The Fertility Institute of New Orleans

What The Fertility Institute of New Orleans does

The Fertility Institute of New Orleans (FINO), founded in 1976, is a private reproductive endocrinology practice operating as the first fertility clinic established in Louisiana. It delivers a comprehensive suite of infertility diagnostics and treatments — including in vitro fertilization (IVF), intrauterine insemination (IUI), ovulation induction, minimally invasive fertility surgery (laparoscopy/hysteroscopy), male infertility treatment, preimplantation genetic testing (PGT), and genetic counseling — alongside fertility preservation services such as egg freezing, embryo freezing, and oncofertility care. Clinical operations run out of three Louisiana locations (Metairie headquarters, Baton Rouge, and Mandeville), supported by six board-certified reproductive endocrinologists with teaching affiliations at LSU and Tulane medical schools, a state-of-the-art IVF laboratory with controlled cryopreservation infrastructure, and a dedicated High Complexity Laboratory Director. The clinic reports over 21,060 successful pregnancies across its operational history and operates within the First Fertility national network of fertility centers.

The business is a direct-to-consumer, patient-pay healthcare practice monetizing per-cycle treatment fees (IVF, IUI, preservation), diagnostic packages, and ancillary services, with no publicly disclosed pricing. Patient access is facilitated through physician referrals, self-referrals, insurance company referrals, and an integrated financial counseling workflow that pairs treatments with third-party financing (PatientFi, CapexMD), military discounts, and bundled payment programs under the Fertility Access Initiative. Patient-facing technology includes the eIVF Patient Portal, the eIVF CareSync mobile application (iOS/Android), and the PersonaPay online billing portal. Marketing and patient acquisition rely on SEO-optimized website content, an educational blog, social media, formal physician referral channels (including virtual lunch-and-learn events), community support groups, and a co-marketing partnership with Ferring Pharmaceuticals' Fertility Out Loud coaching program. The practice serves multiple segments — heterosexual couples and individuals, LGBTQ+ families, fertility preservation patients (including oncofertility), and military personnel/veterans — with inclusive services positioned across Louisiana and the Gulf Coast.

Name

The Fertility Institute of New Orleans

Legal name

The Fertility Institute of New Orleans

Website

https://fertilityinstitute.com

Company type

Private

Founded year

1976

Operating status

Operating

Headcount range

51–100 employees

Short description

The Fertility Institute of New Orleans is a private reproductive endocrinology practice operating three Louisiana clinics that deliver IVF, IUI, fertility preservation, LGBTQ+ family building, and oncofertility services, serving couples, individuals, and LGBTQ+ patients across the Gulf Coast.

Ownership category

akta.pro rank

Product category

Reproductive Healthcare Services

NAICS

Medical and Diagnostic Laboratories (62151), Family Planning Centers (62141)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011)

akta.pro primary industry

Fertility, Reproductive Endocrinology & IVF Centers (HLAFAJAD)

akta.pro secondary industries

Reproductive Endocrinology & Infertility (IVF/Fertility) (HLAKAJAC), Fertility & Reproductive Endocrinology Telehealth (IVF/IUI, infertility evaluation) (HLALAHAA), Prenatal, Newborn & Reproductive Diagnostics (NIPT, IVF/PGT, newborn screening) (HLAAALAJ)

Keywords

• Fertility treatment services
• In vitro fertilization
• Reproductive endocrinology
• Fertility preservation
• LGBTQ family building

Headquarters

HQ city

Metairie

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Supply Chain

Revenue model

1. Fertility Treatment Services: Revenue generated from fertility diagnostic testing, IVF procedures, IUI treatments, ovulation induction, fertility surgeries, genetic testing, and fertility preservation services. Pricing varies based on treatment type and complexity, with financing options available through PatientFi and CapexMD partnerships.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

The Fertility Institute of New Orleans provides comprehensive fertility diagnostic testing and assisted reproduction treatments including In Vitro Fertilization (IVF), Intrauterine Insemination (IUI), Ovulation Induction, fertility surgery (laparoscopy/hysteroscopy), Male Infertility Treatments, and Preimplantation Genetic Testing (PGT). The practice also offers fertility preservation services such as egg freezing, embryo freezing, and oncofertility care, along with specialized LGBTQ+ family building programs including reciprocal IVF and donor egg/sperm services.

