Aspire 2Be
- Company typePrivate
- Founded2013
- HeadquartersSwansea, United Kingdom
- Headcount11–50
- GTM typeB2B
- OfferingServices
Aspire 2Be firmographics
Firmographics- Name
- Aspire 2Be
- Legal name
- Aspire and Learn Ltd.
- Website
- https://aspire2be.co.uk
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Aspire 2Be industry classification
Industry- Product category
- Professional Development and Digital Learning Services
- NAICS
- Educational Services (611), Professional and Management Development Training (611430), Computer Training (611420), Custom Computer Programming Services (541511)
- SIC
- Services-Educational Services (8200), Services-Computer Programming Services (7371), Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Digital Learning Content Development (eLearning, Labs, Simulations) (BPAEANAD)
- akta.pro secondary industry
- Skills, Competency & Capability Management (Skills Frameworks, Badging within LMS) (EDAFAAAE)
Keywords
Where Aspire 2Be is headquartered
LocationHeadquarters
- HQ city
- Swansea
- HQ country
- United Kingdom
- HQ region
- Europe
Offices6 records
Markets served
Aspire 2Be business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Professional Qualifications and Apprenticeships: Revenue from delivering accredited professional qualifications and apprenticeship programmes, often with government funding support for eligible learners in Wales. Programmes include Digital Learning Practitioners, Digital Product Management, Digital Skills for Business, Leadership and Management for Educators, and Supporting Teaching and Learning qualifications.
- Aspire360 LMS Subscriptions: Subscription-based access to the Aspire360 digital learning platform with different packages available. Subscribers can access the full content library with regular updates and new course content. Alternative options include the Authoring Tool for custom content development.
- Skills Bootcamps and Funded Training: Delivery of Skills Bootcamps in England and Digital Skills Boost programmes, many fully funded for eligible individuals and businesses, removing financial barriers to upskilling.
- Digital Skills Training: Certified digital learning courses covering AWS certifications, Microsoft certifications, Microsoft Business Skills, and NextGen short courses. Includes business skills training for communication, collaboration, and productivity improvement.
- Micro-Credentials: Short, accredited courses designed for professional development including AI tools, Cyber Security, Data, Digital Leadership, and Product Development micro-credentials.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Fully Funded Opportunities |
| Subscription | Monthly | Aspire360 Subscription Packages |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels7 records
Aspire 2Be product offering
Product offeringCore offering
Aspire 2Be is a digital learning specialist that delivers accredited professional qualifications, apprenticeships, micro-credentials, and digital skills training to UK businesses, educators, and organisations. Its flagship technology is Aspire360, an all-in-one learning management system (LMS) that provides online on-demand courses, analytics, and a content authoring tool. The company also develops bespoke eLearning modules and platforms, and holds unique Professional Development Partner status with AWS, Google, and Microsoft in the UK.
Product overview
Aspire 2Be is a Digital Learning Specialist offering a unified platform-plus-services architecture centred on Aspire360, its intelligent all-in-one learning management system (LMS), complemented by a comprehensive suite of professional qualifications, apprenticeships, micro-credentials, digital skills training, and bespoke eLearning content development services. The product portfolio is structured across: (1) The Aspire360 LMS platform providing online on-demand courses, reporting/analytics, and an authoring tool; (2) AspirEd for educators and eDCR/bDCR digital change review tools; (3) NextGen Digital Pathways for short digital courses; (4) Bespoke eLearning modules and platform builds for individual client projects; (5) Professional qualifications spanning apprenticeships (Digital Learning Practitioners, Digital Product Management, Digital Skills for Business, ILM Leadership & Management, Supporting Teaching and Learning), micro-credentials (AI, Cyber Security, Data, Digital Leadership, Product Development, Digital Application Support), and certifications (AWS, Microsoft, Skills Bootcamps); and (6) Minecraft Education Edition training programmes. Aspire 2Be is the only company in the UK to hold Professional Development Partner status with AWS, Apple, Google, and Microsoft simultaneously.
Differentiator
Problem solved
Functional benefit
Brands
- Aspire360: An all-in-one digital learning solution and learning management system (LMS) for businesses and organisations, providing engaging interactive courses available online and on-demand with reporting, analytics, and customisation options.
- AspirEd
- eDCR (Education Digital Change Review)
- bDCR (Business Digital Change Review)
- iBroadcast
- Level Up
- NextGen Digital Pathways
- Go Construct
- Micro-Credentials
Quantifiable outcome
- 1000+ educators trained through Go Construct Minecraft programme
- +3 more outcomes
Companies that use Aspire 2Be
Customer profileNamed customers11 records
Segments4 records
Ideal customer profiles2 records
Aspire 2Be technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
AI capability6 records
Feature5 records
Aspire 2Be partnerships and signals
Strategic signalPartnerships
Eleven partnerships are on record, tiered core, significant and minor.
- Amazon Web Services (AWS)coreAuthorised Training Partner enabling Aspire 2Be to offer AWS Certified courses including Cloud Practitioner, Data Engineer, and Machine Learning. First authorised AWS training partner in Wales. Courses fully funded for eligible learners in Wales via Personal Learning Account (PLA) fund.
- GooglecoreProfessional Development Partner status. Only company in the UK with Professional Development Partner status for all three major technology platforms (AWS, Google, Microsoft).
- MicrosoftcoreProfessional Development Partner status. Also Minecraft Global Training Partner. Only UK company with Professional Development Partner status for all three major technology platforms (AWS, Google, Microsoft).
- ApplecoreProfessional Development Partner status. Only Learning Technology company in Europe that is a global training partner of all three tech giants (Apple, Google, Microsoft).
