Shore Homecare Services

What Shore Homecare Services does

Shore Homecare Services operates as Shore HomeCare Services, LLC, a New Jersey-licensed home care agency (License # HP196600) headquartered in Jackson Township, NJ. The company delivers non-medical and supportive in-home care to seniors across seven New Jersey counties — Ocean, Monmouth, Middlesex, Burlington, Mercer, Camden, and Atlantic — targeting elderly individuals who wish to age in place. Its service model is organized around a "Foundations of Wellness" framework spanning Safety, Mental Health, Physical Exercise, Emotional/Social, and Nutrition, delivered through six lines: standard Home Care, Veterans Home Care, Care Management, Post-Operative Care, the CareLink360 Virtual Caregiver Program, and an On-Site Concierge Care Program. Standard services include ADL assistance (bathing, dressing, grooming, ambulation), meal preparation, companionship, medication management, and RN wellness checks.

The company's primary technology-enabled offering is CareLink360, which provides remote monitoring and caregiver support layered on top of in-person visits; no proprietary apps, APIs, or patents are disclosed, and the technology stack appears to be functional rather than platform-grade. Marketing and customer acquisition are conducted through phone inquiries, website contact forms, blog content, testimonials, and an email list, with paid digital channels managed by external vendor Grow Home Care Marketing.

Revenue is generated on a direct-to-consumer, fee-for-service basis with weekly invoicing tied to customized care plans and a minimum 28-hour/week service commitment. New clients receive a $500 promotional discount plus 10% off weekly invoices. The company has earned four Home Care Pulse designations (Trusted Provider, Provider of Choice, Employer of Choice, Leader in Training), providing third-party validation. It appears to be a privately held, founder/management-owned LLC with no disclosed institutional capital, and operational compliance is supported by an external compliance officer via Executive Professional Outsourcing, LLC.

Name

Shore Homecare Services

Legal name

Shore HomeCare Services, LLC

Website

https://shorehomecareservices.com

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

1–10 employees

Short description

Shore Homecare Services is a New Jersey-licensed home care agency delivering in-home non-medical care, a virtual caregiver program (CareLink360), and specialized veterans and post-operative services to seniors across seven NJ counties.

Ownership category

akta.pro rank

Product category

Senior Home Care Services

NAICS

Services for the Elderly and Persons with Disabilities (624120), Home Health Care Services (6216)

SIC

Services-Home Health Care Services (8082), Services-Nursing & Personal Care Facilities (8050)

akta.pro primary industry

Dementia/Alzheimer’s In-Home Care (Non-Medical) (HLADAGAG)

akta.pro secondary industries

Memory Care Respite (Short-Term) (HSABAEAD), Caregiver Support & Education Programs (Center-Based) (HSABANAN)

Keywords

• Home care services
• Senior home care
• In-home caregiving
• Post-operative care
• Care management

Headquarters

HQ city

Jackson

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Home Care Services: Fee-for-service home care delivery model. Services include hourly caregiving, with pricing based on weekly invoices. New client promotional offer of $500 discount plus 10% off weekly invoice until discount is fully applied.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Shore Homecare Services is a New Jersey-based home care provider delivering in-home caregiving services to seniors across multiple NJ counties. The company offers personalized care plans built around a holistic Foundations of Wellness framework covering safety, mental health, physical exercise, emotional/social wellness, and nutrition, supported by RN assessments, caregiver matching, and the CareLink360 virtual caregiver technology.

Product overview

Shore Homecare Services is a home healthcare provider offering a unified suite of in-home care services for seniors across New Jersey. The core offering centers on the Foundations of Wellness Plan, a holistic care program addressing five key areas: Safety, Mental Health, Physical Exercise, Emotional/Social, and Nutrition. This foundational plan is delivered through several service lines including general Home Care, Veterans Home Care, Care Management, Post-Operative Care, the Virtual Caregiver Program (CareLink360), and the On-Site Concierge Care Program. Individual care services include assistance with dressing, grooming, ambulation, bathing, transfers, feeding, meal preparation, light housekeeping, laundry, companionship, and RN wellness checks. The company serves multiple New Jersey counties including Ocean, Monmouth, Middlesex, Burlington, Mercer, and Camden.

Differentiator

Problem solved

Functional benefit

Brands

• CareLink360: Virtual Caregiver Program - a technology-enabled care monitoring and support service.

Products and services

• Home Care General in-home care services for seniors to help them remain independent in their own homes, including assistance with daily activities, safety monitoring, companionship, meal preparation, medication reminders, light housekeeping, and laundry.
• Veterans Home Care Specialized home care services tailored for veterans, addressing service-related injuries, PTSD, mobility issues, and care coordination needs, potentially utilizing VA benefits.
• Care Management Comprehensive care coordination and management services to ensure seniors receive appropriate care across all their needs, including RN assessments and care plan oversight.
• Post-Operative Care Specialized recovery care for seniors following surgical procedures, providing rehabilitation support, wound care assistance, mobility help, and medication management during healing.
• Virtual Caregiver Program (CareLink360) Technology-enabled virtual caregiving program providing remote monitoring and ongoing support for seniors in their homes, complementing in-person caregiver visits.
• On-Site Concierge Care Program Premium on-site care services providing personalized assistance and support at the client's location with dedicated concierge-style caregiving.
• Foundations of Wellness Plan Holistic care plan addressing five focus areas (Safety, Mental Health, Physical Exercise, Emotional/Social, and Nutrition) designed to help seniors thrive at home by addressing nutritional, mental, emotional, physical, and safety needs.

Quantifiable outcome

• 92% of seniors want to age at home

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

One partnership is on record.

• Grow Home Care MarketingminorOthersThird-party digital marketing agency that designed the company's website. Provides ongoing website optimization services including Seraphinite Accelerator plugin for site speed optimization.

Scale indicators2 records

Recent moves6 records

Expansion highlights6 records

Regional players

• Synergy HomeCare: National franchise delivering non-medical home care, companion, and specialty services; comparable service model but with franchisees spread more thinly across geographies than Shore's concentrated NJ density.

Direct peers

• BrightStar Care: Franchise combining non-medical home care with skilled nursing; comparable in offering personal care plus higher-acuity post-operative and chronic condition support to NJ seniors.
• Senior Helpers: Franchise providing in-home senior care including Alzheimer's and dementia programs; competes in the same NJ geographies with similar wellness-based care plans and hourly service model.
• Bayada Home Health Care: Large, privately held home health and personal care provider with deep New Jersey presence; directly comparable in offering in-home care services to seniors, including personal care, nursing, and specialty programs.
• Home Instead: Global franchise specializing in personal care, companionship, and Alzheimer's/dementia support for seniors aging at home; directly comparable in core home care services and target demographic.
• Right at Home: International franchise offering in-home care and assistance for seniors and adults with disabilities; directly comparable services and target clients, with NJ franchise locations.
• Comfort Keepers: National franchise providing in-home care, companionship, and Interactive Caregiving; competes head-to-head in NJ with similar personal care, meal prep, and dementia support offerings.
• Visiting Angels: National franchise network providing non-medical in-home senior care, including companion care, personal care, and respite; directly competes for the same NJ senior customer base with a similar service menu.

Broad incumbents

• Amedisys: Large publicly traded home health and hospice operator; overlaps with Shore's home care positioning but operates at national scale across multiple service lines and care settings.
• Help at Home: One of the largest U.S. personal care services providers focused on Medicaid-eligible seniors; comparable in delivering in-home personal care but at significantly greater scale across many states.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/shorehomecareservicesllc
• LinkedInlinkedin.com/company/shore-homecare-services-llc

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Shore Homecare Services