Product overview

The Fertility Institute of New Orleans offers a comprehensive suite of fertility treatments and services as the first fertility clinic in Louisiana (founded 1976). The core clinical offerings include In Vitro Fertilization (IVF), Intrauterine Insemination (IUI), Ovulation Induction (OI), Fertility Surgery (laparoscopy/hysteroscopy), Male Infertility Treatments, Preimplantation Genetic Testing (PGT), and Infertility Testing. The institute provides fertility preservation services including Egg Freezing, Embryo Freezing, and Oncofertility care. Specialized LGBTQ+ Family Building services encompass IUI, IVF, reciprocal IVF, and donor reproduction support. Patient-facing digital tools include the eIVF Patient Portal (web-based and mobile via eIVF CareSync app), PersonaPay online payment portal, and Fertility Diagnostics Package for initial evaluation. Financial access programs include the Fertility Access Initiative (bundled pricing) and PatientFi Financing partnerships.

Differentiator

Problem solved

Functional benefit

Products and services

• In Vitro Fertilization (IVF)

Quantifiable outcome

• 21,060+ successful pregnancies achieved
• +1 more outcomes

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Two partnerships are on record, tiered minor and core.

• Ferring PharmaceuticalsminorGTM or Marketing PartnerFerring Pharmaceuticals' Fertility Out Loud program provides free 1:1 texting with certified fertility coaches, offering real-time support and personalized answers to patients' fertility questions.
• First Fertility NetworkcoreOthersThe Fertility Institute is part of the First Fertility network of centers with locations across the United States, enabling broader geographic reach and shared resources within the network.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Emerging players

• Extend Fertility: Specialist egg freezing-focused fertility practice; comparable as a preservation-focused service within the same reproductive medicine category targeting elective fertility preservation customers.

Broad incumbents

• US Fertility: Largest US fertility network (includes Shady Grove Fertility) operating full-service IVF clinics across many states; comparable as a multi-state fertility platform with similar service breadth.
• Inception Fertility: National fertility platform operating Aspire Fertility and other regional IVF brands; directly comparable as a multi-location fertility practice network offering IVF, IUI, PGT, and preservation.
• Prelude Fertility: Multi-city fertility services platform including clinic operations and egg freezing programs; comparable as a fertility services consolidator offering IVF and preservation.

Direct peers

• Boston IVF: Multi-location US fertility clinic network offering IVF, IUI, PGT, cryopreservation, and LGBTQ+ services; direct comparable as a regional-to-national fertility clinic with similar services.
• New Hope Fertility Center: Full-service IVF clinic offering IVF, ICSI, egg freezing, and LGBTQ+ family building; direct comparable as a standalone full-service fertility clinic.
• Reproductive Medicine Associates (RMA): Network of fertility clinics across the US providing IVF, ICSI, PGT, and fertility preservation; comparable as a multi-specialist reproductive endocrinology practice.
• San Diego Fertility Center: Independent full-service fertility clinic offering IVF, PGT, egg/embryo freezing, and LGBTQ+ family building services; comparable as a multi-physician reproductive endocrinology practice.
• CCRM (Colorado Center for Reproductive Medicine): Multi-city US fertility clinic network with full-service IVF, PGT, egg freezing, and LGBTQ+ family building offerings; direct competitor in the premium full-service fertility clinic category.
• First Fertility: National fertility clinic network of which FINO is a member clinic; direct peer as the parent operates sister fertility centers across the US using similar IVF, IUI, and preservation service offerings.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/fino_ivf

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Fertility Institute of New Orleans