- Educ8 Training GroupcoreParent company following acquisition in 2022. Acquisition enabled development of apprenticeship range drawing on Educ8 apprenticeship expertise and Aspire 2Be's IT and Digital expertise.
- Swansea UniversitysignificantLong-standing partnership on iBroadcast project with broadcaster Sean Holley. Won Wales Technology Awards Best Academia and Business Partnership 2022. Students develop media skills and gain portfolio work.
- National Academy for Leadership Wales (NAEL)significantTwo programme endorsements: ILM for Educators professional qualification and Digital Leadership Programme. NAEL only endorses programmes meeting needs of Welsh educational head teachers and senior leadership teams.
- Green Light Technology SolutionsminorPartnership announced for technology solutions collaboration.
- Bridgend CollegesignificantSupporting Bridgend College educators in accessing fully funded qualifications from Level Up programme. Growing relationship across multiple years supporting digital strategy.
- Premiership Rugby LtdsignificantDevelopment of Champions app with Tackling Health, Numeracy and Character strands. Live lessons developed during Covid-19 pandemic. Partnership across all 13 professional clubs.
- CITB (Construction Industry Training Board)minorGo Construct programme partner funding Minecraft Education Edition training for construction industry educators.
Scale indicators7 records
Recent moves7 records
Expansion highlights5 records
Aspire 2Be competitors and assessment
Company assessmentBroad incumbents
- Skillsoft: Global enterprise learning platform combining LMS, content library, and certification prep across technology and leadership — comparable to Aspire 2Be's content-plus-platform model but at vastly greater scale.
- Moodle: Open-source LMS widely adopted by education institutions and SMEs worldwide — adjacent comparable to Aspire360 given Aspire 2Be's reliance on education-sector customers and easy-to-implement positioning.
- Reed Training: Part of Reed, the UK's largest recruitment group, offering apprenticeships and professional training including digital skills — comparable to Aspire 2Be's apprenticeship and digital upskilling portfolio but operating at much greater scale.
Direct peers
- QA Ltd: One of the UK's largest training providers, offering professional qualifications, apprenticeships, and vendor-certified (AWS, Microsoft, Google) technology training across enterprise and government clients — directly comparable to Aspire 2Be's professional qualifications and digital skills portfolio.
- Firebrand Training: UK-based accelerated IT and digital training provider delivering vendor-certified courses (AWS, Microsoft, Cisco, etc.) to professionals and corporates — overlapping closely with Aspire 2Be's AWS, Microsoft, and Google certification training.
- Docebo: AI-powered learning platform vendor serving mid-market and enterprise customers with subscription-based LMS and content tools — directly comparable to Aspire360's LMS subscription model and target buyer.
- Corndel: UK professional development training company focused on leadership, data, digital, and tech apprenticeships for corporate workforces — directly comparable to Aspire 2Be's apprenticeship and management development offerings.
- Pitman Training: UK training provider with a long history of office, digital, and professional skills courses delivered through a centre network plus online platforms — comparable to Aspire 2Be's blend of accredited digital skills and professional development.
- The Knowledge Academy: UK-wide training provider covering professional certifications, digital skills, and bespoke corporate training across multiple vendor ecosystems — comparable in delivery model and breadth to Aspire 2Be's qualifications and digital skills portfolio.
Emerging players
- LearnDash: WordPress-based LMS widely used by SMEs and training providers to deliver online courses — comparable to Aspire360's positioning as an accessible, customisable learning platform for organisations.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Aspire 2Be social profiles
Digital presenceAspire 2Be compliance and trust
Trust signalCompliance1 record
Aspire 2Be financial estimates
Financial estimateRevenue estimate
Valuation estimate
Aspire 2Be leadership team
Management profileNumber of profiles
Profiles4 records
Aspire 2Be funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Aspire 2Be M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Aspire 2Be
What does Aspire 2Be do?
Aspire 2Be is a digital learning specialist that delivers accredited professional qualifications, apprenticeships, micro-credentials, and digital skills training to UK businesses, educators, and organisations. Its flagship technology is Aspire360, an all-in-one learning management system (LMS) that provides online on-demand courses, analytics, and a content authoring tool. The company also develops bespoke eLearning modules and platforms, and holds unique Professional Development Partner status with AWS, Google, and Microsoft in the UK.
Is Aspire 2Be a public or private company?
Aspire 2Be is a private company. It is classified as corporate owned and is currently operating.
When was Aspire 2Be founded?
Aspire 2Be was founded in 2013. It employs 11 to 50 people.
Where is Aspire 2Be based?
Aspire 2Be is headquartered in Swansea, United Kingdom, in the Europe region.
How does Aspire 2Be make money?
Five revenue lines are on record. Professional Qualifications and Apprenticeships are the primary driver. The others are aspire360 LMS Subscriptions, skills Bootcamps and Funded Training, digital Skills Training and micro-Credentials.
Who are Aspire 2Be's main competitors?
Broad incumbents on record are Skillsoft, Moodle and Reed Training. Direct peers are QA Ltd, Firebrand Training, Docebo, Corndel, Pitman Training and The Knowledge Academy. LearnDash is listed as an emerging player.
Does Aspire 2Be have an API?
No public API is recorded for Aspire 2Be.
What industry is Aspire 2Be in?
Aspire 2Be's product category is Professional Development and Digital Learning Services. Its primary akta.pro industry code is BPAEANAD, Digital Learning Content Development (eLearning, Labs, Simulations), with a secondary code of EDAFAAAE, Skills, Competency & Capability Management (Skills Frameworks, Badging within LMS). Its NAICS code is 611 and its SIC code is 8200.