base globally.
Direct peers
- LIQUID AIR (Hookah Diving): Hookah/portable diving system maker targeting recreational boaters and yacht owners with surface-supplied air solutions. Comparable to Brown's as the most direct head-to-head competitor in the tankless/hookah diving category it defined.
- Poseidon Diving Systems: Swedish maker of advanced recreational and technical diving equipment, including surface-supplied / hookah systems. Comparable to Brown's as a diving system innovator with proprietary technology and a focus on safety-oriented design for serious recreational divers.
- Halcyon Dive Systems: US-based technical and recreational diving equipment manufacturer focused on innovation and quality. Comparable to Brown's as a smaller, engineering-driven US diving brand with strong IP and loyal customer base in the technical diving community.
Emerging players
- Bauer Compressors: Industrial and breathing-air compressor manufacturer with a marine/diving product line (high-pressure breathing air compressors). Comparable to Brown's through its compressor core technology and shared customer base of breathing-air users; overlaps with Brown's compressor manufacturing capability.
- Dive Rite: US-based manufacturer of technical and recreational diving equipment including regulators, lights, and surface-supplied accessories. Comparable to Brown's as a smaller US specialty diving equipment maker with engineering-led product development and a loyal technical diving following.
Others
- Powerex (compressor manufacturer): Manufacturer of oil-less air compressors and vacuum pumps used in medical, dental and industrial applications. Comparable to Brown's as a fellow air-compressor manufacturer with overlapping engineering expertise in compressed air systems for specialty end uses.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Brownie’s THIRD LUNG™ social profiles
Digital presenceBrownie’s THIRD LUNG™ compliance and trust
Trust signalCompliance3 records
Brownie’s THIRD LUNG™ financial estimates
Financial estimateRevenue estimate
Valuation estimate
Brownie’s THIRD LUNG™ leadership team
Management profileNumber of profiles
Profiles8 records
Brownie’s THIRD LUNG™ funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Brownie’s THIRD LUNG™ M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Brownie’s THIRD LUNG™
What does Brownie’s THIRD LUNG™ do?
Brownie's THIRD LUNG™ designs and manufactures surface-supplied air (tankless/hookah) diving systems that float a compressor on the water's surface to deliver breathing air to divers through hoses, eliminating the need for traditional 38lb scuba cylinders. The product portfolio spans gas-powered and battery-powered floating systems, built-in yacht air systems, commercial land-based rigs, and supporting diving accessories.
Is Brownie’s THIRD LUNG™ a public or private company?
Brownie’s THIRD LUNG™ is a public company. It is classified as corporate owned and is currently operating.
When was Brownie’s THIRD LUNG™ founded?
Brownie’s THIRD LUNG™ was founded in 1969. It employs 11 to 50 people.
Where is Brownie’s THIRD LUNG™ based?
Brownie’s THIRD LUNG™ is headquartered in Pompano Beach, United States, in the North America region.
How does Brownie’s THIRD LUNG™ make money?
Four revenue lines are on record. Diving System Hardware Sales are the primary driver. The others are accessories and Replacement Parts, service and Repair and online Training.
Who are Brownie’s THIRD LUNG™'s main competitors?
Broad incumbents on record are SCUBAPRO (Johnson Outdoors), Aqualung (Aqua Lung International), Cressi-sub and Mares (Head). Direct peers are LIQUID AIR (Hookah Diving), Poseidon Diving Systems and Halcyon Dive Systems. Emerging players are Bauer Compressors and Dive Rite. Powerex (compressor manufacturer) is listed as an others.
Does Brownie’s THIRD LUNG™ have an API?
No public API is recorded for Brownie’s THIRD LUNG™.
What industry is Brownie’s THIRD LUNG™ in?
Brownie’s THIRD LUNG™'s product category is Diving Equipment. Its primary akta.pro industry code is CRAMAIAF, Diving & Snorkeling Retail (Scuba Gear), with a secondary code of IMAHANAE, Air & Gas Compressors (General Purpose). Its NAICS code is 333912 and its SIC code is 3561.